StarfishETL Reviews & Product Details

Partner, SVP Business Development
Computer Software
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

The flexibility of the platform and the team at Starfish make all the difference. Review collected by and hosted on G2.com.

What do you dislike?

No issues or dislikes to report. The Starfish tool is a great tool at a great value. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

make sure that you have a solid scope of work and have vetted out the requirements thoroughly. The team at Starfish can provide a lot of support and experience to your usage. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We helped a large client migrate hundreds of thousands of records from various applications to NetSuite using Starfish in 2016 Review collected by and hosted on G2.com.

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StarfishETL Overview

What is StarfishETL?

StarfishETL for Integration: StarfishETL provides seamless data integration from one database to another - whether hosted, on-premises, or in the Cloud. It links multiple databases and systems with extreme flexibility, power, and speed, and delivers the insights to engage your customers and prospects on a whole new level. StarfishETL can integrate your CRM with email, ERP, social media, marketing automation systems, and even specialized databases. StarfishETL for Migration: StarfishETL is loaded with pre-built capabilities, but it's not limited by them. You have the power to set up your project any way you desire to get the data results that fit your business. Add custom fields in our Cloud wizard, or use the on-premises tool for more advanced personalization.

StarfishETL Details
Languages Supported
English
Product Description

StarfishETL is a powerful platform meant for the integration and migration of CRM and other crucial business systems.

How do you position yourself against your competitors?

As CRM experts, we wanted a tool to move our own data seamlessly and without duplicates or data loss. Thus, we built StarfishETL. Our CRM background bolstered our understanding of all aspects of data migration/integration to help us create the ultimate product. We know we have a great solution, and our customers agree -- they've rated us higher in satisfaction than many competitors, even the big ones!


Seller Details
Seller
Technology Advisors
Company Website
Phone
847-655-3400
Year Founded
1991
HQ Location
Chicago, IL
Twitter
@techadvisors
1,204 Twitter followers
LinkedIn® Page
www.linkedin.com
21 employees on LinkedIn®
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StarfishETL Reviews

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IT Support
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

The people are knowledgeable and easy to work with. Review collected by and hosted on G2.com.

What do you dislike?

The speed at which the data is migrated between the systems is sometimes slow, but that could very easily be on our end with the connection speeds of our systems. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Migrating data between ACT and Salesforce to Infor CRM. Review collected by and hosted on G2.com.

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CC
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Prebuilt migration maps.

The easy way you can map data from system to another

I like that it supports VBScript and C# for programmability of mapping Review collected by and hosted on G2.com.

What do you dislike?

Its a little slow to load and run. Sometimes editing mappings can be tedious. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We regularly use the product to transfer data between CRM products and find its prebuilt maps pretty useful Review collected by and hosted on G2.com.

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Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best?

Simple deployment. We had to tweak the maps a little but Starfish was response and very helpful. The admin interface took some getting used to. Now it's easy to identify any problem areas and get them fixed. Review collected by and hosted on G2.com.

What do you dislike?

The tool is designed for pretty complex integrations. For very simple, straight-forward data moving it might be overkill. On the other hand if you are doing a lot of data ETL it is well worth it. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Integration between CRM and ERP. Keeps our customers in sync and everyone in the know about what is going on. Review collected by and hosted on G2.com.

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UF
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

Very fast system that is super responsive and I had a lot of good information as a guide Review collected by and hosted on G2.com.

What do you dislike?

Not super user friendly at first but gets easier wel worth the investment Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

This is a great tool for data! Fun ways to organize data too Review collected by and hosted on G2.com.

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CF
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best?

Pre-built mappings for most major CRM products! This makes it super simple to migrate from say ACT! into Salesforce. The queries are pre-built, but easy to change to suit your needs. The tool is easy to learn too. Review collected by and hosted on G2.com.

What do you dislike?

Very little to dislike. I'd say get some training or some pro serv help for the setup. But once you understand how the tool operates it's very straight forward. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

A great tool. Worth purchasing. Comes from a great company that really works with you to make it work! Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Migrating from MSFT CRM to Salesforce - it made the migration only take days instead of weeks and weeks. More recently I migrated from ACT! and it only took hours instead of days. Great tool! Review collected by and hosted on G2.com.

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CM
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

StarfishETL is easy to use, intuitive. It makes the migration process much easier than alternatives I've used. Review collected by and hosted on G2.com.

What do you dislike?

Well, migrating to a new CRM is NOT fun, so just the process itself is a pain. But...that's really not Starfish's fault. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Do your homework. There are a lot of tools out there. Make sure you find a tool that does what you need, and has a track record. Also, don't overpay for features you don't need. StarfishETL ticked all the right boxes for us. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

I suppose the biggest problem being solved is data integrity during migration. It's imperative that the entire organization has supreme confidence that the data in the new system (CRM, in this case) is 100% correct. Review collected by and hosted on G2.com.

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Internal Systems Specialist
Information Technology and Services
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Starfish has a simple enough user interface that would be intuitive for anyone with database management skills. I like that you can pick the two platforms you want to transfer date to and from and then configure the table linking. Review collected by and hosted on G2.com.

What do you dislike?

Like with any data migration, there are particularities when it comes to transferring data in one type to another system that isn't compatible. Starfish does a good job of allowing you to transform, but I wish it had more built-in transformation capabilities Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We were migrating from one CRM to another, and Starfish really helped reduce the time to go live in the new system. Review collected by and hosted on G2.com.

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Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

The many mapping rules and customizable transformation scripts. All the logging and auditing of the processes being run. Review collected by and hosted on G2.com.

What do you dislike?

I'm using a customized mapping done by the team from StarfishETL. So, it was not part of the initial contract to train me on all its functionalities. The connector to Quickbooks often fails, but I can hardly say it's a problem with StarfishETL. It's because we connect another software with quickbooks and when this other piece of software tries to sync, it blocks StarfishETL connector, somehow. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We are integrating Quickbooks customer's information with the CRM called bpm'online. Even though I'm using an already customized solution, I can easily see how we could customize the ETL steps to improve on syncing and integrate other systems as well. I'm thinking of using it to integrate the CRM with another software. Review collected by and hosted on G2.com.

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Partner
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Starfish has an intuitive user interface which makes it easy to set up and maintain for multiple configurations. They've also got a fantastic support team which is a differentiator for us. Review collected by and hosted on G2.com.

What do you dislike?

There's not much to dislike about Starfish but if you're looking for a library of pre-built point to point solutions you may be better served looking at something different. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Check it out. Great value for the cost. Great support staff, really wants you to succeed with their product. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We have helped clients connect proprietary applications to NetSuite as well as SugarCRM and other ERP applications like Sage 100. Transferring data to and from either application's database. Review collected by and hosted on G2.com.

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CC
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

The user interface is very easy to understand. They have plenty of data connection types already defined. Including popular web services and ERP packages. Doesn't take a lot of effort to install and setup. It will work on a basic Windows Server with IIS. Updating the software is also a breeze with their update tool. They have very detailed error reporting when the jobs are running. Keeps history of jobs ran with summary details. Review collected by and hosted on G2.com.

What do you dislike?

It is a bit buggy and slow when dealing with web services. It allows you to move forward before its ready. This causes the backend configuration files to get our of sync and you have to discard your work and start over sometimes. Error reporting is not easily exported into text to be read. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

I have been able to witness many non-programmer users be able to pick up learn Starfish and make ETL maps. This program is very easy to use and you really don't have to be a rocket science to use it like with Scribe or others. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Moving data from one system to another without having to write code. It allows it to be repeatable and updated-able when new data elements arise. You can focus on the actual movement of data instead of the underlying code to just make a data connection. Review collected by and hosted on G2.com.

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SugarCRM Practice Director
Information Technology and Services
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best?

I've used Starfish for a few smaller data migration into SugarCRM. It makes it easy to get data from systems like goldmine or act that do not have a Rest API. It makes it easy to point and click for minor transformations and to have defined rules for imports.

A little easier to learn than scribe but probably a little slower.

Review collected by and hosted on G2.com.

What do you dislike?

Pre-built functions and pre-built connectors to get standard data from other systems. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Data migration Review collected by and hosted on G2.com.

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AO
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
What do you like best?

Does it's job, never had a hiccup after going live Review collected by and hosted on G2.com.

What do you dislike?

Wish we had the ability to click or drag/drop ourselves to do further customization without custom coding Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Integrating Accounting and Sales data. Review collected by and hosted on G2.com.

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Solution Architect
Real Estate
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best?

Ability to map data from different sources, transform it using VBScript and C#. Perform Bulk Data Migration operations. The log of data migration is also very helpful and easy to resue. Review collected by and hosted on G2.com.

What do you dislike?

Nothing much, one suggestion for improvement would be memory optimization so that the tool is able to handle huge amounts of data. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Data transformation, migration inserts, updates and deletions from different systems. Review collected by and hosted on G2.com.

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Co-owner
Computer Software
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

I used StarfishETL for converting from a on-premises CRM to a cloud based CRM. This tool is powerful and fast. I cannot image ever using any other tool for migrating or integrating data. Review collected by and hosted on G2.com.

What do you dislike?

There is so much to this tool, and sometimes the documentation is sketchy. However the Starfish support team far makes up for the lack of documentation in certain areas.

I also wish it could fail on just a field and not an entire row. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Conversion tables are a must, and are easy to use. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

I used StarfishETL for converting from a on-premises CRM to a cloud based CRM. Review collected by and hosted on G2.com.

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Response from Danine (Pontarelli) Midura of StarfishETL

Hi Luke,

Thanks so much for your review. We love hearing both the good and bad from our customers so we can constantly improve. I just wanted to speak to your comment on the failing of the entire row. I asked our developers about this and they said that the reason the whole row fails is because if you have one bad value in the record, and you still import the entire row, the partially imported data won't be correct, so therefore the whole thing needs to be reprocessed. I could see how that could get frustrating, and I hope you didn't have to deal with it too often during your move, but it's all in the name of good data! Anyway, I just wanted to respond to your concerns. Thanks for choosing us, and for your honest review.

Assistant Production Management Executive
Apparel & Fashion
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

Like it states, it is a very fast solution. I demo'ed this product for a collage senior project. Review collected by and hosted on G2.com.

What do you dislike?

Didn't run a full demo on this but from what we can see it seemed to work extremely well. I feel I would need more time with it to really get a better feel for any weaknesses. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

System could be a bit more intuitive to the users need. Have to think that you will eventually run into end users who are not as computer savvy. But overall it seemed like it did a great job for what we needed it for. It is certainly an interesting solution specifically for what we trying to use it for. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We had to pick a business, talk to them about their pain points and try and find solutions for them. The biggest problem that they had was they were not a fan of their existing CRM setup and wanted to get away from it. Their concern was how difficult it would be to accurately get data over to a new solution. That is where this came in. Worked great, fast and very high % of data retention and accuracy! Review collected by and hosted on G2.com.

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Master Resilience Trainer
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2
What do you like best?

Starfish is great for keeping track of the status of individuals and alerting colleagues of concerns as well as the individuals about their performance Review collected by and hosted on G2.com.

What do you dislike?

I don't have any negative comments at this time Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

It alerts individuals of performance Review collected by and hosted on G2.com.

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Response from Danine (Pontarelli) Midura of StarfishETL

Thanks for the review, Amy! We're glad you're enjoying the tool.

Vice President of Solutions
Information Technology and Services
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2 on behalf of the seller
What do you like best?

For the last two years, Starfish ETL has been our go-to solution for our clients ETL needs. Mike Barry's team at Technology Advisors is first-rate, highly responsive to our clients' needs, and a pleasure to work with. Review collected by and hosted on G2.com.

What do you dislike?

Nothing -- Starfish ETL has been our go-to solution for our clients ETL needs. Mike Barry's team at Technology Advisors is first-rate, highly responsive to our clients' needs, and a pleasure to work with. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

As Salesforce consultants we have clients who often want to migrate their data off their legacy CRM system. Starfish ETL has repeatedly proven to be a fast and effective solution. Review collected by and hosted on G2.com.

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Development Team Lead
Computer Software
Enterprise(> 1000 emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2
What do you like best?

Nice solution especially for migration needs. It is good if you'll find it in the start of the whole process. The usage of the product is pretty simple. All could be done using GUI. Review collected by and hosted on G2.com.

What do you dislike?

It could be expensive in terms of licensing. Some companies could not handle it but it worth its price when you should do migrations. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We were doing migration from different sources to our internal system. Review collected by and hosted on G2.com.

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General Manager, BA, Trainer
Marketing and Advertising
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best?

The company behind Starfish is reputable and always has the customer in mind. Review collected by and hosted on G2.com.

What do you dislike?

Since every system is unique, there's always some configuration/customization that has to take place. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

There are a lot of options out there, some are very expensive. Look to Starfish ETL as a cost competitive option. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Moving data is complex and always comes into play as systems grow. Review collected by and hosted on G2.com.

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Computer System Support
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best?

Starfish is uncomplicated and customer support is superb. Review collected by and hosted on G2.com.

What do you dislike?

I can't think of anything bad to say at the moment. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We utilize Starfish for data migration and import from multiple data sources. Review collected by and hosted on G2.com.

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IM
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2
What do you like best?

Easy to use. Great service and support staff. Review collected by and hosted on G2.com.

What do you dislike?

I did a trial and everything worked great. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Data migration and integration Review collected by and hosted on G2.com.

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AI
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
What do you like best?

Very responsive and attentive to our needs! We Went another vendor initially since they were a bit cheaper and claimed to be experts at migration from MS CRM to Salesforce. That was not the case and after 1 month of trial and error (mostly error), they said they did not have the expertise needed to do the migration! I then went back to Starfish and they promptly accommodated me into their schedule and within a few weeks we had our migration completed without a glitch! Simply Amazing!

Trust me, don't bother looking elsewhere! Hire these guys and get the job done asap without wasting more time so that you can start making sales sooner than later with your new CRM! Review collected by and hosted on G2.com.

What do you dislike?

Honestly, nothing! They hit the mark on everything we requested. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Migration from Microsoft CRM (on-premise) to Salesforce Professional. Review collected by and hosted on G2.com.

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Office Manager
Computer Software
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best?

Our consultant, Opfocus found Starfish ETL for us and we wish we found them 4 weeks earlier. They handled out GM migration to SFDC within 3 days and without any problems. Review collected by and hosted on G2.com.

What do you dislike?

it was a little on the expensive side for services, however, it was well worth it in the end. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

Do not try to migrate from Goldmine yourself... EVER!!! Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

We were trying to migrate from GoldMine to Salesforce.com on our own and realized that getting the data out of the back end of GM was extremely cumbersome and time consuming. Review collected by and hosted on G2.com.

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Regional Sales Manager/Sales Operations Manager
Computer Software
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best?

We took advantage of their services and that turned out to be the right move. Review collected by and hosted on G2.com.

What do you dislike?

Nothing - the only shortcomings were that we tried to do this with a very short time window and that came back to bite us. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Migration of data from GoldMine to salesforce.com. All the data we wanted to migrate was migrated successfully. Review collected by and hosted on G2.com.

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Director of IT
Hospitality
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Organic
What do you like best?

We were able to easily map and then migrate data from SalesLogix to SalesForce very quickly. It also easily allowed us to migrate the correct creation dates of all objects so we could continue reporting seamlessly through the migration. Review collected by and hosted on G2.com.

What do you dislike?

Nothing. We had a very positive experience with Starfish and I honestly don't know how it could have worked out better for us. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Initially we were planning on doing the data migration without using a third party tool. We quickly realized the issues / difficulties that would arise migrating the data ourselves. Starfish resolved all of these issues and made the migration much faster and easier that I ever imagined it would be. This project would not have been nearly as successful without Starfish. Review collected by and hosted on G2.com.

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