Standing Partnership is a certified women-owned business specializing in B2B marketing and sales consulting. For three decades, we have helped clients drive growth in their businesses through customer acquisition strategies, customer experience and retention, and securing their freedom to operate in highly regulated environments. We work with senior leaders who are frustrated with the status quo; concerned that what worked in the past isn’t working today; and are motivated to build their pipelines and grow sales. Our approach is unique in that we facilitate alignment among a cross-functional group of senior leaders to identify growth drivers and build actionable plans that deliver results. Our core services include: marketing (strategy development, lead generation, digital marketing); sales (go-to-market strategy, sales enablement); customer experience (Cx) (Cx assessment, customer journey mapping, Cx strategy) and corporate communications (crisis preparedness/response, issues management, CSR/ESG reporting, internal and executive communication, etc.).