Stacker Connect is a platform designed to drive earned media at scale for brands. We combine a powerful content optimization engine with a proprietary distribution network to scale the reach of brands’ editorial content. Brands choose between different plans, depending on the amount of support they require for the creation of their stories: Connect, Connect + Edit, and Connect + Studio. Connect distributes brands’ ready-to-publish editorial content to thousands of publishers on the Stacker Newswire. We ensure that each story meets journalistic standards, and is optimized and timed to maximize reach and engagement. After distribution, brands receive detailed and real-time insights on the performance of their stories via our self-serve reporting dashboard. Connect is best suited for brands that already have strong in-house editorial teams creating authoritative content, but lack the capabilities to extend the reach beyond owned and paid channels. Connect + Edit expands upon our Connect distribution offering by layering in editorial strategy from our experienced newsroom. With the Pro service package, brands get expert insights around topic and headline selection, data sources, citations, and distribution recommendations. Connect + Pro is best suited for brands that have engaging content, but need more hands-on guidance on how to produce editorial content that will meet the needs and standards of publishers. Over time, many Connect + Pro brands will refine their editorial capabilities and become Connect partners. Connect + Studio is our newsroom-as-a-service offering, which pairs turn-key distribution with custom content production. With the Studio service package, brands get to select from a curated list of unique, newsworthy story angles relevant to their industry, leaving the rest of the storytelling process to our team. Brands have the opportunity to approve and publish all stories before distribution on the Stacker Newswire. This package is designed for brands with little to no editorial resources or for those seeking white-glove support.