--- title: StackAdapt Reviews meta_title: 'StackAdapt Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 873 reviews by the users' company size, role or industry to find out how StackAdapt works for a business like yours. aggregate_rating: rating_value: 4.7 review_count: 873 scale: '5' date_modified: '2026-07-18' parent_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech --- # StackAdapt Reviews **Vendor:** StackAdapt **Category:** [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp) **Average Rating:** 4.7/5.0 **Total Reviews:** 873 ## About StackAdapt StackAdapt is the leading technology company that empowers marketers to reach, engage, and convert audiences with precision. With 465 billion automated optimizations per second, the AI-powered StackAdapt Marketing Platform seamlessly connects brand and performance marketing to drive measurable results across the entire customer journey. The most forward-thinking marketers choose StackAdapt to orchestrate high-impact campaigns across programmatic advertising and marketing channels. Learn more about StackAdapt here: www.stackadapt.com. And if you're looking for a change, we'd love to have you on our team—check out our open roles by visiting: www.stackadapt.com/careers. StackAdapt is headquartered in Toronto, Canada. We have teams and support across North America, EMEA, APAC, and LATAM. ## StackAdapt Pros & Cons **What users like:** - Users commend StackAdapt for its **ease of use** , allowing seamless campaign setup and efficient management. (121 reviews) - Users commend StackAdapt's **superior customer support** , highlighting proactive assistance and innovative strategies for effective campaign management. (116 reviews) - Users praise the **exceptionally helpful team** at StackAdapt, enhancing campaign management and client interactions through strategic insights. (98 reviews) - Users appreciate the **exceptional support** from StackAdapt's team, enhancing their advertising campaigns and client interactions effectively. (87 reviews) - Users value the **user-friendly interface** and powerful targeting options of StackAdapt for efficient ad campaign management. (77 reviews) - Users value the **user-friendly campaign management** of StackAdapt, appreciating its intuitive features and effective support team. (68 reviews) - Campaigns (61 reviews) - Audience Targeting (57 reviews) - Setup Ease (55 reviews) - Targeting (46 reviews) **What users dislike:** - Users find the **reporting limitations** of StackAdapt challenging, requiring custom pulls and complicating budget management. (26 reviews) - Users find the **reporting process cumbersome** , often needing support for custom data pulls and complex organization. (21 reviews) - Users find the **budget management** process complex and the billing limits frustrating for effective financial planning. (20 reviews) - Users find **limited reporting capabilities** in StackAdapt, often requiring custom support pulls for straightforward data access. (19 reviews) - Users find that **reporting can be convoluted** , requiring support for custom pulls and extra effort to organize data. (19 reviews) - Users find the **steep learning curve** of StackAdapt challenging despite available onboarding support and detailed capabilities. (18 reviews) - Users note **limited features** in StackAdapt, particularly in audience creation and forecasting tools, impacting usability. (18 reviews) - Poor Interface Design (15 reviews) - Expensive (12 reviews) - Navigation Issues (12 reviews) ## StackAdapt Reviews ### 1. StackAdapt Ads Drive ROAS **Rating:** 4.5/5.0 stars **Reviewed by:** Joe T. | Senior Director of Consumer & Performance Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** February 23, 2024 **What do you like best about StackAdapt?** I have been working with StackAdapt for a couple years and their team and knowledge in the programmatic space continues to improve. StackAdapt's user interface is easy to use, while their reporting provides details, transarency and in-depth insights. More recently, we have been using StackAdapt's creative studio to design and produce new and exciting interactive and dynamic ads. While the platform has a lot of features, the team continues to provide a high-level of customer service. The team understands our products and our unique industry while making recommendations that drive a postive ROAS that is measurable and impactful. **What do you dislike about StackAdapt?** It would be great if StackAdapt had a direct integration with our ESP and Shopify. This would make it easier for 1st party data integration instead of having to upload customer lists. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt helps us attrack customers throughout each phase of the customer journey and funnel. StackAdapt is helping us drive brand and product awareness through upper funnel display, CTV, OLV, and programmatic audio. StackAdapt also allows us to capture mid funnel traffic through targeted content and native advertising. Finally, StackAdapt's dynamic remarketing allows us to convert customers at the bottom part of the funnel. **Official Response from Lara Lima:** > Hey Joe, Thank you very much for sharing such positive and detailed feedback! We’re happy to hear that your experience with StackAdapt continues to exceed expectations and drive great ROAS for your campaigns. We hear you loud and clear on the integration front. You'll be excited to know that we’re already integrated with powerhouses like HubSpot, Snowflake, and Hightouch, with many more to come. We also recognize the importance of streamlined 1st-party data uploads, and we’re actively expanding our capabilities to include more seamless integrations for our clients. We’re here to keep fueling your marketing success and making every step of the customer journey something special. Stay tuned for more exciting updates! The StackAdapt Team ### 2. A great all-round service **Rating:** 5.0/5.0 stars **Reviewed by:** Emmet M. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 23, 2024 **What do you like best about StackAdapt?** I use StackAdapt daily and the best thing about it is the customer service - with particular shoutouts to Callum, Trevor and Bea - who are always on hand to answer any queries and give practical and tactical advice, and always in a speedy timeframe. Nothing is ever too much to ask. The platform itself is super easy to use and the range of different options (Display, Native, Video, DOOH, Audio, etc.) make it our go to multi-channel platform. The StackAdapt pixel is easy to install and gives us lots of additional targeting options and the audience inventory is vast. **What do you dislike about StackAdapt?** Nothing - all positive in my experience so far. **What problems is StackAdapt solving and how is that benefiting you?** We needed a platform to help us scale our brand awareness efforts in a hyper-targeted way across multiple channels. We no longer have to pay external companies or consultants to run programmatic of DOOH ads and that control has proved really beneficial. ### 3. Everything I Want **Rating:** 5.0/5.0 stars **Reviewed by:** Brian H. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 07, 2024 **What do you like best about StackAdapt?** StackAdapt is an incredibly easy to use platform with acutal human beings that you can get on the phone when you need help. It's everything I want and nothing I don't. My team uses it every day and works well within our entire tech stack. I'll try competitors from time to time and nobody (pun incoming) stacks up. **What do you dislike about StackAdapt?** I would like to see more integrations with walled gardens like Amazon Prime Video. **What problems is StackAdapt solving and how is that benefiting you?** Stack Adapt makes it incredibly easy to execute our wild media buying ideas and track the effectiveness across the board. I also feel like I have an ally on my side to help me move through the ever moving media landscape. ### 4. Great Omni-channel Platform with Amazing Customer Service **Rating:** 5.0/5.0 stars **Reviewed by:** Rosey S. | Associate Media Director, Programmatic, Mid-Market (51-1000 emp.) **Reviewed Date:** May 21, 2024 **What do you like best about StackAdapt?** StackAdapt has amazing features and integrations for Omni-channel campaigns. They are always upleveling the platform and doing things to help users. The platform is very intuitive and easy to use. They also have amazing customer service and we really enjoy working with our SA team. **What do you dislike about StackAdapt?** There isn't anything I can think of here. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt is currently working on their Healthcare data integrations to help with audience building and reporting. This helps tremendously with our Healthcare campaigns. In general I would say SA is always working to update partnerships and integrations, which help us a lot to suite the needs of our clients and their marketing efforts. ### 5. Strong Partner In Our Media Mix **Rating:** 4.5/5.0 stars **Reviewed by:** Libby D. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 20, 2024 **What do you like best about StackAdapt?** The StackAdapt team itself is the platform's biggest strength in my opinion. They will often lean in to operate as an extension of our team, which as a member of a small agency adds incredible value. One of the quickest intro to live media timelines I've ever been a part of and for multiple clients. We're also targeting a specific / niche customer base and appreciate the variety and depth of options we have available from an audience and inventory perspective. Cross channel integration has also been a big win - being able to buy DOOH, Display and CTV all in one spot for large awareness campaigns allowed us to maximize our budget vs. splitting it across 5-6 different vendor partners. **What do you dislike about StackAdapt?** Some of the reporting views aren't as intuitive to pick up **What problems is StackAdapt solving and how is that benefiting you?** We have one client with very specific customer targeting which we're able to support with the depth of audience and inventory options, as well as layering in browsing habits. Cross channel integration has also been a big win - being able to buy DOOH, Display and CTV all in one spot for large awareness campaigns allowed us to maximize our budget vs. splitting it across 5-6 different vendor partners. ### 6. A Powerful Platform **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Political Organization | Small-Business (50 or fewer emp.) **Reviewed Date:** May 20, 2024 **What do you like best about StackAdapt?** I enjoy the ease of use that SA offers. The customer service that I received from the APAC team, including Grant and Berina has been nothing short of incredible. Their level of care and attention to detail has really helped my agency deliver the best possible results for our clients. They are always there to assist and provide solutions whenever I need them. I have also been impressed with SA's platform capabilities, having previously used The Trade Desk. **What do you dislike about StackAdapt?** Someimes we have found the reporting features to be a bit slow and lacking. Additionally, we would like to see a better and easier to use forecasting tool. **What problems is StackAdapt solving and how is that benefiting you?** Our clients want to advertise in more creative ways, SA helps us provide our clients with the ability to access inventory that they would otherwise not be able to have or pay a lot more for. ### 7. Our agency loves the StackAdapt customer service and sales team **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 29, 2024 **What do you like best about StackAdapt?** We love the customer service and sales team at StackAdapt. They set the industry standard and are a huge reason why we use their tech. **What do you dislike about StackAdapt?** They could have more product offerings but, with that being said, they are constantly improving their targeting. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt allows us to access premium audio inventory with excellent targeting for a fraction of the price of competitors. ### 8. I would 100% recommend StackAdapt. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.) **Reviewed Date:** November 08, 2024 **What do you like best about StackAdapt?** The fact that you can run an omni-channel strategy through one easy to use platform was very appealing. Plus the account managers are extreamly helpful & knowlegable about the platform. **What do you dislike about StackAdapt?** Nothing so far. My experience has been extreamly positive. **What problems is StackAdapt solving and how is that benefiting you?** Being able to bring all our programmatic efforts into one platform is the biggest benefit. ### 9. Flexible and ease to use DSP with a wide variety of inventory options. **Rating:** 5.0/5.0 stars **Reviewed by:** Dean T. | Digital Paid Media Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** August 19, 2024 **What do you like best about StackAdapt?** Nearly limitless inventory options and the platform is easy to use. The account management team is helpful in answering questions and QCing campaigns before going live. **What do you dislike about StackAdapt?** Occasionally, our team will run into bugs on the platform. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt is allowing our agency to run ads on streaming services in an extremely customizable and easy way. ### 10. Great Platform And Service For Clients **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 30, 2024 **What do you like best about StackAdapt?** The ease of use and great performance we are seeing for multiple clients. Kelley our rep is very helpful and attentitive. **What do you dislike about StackAdapt?** I would like to be able to exclude website placements from the website reporting tab. **What problems is StackAdapt solving and how is that benefiting you?** Stackadapt is helping us target businessess with the use of their audiences in a way that google display does not ### 11. Excellent Partner **Rating:** 5.0/5.0 stars **Reviewed by:** Lauren R. | Head of Event Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** August 19, 2024 **What do you like best about StackAdapt?** Stackadapt helps me manage all my various client campaigns seemlessly. The platform is intuitive. We generally see very positive results on our campaigns. And the team is super responsive and helpful. **What do you dislike about StackAdapt?** There are no downsides that I have experienced with the platform or team. **What problems is StackAdapt solving and how is that benefiting you?** Managing various programmatic campaigns across channels with solid tracking. ### 12. StackAdapt Managed Services **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Newspapers | Small-Business (50 or fewer emp.) **Reviewed Date:** October 29, 2024 **What do you like best about StackAdapt?** I love all of the capabilities StackAdapt offers. They have a solution for everything. Our team is also super attentive, always there to help our campaign be as efficient as possible and super responsive. **What do you dislike about StackAdapt?** I think the downside is the reporting platform is not as intuitive as it could be **What problems is StackAdapt solving and how is that benefiting you?** Geofencing, great inventory and audiences ### 13. Excellent platform, Easy to Use, Terrific Support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Political Organization | Small-Business (50 or fewer emp.) **Reviewed Date:** August 12, 2024 **What do you like best about StackAdapt?** StackAdapt has significantly streamlined our campaign management process. Uploading data, forecasting media buys, loading creative, and launching campaigns has never been easier. The platform is intuitive and user-friendly, which saves us a lot of time. Our rep and her support team are outstanding—always responsive and fully understand the urgency of our needs. Their expertise and dedication make a huge difference in our operations. Highly recommend! **What do you dislike about StackAdapt?** I wish there were other options for data onboarding other than LiveRamp **What problems is StackAdapt solving and how is that benefiting you?** We can be hands-on-keyboard or have them manage campaigns. This flexibility is key for us! ### 14. Intuitive and powerful DSP **Rating:** 5.0/5.0 stars **Reviewed by:** Scott G. | Director of Digital Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** May 21, 2024 **What do you like best about StackAdapt?** Accessibility to a wide range of audience segments, along with a very user-friendly platform. Their customer support is also excellent and the ease of integration with our reporting platform is seamless. **What do you dislike about StackAdapt?** There is nothing that I've experienced so far that I dislike. **What problems is StackAdapt solving and how is that benefiting you?** We now have a central source to run campaigns out of that can tap into very granular audience segments that exceed the needs of our clients. We're able to bypass more generic targeting by utilizing specific audience segments in a way that helps differentiate it from other, similar campaigns, while delivering strong results. ### 15. Loved working with the StackAdapt team, highly recommend! **Rating:** 5.0/5.0 stars **Reviewed by:** Sabir S. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 27, 2024 **What do you like best about StackAdapt?** Had a great experience working with the team at StackAdapt. Adam and Gzerrel look after us and worked on a couple of campaigns together. Enjoyed the whole process - from the planning through to the execution, as well as the flexibility to optimise at different stages of the campaign. Looking forward to a long term partnership with them. **What do you dislike about StackAdapt?** Nothing that we disliked. Great company and great team. **What problems is StackAdapt solving and how is that benefiting you?** We've loved the tracking of the customer journey that we've been able to gain from our campaigns together. It's having the ability to follow the user right through their purchasing journey and the data to back this up has been a real stand out for us. The level of detail, the sophistication of the product and the automations when it came to optimisations has been great. ### 16. Great professionalism and working relationship! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.) **Reviewed Date:** November 15, 2024 **What do you like best about StackAdapt?** We like that they are very professional and prompt in their service. **What do you dislike about StackAdapt?** Nothing immediate comes to mind, it is a very comprehensive suite of services. **What problems is StackAdapt solving and how is that benefiting you?** Reaching out to a large amount of inventory to amplify ads on. ### 17. Great software for retargeting and ads. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Legal Services | Mid-Market (51-1000 emp.) **Reviewed Date:** November 05, 2024 **What do you like best about StackAdapt?** The support and systems functionality. It allows us to target our audience in audio, video and website visits. **What do you dislike about StackAdapt?** I don't have anything I don't like. Its been a really robust software. **What problems is StackAdapt solving and how is that benefiting you?** Helps us retargeting customers and setup lookalike audiences. ### 18. Our experience utilize Stack Adapt has been incredible! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Apparel & Fashion | Small-Business (50 or fewer emp.) **Reviewed Date:** November 08, 2024 **What do you like best about StackAdapt?** The 1x1 professional support and the platforms robust capabilities. **What do you dislike about StackAdapt?** At this moment, there isn't anything that comes to mind. **What problems is StackAdapt solving and how is that benefiting you?** Bringing more awareness to our brand which ultimately will lead to more revenue and overall brand popularity. ### 19. Best Programmatic Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 31, 2024 **What do you like best about StackAdapt?** All of the features and ease of use make it one of the best platforms out there. **What do you dislike about StackAdapt?** I don't have anything I dislike about StackAdapt. **What problems is StackAdapt solving and how is that benefiting you?** It gets my clients advertising needs met in many different ways. ### 20. Love working with StackAdapt **Rating:** 5.0/5.0 stars **Reviewed by:** Ashleigh H. | Account Director, Small-Business (50 or fewer emp.) **Reviewed Date:** October 30, 2024 **What do you like best about StackAdapt?** Platform/interface is very easy to use. Support team at StackAdapt is great - love working with them. They get back on questions, etc. almost immediately. **What do you dislike about StackAdapt?** Unable to attribute view through conversions to other channels. **What problems is StackAdapt solving and how is that benefiting you?** Reaching users not available via GDN ### 21. Great platform for Display, CTV & Beyond **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 30, 2024 **What do you like best about StackAdapt?** Excellent interface, great Channel options and Ad Inventory, and an attentive and well-informed support team. **What do you dislike about StackAdapt?** Some inventory is of a lower quality.... **What problems is StackAdapt solving and how is that benefiting you?** They've provided a terrific self-serve DSP for Brands and Agencies alike. No smoke & mirrors. ### 22. Easy to use, affordable and great customer service! What more could you want? **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Government Administration | Small-Business (50 or fewer emp.) **Reviewed Date:** August 20, 2024 **What do you like best about StackAdapt?** Simple, intuitive ad buying platform that is multi-channel, flexible on billing and offers INCREDIBLE data on anything you need. No issue or audience is too niche to be reached at an affordable price. Plus there team are just good people. No hard sell sales tactics here, just good vibes. **What do you dislike about StackAdapt?** Ads are more expensive than buying direct from the source, but it saves more time and ensures the right targets, so it's a wash. Customer service is almost too good -- they are always ready to help and checking in. **What problems is StackAdapt solving and how is that benefiting you?** Makes it incredibly easier to buy all forms of ads and coordinate strategies between formats in one place. ### 23. Programmatic Accessibility and Success for All **Rating:** 4.5/5.0 stars **Reviewed by:** Jonathan W. | Managing Partner, Small-Business (50 or fewer emp.) **Reviewed Date:** February 23, 2024 **What do you like best about StackAdapt?** Low minimums, ease of use, and get good performance out of my campaigns. Set up was really easy and the team that I work with (lead by Max) is great to work with and always willing to help out. The features and options are fairly robust and onboarding was a breeze. They are always adding more integrations and make sure to set their users up for success from day 1. **What do you dislike about StackAdapt?** The layout is a bit wonky at first but doesnt take long to get used to and the reporting dashboard can, at time, be a little frustrating to deal with. **What problems is StackAdapt solving and how is that benefiting you?** Cost-conscious programmatic media buying that doesn't require a huge amount of oversight for campaigns to be successful. ### 24. Great platform to access multiple digital channels to drive branding campaign objectives **Rating:** 4.5/5.0 stars **Reviewed by:** Dany C. | Head of Digital Strategy & Operations, Small-Business (50 or fewer emp.) **Reviewed Date:** June 03, 2024 **What do you like best about StackAdapt?** One single platform for multiple channel targeting. Easy to use platform for campaign setup and implementation. Easy plugin to reporting platforms like AgencyAnalytics. **What do you dislike about StackAdapt?** Limited control on where ads appear. Complexity for beginners **What problems is StackAdapt solving and how is that benefiting you?** The platform helps connect dots from awareness through the marketing funnel by placing a pixel. This would help reduce the blur lines in the attribution modelling and help understand which channels drive a specific objective. ### 25. Excellent Dedicated Team - Performance above Expectations **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 31, 2024 **What do you like best about StackAdapt?** Ease of use, options to advertise, features **What do you dislike about StackAdapt?** The UI of the software could be a little bit more intuitive, or practical. **What problems is StackAdapt solving and how is that benefiting you?** Allows us to reach our audience via additional channels ### 26. StackAdapt and its team deserves a gold star. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Broadcast Media | Enterprise (> 1000 emp.) **Reviewed Date:** June 04, 2024 **What do you like best about StackAdapt?** What makes StackAdapt really stand out is the team. I personally worked with Kane Walpole and Mati Espinosa, and they are an absolute delight to work with. During the set up stage, they assisted with setting up campaigns and made the transition to a new platform seamless. **What do you dislike about StackAdapt?** StackAdapt is a very in-depth platform with many capaibilities which has a steep learning curve of the ins and outs of the platform. The reporting isnt's as intiuitive as other platforms. **What problems is StackAdapt solving and how is that benefiting you?** Our team needed a new platform to reach very specific users. StackAdapt has advanced customer targeting capaibilities, exceeding traditional paid platforms like LinkedIn and Facebook. ### 27. Team Is Easy To Work With, Platform Expands our Potential Reach **Rating:** 4.0/5.0 stars **Reviewed by:** Nathan M. | Performance Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 24, 2024 **What do you like best about StackAdapt?** - Expanded network of advertising inventory compared to other ad platforms - Reps are proactive at providing recommendations - Different advertising options such as DOOH **What do you dislike about StackAdapt?** - Difficult to see which websites and other placements our ads appeared on - Not sure of the impact the ads are having on our overall efforts **What problems is StackAdapt solving and how is that benefiting you?** Reaching new users in the networks they are part of which we assume is improving our brand awareness. ### 28. Excellent platform for Programmatic Integrations and Insight **Rating:** 4.0/5.0 stars **Reviewed by:** Shruti T. | Digital Performance Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** May 19, 2024 **What do you like best about StackAdapt?** Excellent insight into the programmatic space, a detailed online dashboard that is easy to use and excellent client service. **What do you dislike about StackAdapt?** There is lots of information to be unpacked within the interface and this can be overwhelming. Nothing that cannot be sorted with a little bit of training though. **What problems is StackAdapt solving and how is that benefiting you?** Providing a strong DSP, with trusted data partners, that helps us to reach out to valuable audience segments and target our display/video advertising better. ### 29. StackAdapt as strategic partner **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** February 23, 2024 **What do you like best about StackAdapt?** We have worked with StackAdapt over the past three years and have developed a solid partnership with the team there. Response times are always quick and the team are so helpful. We use a mix of self serve and managed service, though the team at StackAdapt is always on hand to help with any queries. We have also had training sessions and have regular catch ups both online and in person to go through features, updates and performance. The self serve is fairly easy to use from set up through to optimisation, so we are in the platform pretty much every day. We have just scratched the suface at the moment, and are looking to expand our activity into the offerings that sit outside of the standard display (DOOH etc). **What do you dislike about StackAdapt?** It would be great to see the ABM audience expanding to areas outside of the US as we work globally and this would suit a lot of our campaigns. **What problems is StackAdapt solving and how is that benefiting you?** We wanted to find a cookieless solution that drove results still for our clients, which we have been able to do with StackAdapt. ### 30. Stack Adapt: Where Efficiency Meets Empathy **Rating:** 4.0/5.0 stars **Reviewed by:** Aurelien S. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 25, 2024 **What do you like best about StackAdapt?** Working with Stack Adapt has been a true pleasure. Their team is incredibly responsive, taking the time to understand our unique needs and providing tailored solutions. In an industry where being heard can feel rare, Stack Adapt's client-focused approach is a breath of fresh air. I highly recommend their services to any company looking for a proactive and reliable partner. **What do you dislike about StackAdapt?** Sometimes the transparency around deals is unclear (actual media CPM, tech fee, mark up etc...), but it must be balanced with the value they offer. **What problems is StackAdapt solving and how is that benefiting you?** Stack Adapt offers a streamlined 360-degree programmatic solution, making it easier than ever to plan, buy, and report on inventory across all digital channels. ### 31. Director Digital Media **Rating:** 5.0/5.0 stars **Reviewed by:** Sithira P. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 12, 2023 **What do you like best about StackAdapt?** I have experience using StackAdapt, and I find it to be one of the most user-friendly demand-side platforms (DSPs) for building campaigns. The forecast tool is a particular highlight, providing valuable insights into budget allocation and minimum bid suggestions. I appreciate the integration of bid optimization strategies, such as weather triggers. One notable feature is the platform's ability to facilitate impression retargeting for walled garden platforms, which is crucial for targeted advertising. **What do you dislike about StackAdapt?** I haven't encountered any notable dislikeable features with StackAdapt. The platform seems to provide a positive user experience overall, and I haven't identified any significant drawbacks or issues worth mentioning. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt has proven to be highly beneficial for targeting audiences throughout the various stages of the marketing funnel. The platform facilitates the seamless movement of audiences from one stage to the next. The availability of "browsing audiences" and "interaction audiences" is particularly valuable, allowing for effective outreach to target audiences in a cookieless environment. This versatility enhances the platform's utility in crafting comprehensive and targeted marketing strategies across different audience segments. ### 32. Best DSP I've Used **Rating:** 4.5/5.0 stars **Reviewed by:** Michael M. | Digital Media Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 14, 2024 **What do you like best about StackAdapt?** The support team is knowledgable. The platform is easy to use and navigate. There are prebuilt inventory packages to use - the High CTR | Display | US is my go-to. **What do you dislike about StackAdapt?** There is nothing in Stackadapt that doesn't beat other DSPs I've used (Simpli.Fi, Knorex XPO) **What problems is StackAdapt solving and how is that benefiting you?** Helps my agency, Sage Age, reach our target audience via programmatic tactics. ### 33. Easy to use programmatic platform with accessible and human support **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** June 11, 2024 **What do you like best about StackAdapt?** There are a deep breadth of audience types that can be leveraged for a variety of industries, which is key when placing media across niche industries. **What do you dislike about StackAdapt?** There is some ramp up time with regards to learning how to use the platform but the one on one support they provide is tremendous especially when brainstorming new strategies. **What problems is StackAdapt solving and how is that benefiting you?** It provides an alternate channel when we want to do a more specialized buy outside of platforms like Google. It also provides a more cost effective alternative for CTV placement. ### 34. Fantastic advertising suite, with great service. **Rating:** 4.5/5.0 stars **Reviewed by:** Mike L. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 14, 2024 **What do you like best about StackAdapt?** Speedy customer service, wide range of channels and promising results. **What do you dislike about StackAdapt?** There are some placements and channels not included, which is a shame, but these can be run via alternative platforms. **What problems is StackAdapt solving and how is that benefiting you?** It is allowing us to advertise on several platforms and channels that would be harder to reach without a platform such as StackAdapt that combines them into a one stop shop. ### 35. StackAdapt surpassed all expectations! **Rating:** 5.0/5.0 stars **Reviewed by:** Bryce O. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 14, 2023 **What do you like best about StackAdapt?** The array of tools and collaborative opportunities, coupled with precise targeting and machine learning capabilities, makes advertising through StackAdapt both seamless and high-performing. What truly distinguishes our experience is the exceptional customer support provided by Tim, Celine, Sam, Dimitri, and Shaq. Their responsiveness and understanding of our advertising goals make them invaluable partners, and we wholeheartedly recommend StackAdapt largely because of this. **What do you dislike about StackAdapt?** Nothing negative to say. If we run into any issues, we are always confident that the team is ready to jump right in and provide solutions. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt has given us a great platform to access all the information we need with only a few clicks. The ability to see all of our performance metrics in one area and react to real time data is incredibly valuable. Other DSPs we've worked with require running multiple reports and aggregating the data in order to make informed decisions. StackAdapt has streamlined this process immensley and it's been a huge benefit to our team. The real time metrics in the platform dashboard along with machine learning makes digging into the data and making optimizations seamless. Other DSPs have made it hard for us to act quickly and be efficient with campaign optimizations. StackAdapt has bridged that gap and provided the kind of insights we need to be more effective and create success for our clients. ### 36. Easy implementation to get live quickly **Rating:** 4.5/5.0 stars **Reviewed by:** Rory M. | Director of Ecommerce, Mid-Market (51-1000 emp.) **Reviewed Date:** May 17, 2024 **What do you like best about StackAdapt?** The team we've dealt with so far is very knowledgeable and helpful. It was a low lift for us to get started. **What do you dislike about StackAdapt?** They are missing a few integrations that would help us increase our performance. They are on their list, but that would be great to have. **What problems is StackAdapt solving and how is that benefiting you?** Ease of getting live for display and native advertising. ### 37. StackAdapt is a great solution for public affairs firms **Rating:** 5.0/5.0 stars **Reviewed by:** Tom E. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 20, 2024 **What do you like best about StackAdapt?** Self-serve nature is great, the support team that I've worked with (Michael B., Tristan W., Katrina M.) have been superb, and of course the tool enables my firm to offer programmatic solutions without having to commit to monthly minimums. The creative preview tool is pretty neat. **What do you dislike about StackAdapt?** So far I haven't found anything to dislike. The typical issues I run into on other platforms doesn't exist here. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt allows us to reach our niche audience programmatically. It also allows us to easily upload creative, automate reports, and view available inventory. The benefits are simple and important: ease of use and full capabilities. ### 38. Intuitive Platform with Amazing Support **Rating:** 5.0/5.0 stars **Reviewed by:** Brittney P. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 10, 2023 **What do you like best about StackAdapt?** StackAdapt is a true one stop shop for all things programmatic. With incredible support, consistent training and outstanding quick start resource guides for marketers that have little time to onboard and train on new platforms. The inventory and offerings are consitently improving, granting access to top-of-line inventory and ad creative. With zero contracts and no barrier to entry, StackAdapt is a risk free solution you'll never regret. **What do you dislike about StackAdapt?** The abundance of 3rd-party audience segments can, at times, be overwhelming and difficult to search. You really need to research the inventory before building a buy and there isn't an easy way to search at this time. It can be frustrating at times, but it's difficult to complain about having too many options for reaching the exact audience for success. **What problems is StackAdapt solving and how is that benefiting you?** Digital campaign solutions that deliver data-driven results and measurable ROI. Our agency has brought in over $400,000 in new programmatic dollars over the last 3 months since using StackAdapt. ### 39. Excellence in Programmatic Advertising: StackAdapt and Sciart Marketing **Rating:** 5.0/5.0 stars **Reviewed by:** Fredrik W. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 10, 2023 **What do you like best about StackAdapt?** Forefront Technology: StackAdapt's advanced ad tech and marketing analytics set industry benchmarks, particularly in programmatic advertising​​​​. User-Centric Design: The platform's ease of use and functionality cater effectively to diverse marketing needs​​. Superb Support: With proactive customer service and continuous innovation, StackAdapt ensures users remain ahead in the advertising field​​. Niche Market Mastery: Their skill in navigating complex marketing challenges in regulated industries aligns well with Sciart Marketing's leadership in programmatic advertising for sexual wellness brands. Together, they offer unparalleled expertise in this niche​​​​. Impactful Campaigns: StackAdapt's role in driving brand awareness and surpassing KPIs complements Sciart Marketing's success in sexual wellness, enhancing our position as market leaders in this domain​​​​. **What do you dislike about StackAdapt?** StackAdapt leads in ad tech innovation, and while it excels, there's always room for growth. Its commitment to adapt and evolve in a dynamic market mirrors Sciart Marketing's pursuit of excellence in programmatic solutions for sexual wellness. **What problems is StackAdapt solving and how is that benefiting you?** Targeted and Engaging Ads: StackAdapt's platform excels in creating engaging display and video ads that capture audience attention. Their tools allow for creative, interactive advertisements, which are key for building brand awareness, especially in niche markets like sexual wellness. Data-Driven Insights and Precision: The platform's strength lies in its ability to leverage data for precise targeting. This means ads reach the right audience at the right time, enhancing the effectiveness and efficiency of campaigns, a crucial aspect for a market leader in programmatic advertising like Sciart Marketing. Multi-Channel Reach and Impact: StackAdapt's integration of video advertising with other ad formats like display and CTV boosts overall campaign reach and performance. This multi-channel approach is particularly beneficial for driving deeper engagement in specialized areas such as sexual wellness. ### 40. The Ultimate Programmatic toolbox for digital marketers **Rating:** 5.0/5.0 stars **Reviewed by:** Ren F. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 25, 2024 **What do you like best about StackAdapt?** Simplicity, end to end solution with easy planning, huge audience marketplace and thrid party tools integration, innovative features (contextual targeting, weather based targeting). Always evolving, no minimums to get started. Very robust courses and certifications. Also always a phone call away or email away ready to help. **What do you dislike about StackAdapt?** So far nothing. Everything is well conceived. **What problems is StackAdapt solving and how is that benefiting you?** Very fast planning, fast campaign deployment, great audience research tool: easy to onboard clients by showing relevant audiences to target. Also, easy to split campaign budget and allocate it between the different channels. Centralisation: everything in one view. Easy for PCA and reporting. ### 41. Senior Media Manager **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** August 15, 2024 **What do you like best about StackAdapt?** The user friendly setup, the custom reporting and the incredible support staff. **What do you dislike about StackAdapt?** Unclear how to optimize specfic domains without having to add all manually to a block list. **What problems is StackAdapt solving and how is that benefiting you?** Quick and effective Programmatic buying across multiple industries and channels. Seen higher CTR and Engagment rates compared to previous DSP partners. ### 42. Intuitive platform, easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Andrew L. | Small-Business (50 or fewer emp.) **Reviewed Date:** February 23, 2024 **What do you like best about StackAdapt?** The platform is easy to use and the StackAdapt support team are super helpful. The team are always on hand to answer any queries and are really helpful when it comes to questions around functionality and technical support. The range of advertising options/channels within one programme is also a massive unique benefit to StackAdapt. **What do you dislike about StackAdapt?** At times certain reporting views can feel clunky, but this has been improving over time and I'm confident that will continue. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt helps us advertise at scale, and allows us to use creative/assets that are reflective of our clients and their brands. ### 43. StackAdapt exceeds expectations! **Rating:** 5.0/5.0 stars **Reviewed by:** Sydnee C. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 09, 2023 **What do you like best about StackAdapt?** The people and culture of stackadapt are what sets the company apart. Everyone was so quick to answer my questions and offer support, even when I ran into a few hiccups that caused delays in my campaign. As a client, I felt like my project was prioritzed. Not to mention the amazing platform capabilities. StackAdapt's Brand Lift Survey capability is truly what sets them apart from other competition, and is so useful in my industry. **What do you dislike about StackAdapt?** I would like to see greater analysis in the daily reports throughout flight dates. **What problems is StackAdapt solving and how is that benefiting you?** Awareness for my campaign and ease of use with a DSP. This benefits my campaign - specifically targeting to reach my audience and ulimately led to an overall win with the campaign. The team and ease of use at StackAdapt contributed to my ability to manage other projects - knowing my campaign was in the hands of professionals. ### 44. Excellent DSP that has driven a significant improvement in ROAS **Rating:** 5.0/5.0 stars **Reviewed by:** David C. | CTO, Enterprise (> 1000 emp.) **Reviewed Date:** February 27, 2024 **What do you like best about StackAdapt?** The platform is very straightforward to use. Also, even without huge spends, we are getting fantastic support from the team who have helped us implement the last 2 campaigns. We expect to go self serve at some point, but their support has been excellent. We've switched from buying display on another platform to this and the improvement in ROAS has been significant. Implementation was very straightforward to with some tagging in GTM that was easy to put in place. **What do you dislike about StackAdapt?** Not seeing any downsides at the moment! Decent platform, and can see us using it for a while. **What problems is StackAdapt solving and how is that benefiting you?** Solving the problems of buying across multiple channels and formats. The team are a big benefit as they are helping us run the campaigns, almost like an agency without the associated agency fees. ### 45. Is a really easy platform and we can run campaing with out any issues. **Rating:** 4.5/5.0 stars **Reviewed by:** Felipe C. | Mid-Market (51-1000 emp.) **Reviewed Date:** February 23, 2024 **What do you like best about StackAdapt?** The platform is so easy to use, and the team who is in charge of the account is really good and helps with any issue. **What do you dislike about StackAdapt?** Sometimes reject ads without any issues and you have to upload 2 or 3 times to get them approved **What problems is StackAdapt solving and how is that benefiting you?** To show our brands in awareness purposes. ### 46. Thumbs Up for StackAdapt **Rating:** 5.0/5.0 stars **Reviewed by:** Neil P. | Senior Media Strategist, Small-Business (50 or fewer emp.) **Reviewed Date:** February 26, 2024 **What do you like best about StackAdapt?** Easy to use and very intuitive. Anything that isn't, the team is quick to respond to any questions I may have. We use it a lot for its ABM capabilities and speed of processing CRM lists. It has integrations with most reporting platforms, making it an invaluable addition to our marketing and media campaigns. **What do you dislike about StackAdapt?** So far, no downsides after nearly a year of use. **What problems is StackAdapt solving and how is that benefiting you?** Filling the gaps when other platforms can't deliver. Ironically, we learned it can do most of what our other platforms can. It might become our main platform soon. ### 47. Great team, product is always evolving. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 29, 2024 **What do you like best about StackAdapt?** The time it takes us to get up and running. They have good inventory and always working on better targeting. They have a great support team. **What do you dislike about StackAdapt?** I don't have bad things to say about their product **What problems is StackAdapt solving and how is that benefiting you?** Targetting capabilities, inmtegrating data partners, setting up and running. ### 48. The Best DSP Around! **Rating:** 5.0/5.0 stars **Reviewed by:** Gregory V. | Senior Associate for Data and Analytics , Small-Business (50 or fewer emp.) **Reviewed Date:** May 14, 2024 **What do you like best about StackAdapt?** The knowledge and responsiveness of the team is unparallel. The platfrom is also very easy to use with more capabilities than any other DSP that I've used. **What do you dislike about StackAdapt?** That they haven't hired me onto their amazing team! **What problems is StackAdapt solving and how is that benefiting you?** Reaching those nieche audiences that are hard to get accurately on Meta these days. ### 49. StackAdapt International Capabilities **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Services | Small-Business (50 or fewer emp.) **Reviewed Date:** August 19, 2024 **What do you like best about StackAdapt?** The ability to place campaigns outside of the US - particularialy in Australia. **What do you dislike about StackAdapt?** Reporting can be a bit cumbersome at first, but once you get it customized to your view it is slick. **What problems is StackAdapt solving and how is that benefiting you?** Ability to place CTV in Australia. ### 50. A solid DSP **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** May 16, 2024 **What do you like best about StackAdapt?** Stackadapt have a great support team who make life so much easier with training materials and campaign advice. **What do you dislike about StackAdapt?** The "Overview screen can be a bit non-intuitive to navigate, between campaigns, campaign groups, and their respective settings. This is something you can easily get the hang of with a bit of practice in the platform. **What problems is StackAdapt solving and how is that benefiting you?** StackAdapt makes programmatic advertising quite easy and affordable. The experience seems on-tier with high minimum-spend platforms, which is great when working with clients who hold lower spending capacities. ## StackAdapt Discussions - [How do I set up my first campaign if I have not used programmatic advertising before?](https://www.g2.com/discussions/tactical-3b9ceb60-2573-44c7-afde-b7a689478660) - 1 comment, 1 upvote - [How granular is your geographic targeting?](https://www.g2.com/discussions/tactical-d519b678-0014-4986-abba-bb816bbfa7f2) - 1 comment, 1 upvote - [Who are your suppliers?](https://www.g2.com/discussions/tactical-7b9b212e-447c-4eee-95e9-20b0bb5ef0cd) - 1 comment, 1 upvote - [I don’t want to bother people with irrelevant ads. How does StackAdapt make sure my ads are delivered to the right people at the right time?](https://www.g2.com/discussions/tactical-949064f9-07af-4ac3-ba96-38ef6cc6b0db) - 1 comment, 1 upvote - [What’s your pricing model? Do you have any monthly minimums?](https://www.g2.com/discussions/tactical-98a24c65-520a-4b99-8701-54c08666f132) - 1 comment, 1 upvote - [View StackAdapt pricing details and edition comparison](https://www.g2.com/products/stackadapt/reviews?page=5&qs=pros-and-cons§ion=pricing&secure%5Bexpires_at%5D=2026-07-18+18%3A24%3A17+-0500&secure%5Bsession_id%5D=7901075b-bfc5-4ef3-bad4-1a0d2417420c&secure%5Btoken%5D=b84bccb18201834038f9798a41d925ad03ce9e2d0f0196dcdc0cd20a1e4895ab&format=llm_user) ## StackAdapt Integrations - [Adsquare](https://www.g2.com/products/adsquare/reviews) - [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews) - [Data Studio](https://www.g2.com/products/data-studio/reviews) - [Dun & Bradstreet Reports](https://www.g2.com/products/dun-bradstreet-reports/reviews) - [Freshpaint](https://www.g2.com/products/freshpaint/reviews) - [Funnel](https://www.g2.com/products/funnel/reviews) - [Google Ads](https://www.g2.com/products/google-ads/reviews) - [Google Analytics](https://www.g2.com/products/google-analytics/reviews) - [Hightouch](https://www.g2.com/products/hightouch/reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - [Improvado](https://www.g2.com/products/improvado-improvado/reviews) - [Lead Forensics](https://www.g2.com/products/lead-forensics/reviews) - [LiveRamp](https://www.g2.com/products/liveramp/reviews) - [Looker](https://www.g2.com/products/looker/reviews) - [Meta Audience Network](https://www.g2.com/products/meta-audience-network/reviews) - [ReportGarden](https://www.g2.com/products/reportgarden/reviews) - [Salesforce Data 360 (formerly Data Cloud)](https://www.g2.com/products/salesforce-data-360-formerly-data-cloud/reviews) - [Salesforce Marketing Cloud Intelligence (formerly Datorama)](https://www.g2.com/products/salesforce-marketing-cloud-intelligence-formerly-datorama/reviews) - [Shopify POS](https://www.g2.com/products/shopify-shopify-pos/reviews) - [Snowflake](https://www.g2.com/products/snowflake/reviews) - [Supermetrics](https://www.g2.com/products/supermetrics/reviews) - [TapClicks](https://www.g2.com/products/tapclicks/reviews) - [Tunnl](https://www.g2.com/products/tunnl/reviews) ## StackAdapt Features **Channel Functionality** - Display Functionality **Platform Interoperability** - Close Ecosystem API **Platform Interoperability** - Close Ecosystem API **Platform Basics** - Cross-Device Advertising - Audio Ad Formats - Programmatic Audio - Audience Targeting **Demand Side Platforms** - Cross Channel Capabilities **Platform - Connected TV (CTV) Advertising Platforms** - Personalized Segmentation - Ad Serving - Streaming Capabilites - Performance Analytics **Agentic AI - Demand Side Platform (DSP)** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Cross-Channel Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Native Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Video Functionality** - Video Functionality **Platform Reporting** - Performance Monitoring - Reporting Dashboards - Dashboard Exports - Music Genre Reporting **Campaign Management - Connected TV (CTV) Advertising Platforms** - Creative Assets - Campaign Dashboard **Agentic AI - Display Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Video Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Digital Audio Advertising** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Agentic AI - Connected TV (CTV) Advertising Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Campaign Management** - Campaign Dashboard - Campaign Optimization - Reach - Bulk Editing - Batch Uploading - Brand Safety - Fraud Protection - Frequency Capping - Budget Pacing - Creative Optimization - Rich Media Capabilties - In-App Ads - Mobile Rich Media Capabilities **Targeting** - Targeting - Retargeting - Geo-Targeting - Contextual Targeting **Demand Side Platforms** - Machine Learning Optimization - Estimate and Projections - Cross-Device Capabilities **Platform** - API / Integrations - Custom Reports - User, Role, and Access Management - Performance and Reliability - Enterprise Scalability - Customization - Workflow Capability - Internationalization - Notifications ## Top StackAdapt Alternatives - [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews) - 4.4/5.0 (182 reviews) - [AdRoll](https://www.g2.com/products/adroll/reviews) - 4.1/5.0 (762 reviews) - [Basis](https://www.g2.com/products/basis/reviews) - 4.5/5.0 (263 reviews)