Squid Reviews & Product Details

Outstanding service backed by nonstop innovation, fresh ideas, and a team that genuinely cares about helping our business grow. Squid consistently brings new ways to improve our marketing, uncover insights, and elevate how we convert traffic into real leads. Their passion for their product shows in every interaction, and their personal touch makes them feel like a true partner—not just another platform. Review collected by and hosted on G2.com.

So far there isn't anything we don't like! Review collected by and hosted on G2.com.

The person-level identification is impressive. I can actually see who's visiting my site with names, companies, contact details which is supercool and I can easily connect it to Hubspot and get the leads in there without making them fill out forms. Setup took literally 2 minutes. For a free tool as a starting point, it delivers real value immediately. Review collected by and hosted on G2.com.

The only downside I've seen so far is if I delete someone that I don't want to track and they come back to the site, it tracks them again. But this could be a feature or setting that I may not have enabled or available on a higher plan. Other than that it's a solid product. Review collected by and hosted on G2.com.

I enjoy the ease of setup with Squid, which allows quick utilization of its extensive possibilities, making it efficient to unlock its full potential rapidly. The quick support is invaluable as it provides not just timely assistance but also insightful recommendations for setting up more streamlined workflows. Squid's capability to accurately and swiftly provide data gives it an edge, especially in monitoring website traffic and discerning active engagements from target accounts. Additionally, being able to seamlessly integrate with tools like webhooks, Clay, Slack, and HubSpot enhances its utility and synergy within my existing workflow. Review collected by and hosted on G2.com.

I find the support documentation lacking, especially as the tool is innovating rapidly. More comprehensive documentation would enable quicker troubleshooting and help me unlock insights I may not even know to ask about. Review collected by and hosted on G2.com.

I appreciate Squid for its simple onboarding and installation process, which makes it user-friendly from the start. The seamless and intuitive interface is cool and easy to use, enhancing my overall experience with the tool. I value the almost instantaneous support provided, which distinguishes Squid from other newer SaaS products where support tends to be delayed. The free plan with great tiers is a significant advantage, offering value without added costs. Squid's ability to help identify hot leads effectively and facilitate faster communication is crucial for our operations. Compared to previous tools we've used, Squid excels in delivering results by identifying website visitors, and this transition to Squid was smooth and easy, contributing to its effectiveness in our workflow. I did not even need a developer for it. Could do it myself through google tag manager. Review collected by and hosted on G2.com.

Nothing so far. Review collected by and hosted on G2.com.

As a small agency, before Squid, we had no clear visibility into who was visiting our clients’ sites or what they were doing. Now we can see exactly who’s coming, what pages they’re viewing, where they came from, and when. It’s helped us refine messaging, improve conversion flows, and actually prove impact.

The VisitorID feature is huge - being able to identify visitors and take action has opened up new conversations and even added a new revenue stream for us. Clients love it and it is quickly becoming a big differentiator for us.

Support has also been excellent. Fast, thoughtful, and helpful - not just tech support, but real “how-to-get-more-value” conversations when we need it.

If you’re running an agency and want to offer real insights (not just fluff), Squid is a must-have. Review collected by and hosted on G2.com.

Not really a dislike, but probably better filtering would be nice. They are constantly pushing updates - like daily. The product has been improving and just getting better. So, I hope to see better filtering soon. Review collected by and hosted on G2.com.

The Squid team loves what they do and they want their customers to love both the value they get out of the product as well as the experience using it.

I have about 10 customer’s websites on Squid now so the reporting I automated was hitting my inbox 10 at a time.

I asked them if they could create a new report for me that pulled the report data from all 10 sites into a single report delivered via just one email.

With no hesitation, they just said “Yeah. That makes sense. We’re on it. We’ll reach out when it’s ready.”

They called a couple times over 2-3 weeks for feedback as choices came up. And then they were done. I got a text from the CEO telling me the first unified report should be in my inbox and that they took the liberty of turning off the 10 single-report automations for me.

I got exactly what I wanted. I got it quickly. This is old school customer service from proud owners who work hard to do better every day. You can’t go wrong. Review collected by and hosted on G2.com.

Having to wait out the timer to refresh. Review collected by and hosted on G2.com.

I love how Squid breaks down website performance in a super simple and smart way. As someone who revamps websites, it's now my go-to tool to show clients exactly what's working, what’s not, and where their website is losing potential. The VisitorID feature is next-level - I can finally see who's visiting and where they drop off. Plus, the AI-generated insights save me hours! Review collected by and hosted on G2.com.

Honestly, I haven't encountered any significant drawbacks. The platform delivers on its promises and continues to exceed my expectations. Review collected by and hosted on G2.com.

The visitor ID has the highest hit rate I have come across, and I have tried multiple tools, from RB2B to etc. The analytics and heatmaps replaced LuckyOrange and have even been top of my list over Google Analytics. Its a go to destination for my website needs. With 35,000 visits a month, I needed to know who was coming in, convert them, and know where to improve. Squid is my answer.

Easy to use and even install...it gives me a direct feed to Slack and right to my cold email system with a stop at Make...

The support is fantastic as well - I have spoken to the CEO directly, as well as the head of development. Review collected by and hosted on G2.com.

Not sure yet, as I havent come across a weak point. Review collected by and hosted on G2.com.

Ease of use Ease of implementation Features Review collected by and hosted on G2.com.

Nothing at the moment. Everything has been great! Review collected by and hosted on G2.com.

Easy to understand valuable insights and collect lead information we might not have otherwise had to act on. Review collected by and hosted on G2.com.

Still trying to learn how to use it best and take advantage of what it offers. Review collected by and hosted on G2.com.