Square 2 Marketing Reviews & Product Details

Vice President Business Development
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
Describe the project or task the provider helped with:

Square 2 has assisted us with many aspects of our digital marketing campaign in the year that we've worked with them. They've helped us design and launch a new website, developed new B2B messaging decks, developed a Google Ads/PPC campaign and assisted us with event marketing and promotion. Review collected by and hosted on G2.com.

What do you like best?

The entire Square 2 team is incredibly experienced. It is great to have so many experts available to us from a multitude of disciplines. They are all incredibly easy to work with and very responsive to our needs. Review collected by and hosted on G2.com.

What do you dislike?

We haven't found a downside yet! We've had a great experience so far. Review collected by and hosted on G2.com.

Recommendations to others considering the provider:

Hire Square 2 right away! No need to consider other firms! Review collected by and hosted on G2.com.

What problems are you solving with the provider? What benefits have you realized?

Square 2 has really helped us to expand our digital/inbound marketing capabilities. As such a small team, we just don't have the capacity to do all that we'd like to do. Square 2 has become an extension of our organization and really helps us think through the entire marketing and sales funnel. Review collected by and hosted on G2.com.

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Square 2 Marketing Overview

What is Square 2 Marketing?

Square 2 is a full-service revenue growth agency designed to produce results for clients. We help businesses understand the changing buyer journey and how revenue is directly related to marketing, sales and customer service execution. We help our clients with strategy, tactics, analytics and technology to build revenue generation machines that produce month-over-month revenue growth in a scalable, predictable and repeatable way. We use our Cyclonic Buyer Journey model to help clients map their prospects’ buyer journeys to the right sales, marketing and customer service tactics. We use our AI-powered recommendation engine software called MAXG to drive a more scientific set of recommendations for our clients, and we’re so sure of our approach that we guarantee results for clients every 90 days.

Square 2 Marketing Details
Languages Supported
English
Product Description

Square 2 Marketing is a digital inbound marketing and demand generation agency that helps clients with their digital sales and marketing leads.

How do you position yourself against your competitors?

We are the ONLY agency with a dedicated team model. You get ONE team working on only YOUR business. This delivers six months of work in just 30 days. We are the FIRST Diamond Partner in the HubSpot Partner Network and have worked with over 200 HubSpot clients over the past 10 years. Our team is a seasoned group of adults with extensive marketing, sales, customer engagement and technology experience.


Seller Details
Seller
Square 2 Marketing
Year Founded
2004
HQ Location
Conshohocken, PA
LinkedIn® Page
www.linkedin.com
33 employees on LinkedIn®

Overview Provided by:
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Square 2 Marketing Screenshots

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Square 2 Marketing Reviews

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Director, Workforce Attraction & Retention
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
Describe the project or task the provider helped with:

Other than our organization's overall advertising, Square 2 helps us with a project called Take Root In Amarillo, a website designed to be a visual representation of our city's quality of life. They've been helping us design a new website from scratch with our vision and their direction. Review collected by and hosted on G2.com.

What do you like best?

Square 2 does a great job of making the most out of any project or task. I've worked with other marketing firms that simply do the task that is asked of them so they can check it off their list. Square 2 takes the time to make sure that anything we ask of them gets their full, detail-driven attention. So if we ask for a website page or a graphic or an ad, they go further to make sure that those tasks coincide with our organization's overall mission and project goals. They make suggestions to utilize content in multiple places and get the most value out of each new tool we create. Review collected by and hosted on G2.com.

What do you dislike?

The only challenging part is having a team that isn't physically at your office. But Square 2 makes sure that communication is flowing and projects can get done within timelines. Review collected by and hosted on G2.com.

Recommendations to others considering the provider:

Square 2 makes a great addition to your team and truly feels like they are ON your team. They want the best possible outcome for your organization's marketing efforts. Review collected by and hosted on G2.com.

What problems are you solving with the provider? What benefits have you realized?

Perception problems can be devastating. If someone reads something a certain way or sees an image that sits wrong with them, people decide immediately whether to support you or not. Square 2 is helping us create honest and straightforward communication to help people truly understand who we are and what we can do for businesses. Review collected by and hosted on G2.com.

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Director of Marketing & Communication
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
Describe the project or task the provider helped with:

Square 2 has been our marketing firm for a little over a year now, they have helped us find our brand voice, launch an integrated marketing campaign "all business no bull," coordinate targeted trade show initiatives, and a vast Google Ads campaign. Review collected by and hosted on G2.com.

What do you like best?

How quickly they respond, how detailed they are in their follow up, and their ability to think outside of the box. Review collected by and hosted on G2.com.

What do you dislike?

There honestly isn't anything I can think of that I don't like. Review collected by and hosted on G2.com.

Recommendations to others considering the provider:

Sqaure 2 truly wants their clients to succeed. They are skilled in many different areas and are up to any challenges you can throw at them. Review collected by and hosted on G2.com.

What problems are you solving with the provider? What benefits have you realized?

In my business our audience is complex and our sales process is long, Square 2 has helped us streamline the process and find new, innovative ways to reach our audience. Review collected by and hosted on G2.com.

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Médico
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2
Describe the project or task the provider helped with:

The most important collaboration that Square 2 gave us was to redesign our web platform to let us know at greater scales, nowadays it is important to carry out strategies that allow customers to know all those benefits that a company offers, customers always seek to clarify all your doubts and concerns so a didact and clear website is to matter to you, through this marketing development tool we have progressed steadily Review collected by and hosted on G2.com.

What do you like best?

What I like most about Square 2 marketing is the advice it gives to all its users and the creativity they have to make your ideas shine, always offering effective tools for all those companies that want to undertake, in addition to this the amount of trained staff for the realization of advertising, websites, advertising campaigns, a great endless help to bring up that project you want to build Review collected by and hosted on G2.com.

What do you dislike?

As our company grows, it is necessary to innovate our product offerings, Square 2 Marketing has been very consistent in its approach and are oriented in the right way, working together with a wide range of specialists in the world of marketing, this does not generate No dislike to the contrary are excellent. Review collected by and hosted on G2.com.

Recommendations to others considering the provider:

If you want to expand your project through offers and marketing, Square 2 Marketing is what you are looking for, they have a large number of professionals who offer complete advice with innovative ideas that will allow you to evolve in the business world Review collected by and hosted on G2.com.

What problems are you solving with the provider? What benefits have you realized?

It is constantly necessary to update the marketing strategies so Square 2 offers us a wide variety of content to make our product much more attractive, so it allows us to connect with more potential customers who can easily be interested in our service Review collected by and hosted on G2.com.

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Director of Marketing
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
Describe the project or task the provider helped with:

Square 2 as helped us with so much. Some of our big projects and initiatives include a major website redesign, inbound marketing and content marketing strategies, content creation (blogs, email nurture campaigns, whitepapers, web assets), PPC campaigns, messaging workshops, and HubSpot system improvements. Review collected by and hosted on G2.com.

What do you like best?

Square 2 always puts its customers first. They have always given us honest guidance and advice throughout our relationship. It's clear that they have a strong company culture and strong core values.

They have an organized approach that is creative and strategic. These are two traits that have proven invaluable to our success at TruMethods. Review collected by and hosted on G2.com.

What do you dislike?

We have been a customer for a few years now so there have been growing pains as we've transitioned to different team leads and as our needs have evolved. But over the last two years, Square 2 has been very consistent in their approach and quick to make changes and improvements whenever we have given feedback on their process. Review collected by and hosted on G2.com.

Recommendations to others considering the provider:

Don't try to recreate the wheel. Square 2 Marketing are experts and industry thought leaders when it comes to Inbound Marketing. They have the knowledge and experience required to enhance your marketing process and educate you on what it takes to be a successful marketing-driven organization. Review collected by and hosted on G2.com.

What problems are you solving with the provider? What benefits have you realized?

Square 2 is helping us connect with more potential customers! We have a diverse strategy that now includes content marketing, PPC, and inbound marketing. They helped us develop a marketing message that connects with people and helps kick off great conversations with our sales team. Review collected by and hosted on G2.com.

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Profesor de matemáticas y física
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Organic
Describe the project or task the provider helped with:

We have the greatness to share with the client and to do it in a very gentle way to make our company grow. Review collected by and hosted on G2.com.

What do you like best?

What I like the most is that I can interact with the client to know their needs and guide them to be with our company. Review collected by and hosted on G2.com.

What do you dislike?

What I don't like is the in-depth analysis of your business Review collected by and hosted on G2.com.

Recommendations to others considering the provider:

I recommend it to all my friends because it helps their sales representatives better understand and empathize with potential customers. From there, we show your representatives how to listen to potential customers, interact with them on an individual level and offer customized solutions. This is simply excellent. Review collected by and hosted on G2.com.

What problems are you solving with the provider? What benefits have you realized?

I am solving the specific problems of my company to achieve the success we require with all staff. And I have had a lot of benefit because I have strengthened the bonds of friendship and commitment with my employees. Review collected by and hosted on G2.com.

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Marketing Coordinator
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
Describe the project or task the provider helped with:

Square 2 has helped us over the years on a number of different projects for our company. From website design & redesign, Search Engine Optimization, inbound marketing, HubSpot guidance and more. They have worked with us to help drive the right people to our website and convert them into leads for our sales team. Review collected by and hosted on G2.com.

What do you like best?

I like that Square 2 Marketing always sends updates on where we stand on a certain project. Communication in business is key and it is nice that there is never any guessing on that status of something. IT also helps make sure that nothing is missed and that all parties are on the same apge. Review collected by and hosted on G2.com.

What do you dislike?

Although they are always very responsive via email, I sometimes wish that there was a direct phone number to reach them at instead of always logging into Zoom. This would make things slightly easier at times in my opinion. Review collected by and hosted on G2.com.

Recommendations to others considering the provider:

If you want a team of experts to take on a project for your business, then work with Square 2. Review collected by and hosted on G2.com.

What problems are you solving with the provider? What benefits have you realized?

Square 2 has brought fresh ideas to the table and really makes an effort to work with you and your unique needs. They also make sure that you understand why they make certain decisions. Review collected by and hosted on G2.com.

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GC
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
Describe the project or task the provider helped with:

They help us with general marketing. Our team comes up with ideas and projects and they help us with them if they are out of the scope of capabilities of our internal team. Review collected by and hosted on G2.com.

What do you like best?

I like that they understand our business and our account manager is very personable and makes us feel like a valued client. Review collected by and hosted on G2.com.

What do you dislike?

I would say that they tend to overlook some details when delivering projects. Nothing that serious, but we've had to go through and make some edits to finished projects. Review collected by and hosted on G2.com.

Recommendations to others considering the provider:

My only advice is to be very specific for what you want them to do. Give them a lot of details and they will deliver, but don't be vague because expectations can be misconstrued

Review collected by and hosted on G2.com.

What problems are you solving with the provider? What benefits have you realized?

We have worked with them for a multitude of problems and they have helped solve every one! Web design, google ads, email nurture, landing page design, social content, sales process, marketing strategy and more! They have delivered all of it Review collected by and hosted on G2.com.

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Founder & CEO
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
Describe the project or task the provider helped with:

We hired Square 2 for a complete overhaul of our sales and marketing systems, positioning, digital presence, non-digital strategy (PR, tradeshows, physical collateral). Review collected by and hosted on G2.com.

What do you like best?

Excellent strategic advice, very strong team, extremely responsive, lots of documentation, and so far they always do what they say. Also very responsive and flexible as my needs change. Review collected by and hosted on G2.com.

What do you dislike?

Nothing, really. The process requires a lot of work on my end, but that's really to be expected. Review collected by and hosted on G2.com.

What problems are you solving with the provider? What benefits have you realized?

As we grow, we needed to revamp our sales processes and go-to-market strategy to drive more leads. We also need to generate more content for content based marketing. We're early in the process, but everything is very promising to date. Review collected by and hosted on G2.com.

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GL
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
Describe the project or task the provider helped with:

Website design and refresh. SEO. Creation of press releases. Optimization of blog posts. Creation of collateral for use by sales team. Review collected by and hosted on G2.com.

What do you like best?

Our Square 2 Marketing team consists of friendly, knowledgable, and talented people. Not only do they create quality content, they ensure that my company stays on task. Review collected by and hosted on G2.com.

What do you dislike?

I wish Square 2 Marketing would encourage my company to use them in a more strategic way. The relationship started when we needed Square 2 Marketing to be tactical and perhaps I need them to help me realize that now is the time to switch to being strategic. Review collected by and hosted on G2.com.

What problems are you solving with the provider? What benefits have you realized?

Square 2 Marketing functions as if they were our internal Marketing Department. Without Square 2 Marketing we would be in a very different position with respect to our market presence, marketing materials, and sales materials. Review collected by and hosted on G2.com.

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GM
Mid-Market(51-1000 emp.)
Validated Reviewer
Review source: Invitation from G2 on behalf of the seller
Describe the project or task the provider helped with:

Sales enablement and digital marketing (PPC and Google Ads, website via HubSpot, landing pages, and dashboards) Review collected by and hosted on G2.com.

What do you like best?

Square 2's team is incredibly nice, smart, and dedicated. They've been a pleasure to work with over the past several years. Review collected by and hosted on G2.com.

What do you dislike?

We wish they were local so we could meet more in person! Review collected by and hosted on G2.com.

What problems are you solving with the provider? What benefits have you realized?

As doer-sellers, we need a strong sales enablement firm to help us get our sales program up and running, and Square 2 has been instrumental in doing so. Review collected by and hosted on G2.com.

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PT
Enterprise(> 1000 emp.)
Validated Reviewer
Review source: Invitation from G2
Describe the project or task the provider helped with:

Marketing has helped me to reach new clients for our services. Review collected by and hosted on G2.com.

What do you like best?

easy to use very user friendly and intititive. Review collected by and hosted on G2.com.

What do you dislike?

Nothing that i can think of at this time. Review collected by and hosted on G2.com.

Recommendations to others considering the provider:

Select this company over any others. Review collected by and hosted on G2.com.

What problems are you solving with the provider? What benefits have you realized?

Benefits are this program is saving me time to market. Review collected by and hosted on G2.com.

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GB
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2
Describe the project or task the provider helped with:

It's besy application for Products introductions Review collected by and hosted on G2.com.

What do you like best?

It runs smoothly without any problem, and excellent for digital marketing Review collected by and hosted on G2.com.

What do you dislike?

I don't have any which I dislike about Square 2 marketing Review collected by and hosted on G2.com.

What problems are you solving with the provider? What benefits have you realized?

We do use it for digital marketing of products, consulting and web design services Review collected by and hosted on G2.com.

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PA
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Invitation from G2
Describe the project or task the provider helped with:

My goals were to get my product more visibility through this marketing Review collected by and hosted on G2.com.

What do you like best?

Saled have increased significantly to what my goal was Review collected by and hosted on G2.com.

What do you dislike?

It attracts only a specific kind of buyer Review collected by and hosted on G2.com.

Recommendations to others considering the provider:

Know the audience you want to reach Review collected by and hosted on G2.com.

What problems are you solving with the provider? What benefits have you realized?

Sales, marketing specifics Review collected by and hosted on G2.com.

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EL
Small-Business(50 or fewer emp.)
Validated Reviewer
Review source: Organic
Describe the project or task the provider helped with:

I chose Square 2 after an exhaustive vetting process. I found their process to be very sound and the team was very smart, got what we did quickly and was able to intake a vast amount of information, synthesize and craft very unique resonate message. They handled an end to end overhaul of our marketing program including MA platform, new website and branding update. Review collected by and hosted on G2.com.

What do you like best?

I enjoyed their collaborative approach and innovative thinking. They were highly communicative and thorough. Review collected by and hosted on G2.com.

What do you dislike?

I do not have constructive feedback - I was very pleased. Review collected by and hosted on G2.com.

What problems are you solving with the provider? What benefits have you realized?

our goal was to outsource our marketing department, rebrand, install an inbound marketing program and do more with less. Review collected by and hosted on G2.com.

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