Jessica P.
JP
Jessica P.
Marketing Manager
Enterprise (> 1000 emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"All-in-One Platform That Makes Calendar Planning Easy"
4.5/5
What do you like best about Sprout Social?

I really appreciate being able to add notes in the calendar for planning. It also helps that so much is already built into the platform, so I can keep everything in one place. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

I haven’t had much luck posting ads. My account wasn’t set up with the correct Meta account, so unfortunately it doesn’t work for me.

I’d also love the option to automate posts such as being able to create a connected series of posts. In addition, I wish drafts could be saved in the same format as when I originally create the posts, so I can view all platforms from one screen instead of having to open each saved post individually. Review collected by and hosted on G2.com.

Response from Max Pete of Sprout Social

We're glad to hear that you find the calendar planning and note-taking features helpful! We apologize for the issues you've experienced with posting ads and the limitations you've encountered. We appreciate your feedback and will take it into consideration for future improvements.

Rebecca M.
RM
Rebecca M.
Senior Member Communications Manager
Mid-Market (51-1000 emp.)
"An Essential Tool for Today's Social Media Strategy"
5/5
What do you like best about Sprout Social?

Sprout Social remains an invaluable tool for our team—keeping us organized, aligned on our social media calendar, and consistently driving stronger engagement on LinkedIn. The platform's metric analysis features are essential to our quarterly engagement reviews, enabling data-informed decisions around content strategy and calendar planning. The "first comment" feature continues to be a cornerstone of our approach, boosting visibility and promoting related resources at exactly the right moment. Overall, our team has genuinely enjoyed working in Sprout Social, and it continues to deliver real value to our social media efforts. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

I appreciate all of the features Sprout Social offers; however, I wish there were more robust options for team collaboration and commenting within the platform. Review collected by and hosted on G2.com.

Response from Mira Sekhon of Sprout Social

Thank you for sharing your positive experience with Sprout Social. We understand the importance of team collaboration and commenting, and we're continuously working to enhance those features for our users.

Joe J.
JJ
Joe J.
Marketing Analyst
Mid-Market (51-1000 emp.)
"Great all-in-one platform for social management, but a bit pricey"
2.5/5
What do you like best about Sprout Social?

What I like most about Sprout Social is how easy it makes managing multiple social accounts. The dashboard is super intuitive, the scheduling tools are a lifesaver, and the reporting actually helps me see what’s working without getting lost in data. I also love the Smart Inbox—it keeps everything organized and makes it way easier to stay on top of messages and mentions. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

What I dislike about Sprout Social is that it can get pretty pricey, especially if you need access for a larger team. Some of the analytics take a while to load, and a few reports feel a bit limited unless you upgrade. It’s a powerful tool, but sometimes I wish the pricing scaled more flexibly with how you actually use it. Review collected by and hosted on G2.com.

Response from Mira Sekhon of Sprout Social

Thank you for sharing your positive experience with Sprout Social! We're glad to hear that our platform is helping streamline your social management and providing valuable insights. We understand the importance of pricing and are constantly evaluating our offerings to ensure they align with the value we provide.

Lisa M. T.
LT
Lisa M. T.
Marketing Director
Small-Business (50 or fewer emp.)
"I'll never leave Sprout Social; the reporting and historical data are critical for the team"
5/5
What do you like best about Sprout Social?

The AI functionality where Sprout determines the optimal time to post for my organization across platforms is great insight and also saves me a ton of time. The Sprout Social campaign and tagging functionality and the variety of reporting options provide accurate metrics for leadership and sponsor impact reports. The reporting can easily be customized for my specific needs, and I can create reports and save them in the platform. It's a great user experience. I also use this data to apply for awards where showing the impact of social media is important for my campaigns. I can also compare growth over years and evaluate how graphics, videos, and testimonials perform against one another. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

The ability to view previous posts only goes back one year. I’d like to be able to access older posts because they contain valuable historical information, and being able to duplicate them would help me save time. On the plus side, those older posts are still included in the reporting. I’ve used Sprout Social in a previous organization and have been a long-time user, so I remember when this option was available. Review collected by and hosted on G2.com.

Response from Justin Woods of Sprout Social

Hi Lisa! Thanks for the thoughtful and positive review. I loved reading that you're enjoying Sprout's tagging and campaign functionality and that you can quickly see how your posts are performing across platforms.

Let us know if you'd ever like to chat about how to make the most use of your Sprout plan. Keep up the great work.⭐️

—Justin W: Customer Marketing @ Sprout Social

Jonathan L.
JL
Jonathan L.
Marketing Manager, Digital Media
Enterprise (> 1000 emp.)
"Helpful tool, but could be faster to use"
4.5/5
What do you like best about Sprout Social?

Sprout Social makes it easy to manage all our social accounts in one place. The inbox and calendar save us a lot of time because we don’t have to jump between apps or spreadsheets. The reports are clear, so we can quickly see what’s working and share results with the team. It’s also helpful that we can assign messages and add notes so nothing gets missed. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

Sometimes it feels like there are too many clicks to get to the things I do most often. Maybe I’m missing something, but I wish Sprout would learn from my usual routines and give me smarter shortcuts and proactive insights to make my life easier. Review collected by and hosted on G2.com.

Response from Melina Glackin of Sprout Social

Hi, Jonathan! Thank you for highlighting how Sprout Social helps in managing multiple social media accounts and streamlining workflow. We're happy to hear that it has been beneficial for you and your team. Be sure to join our Community, the Arboretum, to stay connected, network with peers, and receive our latest and greatest product updates!

Krissy J.
KJ
Krissy J.
Marketing & Operations Coordinator
Mid-Market (51-1000 emp.)
"Effortless Social Scheduling and Clear Cross-Brand Analytics"
5/5
What do you like best about Sprout Social?

I like how easy it is to schedule social posts across multiple accounts, and I also appreciate how simple it is to review analytics for each of our brands—both individually and in comparison with one another. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

It seems like sometimes there is a lag or information left out when reporting analytics. For example, this week I was looking for reporting for one of our brands and it said there was 0 engagement, although on instagram alone we had 4 likes. Review collected by and hosted on G2.com.

Response from Max Pete of Sprout Social

Thank you for sharing your positive experience with Sprout Social's social scheduling and cross-brand analytics. We understand the importance of accurate and timely reporting, and we apologize for any discrepancies you've encountered. Our team is dedicated to resolving these issues and ensuring that you have the most reliable data for your brands. We appreciate your patience and continued support.

Cayhil G.
CG
Cayhil G.
Ad Operations &B Campaign Coordinator
Small-Business (50 or fewer emp.)
"Comprehensive Analytics with Room for Improvement"
3.5/5
What do you like best about Sprout Social?

I like how Sprout Social allows me to track analytics for social media posts all in one place and report on brand partnerships. The ability to tag posts as part of a campaign is a feature I find valuable, as it lets me see metrics for an entire campaign. For my use case, I find impressions and engagement metrics particularly valuable. The initial setup was easy enough, and once I got the hang of it, the UI/UX is fine despite being a bit clunky at times. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

I find the UI/UX a bit clunky at times, though it's fine once you get the hang of it. I also wish there was the ability to add a single post to multiple different 'campaigns'. Review collected by and hosted on G2.com.

Response from Max Pete of Sprout Social

Thank you for sharing your experience with Sprout Social. We're pleased to hear that our analytics and reporting features are meeting your needs. We understand your feedback on the UI/UX and the ability to add a single post to multiple campaigns, and we'll keep that in mind for future updates.

Shakir V.
SV
Shakir V.
Chief Financial Officer
Mid-Market (51-1000 emp.)
"Sprouts Social Makes Scheduling Easy with a Helpful Unified Inbox and Real Support"
5/5
What do you like best about Sprout Social?

Sprouts social allows me to create and schedule all of the postings for my clients in one place; therefore, i don't have to worry about what to post every day. The other thing I like about it is the "unified inbox" because it shows me all of the comments from both facebook and instagram in one spot and I do not have to log onto each app individually. Gladly, it did not crash today. When i need help with something; the support people speak with you directly and will answer your question instead of giving you a robot response. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

It costs way too much money when adding more than ten accounts. They're ripping me off. And my vision is blurry as well but i know how mad i was when i realized that instagram carousels send a notification to my phone saying "post." Why am i using a scheduler if i have to manually post it anyway. Also, twitter analytics cost money now; which is annoying. Review collected by and hosted on G2.com.

Response from Max Pete of Sprout Social

We're glad to hear that you find Sprout Social helpful for scheduling and managing client postings. We understand your concerns about the cost of adding more than ten accounts, and we're constantly working to provide value for our customers at a fair price. We appreciate your feedback and will take it into consideration for future improvements.

SS
Sarah S.
Social Media Manager
Small-Business (50 or fewer emp.)
"Efficient Social Media Scheduling with Reliable Analytics"
4.5/5
What do you like best about Sprout Social?

I use Sprout Social for scheduling social media posts, which saves me from having to post manually all the time. It's very easy and efficient, handling scheduling for about 25 different clients on various social media platforms. It's also reliable, and I find downloading the analytics reports particularly beneficial. It's a piece of cake for me to download these reports and share the stats with clients every month. The initial setup was very easy, which is a huge plus. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

I find the story scheduling feature unreliable. Whenever I have to schedule story carousels, it doesn't work. I can't rely on it and always have to check if the story has been posted or not. Review collected by and hosted on G2.com.

Response from Mira Sekhon of Sprout Social

Thank you for sharing your positive experience with Sprout Social. We understand your concerns about scheduling stories on Facebook and Instagram, as well as the differences between the mobile app and web application. Your feedback is valuable to us and will be used to enhance our platform.

Be sure to join our Community, the Arboretum, to stay connected, network with peers and receive our latest and greatest product updates!

Isaac S. V.
IV
Isaac S. V.
Social Media and Content Specialist
Enterprise (> 1000 emp.)
"All-in-One Social Management That Saves Time with Easy Scheduling, Listening & Analytics"
5/5
What do you like best about Sprout Social?

I love that it's one platform that can integrate so many different social media platforms. I feel like I have only scratched the surface of features that Sprout Social has to offer, but I use it daily for social media scheduling, social listening, and analytics. The interface is easy to use and the built-in AI tools have been useful and helped me save time. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

I'd love if it were a bit easier to find specific metrics and reports without going on a bit of a search through the menus. My team creates quarterly analytics dashboards to measure our success, which includes data I get from Sprout, but also from Google Analytics and Meltwater. It would be nice to have that feature integrated into Sprout's platform. Review collected by and hosted on G2.com.

Response from Max Pete of Sprout Social

Thank you for sharing your positive experience with Sprout Social! We're glad to hear that you find the platform useful for social media scheduling, listening, and analytics. We understand your feedback about the ease of finding specific metrics and reports, and we'll take that into account for future enhancements. It's great to hear that Sprout Social is saving you time with social scheduling!