--- title: Sprout Social Reviews meta\_title: 'Sprout Social Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 6870 reviews by the users' company size, role or industry to find out how Sprout Social works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 6870 scale: '5' date\_modified: '2026-08-11' parent\_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing ---

# Sprout Social Reviews & Product Details

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Sprout Social is a comprehensive social intelligence solution designed to turn insights into action to drive smarter, faster business impact. The AI-Powered Social Intelligence platform caters to tens of thousands of organizations, from small businesses to large enterprises, enabling them to harness the power of social media to enhance their brand presence and drive strategic decision-making. Sprout Social offers a suite of solutions for marketing teams, social media managers, communications executives, customer care teams, data and analytics experts and business leaders to optimize their strategies with critical social insights. With its user-friendly interface and robust capabilities, Sprout Social is particularly beneficial for teams looking to deliver predictive media intelligence, full-funnel social optimization, scalable social support, and authentic brand amplification. Powered by Trellis, our agentic AI, Sprout reveals hidden patterns and sharpens every social insight into a clear picture of where to take your strategy next. Key capabilities of Sprout Social include advanced publishing, social customer care, social listening and in-depth analytics. Publishing allows users to schedule and manage posts across Facebook, Instagram, Bluesky, LinkedIn, and more, ensuring consistent messaging and team collaboration to maximize audience reach. Social customer care allows businesses to power scalable and secure care workflows to drive customer satisfaction. Social Listening enables businesses to monitor conversations and trends relevant to their industry, providing valuable insights into customer sentiment and preferences. Analytics offers comprehensive reports that help users measure the effectiveness of their social media campaigns, track engagement metrics, and identify opportunities for improvement. The platform is underpinned by enterprise-grade security, compliance, and permissions, built for the largest, most complex organizations in the world and an extensive ecosystem of integrations and APIs to weave Social Intelligence into the tools your teams already use. Together, these products operationalize intelligence across your entire workflow, ensuring your organization moves on data rather than just collecting it. Built for rapid deployment and immediate adoption, Sprout eliminates the months of configuration required by traditional suites, allowing you to turn social signals into business action on day one. Overall, Sprout Social serves as a vital tool for businesses aiming to leverage social media insights for strategic growth. Its combination of intuitive design, collaborative features, and powerful analytics positions it as a key player in the social intelligence landscape, helping organizations to connect with their audiences more effectively and drive meaningful business outcomes. With 3,500+ reviews and a #1 placement in 60+ G2 reports, Sprout Social is a platform that is trusted by companies like Atlassian, Canva and HP.

* * *

Product Website
Sprout Social
Seller
[Sprout Social](https://www.g2.com/sellers/sprout-social)
Discussions
[Sprout Social Community](https://www.g2.com/products/sprout-social/discuss)
Languages Supported

English, French, Italian, Portuguese, Spanish

Solution Type

All-in-One

Overview by
Melina Glackin

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## Pricing

Pricing provided by Sprout Social.

### Essentials

Starting at $79.00

1 user/per month (billed annually)

[
View More Pricing Information
](https://www.g2.com/products/sprout-social/pricing)

Sprout Social Solutions
(1)

See how Sprout Social products can work together to solve real problems.

[
 ![Solution Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Solution Avatar Image")

Sprout Social Platform

SolutionBy Sprout Social

](/sellers/sprout-social/solutions/sprout-social-platform)

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## Sprout Social Integrations
(95)

What do users say about integrations?

Verified by Sprout Social

[

 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

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](https://www.g2.com/products/agentforce-service-formerly-salesforce-service-cloud/reviews)[

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Animoto

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Asana

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Google Analytics

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 ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image")

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](https://www.g2.com/products/google-analytics-hub/reviews)[

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Google My Business

](https://www.g2.com/products/google-my-business/reviews)[

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](https://www.g2.com/products/google-workspace/reviews)[

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HubSpot Marketing Hub

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Sprout Social Influencer Marketing

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Tableau

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Tiktok

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TikTok Ads

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Tripadvisor for Business

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Twitter Ads

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 ![Selena P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Selena P.")
SP

Selena P.

Digital Reputation Specialist

Mid-Market (51-1000 emp.)

7/23/2026

"Trellis Studio Makes Trend Spotting Easy With a Unified View and Strong Integrations"

5/5

What do you like best about Sprout Social?

I enjoy the trellis studio because the AI helps to identify trends, it helps to anticipate what customer support issues come up and which posts have gotten the most engagement. It also has a lot of social integrations available, which makes everything easy to see in a unified view. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

I wish Instagram comments were easier to reply to and had more of a cleaner view. Sometimes, when replying to an instagram comment, it will bring up the entire profile of the customer, which just causes a clanky view. Review collected by and hosted on G2.com.

What problems is Sprout Social solving and how is that benefiting you?

It is solving the issue of being able to respond to customers in a professional way, track metrics, and give a better customer support experience. The support from the team was helpful and onboarding was easy. It makes it possible for those without social media training to still be able to execute their role. Review collected by and hosted on G2.com.

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Response from Max Pete of Sprout Social

[Editedit](https://www.g2.com/survey_responses/sprout-social-review-13153412/official_response/edit)

We're glad to hear that you're enjoying the Trellis Studio and finding the AI helpful in identifying trends and anticipating customer support issues. We appreciate your feedback about the Instagram comments and will share it with our team for further improvement.

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Madison D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Madison D.")
MD

Madison D.

Digital Campaign Executive - Global Training

Enterprise (\> 1000 emp.)

7/24/2026

"Scheduling Made Easy with Best-Time Rankings"

4/5

What do you like best about Sprout Social?

I like being able to schedule posts and see the best times ranked and listed. It makes it much easier to tell when my posts are likely to perform better and have more impact. I also love that I can see what my colleagues are also scheduling, it makes deconflicting super easy and allows much better overview and collaboration. It always posts on time and im sure the team are super supportive with any quieries. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

I think the layout sometimes can be a bit confusing, theres lots that it can do so sometimes it can feel a bit overwhelming. But if you need extra tools I guess that can be a good thing! Review collected by and hosted on G2.com.

What problems is Sprout Social solving and how is that benefiting you?

Being able to schedule and then not have to worry and being able to collaberate with my colleagues so I can see when they are posting too Review collected by and hosted on G2.com.

Show More

Response from Max Pete of Sprout Social

[Editedit](https://www.g2.com/survey_responses/sprout-social-review-13158674/official_response/edit)

Thank you for sharing your positive experience with our scheduling and collaboration features. We understand that the layout can feel overwhelming at times, and we appreciate your feedback. We're constantly working to enhance the user interface to make it more intuitive for our customers.

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![dhriya p.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "dhriya p.")
DP

dhriya p.

Prospective Student Adivising Assistant

Small-Business (50 or fewer emp.)

7/14/2026

"All Social Messages in One Place with Full Chat History and Helpful Tone Insights"

5/5

What do you like best about Sprout Social?

Having all social media's in one place, it's significantly easier to make sure I am not missing any message. Also, being able to see the full history of the chat so even if someone else has responded earlier, I can understand the context and respond accordingly. Lastly, having information such as, does this message require a response or not or what the tone is, unhappy, neutral or happy. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

I can't edit the responses or unsend them once sent. Review collected by and hosted on G2.com.

What problems is Sprout Social solving and how is that benefiting you?

Having all messages in one place across different platform and then being able to divide them between teams so that the team that specialises in one section get's those messages in their inbox, is very helpful. We don't have to look for specific questions that our team is responsible for, we can just find them in our folder and respond to all. Review collected by and hosted on G2.com.

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Response from Max Pete of Sprout Social

[Editedit](https://www.g2.com/survey_responses/sprout-social-review-13106196/official_response/edit)

We're glad to hear that you find Sprout Social helpful in managing all your social media messages in one place and that it provides you with valuable insights. We appreciate your feedback about the inability to edit or unsend responses, and we'll make sure to pass it along to our product team for consideration.

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Kelly T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kelly T.")
KT

Kelly T.

Social Media Manager

Small-Business (50 or fewer emp.)

5/22/2025

"One of the best and most affordable options."

5/5

What do you like best about Sprout Social?

Sprout Social is a great one stop shop for planning, posting, and reporting. I've personally been using it for 10+ years and it keeps getting better and easier to use. Their team is super helpful with issues and I know they will get back to me with a real answer in a timely manner. Its interface is super easy to add new clients and integrate their social platforms. We use it daily at my company. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

Sometimes the organic numbers are not pulled correctly for some platforms, we we have to pull them natively. Review collected by and hosted on G2.com.

What problems is Sprout Social solving and how is that benefiting you?

It's a one-stop shop for posting and reporting across multiple different social accounts. We have one client that has 5 social media accounts and Sprout makes it so easy for us to plan, post, and report all in one place! Review collected by and hosted on G2.com.

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Response from Mira Sekhon of Sprout Social

[Editedit](https://www.g2.com/survey_responses/sprout-social-review-11208470/official_response/edit)

We're thrilled to hear that you've had such a positive experience with Sprout Social! It's great to know that our platform has been a valuable tool for your company for over 10 years. We appreciate your feedback and will continue to work on improving our organic number-pulling for all platforms.

Be sure to join our Community, the Arboretum, to stay connected, network with peers and receive our latest and greatest product updates!

7/28/2026
Current UserValidated ReviewerIncentivizedSource: Seller invite

AF

Alexandra F.

Social Media Specialist

Small-Business (50 or fewer emp.)

1/23/2024

"User-Friendly Social Media Management, Needs Better Keyword Function"

4.5/5

What do you like best about Sprout Social?

I like that Sprout Social is super user-friendly and much more intuitive than Sprinklr, which makes it fit well with my workflow and tasks throughout the day. I also appreciate that it allows me to create a content calendar and review our social media presence. Additionally, the initial setup of Sprout Social was super easy to learn with no issues. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

I find the keyword function could be better and I would like to set a smaller distance for word mentions that pertain to the keywords we have selected. Sometimes we get mentions from things and sources that we're not tracking. Review collected by and hosted on G2.com.

What problems is Sprout Social solving and how is that benefiting you?

I use Sprout Social for managing social media, creating a content calendar, and reviewing our social presence. It's user-friendly and intuitive compared to other platforms like Sprinklr, which helps with my workflow and daily tasks. Review collected by and hosted on G2.com.

Show More

Response from Jen Anderson of Sprout Social

[Editedit](https://www.g2.com/survey_responses/sprout-social-review-9143028/official_response/edit)

We're thrilled to hear that Sprout Social has provided a streamlined process for your social media needs and that it's easy to teach new employees how to use. We'll take your feedback about the photo editing tool into account for future enhancements.

7/23/2026
Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Jessica G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jessica G.")
JG

Jessica G.

Writing Center Tutor

Enterprise (\> 1000 emp.)

7/23/2026

"Pulls Multi-Platform Comments and Organizes User Histories"

4.5/5

What do you like best about Sprout Social?

I like that it pulls comments from many platforms and organizes by user when it's a fast followup to their previous comments, plus you can see the history of user's comments so you know if they are spamming or violating rules with their social activity. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

I don't like that it's hard to search for cases sometimes, since it doesn't pick up on the username as a keyword when I search and try to remember which case needed to be addressed and was closed by accident etc. I also find the social listening tool to not be very intuitive/automated, a lot of manual work needed. Review collected by and hosted on G2.com.

What problems is Sprout Social solving and how is that benefiting you?

It's helping to manage all comments in one place so i can do community management. This helps to keep track since we own many brand accounts across various social media platforms. Review collected by and hosted on G2.com.

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Response from Max Pete of Sprout Social

[Editedit](https://www.g2.com/survey_responses/sprout-social-review-13152775/official_response/edit)

We're glad to hear that you find our platform helpful in managing comments from multiple platforms and organizing user histories. We understand the importance of being able to follow up quickly and identify any potential issues with user activity.

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Shaina M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Shaina M.")
SM

Shaina M.

Marketing Specialist

Education Management

Mid-Market (51-1000 emp.)

7/24/2026

"Easy to Use with a Minimal Learning Curve"

5/5

What do you like best about Sprout Social?

Ease of use! I am not the main social person in my org but often serve as backup and am able to get back into Sprout with little-to-no learning curve. Absolutely, this is one of our most vital and used tools within our department. Absolutely, this is one of our most vital and used tools within our department. Absolutely, this is one of our most vital and used tools within our department. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

Sometimes it disconnects our social profiles. I'm not exactly sure why this happens and it probably happens with similar products, but that can be a pain point. Review collected by and hosted on G2.com.

What problems is Sprout Social solving and how is that benefiting you?

Posting across platforms frequently with a small team is easily solved with Sprout. Also cross-posting to multiple accounts and audiences and being able to repost historical posts is great, too. Not to mention the analytics. Review collected by and hosted on G2.com.

Show More

Response from Max Pete of Sprout Social

[Editedit](https://www.g2.com/survey_responses/sprout-social-review-13162180/official_response/edit)

We're thrilled to hear that Sprout Social has been easy to use for you with minimal learning curve. We strive to provide an intuitive platform for all users, and we're glad to hear that it has been vital and frequently used within your department.

Current UserValidated ReviewerIncentivizedSource: Seller invite

IO

Ivan O.

CEO

Mid-Market (51-1000 emp.)

6/19/2026

"Smart Inbox and Best-Time Posting Recommendations Boost Engagement"

5/5

What do you like best about Sprout Social?

I really love that i have an inbox (smart) that gathers all my clients' messages and comments into one place as opposed to having to bounce around 5 different apps on my phone while my battery dies. It will also tell you the best times to send your posts to each platform and i notice a huge difference in engagement when I actually listen to those recommendations vs. sending them at random. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

Instagram integration seems to be half-baked... can't respond to comments/posts without leaving the app and going directly to instagram, which somewhat defeats the purpose. And the annoying part... trying to get out of the contract is difficult... auto-renewal... good luck canceling... without emailing back and fourth at least 3 times. Review collected by and hosted on G2.com.

What problems is Sprout Social solving and how is that benefiting you?

It stops me from having to log into 5 different apps just to check my messages or make sure a post goes out and everything related to my clients is housed in one calendar so we never have to guess what is being sent and when. Via "listening"... I also dont have to wait until a client forwards me a screen shot of an article/magazine/etc about our brand. Review collected by and hosted on G2.com.

Show More

Response from Max Pete of Sprout Social

[Editedit](https://www.g2.com/survey_responses/sprout-social-review-12983297/official_response/edit)

We're glad to hear that you're enjoying the convenience of our Smart Inbox feature and finding value in our Best-Time Posting recommendations for increasing engagement. We appreciate your feedback about the Instagram integration and the contract renewal process. We're continuously working to improve our platform and your input is valuable in that process. Thank you for sharing your experience with us.

Current UserValidated ReviewerIncentivizedSource: Seller invite

CR

Christina R.

Social Media Specialist/Analyst

Mid-Market (51-1000 emp.)

2/9/2026

"Intuitive, Powerful, and Easy to Scale ⭐"

5/5

What do you like best about Sprout Social?

Ease of use, an intuitive and ergonomic desktop interface, and a clean, user-friendly design that makes managing conversations efficient. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

More options for reporting on care metrics would be helpful. It would be great if we could create our own reports based on à la carte actions, rather than being limited to the standard options currently provided. Review collected by and hosted on G2.com.

What problems is Sprout Social solving and how is that benefiting you?

Sprout solves the challenge of managing multiple social media platforms, brands, and clients from a single place. It allows our team of multiple users to collaborate efficiently, manage high volumes of messages, assign work, track performance, and maintain consistent workflows without switching between platforms. Having publishing, engagement, reporting, and customer care tools all in one solution saves time, improves visibility across the team, and makes it much easier to scale our operations. Review collected by and hosted on G2.com.

Show More

Response from Mira Sekhon of Sprout Social

[Editedit](https://www.g2.com/survey_responses/sprout-social-review-12333619/official_response/edit)

We're glad to hear that you find our Smart Inbox and case layouts intuitive and helpful for streamlining onboarding. We appreciate your feedback about reporting options and will take it into consideration for future improvements.

Be sure to join our Community, the Arboretum, to stay connected, network with peers and receive our latest and greatest product updates!

8/2/2026
Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![David E.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "David E.")
DE

David E.

Social Media Manager

Small-Business (50 or fewer emp.)

6/18/2026

"Intuitive, Responsive UI with Great Onboarding and Support"

4.5/5

What do you like best about Sprout Social?

I enjoy how intuitive and responsive the user interface is. It is easy to navigate through all the different menus and tabs. There is a great onboarding program for new users which is extremely helpful and a support team readily available to help me whenever I need them. Review collected by and hosted on G2.com.

What do you dislike about Sprout Social?

I do dislike the fact that I have to continually have to relog back into my account when I have an existing session on my laptop already. It does make it a bit annoying since I have the 2 factor authentication protocol initiatied on my account. I also dislike how limited analytics can be. I wish it was more customizable in terms of paid and organic performance throughout all social media platforms. Review collected by and hosted on G2.com.

What problems is Sprout Social solving and how is that benefiting you?

It is solving all my publishing needs. By giving me an optimal time to post my content for my clients. I like how it also keeps all my clients organized on my dashboard so I am not making a mistake by posting the wrong content to the wrong client. I struggled keeping everything organized before with Hootsuite but with Sprout that makes it automatically easier by separating the clients into groups. Review collected by and hosted on G2.com.

Show More

Response from Max Pete of Sprout Social

[Editedit](https://www.g2.com/survey_responses/sprout-social-review-12978419/official_response/edit)

We're glad to hear that Sprout Social is meeting your publishing needs and helping you optimize your content posting for your clients. We apologize for the inconvenience of having to relog into your account and for the limitations of our analytics. Your feedback is valuable to us, and we will strive to improve in these areas.

Current UserValidated ReviewerIncentivizedSource: Seller invite

## Questions about Sprout Social? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Sprout Social
](https://www.g2.com/products/sprout-social/discussions/new)

MS

Mackenzie Shelton
•
Last activity over 5 years ago

Does anyone have input on how they've used Sprout to improve their business? I'd love to hear what "tricks" other people have found!

2 Upvotes

1

[
Join the conversation
](https://www.g2.com/discussions/34047-does-anyone-have-input-on-how-they-ve-used-sprout-to-improve-their-business-i-d-love-to-hear-what-tricks-other-people-have-found)

 ![Julia A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julia A.")
JA

Julia Aaker
•
Last activity 19 days ago

Sprout Social support: intuitive design, but how do you avoid slow handoffs between agents?

1 Upvote

0

[
Join the conversation
](https://www.g2.com/discussions/sprout-social-support-intuitive-design-but-how-do-you-avoid-slow-handoffs-between-agents)

[
View all Discussions
](https://www.g2.com/products/sprout-social/discuss)

## Pricing Options

Pricing provided by Sprout Social.

### Essentials

Starting at $79.00

1 user/per month (billed annually)

### Standard

Starting at $199.00

1 user/per month (billed annually)

### Professional

Starting at $299.00

1 user/per month (billed annually)

[
View More Pricing Information
](https://www.g2.com/products/sprout-social/pricing)

Sprout Social Comparisons

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4.5/5(973)

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4.3/5(1,039)

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##### 
##### Sprout Social Features

Social Management

Social Analytics

Social Publishing

Campaign Optimization

Reports & Dashboards

Report Customizability

Report Exporting

Scalability

Social Analytics

Competitor Analysis

Follower Analysis

Post Performance

Content & Collaboration

Content Calendar

Shared Inbox

Approval Workflows

[
View More Features
](https://www.g2.com/products/sprout-social/features)

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##### Categories on G2

[Social Media Management](https://www.g2.com/categories/social-media-mgmt)[Social Media Analytics](https://www.g2.com/categories/social-media-analytics)[Social Customer Service](https://www.g2.com/categories/social-customer-service)

[Social Media Management](https://www.g2.com/categories/social-media-mgmt)[Social Media Analytics](https://www.g2.com/categories/social-media-analytics)[Social Customer Service](https://www.g2.com/categories/social-customer-service)[Social Media Suites](https://www.g2.com/categories/social-media-suites)[Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools)

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