--- title: Sprinklr Social Reviews meta\_title: 'Sprinklr Social Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 1217 reviews by the users' company size, role or industry to find out how Sprinklr Social works for a business like yours. aggregate\_rating: rating\_value: 4.1 review\_count: 1217 scale: '5' date\_modified: '2026-08-10' parent\_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # Sprinklr Social Reviews & Product Details Visit Website Sprinklr Social’s industry-leading platform empowers enterprise teams of all sizes to deliver a consistent brand experience across 35+ digital and social channels to drive engagement and revenue, with in-depth capabilities across publishing, engagement, listening, analytics, employee advocacy, influencer marketing and commerce. - Plan and schedule content using an editorial calendar, store all media assets in a digital asset manager and simultaneously publish across channels at AI-recommended times with an omni- channel publisher - Generate engaging, platform-specific content instantly with Sprinklr AI+ - Engage with your audience across 35+ social and messaging channels using a unified inbox - Leverage AI-powered classification to efficiently analyze sentiment and intent of the inbound messages and engage better and faster with AI Smart Response, Smart Compose, and auto- responses - Analyze performance across owned, earned and paid media, and integrate data from multiple sources into a unified report and get on-demand or routine access - Get 5 times more granular business insights with custom metrics and out-of-the-box dashboards - Uncover AI-powered, critical insights across brand health, campaign performance, competitor benchmarking and more - Empower your sales teams to grow leads by reaching more prospects and delivering personalized content faster - Amplify reach by empower your employees to share your branded content easily, leveraging user-generated content and engaging influencers - Leverage truly enterprise-grade with 10x more granular & customizable compliance and approval workflows for unique business needs * * * Product Website Sprinklr Social Seller [Sprinklr](https://www.g2.com/sellers/sprinklr) Discussions [Sprinklr Social Community](https://www.g2.com/products/sprinklr-social/discuss) Languages Supported English, French, Japanese, Korean, Portuguese Solution Type All-in-One Show More ## Pricing Pricing provided by Sprinklr Social. ### Essentials- Growth Package $2,800.00 1 User Per Year [ View More Pricing Information ](https://www.g2.com/products/sprinklr-social/pricing) Sprinklr Solutions (1) See how Sprinklr products can work together to solve real problems. [ ![Solution Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Solution Avatar Image") Unified CX Reviews for Sprinklr SolutionBy Sprinklr ](/sellers/sprinklr/solutions/unified-cx-reviews-for-sprinklr) Show More ## Sprinklr Social Integrations (14) What do users say about integrations? 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VA Victoria A. 2/5/2026 "Streamlined Campaign Management and Reporting" 4/5 What do you like best about Sprinklr Social? I use Sprinklr Social for managing our paid social campaigns across Meta, LinkedIn, and Reddit. It's a one-stop shop for setup, optimization, and reporting, which helps streamline these processes and makes it easy to share reports with stakeholders. I like the specific features for pulling various reports and data visualization because I can pull data from LinkedIn, Meta, and Reddit and compare them all on one screen, making my work much faster and easier. These reports help us see how campaigns are performing and what optimizations are needed to reach our benchmarks. Since we run a lot of campaigns, being able to quickly see performance and isolate issues is important. Sprinklr Social provides more visibility to our team and consolidates everything into one platform. Review collected by and hosted on G2.com. What do you dislike about Sprinklr Social? It's a complex system, learning it takes some time, but with support and practice it gets much easier. Review collected by and hosted on G2.com. What problems is Sprinklr Social solving and how is that benefiting you? I use Sprinklr Social to manage our paid social campaigns, streamlining setup and reporting. It consolidates everything into one platform, making comparisons and optimizations easy, which speeds up my work. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Automotive](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Automotive") AA Verified User in Automotive Enterprise (\> 1000 emp.) 2/10/2026 "Central and efficient, but in need of improvement" 2.5/5 What do you like best about Sprinklr Social? I like the central, cross-channel working method of Sprinklr Social because publishing, community management, monitoring, and reporting converge in one system. This reduces tool switching and duplicate work. At the same time, role and approval processes support consistent collaboration across teams and countries, making performance more comparable and enabling data-driven decisions more quickly. Review collected by and hosted on G2.com. What do you dislike about Sprinklr Social? The UI appears very cluttered due to the extensive range of functions, causing some tasks to require more clicks than necessary. With large amounts of data, especially in reporting and listening, I occasionally find the performance sluggish. Additionally, the reporting functions could be more intuitive and flexible in some areas. The onboarding process is overall relatively demanding, which is why more guided onboarding aids and best-practice templates would accelerate adoption. Review collected by and hosted on G2.com. What problems is Sprinklr Social solving and how is that benefiting you? Sprinklr Social solves the problem of fragmented social media work by bundling publishing, community management, monitoring, and reporting into one platform. Fewer tool changes and consistent collaboration improve performance and enable faster, data-driven decisions. Review collected by and hosted on G2.com. Show More 2/23/2026 Current UserValidated ReviewerIncentivizedSource: Seller inviteAI Translated ![Verified User in Automotive](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Automotive") AA Verified User in Automotive Enterprise (\> 1000 emp.) 2/4/2026 "Powerful, Flexible Platform That Scales Our Social Strategy with Confidence" 4.5/5 What do you like best about Sprinklr Social? Sprinklr Social is a powerful and comprehensive platform that enables our small but highly capable team to manage a diverse portfolio of brands with efficiency and confidence. Its flexible workflows and robust structure of custom fields help us streamline our processes, support seamless collaboration, and provide the structure needed to execute a cohesive and data‑driven social media strategy. The platform’s adaptability has been instrumental in helping us scale our efforts while maintaining consistency and quality across all channels. Review collected by and hosted on G2.com. What do you dislike about Sprinklr Social? While Sprinklr Social’s extensive customization is one of its greatest strengths, it can also present challenges. The platform’s depth and flexibility often require support from Sprinklr’s team to update or adjust configurations, which can slow down internal workflows. Additionally, the use of dynamic user groups tied to global roles and permissions can make it difficult to consistently manage and validate the appropriate level of feature access for each user. Despite these complexities, the system’s capabilities remain highly valuable when properly configured and maintained. Review collected by and hosted on G2.com. What problems is Sprinklr Social solving and how is that benefiting you? Sprinklr Social enables our team to manage large, complex brands at scale despite limited resources. The platform streamlines our workflows, making it possible for a small team to maintain a consistent and strategic presence across all social channels. It also provides our leadership with full visibility into content calendars and real‑time access to customized weekly and monthly social performance reports, ensuring transparency and informed decision‑making across the organization. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: Seller invite ![Tej P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Tej P.") TP Tej P. Senior Executive Small-Business (50 or fewer emp.) 7/16/2026 "Helpful, Intuitive Listening Feature That Strengthens Social Media Strategy" 5/5 What do you like best about Sprinklr Social? Listening Feature is quite helpful and intuitive . It augments the social media strategy and helps in making incremental changes to it Review collected by and hosted on G2.com. What do you dislike about Sprinklr Social? It is an expensive software but being the one of its kind the technology behind makes it worth the extra spend for our clients. Review collected by and hosted on G2.com. What problems is Sprinklr Social solving and how is that benefiting you? Sentiment analysis for the brands is always a challenge and it helps to keep track of it and guide in building more relevant campaigns Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") AI Verified User in Information Technology and Services 4/20/2026 "Powerful but Prepare for a Setup Nightmare" 2.5/5 What do you like best about Sprinklr Social? I enjoy how much customization sprinklr offers. You can build the entire platform around your team's needs, whether that's custom macro fields, listening cues, inbound and outbound cues, etc. The depth of what you can do on the platform is impressive, and for teams with the bandwidth to configure it, its a very powerful tool. Review collected by and hosted on G2.com. What do you dislike about Sprinklr Social? The amount of customization that goes into a sprinklr to make it powerful also makes it incredibly labor-intensive to get started and to continue optimizing. Getting a straightforward outcome on any aspect of the tool that you want to customize requires multiple layers of setup, which even the most technical users find challenging. As a result, our team ends up underutilizing the platform and its capabilities simply because of the required buildout, not to mention the complexity of it all. Review collected by and hosted on G2.com. What problems is Sprinklr Social solving and how is that benefiting you? Sprinklr enables us as a social team to connect with and monitor our community seamlessly, publish content, and gather analytics to make informed decisions. Sprinklr also helps us provide content to employees via employee advocacy, which helps us increase our share of voice across the digital landscape. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: Seller invite GH George H. 1/27/2026 "Seamless Social Media Management with Sprinklr Social" 5/5 What do you like best about Sprinklr Social? I use Sprinklr Social for publishing, scheduling, and reviewing engagement dashboards, and it's a really handy tool for my day-to-day responsibilities. I like the editorial calendar, which makes it seamless to filter between accounts and channels, and lets me quickly view the status of a piece of content, whether it's in approval, scheduled, or sent. The Sprinklr link in bio is great for managing content when we want to direct a customer to learn more via a URL in our bio. The admin console is valuable for making changes to the advocacy site we use. The initial setup was very easy, and I definitely recommend Sprinklr Social as I couldn't do my role as efficiently without it. Review collected by and hosted on G2.com. What do you dislike about Sprinklr Social? The rule engine is quite a complicated feature - I think this could be simplified or made more user-friendly. Review collected by and hosted on G2.com. What problems is Sprinklr Social solving and how is that benefiting you? I use Sprinklr Social for publishing, scheduling, and reviewing engagement dashboards. The editorial calendar makes managing multiple accounts seamless, and the Sprinklr link in bio helps direct customers to more info. I find it indispensable for my role. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 2/18/2026 "Easy to Use Link in Bio Tool—Confident Navigation from Day One" 4.5/5 What do you like best about Sprinklr Social? It’s been very easy to use. I’m new to both my role and the platform, and I’ve still been able to navigate it independently with confidence. I mostly use it for the "Link in Bio" feature on our company's Instagram page. Review collected by and hosted on G2.com. What do you dislike about Sprinklr Social? So far, I haven’t run into any issues. The platform seems to offer a lot of features that I still haven’t had the chance to explore. That said, I’ve heard the functionality between Sprinklr Social and platforms like TikTok and Canva can be somewhat limited. Review collected by and hosted on G2.com. What problems is Sprinklr Social solving and how is that benefiting you? Sprinklr Social helps solve the problem of not being able to link directly to a specific website page from an Instagram post. It offers an easy-to-navigate, user-friendly link-in-bio feature for people trying to visit our company’s website. From there, they can access a surplus of links instead of being limited to just one. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller BP bhanu p. associate customer exprience Enterprise (\> 1000 emp.) 7/8/2025 "easy to use platform that helps you manage customer interactions across multiple channels seamlessly" 5/5 What do you like best about Sprinklr Social? I really like the improved interface and how easy it is to manage multiple channels in one place The workflow feels faster and more intuitive making daily tasks more efficient Review collected by and hosted on G2.com. What do you dislike about Sprinklr Social? it has been improved much compare to previously Review collected by and hosted on G2.com. What problems is Sprinklr Social solving and how is that benefiting you? all good Review collected by and hosted on G2.com. Show More 6/22/2026 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") UI Verified User in Information Technology and Services Enterprise (\> 1000 emp.) 11/17/2020 "Sprinklr, the place to do it all!" 5/5 What do you like best about Sprinklr Social? The use an AI is really getting better and smarter. Review collected by and hosted on G2.com. What do you dislike about Sprinklr Social? We could use more languages being implemented in the AI automatic Alt-text and captions generation. Review collected by and hosted on G2.com. What problems is Sprinklr Social solving and how is that benefiting you? I have a team of 30 people, using it accross different areas everyday. Sprinklr is helping me a lot to manage everything in one place and keep track of it. Reportings are easy to make when we have a good use of the tags. The moderation part is useful also Review collected by and hosted on G2.com. Show More 6/23/2026 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Hugues P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Hugues P.") HP Hugues P. CX Program manager | Social Media Operations Enterprise (\> 1000 emp.) 5/4/2025 "Robust Features, Needs Smoother Setup" 4/5 What do you like best about Sprinklr Social? We really like the range of options on services that Sprinklr Social provides, and the fact that they quickly develop and adapt to new social media networks as they arise. We also like the reporting aspects and the depth of the tool. Review collected by and hosted on G2.com. What do you dislike about Sprinklr Social? It's complex and lengthy to set up and configure. It requires the help of managed services, making it quite complex. Maybe Sprinklr Social could provide more training or make the tool more intuitive. Review collected by and hosted on G2.com. What problems is Sprinklr Social solving and how is that benefiting you? I use Sprinklr Social for timely customer support on social media, helping us manage hundreds of inquiries daily and identify trends on emerging issues related to our product. Review collected by and hosted on G2.com. Show More 2/4/2026 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ## Questions about Sprinklr Social? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Sprinklr Social ](https://www.g2.com/products/sprinklr-social/discussions/new) ![Yav L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yav L.") YL Yav Lino Nguz • Last activity almost 3 years ago Can I use this for my personal accounts? 1 Upvote 1 [ Join the conversation ](https://www.g2.com/discussions/33990-can-i-use-this-for-my-personal-accounts) RL Ryan Lippard • Last activity over 4 years ago What is the best way to find hashtags that are getting traffic. 1 Upvote 1 [ Join the conversation ](https://www.g2.com/discussions/34161-what-is-the-best-way-to-find-hashtags-that-are-getting-traffic) [ View all Discussions ](https://www.g2.com/products/sprinklr-social/discuss) ## Pricing Options Pricing provided by Sprinklr Social. ### Essentials- Growth Package $2,800.00 1 User Per Year ### Essentials- Enterprise Package $4,700.00 1 User Per Year [ View More Pricing Information ](https://www.g2.com/products/sprinklr-social/pricing) Sprinklr Social Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_45b776015e4dda222197d517a6c5c9b3/adobe-advertising-cloud.png "Product Avatar Image") Adobe Advertising Cloud 3.7/5(97) [ Compare Now ](https://www.g2.com/compare/adobe-advertising-cloud-vs-sprinklr-social) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_3d8a73f469261c6614cb56ce5698db3f/adroll.png "Product Avatar Image") AdRoll 4.1/5(787) [ Compare Now ](https://www.g2.com/compare/adroll-vs-sprinklr-social) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_36f0ca341e99afe1bb09ded85e81dba4/skai.png "Product Avatar Image") Skai 4/5(297) [ Compare Now ](https://www.g2.com/compare/skai-vs-sprinklr-social) ##### ##### Sprinklr Social Features Social Management Social Analytics Social Publishing Multi-Account Management Reports & Dashboards Report Customizability Report Exporting Scalability Social Analytics Competitor Analysis Post Performance Content & Collaboration Content Calendar Approval Workflows Users and Permissions [ View More Features ](https://www.g2.com/products/sprinklr-social/features) ## Top-Rated Alternatives [ ![Emplifi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Emplifi") Emplifi 4.4/5(382) ](https://www.g2.com/products/emplifi-emplifi/reviews) [ ![Sprout Social](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sprout Social") Sprout Social 4.4/5(6,870) ](https://www.g2.com/products/sprout-social/reviews) [ ![Hootsuite](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Hootsuite") Hootsuite 4.3/5(7,405) ](https://www.g2.com/products/hootsuite/reviews) [ View All Alternatives ](https://www.g2.com/products/sprinklr-social/competitors/alternatives) ##### Categories on G2 [Social Media Management](https://www.g2.com/categories/social-media-mgmt)[AI Customer Support Agents](https://www.g2.com/categories/ai-customer-support-agents)[Social Media Analytics](https://www.g2.com/categories/social-media-analytics) [Social Media Management](https://www.g2.com/categories/social-media-mgmt)[AI Customer Support Agents](https://www.g2.com/categories/ai-customer-support-agents)[Social Media Analytics](https://www.g2.com/categories/social-media-analytics)[Social Customer Service](https://www.g2.com/categories/social-customer-service)[SAP Store](https://www.g2.com/categories/sap-store)[Social Media Suites](https://www.g2.com/categories/social-media-suites)[Social Media Listening Tools](https://www.g2.com/categories/social-media-listening-tools)[Review Management](https://www.g2.com/categories/review-management-software)[Conversational Commerce Platforms](https://www.g2.com/categories/conversational-commerce-platforms)[Employee Advocacy](https://www.g2.com/categories/employee-advocacy)[Social Commerce Platforms](https://www.g2.com/categories/social-commerce-platforms) [Show MoreShow Less](javascript:void(0);) ##### Explore More [What is the most affordable service desk software for SMBs?](https://www.g2.com/discussions/what-is-the-most-affordable-service-desk-software-for-smbs)[What are the highest-rated financial consulting partners for delivering measurable financial improvement in specific business contexts?](https://www.g2.com/discussions/what-are-the-highest-rated-financial-consulting-partners-for-delivering-measurable-financial-improvement-in-specific-business-contexts)[AP automation software with highest reviews](https://www.g2.com/discussions/ap-automation-software-with-highest-reviews) [Best all-in-one webinar platform](https://www.g2.com/discussions/best-all-in-one-webinar-platform)[Is employee identity theft protection worth adding to the benefits package for a company under 200 people?](https://www.g2.com/discussions/is-employee-identity-theft-protection-worth-adding-to-the-benefits-package-for-a-company-under-200-people)[Pros and Cons Details](https://www.g2.com/products/sprinklr-social/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)