--- title: Sprinklr Social Reviews meta\_title: 'Sprinklr Social Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 1217 reviews by the users' company size, role or industry to find out how Sprinklr Social works for a business like yours. aggregate\_rating: rating\_value: 4.1 review\_count: 1217 scale: '5' date\_modified: '2026-08-10' parent\_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing ---

# Sprinklr Social Reviews & Product Details

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Sprinklr Social’s industry-leading platform empowers enterprise teams of all sizes to deliver a consistent brand experience across 35+ digital and social channels to drive engagement and revenue, with in-depth capabilities across publishing, engagement, listening, analytics, employee advocacy, influencer marketing and commerce. - Plan and schedule content using an editorial calendar, store all media assets in a digital asset manager and simultaneously publish across channels at AI-recommended times with an omni- channel publisher - Generate engaging, platform-specific content instantly with Sprinklr AI+ - Engage with your audience across 35+ social and messaging channels using a unified inbox - Leverage AI-powered classification to efficiently analyze sentiment and intent of the inbound messages and engage better and faster with AI Smart Response, Smart Compose, and auto- responses - Analyze performance across owned, earned and paid media, and integrate data from multiple sources into a unified report and get on-demand or routine access - Get 5 times more granular business insights with custom metrics and out-of-the-box dashboards - Uncover AI-powered, critical insights across brand health, campaign performance, competitor benchmarking and more - Empower your sales teams to grow leads by reaching more prospects and delivering personalized content faster - Amplify reach by empower your employees to share your branded content easily, leveraging user-generated content and engaging influencers - Leverage truly enterprise-grade with 10x more granular & customizable compliance and approval workflows for unique business needs

* * *

Product Website
Sprinklr Social
Seller
[Sprinklr](https://www.g2.com/sellers/sprinklr)
Discussions
[Sprinklr Social Community](https://www.g2.com/products/sprinklr-social/discuss)
Languages Supported

English, French, Japanese, Korean, Portuguese

Solution Type

All-in-One

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## Pricing

Pricing provided by Sprinklr Social.

### Essentials- Growth Package 

$2,800.00

1 User Per Year

[
View More Pricing Information
](https://www.g2.com/products/sprinklr-social/pricing)

Sprinklr Solutions
(1)

See how Sprinklr products can work together to solve real problems.

[
 ![Solution Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Solution Avatar Image")

Unified CX Reviews for Sprinklr

SolutionBy Sprinklr

](/sellers/sprinklr/solutions/unified-cx-reviews-for-sprinklr)

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## Sprinklr Social Integrations
(14)

What do users say about integrations?

Verified by Sprinklr Social

[

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StoryStream

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Tableau

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Trustpilot

](https://www.g2.com/products/trustpilot/reviews)

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JM

Jorge M.

Senior security analyst

Information Technology and Services

Small-Business (50 or fewer emp.)

4/2/2026

"Sprinklr Social Makes Campaigns, TikTok Creator Vetting, and Reporting Effortless"

5/5

What do you like best about Sprinklr Social?

The upsides after using Sprinklr Social as a full-cycle campaign hub is they make it simpel to not just posting social media post but also to vet influencers through the new TikTok creators API and to manage our paid social media ads. I also use the deep research mode to create professional, data-heavy reports that include web-sourced information and citations, which help me explain our social media performance to my manager. The TikTok creator discovery tools let me to see exactly how much an influencers costs and their real engagement rates ( like total likes and video saves). Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

Not many to dislike, only some issue with the speed to run the deep research, which is quite slow to produce a result and take almost 20 minutes to generate a detailed report, need to be patient to run the tool. I also have issue with the data migration during the recent move to the new X (formerly Twitter), about 10% of our older data took a few extra days to sync correctly, which made our monthly reports look a bit off for a moment. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

A huge benefits by Sprinklr Social is after using the smart budget saving tool that using AI powered smart budget allocation to automatically moves our Ads money to the top-performing posts across different campaigns, it has increased our return on ad spend (ROAS) by nearly 30%. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

KG

Kasia G.

Brand engagement specialist

Construction

Small-Business (50 or fewer emp.)

3/29/2026

"Centralized view of customer sentiment for better decision making"

4/5

What do you like best about Sprinklr Social?

In my case, Sprinklr is remarkable since it provides the entire opinion of the customers in a single location. I am able to monitor the trends and sentiment monitoring through channels. It is easily controlled due to its features and breaking down feedback. This has enhanced my planning of things and makes the team responsive to the needs of customers. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

The only thing I do not like is that the dashboard may be overwhelming due to the variety of features and options. Filtering and sorting reviews is at times more steps than anticipated. Although the features are robust, they can make me slow down in case they are not navigated correctly. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

The issue of disjointed feedbacks in various platforms is resolved through Sprinklr. In the past, I used to research each site individually and this was time consuming. It is now possible to see, comment, and monitor all the reviews on a single platform. It has made my workflow better and the team is able to stay in touch with each other consistently, which has increased customer satisfaction and interaction. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

MA

Mohsin A.

Digital Marketing Consultant

Small-Business (50 or fewer emp.)

3/28/2026

"Sprinklr Social Gets It Done Most of The Time"

5/5

What do you like best about Sprinklr Social?

One-time setup; load everything in, then set it and forget it. Everything posts to your platforms. I have a few client accounts that I manage prior to using Sprinklr Social, I used to log into each individual platform one-by-one. Complete and utter waste of time. That is why I love that Sprinklr Social brings it all together in one single dashboard. Can drag/drop posts to rearrange them. See what’s coming. Support team has been quick to respond with answers to my questions (which I was pleasantly surprised at). Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

Approval/review process does not work well for my clients. They won’t use an additional login tool to review a post. And neither will I be able to charge my clients for something they’re not going to use. A simple way to get approvals via e-mail would resolve this issue. Also, I’m going to say that Sprinklr Social isn’t exactly “sign-up-and-go” either - there is a learning curve and some of the options seem hidden away. I am sitting on the couch, laptop fans blowing air onto me, looking for just one toggle switch… not good. Price point is also something that smaller groups will not want to pay. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

Posting individually every day on every account wasn’t something that a live human could realistically continue doing. Sprinklr Social puts everything under one umbrella. Schedule in bulk. Posts as scheduled. Don’t have to log into five different applications and reporting is included – when a client wants to know how their account(s) are doing you don’t have to scramble. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

 ![Ana K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ana K.")
AK

Ana K.

Social Media Specialist

Small-Business (50 or fewer emp.)

7/8/2025

"Great tool for managing social and customer care"

5/5

What do you like best about Sprinklr Social?

Sprinklr Social helps our team stay organized by bringing customer messages, comments, and mentions together in one place. It makes managing conversations easier and helps us respond more efficiently. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

At this time, I don’t have any specific improvements to suggest. Sprinklr Social continues to provide the tools and features our team needs to effectively manage customer interactions. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

Sprinklr Social helps us manage and respond to customer messages across multiple platforms from one place, which saves us a lot of time and keeps things organized. It also helps us monitor brand sentiment and catch potential issues early Review collected by and hosted on G2.com.

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6/26/2026
Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Julian David R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Julian David R.")
JR

Julian David R.

Social Media Manager LATAM

Entertainment

Mid-Market (51-1000 emp.)

5/2/2026

"Flawless Social Media Management with a Polished, Streamlined UI"

5/5

What do you like best about Sprinklr Social?

Sprinklr is easily one of the best social media management tools out there. It streamlines the entire social media workflow, especially when you need to manage multiple social accounts at once. The UI is simple yet polished, and it also offers some interesting integrations. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

So far, I don’t have any dislikes at all. It works exactly as expected, and it’s been flawless. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

I use it to manage hundreds of social media accounts at once and to create complete social media reports. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

II

Imanda I.

Office Admin

Mid-Market (51-1000 emp.)

4/2/2026

"Impressive Email Tracking and Full-Length Twitter Migration for Better Visibility"

4.5/5

What do you like best about Sprinklr Social?

Really impressive with the new advocacy email tracking to see how my colleagues engage with brand content when they receive it via our internal newsletters. I also use it to manage a high-volume Twitter presence, taking advantage of the new migration that pulls in full lenght posts without truncation, it has giving us a full visibility into a very long-form tweet. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

Not a thing. I have no dislike or things that I hate on this platform, almost everything is worked the way I want it to run. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

Listen to what people is talking and hyping on the social media, we can create a better social media post with high engagement if we able to ride the trends and giving exactly what people is looking and want on the social media. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Computer Games](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Games")
AC

Verified User in Computer Games

Enterprise (\> 1000 emp.)

2/10/2026

"Deep-Dive Engagement Dashboards with Everything on One Screen"

4/5

What do you like best about Sprinklr Social?

I like that I can do a deep dive and perform a variety of actions directly from the engagement dashboards. I can see performance, tag, QRT, and much more. It’s super useful to have everything on the same screen. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

On the engagement dashboard, I always end up with too many columns because you can’t include multiple networks in a single column, so I have to create several separate ones. As a result, I need to scroll horizontally very often. Being able to merge SoMe networks into one column would be super useful. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

One dashboard that I created, and that’s been super useful for our team, is a simple view listing all our X accounts. Through this dashboard, our users can easily RT content without having to go natively to each page and search through the calendar, etc. It’s a simple use case, but it allows us to stay reactive and take quick actions in just a few minutes. I also love the creativity you can bring to the tool, by adapting it beyond its original usage. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Jody L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jody L.")
JL

Jody L.

2/10/2026

"The 'Swiss Army Knife' of Social Engagement"

5/5

What do you like best about Sprinklr Social?

I like that Sprinklr Social can truly provide an omni-channel experience. The support is also stellar—from sales and implementation to ongoing professional services, they have been wonderful. I appreciate how the platform acts as a 'Swiss Army Knife' of social media, with a massive breadth of sources for social listening and proactive engagement, ensuring we never miss a mention. The reporting dashboards, although complex, are highly customizable, offering the flexibility to measure outcomes and insights. The investment gives us confidence in the ability to scale with governance tailored to current needs and future requirements. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

The online training material could be improved so we could continue to learn on our own time. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

Sprinklr Social fills many gaps by pulling from a massive breadth of sources, ensuring we never miss a mention. Its customizable dashboards give us flexibility in measuring outcomes. It's reliable for scaling with our governance needs and offers an omni-channel experience. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

 ![Shanetta L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Shanetta L.")
SL

Shanetta L.

Consultant, Social Media 

2/9/2026

"Versatile Social Management with Room for Improvement"

4.5/5

What do you like best about Sprinklr Social?

I use Sprinklr Social to publish content easily, and having the team editorial calendar in one place is really helpful. I love how customizable it is for our team, especially in the areas of tagging and end user display. Having everything in one place helps ensure our team isn't working in a silo. The ability to edit how Distributed is displayed for the end user helps meet the needs of our agent and sales partners, making important information easy to find. I also found the initial setup very easy, with great success managers guiding us step by step. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

I'm seeing some inconsistencies with reporting, like separating paid and organic results. There's also an API issue with LinkedIn causing reporting mismatches, which means we only have a limited amount of up-to-date reporting. I'm having issues with how content is displayed on Distributed, especially if it's intended for multiple social channels. We're unable to change the thumbnail, which can affect how often the end user picks the content from the library and impacts performance data. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

I use Sprinklr Social to publish content, ensuring consistency and compliance. It saves time by centralizing everything, helping prevent siloed work. Customization in tagging and display assists in meeting partner needs effectively. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

 ![Anisha V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Anisha V.")
AV

Anisha V.

Associate Director

Enterprise (\> 1000 emp.)

1/27/2026

"Scalable and Customizable, but AI Needs Improvement"

4.5/5

What do you like best about Sprinklr Social?

I like that Sprinklr Social is scalable and customizable to some extent. It helps set global processes, which is key for maintaining global compliance as we operate in over 70 countries. It's great for ensuring that all social media marketing teams follow certain processes, with brand compliance and social media approvals in place. The automation features are a big plus, increasing overall efficiency and reducing the go-to-market time. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Social?

I think the AI aspect can be improved. It is not accurate and not very efficient either. Like, the Sprinklr Copilot as well as the Sprinklr AI for brand compliance. I think all of these things can be improved. Also, the software is complicated, so the initial setup was not easy. It took us a lot of time, although we did get help from the implementation team. Review collected by and hosted on G2.com.

What problems is Sprinklr Social solving and how is that benefiting you?

I use Sprinklr Social for automated review processes, ensuring only approved content is published in each country, applying automated rules, and reporting. Review collected by and hosted on G2.com.

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2/9/2026
Validated ReviewerIncentivizedSource: G2 invite on behalf of seller

## Questions about Sprinklr Social? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Sprinklr Social
](https://www.g2.com/products/sprinklr-social/discussions/new)

RL

Ryan Lippard
•
Last activity over 4 years ago

What is the best way to find hashtags that are getting traffic.

1 Upvote

1

[
Join the conversation
](https://www.g2.com/discussions/34161-what-is-the-best-way-to-find-hashtags-that-are-getting-traffic)

 ![Yav L.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yav L.")
YL

Yav Lino Nguz
•
Last activity almost 3 years ago

Can I use this for my personal accounts?

1 Upvote

1

[
Join the conversation
](https://www.g2.com/discussions/33990-can-i-use-this-for-my-personal-accounts)

[
View all Discussions
](https://www.g2.com/products/sprinklr-social/discuss)

## Pricing Options

Pricing provided by Sprinklr Social.

### Essentials- Growth Package 

$2,800.00

1 User Per Year

### Essentials- Enterprise Package 

$4,700.00

1 User Per Year

[
View More Pricing Information
](https://www.g2.com/products/sprinklr-social/pricing)

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4/5(297)

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##### 
##### Sprinklr Social Features

Social Management

Social Analytics

Social Publishing

Multi-Account Management

Reports & Dashboards

Report Customizability

Report Exporting

Scalability

Social Analytics

Competitor Analysis

Post Performance

Content & Collaboration

Content Calendar

Approval Workflows

Users and Permissions

[
View More Features
](https://www.g2.com/products/sprinklr-social/features)

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##### Categories on G2

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