Verified User in Information Services
UI
Verified User in Information Services
Small-Business (50 or fewer emp.)
"Sparkling Sprinklr Everywhere"
5/5
What do you like best about Sprinklr Marketing?

I found it comparatively very easy to explore and the outputs are completely fabulous. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Marketing?

Nothing bad about it....all good and a must explorable one. Review collected by and hosted on G2.com.

Verified User in Gambling & Casinos
AG
Verified User in Gambling & Casinos
Mid-Market (51-1000 emp.)
"The market leader in the CXM Platform space... and for good reason."
4.5/5
What do you like best about Sprinklr Marketing?

As a regulated business, Sprinklr has become the backbone of our Social Media operations and governance over a number of years. The best thing about Sprinklr Marketing is being able to empower internal teams and external agencies to carry out key social media workflow tasks in a safe and controlled way - ultimate confidence in collaborative working and output across teams is key for a business like ours. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Marketing?

The only down-side is when a Social Platform doesn't yet provide API access to 3rd parties for a new product (i.e. a new ad product or creative format for publshing) then we are unable to carry out a desired action safely within Sprinklr and have to carry out the task natively. However, this is not a Sprinklr specific issue - if API access is not yet available, it won't be available to any Social Media Management Solutions in the marketplace (Sprinklr or their competitors). Sprinklr are however generally the fastest to deploy new functionality due to their close relatioships with the Social Platforms and their excellent (and super-speedy) Product Team. Review collected by and hosted on G2.com.

MH
Martin H.
Enterprise (> 1000 emp.)
"Flexible and powerful enterprise solution, some challenges to configure it correctly"
4.5/5
What do you like best about Sprinklr Marketing?

- It is very flexible and can be adjusted to your companies needs

- Roles & permissions make it possible to individualize different types of view Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Marketing?

- Difficult to configure correctly to make sure the experience for users is not overwhelming

- Limited amount of standardized functionality meaning that workflows, boards, etc. have to build from scratch based on your company needs Review collected by and hosted on G2.com.

Response from Rupali Verma of Sprinklr Marketing

Hi Martin

We're happy to hear that you have a positive experience with us and that you like how it can be customised to your needs. We love how our campaign and content calendar is beneficial to your operations.

If you have any suggestions or feedback for us, please don't hesitate to reach out. We're always looking for ways to improve and we value your input. Thank you again for taking the time to leave this review!

Vikash B.
VB
Vikash B.
Associate Director Program Management
Enterprise (> 1000 emp.)
"Good tool for comprehensive tracking of social media posts engagement"
3.5/5
What do you like best about Sprinklr Marketing?

With marketing tool, i can track all the planned posts on various platfrom in a single UI and easily understand the engement and traffic data. This also help optimize the time and effort required and ensures consistency across brand handles for any offers/ deals Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Marketing?

The tool works as per our requirement and dont have cons for our current need Review collected by and hosted on G2.com.

Chirag G.
CG
Chirag G.
Small-Business (50 or fewer emp.)
"Has helped us transform our social media team"
4.5/5
What do you like best about Sprinklr Marketing?

Sprinklr marketing has been the best social media tools in market, with a very userfriendly interface. Their post schedule option has been very helpuful and saved us a lot of time Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Marketing?

Cost felt a bit on the higher side for smaller companies, more number of features takes a bit of time to get a hang of it and also lag during peak hours Review collected by and hosted on G2.com.

ES
Erika S.
Mid-Market (51-1000 emp.)
"Hard to learn, finding mistakes all the time, is taking about a year to learn."
1/5
What do you like best about Sprinklr Marketing?

I like the Smart Insights in the listening dashboard. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Marketing?

Most everything else. It's so difficult to understand and what we were showed in sales calls versus what we have are two very different things. I have spent months working through trainings and get my team up and running. I have had various different tech people try to help me and yet at about almost a year since implementation, we are still trying to figure out how to use the system. Review collected by and hosted on G2.com.

Response from Rupali Verma of Sprinklr Marketing

Hi Erika

Thank you for taking the time to leave a review. We’re sorry to hear that you had a negative experience with the learning path of our platform.

We want to assure you that we take all feedback seriously and will forward this to the concerned team. If you’d like to discuss your experience further, please don’t hesitate to reach out to your customer success manager directly.

Verified User in Venture Capital & Private Equity
CV
Verified User in Venture Capital & Private Equity
Small-Business (50 or fewer emp.)
"My experience has been extraordinary!"
4.5/5
What do you like best about Sprinklr Marketing?

The best thing about Sprinklr Marketing is I could see both paid and organic insights in a single dashboard and I could make sense of the customer's journey! Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Marketing?

The things I disliked was that I couldn't tag anyone in the caption and I work in a company where we literally have to tag n number of people in a single post. That's the only thing I disliked. Review collected by and hosted on G2.com.

CHIRAG  G.
CG
CHIRAG G.
Project Manager
Small-Business (50 or fewer emp.)
"Helped us scaling our Social media marketing"
4.5/5
What do you like best about Sprinklr Marketing?

Sprinklr Marketing has helped our organisation with providing complete solution with powerful features for managing social media, advertising, and engaging with customers. It helps us with invaluable data insights and scalability, helping us to scale our marketing Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Marketing?

Could have been beter in pricing and also this might be a bit overwhelming for smaller companies Review collected by and hosted on G2.com.

Karla H.
KH
Karla H.
Corporate Communications & Marketing Operations Manager
Enterprise (> 1000 emp.)
"Custom made solutions that simplify advertising"
4/5
What do you like best about Sprinklr Marketing?

It allows us to customize our campaigns, the partnerships they have with third parties are an advantage and the automatization offer really supports operations. Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Marketing?

Is not 100% user friednly, you always need backend support to make substancial changes to your set up. Review collected by and hosted on G2.com.

Response from Rupali Verma of Sprinklr Marketing

Hi Karla

We're happy to hear that you have a positive experience with us and that our platform is suited to your marketing needs.

If you have any suggestions or feedback for us, please don't hesitate to reach out. We're always looking for ways to improve and we value your input. Thank you again for taking the time to leave this review!

Verified User in Telecommunications
AT
Verified User in Telecommunications
Enterprise (> 1000 emp.)
"We saw the opportunity to automate physical activity and to fully autonomies it"
4.5/5
What do you like best about Sprinklr Marketing?

How higher management can see their team work progress and status of each Marketing campaign, without direct comms between the teams, as well to be fast to launch new campgain to market Review collected by and hosted on G2.com.

What do you dislike about Sprinklr Marketing?

as of now we're still in the begining of fully enabling this feature to the whole team, so I can not give staight answer for this question. Review collected by and hosted on G2.com.