The tool provides good insght and easy to set up/ add new keywords to track the customer sentiments for any issue and also surface new trends by other competitors on social media Review collected by and hosted on G2.com.

The tools can be bit overwhelming for new use. Could have different modes like biginner and advanced Review collected by and hosted on G2.com.

With Sprinklr Insights, it has become so easy to pinpoint which posts led to audience engagement and even gauge the general sentiment for our brand. If you are someone who gets easily intimidated by new technology, Sprinklr Insights will help you overcome that fear, as it has an extremely easy to use interface. The personalized dashboard is a feature I love, as it allows me to craft dashboards according to my needs and convenience. Review collected by and hosted on G2.com.

It is slightly expensive, especially for smaller businesses or startups. Review collected by and hosted on G2.com.

We can set alerts for topics and themes we know are important to hear about in a timely fashion

We can look at conversation around all sorts of topics relating to upcoming campaigns

We can analyse conversations about our campiagns once they've launched Review collected by and hosted on G2.com.

It can sometimes be difficult to get accurate results on conversations/topics if you're trying to report on a specific campaign you've run 9or even your brand) if your brand name/hashtags/acronyms are in use elsewhere online. Review collected by and hosted on G2.com.

Insights are highly detailed which allows for customizable reporting and data analysis. Since implementing Sprinklr this year we've seen exponential growth in our campaign development and research. Review collected by and hosted on G2.com.

The usability of the platform itself leaves something to be desired. If you want to create a custom dashboard or add a simple widget, there are multiple hoops to jump through. Review collected by and hosted on G2.com.

Data is a powerhouse to build any customer oriented product and Sprinklr Insights is the exact tool to analyze that data to provide smart and quick insights in various forms Review collected by and hosted on G2.com.

At the recent, I dont have anything to dislike about it Review collected by and hosted on G2.com.

We have many widgets that have various metrics, dimensions that provide us with various data points to understand what our audience think about our offerings. Review collected by and hosted on G2.com.

It would be great if the channels coverage can be improved as a example TIkTok or LinkedIn. Review collected by and hosted on G2.com.

Sprinklr insights is extremely useful to quickly analyse the market's temperature and also how it relates with your brand. I particularly like how this approach is extremely useful for crisis management, seeing how extensive the impact of the messages. Having this tool can keep you on the front step to handle any crisis as it parse automatically parse through million of data-points to give you the insights that matter. Review collected by and hosted on G2.com.

There's a bit of a learning curve involved with Sprinklr Insights and I think user experience can be improved, with easier to understand structures and perhaps a bit more streamline with well indicated functionality. Review collected by and hosted on G2.com.

I like that Sprinklr insights provide many opportunities, such as crisis monitoring, conversations about your brand, and campaign/product insights. Review collected by and hosted on G2.com.

When setting up a topic, the preview is excellent but inaccurate.

The sentiment of mentions pulled in also seems incorrect. Review collected by and hosted on G2.com.

This is a powerful tool that allows you to easily monitor brand sentiment, identify potential crisis situations, and inform your strategy. The AI features make it very user friendly. Review collected by and hosted on G2.com.

The tool is very robust, which can make it challenging to learn all its capabilities and be able to utilize everything to its full potential. Implementation can be a big lift. Review collected by and hosted on G2.com.

I love how customizable everything is - if there is any piece of data you're looking for you, you can be certain you can find the analysis within Sprinklr. Their support team is also incredible and beyond helpful. Review collected by and hosted on G2.com.

One of the downsides is that while all information is accessible, it sometimes comes with an additional cost. There are insights our team would love to have access to, but we don't have the budget for them. Review collected by and hosted on G2.com.