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Sponsorworks Events Platform

](/products/sponsorworks-events-platform/reviews)

(6)4.8/5

Sponsorworks is an all-in-one software platform for corporate hospitality, sponsorship and event teams that enables enterprises to manage ticketing, internal workflows, and guest experiences in a single, secure system. The platform is designed for large global organisations with complex event programmes, providing the tools needed to streamline requests and approvals, support compliance, and measure the impact of event investments. Sponsorworks is relied upon by global brands such as Diageo, NBC Universal, Booking.com, Santander Bank, AXA, Just Eat, FedEx, and Vodafone, and supports programmes across more than 10 countries and languages. The platform is particularly suited for industries such as financial services, professional services, technology, consumer goods, and airlines, where secure, scalable, and transparent systems are essential. Sponsorworks is widely trusted for handling highly sensitive customer data and is backed by recognised global information security accreditations. The platform is modular by design, meaning organisations only need to use—and pay for—the parts of the system relevant to them, whether that’s guest communications, approvals, travel management, sponsorship asset allocation, or reporting. Key use cases include: Automating event registration and guest communications with branded websites, email workflows, and an AI Concierge to provide automated, high-quality responses to guests Managing internal ticket and event requests with configurable approvals across business units Management of complex corporate travel packages (flights, hotels, transfers, activities) with personalized guest itineraries and tailored mobile apps Measuring return on investment and programme impact through advanced, data-led reporting Integrating with Salesforce and other CRMs to align sponsorship and hospitality activity with enterprise workflows Supporting third-party ticket fulfilment (e.g sports club or music arena tickets), enabling direct distribution to partners, clients, or guests Configuring and allocating sponsorship assets beyond tickets, including hospitality packages, merchandise, and custom guest experiences Sponsorworks differs from standard corporate event management software by combining internal approvals, ticketing fulfilment, sponsorship asset management, and ROI measurement in one platform. This ensures organisations can deliver high-quality guest experiences while also demonstrating the value of their programmes at board level. Equally important is the service behind the software: Sponsorworks provides world-class customer support throughout onboarding and beyond, ensuring customers are fully supported at every stage of their journey. By unifying operational efficiency with strategic reporting, Sponsorworks helps global enterprises turn corporate event and hospitality programmes into measurable, business-driving assets.

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