# Top 10 Affirm Alternatives &amp; Competitors
**Average Rating:** 4.3/5
**Total Number of Reviews:** 48
Affirm is not the only option for Installment Payment and Buy Now Pay Later (BNPL) Software. Explore other competing options and alternatives. Other important factors to consider when researching alternatives to Affirm include ease of use and reliability. The best overall Affirm alternative is Sezzle. Other similar apps like Affirm are Klarna, Afterpay, Zip for Business, and Splitit. Affirm alternatives can be found in [Installment Payment and Buy Now Pay Later (BNPL) Software](https://www.g2.com/categories/installment-payment-and-buy-now-pay-later-bnpl) but may also be in [Payment Processing Software](https://www.g2.com/categories/payment-processing).


## Best Paid &amp; Free Alternatives to Affirm
  - [Sezzle](https://www.g2.com/products/sezzle/reviews)
  - [Klarna](https://www.g2.com/products/klarna/reviews)
  - [Afterpay](https://www.g2.com/products/afterpay/reviews)
  - [Zip for Business](https://www.g2.com/products/zip-for-business/reviews)
  - [Splitit](https://www.g2.com/products/splitit/reviews)
  - [PayPal Payments](https://www.g2.com/products/paypal/reviews)
  - [Bread Pay](https://www.g2.com/products/bread-pay/reviews)
  - [GoCardless](https://www.g2.com/products/gocardless/reviews)
  - [Sunbit](https://www.g2.com/products/sunbit/reviews)
  - [ViaBill](https://www.g2.com/products/viabill/reviews)

## Top 10 Alternatives to Affirm Recently Reviewed By G2 Community
Browse options below. Based on reviewer data, you can see how Affirm stacks up to the competition, check reviews from current &amp; previous users in industries like Retail, Automotive, and Construction, and find the best product for your business.


  ### 1. [Sezzle](https://www.g2.com/products/sezzle/reviews)
By Sezzle
**Average Rating:** 4.6/5
**Total Reviews:** 122
Sezzle increases sales and order values by enabling your customers to buy now and pay later with interest-free installment plans.


Reviewers say compared to Affirm, Sezzle is:
- Easier to do business with
- Easier to set up
- Better at support
Categories in common with Affirm: [Installment Payment and Buy Now Pay Later (BNPL)](https://www.g2.com/categories/installment-payment-and-buy-now-pay-later-bnpl)

**Compare:** [Affirm vs Sezzle](https://www.g2.com/compare/affirm-vs-sezzle)
**Compare Sezzle with other alternatives:**
- [Sezzle vs Klarna](https://www.g2.com/compare/klarna-vs-sezzle)
- [Sezzle vs Afterpay](https://www.g2.com/compare/afterpay-vs-sezzle)
- [Sezzle vs Zip for Business](https://www.g2.com/compare/sezzle-vs-zip-for-business)
- [Sezzle vs Splitit](https://www.g2.com/compare/sezzle-vs-splitit)
- [Sezzle vs PayPal Payments](https://www.g2.com/compare/paypal-vs-sezzle)
- [Sezzle vs Bread Pay](https://www.g2.com/compare/bread-pay-vs-sezzle)
- [Sezzle vs GoCardless](https://www.g2.com/compare/gocardless-vs-sezzle)
- [Sezzle vs Sunbit](https://www.g2.com/compare/sezzle-vs-sunbit)
- [Sezzle vs ViaBill](https://www.g2.com/compare/sezzle-vs-viabill)

  ### 2. [Klarna](https://www.g2.com/products/klarna/reviews)
By Klarna
**Average Rating:** 3.2/5
**Total Reviews:** 58
Klarna is a global fintech company that offers innovative payment and marketing solutions designed to enhance the shopping experience for consumers and drive growth for businesses. By providing flexible payment options and performance-driven marketing tools, Klarna helps merchants attract, convert, and retain customers more effectively. Key Features and Functionality: - Flexible Payment Options: Klarna offers a variety of payment methods, including: - Pay in Full: Immediate payment at the time of purchase. - Pay in 30 Days: Allows customers to receive products and pay up to 30 days later without interest or late fees when paid on time. - Pay in 3 or 4 Installments: Enables shoppers to split purchases into smaller, interest-free payments. - Financing: Provides longer-term payment plans for larger purchases, offering manageable monthly payments. - Marketing Solutions: Klarna&#39;s full-funnel marketing suite allows businesses to run targeted campaigns across various channels, including search, programmatic ads, affiliate placements, cashback offers, and personalized in-app content, reaching over 24 million active shoppers. - Seamless Integration: Klarna integrates with major e-commerce platforms such as Shopify, Magento, WooCommerce, and BigCommerce, as well as payment partners like Stripe and Adyen, facilitating easy adoption for merchants. Primary Value and Solutions for Users: For consumers, Klarna provides a flexible and convenient shopping experience by offering multiple payment options that cater to different financial needs, thereby enhancing purchasing power and satisfaction. For merchants, Klarna drives business growth by increasing average order values, improving conversion rates, and fostering customer loyalty through its comprehensive payment and marketing solutions.


Reviewers say compared to Affirm, Klarna is:
- Easier to set up
Categories in common with Affirm: [Installment Payment and Buy Now Pay Later (BNPL)](https://www.g2.com/categories/installment-payment-and-buy-now-pay-later-bnpl)

**Compare:** [Affirm vs Klarna](https://www.g2.com/compare/affirm-vs-klarna)
**Compare Klarna with other alternatives:**
- [Klarna vs Sezzle](https://www.g2.com/compare/klarna-vs-sezzle)
- [Klarna vs Afterpay](https://www.g2.com/compare/afterpay-vs-klarna)
- [Klarna vs Zip for Business](https://www.g2.com/compare/klarna-vs-zip-for-business)
- [Klarna vs Splitit](https://www.g2.com/compare/klarna-vs-splitit)
- [Klarna vs PayPal Payments](https://www.g2.com/compare/klarna-vs-paypal)
- [Klarna vs Bread Pay](https://www.g2.com/compare/bread-pay-vs-klarna)
- [Klarna vs GoCardless](https://www.g2.com/compare/gocardless-vs-klarna)
- [Klarna vs Sunbit](https://www.g2.com/compare/klarna-vs-sunbit)
- [Klarna vs ViaBill](https://www.g2.com/compare/klarna-vs-viabill)

  ### 3. [Afterpay](https://www.g2.com/products/afterpay/reviews)
By Afterpay
**Average Rating:** 4.2/5
**Total Reviews:** 43
Afterpay integrates with your store directly via API or by using one of our platform plugins. Afterpay also provides comprehensive technical support for initial integrations and ongoing maintenance.


Reviewers say compared to Affirm, Afterpay is:
- Easier to set up
- More expensive
- Better at support
Categories in common with Affirm: [Installment Payment and Buy Now Pay Later (BNPL)](https://www.g2.com/categories/installment-payment-and-buy-now-pay-later-bnpl)

**Compare:** [Affirm vs Afterpay](https://www.g2.com/compare/affirm-vs-afterpay)
**Compare Afterpay with other alternatives:**
- [Afterpay vs Sezzle](https://www.g2.com/compare/afterpay-vs-sezzle)
- [Afterpay vs Klarna](https://www.g2.com/compare/afterpay-vs-klarna)
- [Afterpay vs Zip for Business](https://www.g2.com/compare/afterpay-vs-zip-for-business)
- [Afterpay vs Splitit](https://www.g2.com/compare/afterpay-vs-splitit)
- [Afterpay vs PayPal Payments](https://www.g2.com/compare/afterpay-vs-paypal)
- [Afterpay vs Bread Pay](https://www.g2.com/compare/afterpay-vs-bread-pay)
- [Afterpay vs GoCardless](https://www.g2.com/compare/afterpay-vs-gocardless)
- [Afterpay vs Sunbit](https://www.g2.com/compare/afterpay-vs-sunbit)
- [Afterpay vs ViaBill](https://www.g2.com/compare/afterpay-vs-viabill)

  ### 4. [Zip for Business](https://www.g2.com/products/zip-for-business/reviews)
By Zip Co Limited
**Average Rating:** 4.4/5
**Total Reviews:** 22
With Zip, you can shop at your favorite stores and pay over four installments.


Reviewers say compared to Affirm, Zip for Business is:
- Easier to do business with
- Better at support
- Easier to set up
Categories in common with Affirm: [Installment Payment and Buy Now Pay Later (BNPL)](https://www.g2.com/categories/installment-payment-and-buy-now-pay-later-bnpl)

**Compare:** [Affirm vs Zip for Business](https://www.g2.com/compare/affirm-vs-zip-for-business)
**Compare Zip for Business with other alternatives:**
- [Zip for Business vs Sezzle](https://www.g2.com/compare/sezzle-vs-zip-for-business)
- [Zip for Business vs Klarna](https://www.g2.com/compare/klarna-vs-zip-for-business)
- [Zip for Business vs Afterpay](https://www.g2.com/compare/afterpay-vs-zip-for-business)
- [Zip for Business vs Splitit](https://www.g2.com/compare/splitit-vs-zip-for-business)
- [Zip for Business vs PayPal Payments](https://www.g2.com/compare/paypal-vs-zip-for-business)
- [Zip for Business vs Bread Pay](https://www.g2.com/compare/bread-pay-vs-zip-for-business)
- [Zip for Business vs GoCardless](https://www.g2.com/compare/gocardless-vs-zip-for-business)
- [Zip for Business vs Sunbit](https://www.g2.com/compare/sunbit-vs-zip-for-business)
- [Zip for Business vs ViaBill](https://www.g2.com/compare/viabill-vs-zip-for-business)

  ### 5. [Splitit](https://www.g2.com/products/splitit/reviews)
By Splitit
**Average Rating:** 4.1/5
**Total Reviews:** 20
Splitit enables merchants from around the globe to offer their customers interest-free monthly payment plans using their existing Visa and MasterCard credit and debit cards.


Reviewers say compared to Affirm, Splitit is:
- Easier to do business with
- Easier to set up
- Easier to admin
Categories in common with Affirm: [Installment Payment and Buy Now Pay Later (BNPL)](https://www.g2.com/categories/installment-payment-and-buy-now-pay-later-bnpl)

**Compare:** [Affirm vs Splitit](https://www.g2.com/compare/affirm-vs-splitit)
**Compare Splitit with other alternatives:**
- [Splitit vs Sezzle](https://www.g2.com/compare/sezzle-vs-splitit)
- [Splitit vs Klarna](https://www.g2.com/compare/klarna-vs-splitit)
- [Splitit vs Afterpay](https://www.g2.com/compare/afterpay-vs-splitit)
- [Splitit vs Zip for Business](https://www.g2.com/compare/splitit-vs-zip-for-business)
- [Splitit vs PayPal Payments](https://www.g2.com/compare/paypal-vs-splitit)
- [Splitit vs Bread Pay](https://www.g2.com/compare/bread-pay-vs-splitit)
- [Splitit vs GoCardless](https://www.g2.com/compare/gocardless-vs-splitit)
- [Splitit vs Sunbit](https://www.g2.com/compare/splitit-vs-sunbit)
- [Splitit vs ViaBill](https://www.g2.com/compare/splitit-vs-viabill)

  ### 6. [PayPal Payments](https://www.g2.com/products/paypal/reviews)
By PayPal
**Average Rating:** 4.4/5
**Total Reviews:** 2,744
PayPal Payments is a comprehensive payment processing solution designed to empower businesses of all sizes to accept payments seamlessly from customers worldwide. By integrating PayPal Payments, merchants can offer a variety of payment options, enhancing the checkout experience and potentially increasing conversion rates. Key Features and Functionality: - Global Payment Acceptance: Supports transactions in over 200 markets and 140 currencies, enabling businesses to cater to a diverse customer base. - Multiple Payment Methods: Allows customers to pay using credit and debit cards, PayPal balances, and other local payment methods, providing flexibility and convenience. - Seamless Integration: Compatible with major eCommerce platforms, facilitating easy integration into existing online stores. - Advanced Security Measures: Incorporates robust fraud protection tools and compliance features to safeguard both merchants and customers. - Financial Services: Offers access to business loans and working capital, assisting merchants in managing and expanding their operations. Primary Value and Solutions Provided: PayPal Payments addresses the critical need for businesses to offer secure, efficient, and versatile payment options to their customers. By leveraging PayPal&#39;s extensive network and trusted reputation, merchants can enhance customer trust, streamline payment processes, and expand their reach to international markets. The platform&#39;s comprehensive suite of tools not only facilitates payment acceptance but also supports business growth through financial services and operational insights.


Reviewers say compared to Affirm, PayPal Payments is:
- Easier to set up
- Better at meeting requirements
- Better at support
Categories in common with Affirm: [Installment Payment and Buy Now Pay Later (BNPL)](https://www.g2.com/categories/installment-payment-and-buy-now-pay-later-bnpl)

**Compare:** [Affirm vs PayPal Payments](https://www.g2.com/compare/affirm-vs-paypal)
**Compare PayPal Payments with other alternatives:**
- [PayPal Payments vs Sezzle](https://www.g2.com/compare/paypal-vs-sezzle)
- [PayPal Payments vs Klarna](https://www.g2.com/compare/klarna-vs-paypal)
- [PayPal Payments vs Afterpay](https://www.g2.com/compare/afterpay-vs-paypal)
- [PayPal Payments vs Zip for Business](https://www.g2.com/compare/paypal-vs-zip-for-business)
- [PayPal Payments vs Splitit](https://www.g2.com/compare/paypal-vs-splitit)
- [PayPal Payments vs Bread Pay](https://www.g2.com/compare/bread-pay-vs-paypal)
- [PayPal Payments vs GoCardless](https://www.g2.com/compare/gocardless-vs-paypal)
- [PayPal Payments vs Sunbit](https://www.g2.com/compare/paypal-vs-sunbit)
- [PayPal Payments vs ViaBill](https://www.g2.com/compare/paypal-vs-viabill)

  ### 7. [Bread Pay](https://www.g2.com/products/bread-pay/reviews)
By Bread Financial
**Average Rating:** 4.0/5
**Total Reviews:** 6
Bread Financial is a leading provider of simple, personalized payment, lending, and saving solutions. We create opportunities for our customers and partners through digitally-enabled choices that offer ease, empowerment, and financial flexibility


Reviewers say compared to Affirm, Bread Pay is:
- Better at meeting requirements
Categories in common with Affirm: [Installment Payment and Buy Now Pay Later (BNPL)](https://www.g2.com/categories/installment-payment-and-buy-now-pay-later-bnpl)

**Compare:** [Affirm vs Bread Pay](https://www.g2.com/compare/affirm-vs-bread-pay)
**Compare Bread Pay with other alternatives:**
- [Bread Pay vs Sezzle](https://www.g2.com/compare/bread-pay-vs-sezzle)
- [Bread Pay vs Klarna](https://www.g2.com/compare/bread-pay-vs-klarna)
- [Bread Pay vs Afterpay](https://www.g2.com/compare/afterpay-vs-bread-pay)
- [Bread Pay vs Zip for Business](https://www.g2.com/compare/bread-pay-vs-zip-for-business)
- [Bread Pay vs Splitit](https://www.g2.com/compare/bread-pay-vs-splitit)
- [Bread Pay vs PayPal Payments](https://www.g2.com/compare/bread-pay-vs-paypal)
- [Bread Pay vs GoCardless](https://www.g2.com/compare/bread-pay-vs-gocardless)
- [Bread Pay vs Sunbit](https://www.g2.com/compare/bread-pay-vs-sunbit)
- [Bread Pay vs ViaBill](https://www.g2.com/compare/bread-pay-vs-viabill)

  ### 8. [GoCardless](https://www.g2.com/products/gocardless/reviews)
By GoCardless
**Average Rating:** 4.6/5
**Total Reviews:** 321
Collect instant, one-off payments. Or automated, recurring payments. Without the chasing, stress, or expensive fees.


Reviewers say compared to Affirm, GoCardless is:
- Slower to reach roi
- Easier to do business with
- Easier to admin
Categories in common with Affirm: [Installment Payment and Buy Now Pay Later (BNPL)](https://www.g2.com/categories/installment-payment-and-buy-now-pay-later-bnpl)

**Compare:** [Affirm vs GoCardless](https://www.g2.com/compare/affirm-vs-gocardless)
**Compare GoCardless with other alternatives:**
- [GoCardless vs Sezzle](https://www.g2.com/compare/gocardless-vs-sezzle)
- [GoCardless vs Klarna](https://www.g2.com/compare/gocardless-vs-klarna)
- [GoCardless vs Afterpay](https://www.g2.com/compare/afterpay-vs-gocardless)
- [GoCardless vs Zip for Business](https://www.g2.com/compare/gocardless-vs-zip-for-business)
- [GoCardless vs Splitit](https://www.g2.com/compare/gocardless-vs-splitit)
- [GoCardless vs PayPal Payments](https://www.g2.com/compare/gocardless-vs-paypal)
- [GoCardless vs Bread Pay](https://www.g2.com/compare/bread-pay-vs-gocardless)
- [GoCardless vs Sunbit](https://www.g2.com/compare/gocardless-vs-sunbit)
- [GoCardless vs ViaBill](https://www.g2.com/compare/gocardless-vs-viabill)

  ### 9. [Sunbit](https://www.g2.com/products/sunbit/reviews)
By Sunbit
**Average Rating:** 4.9/5
**Total Reviews:** 139
Sunbit is a fundamentally new way to pay, that eliminates financial waste while providing the best possible experience for retailers and customers. Sunbit is the simplest and quickest way for retailers to split a purchase into multiple payments, increasing sales and extending the buying power of customers so that retailers earn more while customers pay less.


Reviewers say compared to Affirm, Sunbit is:
- Easier to do business with
- Easier to set up
- Better at support
Categories in common with Affirm: [Installment Payment and Buy Now Pay Later (BNPL)](https://www.g2.com/categories/installment-payment-and-buy-now-pay-later-bnpl)

**Compare:** [Affirm vs Sunbit](https://www.g2.com/compare/affirm-vs-sunbit)
**Compare Sunbit with other alternatives:**
- [Sunbit vs Sezzle](https://www.g2.com/compare/sezzle-vs-sunbit)
- [Sunbit vs Klarna](https://www.g2.com/compare/klarna-vs-sunbit)
- [Sunbit vs Afterpay](https://www.g2.com/compare/afterpay-vs-sunbit)
- [Sunbit vs Zip for Business](https://www.g2.com/compare/sunbit-vs-zip-for-business)
- [Sunbit vs Splitit](https://www.g2.com/compare/splitit-vs-sunbit)
- [Sunbit vs PayPal Payments](https://www.g2.com/compare/paypal-vs-sunbit)
- [Sunbit vs Bread Pay](https://www.g2.com/compare/bread-pay-vs-sunbit)
- [Sunbit vs GoCardless](https://www.g2.com/compare/gocardless-vs-sunbit)
- [Sunbit vs ViaBill](https://www.g2.com/compare/sunbit-vs-viabill)

  ### 10. [ViaBill](https://www.g2.com/products/viabill/reviews)
By ViaBill
**Average Rating:** 4.2/5
**Total Reviews:** 17
ViaBill seamlessly integrates into your website&#39;s checkout flow and enables higher conversion, larger AOV, and revenue.


Reviewers say compared to Affirm, ViaBill is:
- Easier to admin
- Easier to set up
- Easier to do business with
Categories in common with Affirm: [Installment Payment and Buy Now Pay Later (BNPL)](https://www.g2.com/categories/installment-payment-and-buy-now-pay-later-bnpl)

**Compare:** [Affirm vs ViaBill](https://www.g2.com/compare/affirm-vs-viabill)
**Compare ViaBill with other alternatives:**
- [ViaBill vs Sezzle](https://www.g2.com/compare/sezzle-vs-viabill)
- [ViaBill vs Klarna](https://www.g2.com/compare/klarna-vs-viabill)
- [ViaBill vs Afterpay](https://www.g2.com/compare/afterpay-vs-viabill)
- [ViaBill vs Zip for Business](https://www.g2.com/compare/viabill-vs-zip-for-business)
- [ViaBill vs Splitit](https://www.g2.com/compare/splitit-vs-viabill)
- [ViaBill vs PayPal Payments](https://www.g2.com/compare/paypal-vs-viabill)
- [ViaBill vs Bread Pay](https://www.g2.com/compare/bread-pay-vs-viabill)
- [ViaBill vs GoCardless](https://www.g2.com/compare/gocardless-vs-viabill)
- [ViaBill vs Sunbit](https://www.g2.com/compare/sunbit-vs-viabill)


---
## Affirm Alternatives FAQs

### How does Affirm compare to Sezzle?

[Sezzle](https://www.g2.com/products/sezzle/reviews) outperforms [Affirm](https://www.g2.com/products/affirm/reviews) with higher dimension scores across all categories, including a 0.8-point lead in meeting requirements (9.1 vs 8.3) and a 0.7-point lead in usability (9.2 vs 8.5).
- Best fit for Affirm: Buyers seeking flexible payment plans with clear upfront terms and 0% interest options, especially for larger purchases, benefit from Affirm&#39;s reliable payment breakdown and real-time updates.
- Best fit for Sezzle: Small businesses and merchants valuing easy integration, a broader product acceptance including groceries and healthcare, and a user-friendly interface prefer Sezzle.
- Reviewer-cited strengths: Affirm is praised for flexible payments, ease of use, and transparent terms; Sezzle is highlighted for ease of use, seamless Shopify integration, and expanding market reach.
- Reviewer-cited weaknesses: Affirm faces criticism for limited merchant acceptance, occasional high interest rates, and late fees impacting credit scores; Sezzle users note high fees and occasional lack of human customer service.
- Reasons buyers switch: Buyers switch to Sezzle for easier acceptance, a larger community, and more favorable fee structures enabling fairer customer charges.



### What are the best alternatives to Affirm?

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Affirm](https://www.g2.com/products/affirm/reviews) | 4.3/5 (48) | Small-Business | — | Flexible Payments, Ease of Use, Affordable |
| [Sezzle](https://www.g2.com/products/sezzle/reviews) | 4.6/5 (122) | Small-Business | — | Pay Later, Ease of Use, Easy Integrations |
| [Klarna](https://www.g2.com/products/klarna/reviews) | 3.2/5 (58) | Small-Business | — | Flexible Payments, Ease of Use, Payment Efficiency |
| [Afterpay](https://www.g2.com/products/afterpay/reviews) | 4.1/5 (42) | Small-Business | — | Convenience, Payment Options, Integrations |



### What features do alternatives offer that Affirm does not?

Alternatives like Klarna offer integrated marketing solutions and a wider variety of flexible payment options including pay in 30 days and longer-term financing plans, which Affirm does not provide. Sezzle provides interest-bearing accounts for merchants, a feature not available with Affirm. Zip for Business offers instant plug-and-play integration with minimal setup and assumes all fraud and risk liability, which is a differentiator from Affirm.



### Which Installment Payment and Buy Now Pay Later (BNPL) tools do reviewers recommend instead of Affirm?

Reviewers recommend [Sezzle](https://www.g2.com/products/sezzle/reviews), [Afterpay](https://www.g2.com/products/afterpay/reviews), and [Zip for Business](https://www.g2.com/products/zip-for-business/reviews) instead of Affirm due to their superior customer support, ease of setup, and better meeting of business requirements. [Sezzle](https://www.g2.com/products/sezzle/reviews) is praised for increasing sales and providing flexible payment options. [Afterpay](https://www.g2.com/products/afterpay/reviews) is favored for its convenience and integration capabilities. [Zip for Business](https://www.g2.com/products/zip-for-business/reviews) is noted for its seamless integration and risk absorption, making it attractive for merchants.



### Why do users choose Sezzle over Affirm?

Users choose [Sezzle](https://www.g2.com/products/sezzle/reviews) over [Affirm](https://www.g2.com/products/affirm/reviews) primarily due to Sezzle&#39;s superior ease of setup and administration, scoring 9.3 in both versus Affirm&#39;s 7.7 and 7.8 respectively.

- Best fit for Sezzle: Merchants and buyers seeking a straightforward, easy-to-understand buy now, pay later solution with broad product applicability and strong Shopify integration.
- Best fit for Affirm: Customers prioritizing flexible payment options with clear upfront terms and 0% interest plans for larger purchases.
- Reviewer-cited strengths: Sezzle is commended for its ease of use, wide product acceptance including groceries and vacations, and smooth e-commerce integration; Affirm is valued for flexible payments and transparent terms.
- Reviewer-cited weaknesses: Sezzle users report concerns about high fees and limited customer service accessibility; Affirm users mention limited merchant acceptance and potential high interest rates.
- Reasons buyers switch: Many switch to Sezzle due to easier acceptance, a larger user community, and more favorable fee structures that allow merchants to charge customers fairly without absorbing high costs.




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