Specific is an AI-powered in-product research platform that helps product teams collect qualitative user insights directly within their software. It falls under the category of user research and feedback software, and is designed for product managers, UX researchers, growth teams, and customer experience professionals looking to understand user behavior, sentiment, and motivations at scale.
Unlike traditional surveys or scheduled interviews, Specific enables real-time, contextual research by embedding conversational surveys directly into your product. These surveys are powered by AI agents that ask personalized follow-up questions based on each user’s response—providing richer, more actionable insights without requiring manual analysis or coordination.
Specific is especially useful for use cases such as Net Promoter Score (NPS) collection, feature validation, onboarding feedback, user satisfaction tracking, and continuous product discovery. It allows teams to move faster by integrating research into the live product experience, rather than relying on delayed, out-of-context user studies.
Key features and value propositions include:
- In-product feedback: Collect user responses inside your app or website, ensuring feedback is relevant and tied to specific user actions or moments.
- Conversational surveys: AI-driven agents ask adaptive follow-up questions that uncover the “why” behind each response.
- GPT-powered analysis: Automatically summarize qualitative data and extract key themes for faster decision-making.
- Segment-based targeting: Trigger surveys based on user attributes or behavior to reach the right users at the right time.
- Flexible integrations: Use SDKs and APIs to deploy surveys and export data into your existing workflows and analytics tools.
Specific is built for modern, agile teams who want to continuously learn from their users without interrupting the user experience. By automating both the collection and analysis of qualitative feedback, it empowers teams to build more informed, user-centric products.