--- title: Sotrender Reviews meta\_title: 'Sotrender Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 117 reviews by the users' company size, role or industry to find out how Sotrender works for a business like yours. aggregate\_rating: rating\_value: 4.8 review\_count: 117 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # Sotrender Reviews & Product Details Sotrender is an analytics and reporting tool that helps marketers understand and drive their social media performance. Thanks to AI-fuelled solutions and reliable data, analyzing & reporting social media results can be quick and efficient. As benchmarking is also essential in data-driven marketing, Sotrender makes it easy to track competitors’ social KPIs - both organic and paid. Here are some of Sotrender's main advantages: - easily accessible marketing data: reach, engagement, user demography, content overview and many more, - pivotal Facebook, Instagram, LinkedIn and TikTok metrics in one place, including historical data, - quick, comprehensive reports that help to significantly decrease the workload and visibly optimize a marketer’s working time, - possibility to benchmark organic or paid company results against selected competitors or the whole industry, - insights into competitors’ monthly ad spend and set campaign goals, - AI-driven Meta ads optimization. * * * Seller [Sotrender](https://www.g2.com/sellers/sotrender) Discussions [Sotrender Community](https://www.g2.com/products/sotrender/discuss) Languages Supported English, Polish Solution Type Best-of-Breed Overview by Iva Djukic (Fan of Social Media and Social Advertising | Passionate about product, marketing, content | Social media ads trainer) Show More ## Pricing Pricing provided by Sotrender. ### Essential $80.00 Per Month ### Plus $200.00 Per Month [ View More Pricing Information ](https://www.g2.com/products/sotrender/pricing) ## Top-Rated Alternatives [ ![Brand24](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brand24") Brand24 4.6/5(356) ](https://www.g2.com/products/brand24/reviews) [ ![NapoleonCat.com](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "NapoleonCat.com") NapoleonCat.com 4.7/5(149) ](https://www.g2.com/products/napoleoncat-com/reviews) [ ![Emplifi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Emplifi") Emplifi 4.4/5(382) ](https://www.g2.com/products/emplifi-emplifi/reviews) [ View All Alternatives ](https://www.g2.com/products/sotrender/competitors/alternatives) ## User Insights Average based on 117 real user reviews. Implementation Time 1 month Perceived Cost $$$$$ Typical contract price $0k - $0k [Sign in to view](/login) Per Month [Log in to unlock pricing and user insights](/login) WM Weronika M. Social Media Team Leader Enterprise (\> 1000 emp.) 1/19/2023 "Sotrender - quick and simple way to analyse social media data" 4/5 What do you like best about Sotrender? Sotrender is a simple way to analyze social media data. It provides extensive analytics by eliminating time-consuming manual work. The data are presented in a clear, structured way, so it’s easy to draw a conclusion based on them. Moreover, the tool allows you to compare your performance with competitors quickly. It’s also worth mentioning that Sotrender maintains high customer service standards – the team is always willing to help. Review collected by and hosted on G2.com. What do you dislike about Sotrender? The manual tag system could also be applied to competitors’ profiles. Review collected by and hosted on G2.com. What problems is Sotrender solving and how is that benefiting you? Performance monitoring, competitor analysis, benchmark analysis, creating reports and business summaries. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Marianna S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Marianna S.") MS Marianna S. Senior Marketing Specialist Enterprise (\> 1000 emp.) 1/10/2023 "User-friendly tool for day-to-day management and long term analysis" 4/5 What do you like best about Sotrender? Quick access to data from previous months, intuitive to use, responsive helpdesk Review collected by and hosted on G2.com. What do you dislike about Sotrender? A lot of useful features are still under development Review collected by and hosted on G2.com. What problems is Sotrender solving and how is that benefiting you? Not having to use FB ads manager, independent control 24/7 - no need to waste time for data collection or wait for the agencies' reports. Thanks to SoTrender I can check data and share my conclusions quickly so that everyone understands where they're coming from. Honestly, it's the best tool if you want to analyze your content daily and improve the decisions you make :) Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Verified User in Entertainment](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Entertainment") AE Verified User in Entertainment Mid-Market (51-1000 emp.) 9/14/2022 "Social Media Manager" 4/5 What do you like best about Sotrender? I have experience with Sotreder analytics for more than two years. Watching the capabilities evolve and how many additional features have appeared recently has been a pleasure. The application is developing, and that's a good thing; it follows the constant changes that are taking place in Social Media. Review collected by and hosted on G2.com. What do you dislike about Sotrender? A more in-depth analysis of FB Watch and IG Reels is missing, but I hope that with future updates, there will be such an opportunity. Review collected by and hosted on G2.com. What problems is Sotrender solving and how is that benefiting you? It is essential to track the results of your actions, constantly analyze them and strive to achieve your goals - and Sotrender is extremely helpful in this. Review collected by and hosted on G2.com. Show More 9/20/2022 Current UserValidated ReviewerSource: Organic ![Małgorzata Z.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Małgorzata Z.") MZ Małgorzata Z. Visitor Research Manager Mid-Market (51-1000 emp.) 11/21/2022 "Comfortable, useful, and inspiring" 4/5 What do you like best about Sotrender? Great tool for monitoring activity from social media, especially interesting when it comes to competition. Very inspiring for us. Review collected by and hosted on G2.com. What do you dislike about Sotrender? Nothing comes to mind for now. For now, everything is okay. Review collected by and hosted on G2.com. What problems is Sotrender solving and how is that benefiting you? Quick access to information about engagement in SM Review collected by and hosted on G2.com. Show More Validated ReviewerSource: OrganicAI Translated DK Dominika K. Senior Account Manager Small-Business (50 or fewer emp.) 9/26/2022 "An effective reporting tool" 4/5 What do you like best about Sotrender? Short report preparation time, clearly presented data, ease of use of software. Review collected by and hosted on G2.com. What do you dislike about Sotrender? A lot of options that were previously available in the basic version are now available in the pro version. Review collected by and hosted on G2.com. What problems is Sotrender solving and how is that benefiting you? Provide accurate data regarding social media. Ability to generate annual reports, which is very important at the end of the year. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Verified User in Civil Engineering](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Civil Engineering") AC Verified User in Civil Engineering Mid-Market (51-1000 emp.) 9/23/2022 "Intuitive and simple tool" 3.5/5 What do you like best about Sotrender? Community ranking and statistics. Comparison with the competition. Review collected by and hosted on G2.com. What do you dislike about Sotrender? Lack of more detailed information about the competition. Review collected by and hosted on G2.com. What problems is Sotrender solving and how is that benefiting you? In one place, statistics from FB, IN, YT. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: OrganicAI Translated FM Francesco M. Social Media Specialist 7/22/2022 "A positive long-term experience for a cheap Social Media Insights suite" 4/5 What do you like best about Sotrender? I like the extremely simplified and intuitive view of the charts. Exclusive indexes are included to deeply analyze the activity of your social media channels. Review collected by and hosted on G2.com. What do you dislike about Sotrender? Instagram Competitor Analysis not available Review collected by and hosted on G2.com. What problems is Sotrender solving and how is that benefiting you? To have a daily, weekly and monthly overview of my Facebook activity Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Adam P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adam P.") AP Adam P. Co Founder Information Technology and Services Small-Business (50 or fewer emp.) 12/28/2017 Business partner of the seller or seller's competitor, not included in G2 scores. "Managing multiple social networks with ease " 3.5/5 What do you like best about Sotrender? Suggestions are the best way of improving your social media presence , custom reports provide great insight into what your audience is doing and much much more Review collected by and hosted on G2.com. What do you dislike about Sotrender? some features are not as good as the ones built into facebook, youtube etc Review collected by and hosted on G2.com. What problems is Sotrender solving and how is that benefiting you? lack of expertise in managing online channels, lack of resources Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Tomek S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Tomek S.") TS Tomek S. CPO Entertainment Mid-Market (51-1000 emp.) 2/10/2016 "Turning enormous social media data into comfortable charts and direct recommendations" 4/5 What do you like best about Sotrender? The best thing about Sotrender is definitely the human intelligence behind the machine. A few outstandingly competent people met and joined their social science and computer knowledge to develop a tool that is not only efficient in processing a gigantic amount of data every day, but also does it in a smart way, producing results that can really explain what and why people are doing in the tracked social media channels. I am a frequent user of Sotrender in many of the companies I work for. Having some difficulties with the User Interface, I contacted the authors and currently work with them as an occasional product/UI consultant. And I can only hope that this front side of things, currenly still a little bit imperfect, will eventually match the ingenuity of what resides under the hood. Review collected by and hosted on G2.com. What do you dislike about Sotrender? The User Interface could use some improvements. Review collected by and hosted on G2.com. Recommendations to others considering Sotrender: It's really important to think about and define the problems you need to solve with Sotrender. Most likely Sotrender will be able to solve them, but just blindly jumping into the free trial might not let you learn that clearly enough. If you are considering Sotrender, remember that there's always the Sotrender's competent customer care team that can help you identify the chances for your specific business. Review collected by and hosted on G2.com. What problems is Sotrender solving and how is that benefiting you? Optimizing the social media presence for e-commerce sites and apps. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![marcin n.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "marcin n.") MN marcin n. Senior Strategy Planner Marketing and Advertising Mid-Market (51-1000 emp.) 2/13/2016 "Inteligent analytics for social media communication. " 4/5 What do you like best about Sotrender? Simple interface and data visualization that show only most important insighful metrics and tips. Review collected by and hosted on G2.com. What do you dislike about Sotrender? Sometimes long time (more than few seconds) of data analysis. Review collected by and hosted on G2.com. What problems is Sotrender solving and how is that benefiting you? Setting and tracking KPIs, reporting, competition analysis, improvement on daily communication Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ## Questions about Sotrender? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Sotrender ](https://www.g2.com/products/sotrender/discussions/new) GU Guest User What is Sotrender used for? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-sotrender-used-for) GU Guest User What do you like most about Sotrender for social media analytics, and what improvements could be made? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-do-you-like-most-about-sotrender-for-social-media-analytics-and-what-improvements-could-be-made) [ View all Discussions ](https://www.g2.com/products/sotrender/discuss) ## Pricing Options Pricing provided by Sotrender. ### Essential $80.00 Per Month ### Plus $200.00 Per Month ### Expert $355.00 Per Month [ View More Pricing Information ](https://www.g2.com/products/sotrender/pricing) Sotrender Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_2965fdefe1cae7c3c34c46ca4a72ab67/napoleoncat-com.jpg "Product Avatar Image") NapoleonCat.com 4.7/5(149) [ Compare Now ](https://www.g2.com/compare/napoleoncat-com-vs-sotrender) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_37138d85538b615eebc2c1aac099c3a7/brand24.png "Product Avatar Image") Brand24 4.6/5(356) [ Compare Now ](https://www.g2.com/compare/brand24-vs-sotrender) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_77c88ac6a8d60d97d361635e4fac06aa/rival-iq.png "Product Avatar Image") Rival IQ 4.5/5(49) [ Compare Now ](https://www.g2.com/compare/rival-iq-vs-sotrender) ##### ##### Sotrender Features Reports & Dashboards Report Customizability Report Exporting Scalability Social Analytics Competitor Analysis Follower Analysis Post Performance [ View More Features ](https://www.g2.com/products/sotrender/features) ##### Categories on G2 [Social Media Analytics](https://www.g2.com/categories/social-media-analytics) ##### Explore More [Most popular influencer marketing platform among startups](https://www.g2.com/discussions/most-popular-influencer-marketing-platform-among-startups)[Which vendor supports offline access to notes across devices?](https://www.g2.com/discussions/which-vendor-supports-offline-access-to-notes-across-devices)[Most reliable MDR software for IT companies](https://www.g2.com/discussions/most-reliable-mdr-software-for-it-companies-which-one-do-you-recommend) [Which insurance policy administration software supports policy generation and billing in a single unified platform?](https://www.g2.com/discussions/which-insurance-policy-administration-software-supports-policy-generation-and-billing-in-a-single-unified-platform)[Which Blockchain as a Service platforms maintain predictable costs without hidden charges during peak traffic?](https://www.g2.com/discussions/which-blockchain-as-a-service-platforms-maintain-predictable-costs-without-hidden-charges-during-peak-traffic)[Pros and Cons Details](https://www.g2.com/products/sotrender/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)