Sotrender Reviews & Product Details

Sotrender Overview

What is Sotrender?

Sotrender is a social media analytics tool that provides actionable analytics for social media communication on Facebook, Twitter, YouTube and Instagram. It is an easy and affordable solution for brands and agencies. Sotrender can also be used as a Social Inbox for Facebook. You can also use it to moderate discussions with your fans on your Facebook page more efficiently. Manage and organize your responses on both regular posts and ads on Facebook all from one tab. Sotrender enables fast and professional reporting as well as precise analytics of the user’s own and their competitors' campaigns. It facilitates tracking KPIs regarding reach, engagement, customer service, content and audience. Moreover, the tool provides custom, data-driven tips and calls to action, thus saving time on analyzing and interpreting the data.

Sotrender Details
Website
Languages Supported
English, Polish
Product Description

Need data, charts & reports? Explore our precise analytics


Seller Details
Seller
Sotrender
Company Website
Year Founded
2010
HQ Location
London, United Kingdom
Twitter
@sotrender
6,960 Twitter followers
LinkedIn® Page
www.linkedin.com
40 employees on LinkedIn®

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Sotrender Reviews

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Ratings (1)
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Co Founder
Information Technology and Services
Small-Business(50 or fewer emp.)
Validated Reviewer
Verified Current User
Review source: Invitation from G2
Business partner of the seller or seller's competitor, not included in G2 scores.
What do you like best?

Suggestions are the best way of improving your social media presence , custom reports provide great insight into what your audience is doing and much much more Review collected by and hosted on G2.com.

What do you dislike?

some features are not as good as the ones built into facebook, youtube etc Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

lack of expertise in managing online channels, lack of resources Review collected by and hosted on G2.com.

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CPO
Entertainment
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

The best thing about Sotrender is definitely the human intelligence behind the machine. A few outstandingly competent people met and joined their social science and computer knowledge to develop a tool that is not only efficient in processing a gigantic amount of data every day, but also does it in a smart way, producing results that can really explain what and why people are doing in the tracked social media channels.

I am a frequent user of Sotrender in many of the companies I work for. Having some difficulties with the User Interface, I contacted the authors and currently work with them as an occasional product/UI consultant.

And I can only hope that this front side of things, currenly still a little bit imperfect, will eventually match the ingenuity of what resides under the hood. Review collected by and hosted on G2.com.

What do you dislike?

The User Interface could use some improvements. Review collected by and hosted on G2.com.

Recommendations to others considering the product:

It's really important to think about and define the problems you need to solve with Sotrender. Most likely Sotrender will be able to solve them, but just blindly jumping into the free trial might not let you learn that clearly enough.

If you are considering Sotrender, remember that there's always the Sotrender's competent customer care team that can help you identify the chances for your specific business. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Optimizing the social media presence for e-commerce sites and apps. Review collected by and hosted on G2.com.

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Senior Strategy Planner
Marketing and Advertising
Mid-Market(51-1000 emp.)
Validated Reviewer
Verified Current User
Review source: Organic
What do you like best?

Simple interface and data visualization that show only most important insighful metrics and tips. Review collected by and hosted on G2.com.

What do you dislike?

Sometimes long time (more than few seconds) of data analysis. Review collected by and hosted on G2.com.

What problems are you solving with the product? What benefits have you realized?

Setting and tracking KPIs, reporting, competition analysis, improvement on daily communication Review collected by and hosted on G2.com.

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