---
title: Sonar Reviews
meta_title: 'Sonar Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 111 reviews by the users' company size, role or industry
  to find out how Sonar works for a business like yours.
aggregate_rating:
  rating_value: 4.2
  review_count: 111
  scale: '5'
date_modified: '2026-07-12'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# Sonar Reviews
**Vendor:** Sonar  
**Category:** [SMS Marketing Software](https://www.g2.com/categories/sms-marketing)  
**Average Rating:** 4.2/5.0  
**Total Reviews:** 111
## About Sonar
Texting has opened up new possibilities for how sales and marketing teams can build meaningful relationships with prospects and customers. Qualifying leads, converting prospects, and engaging with customers can be challenging. Introducing, Marchex Sonar, the intelligent text messaging platform built for business. Utilize the power of AI to automate initial communication, follow-ups, scheduling, drip campaigns, and more. With one of the highest rated user interfaces and user experiences, Sonar offers the best suite of functionality for sales and marketing teams on the channels customers prefer. Dozens of integrations enable you to seamlessly connect with your customers through your CRM or tech stack. Convert more leads, engage more effectively, and drive more revenue with Marchex Sonar.




## Sonar Reviews
  ### 1. Effective method of mass comms. 

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Transportation/Trucking/Railroad | Enterprise (> 1000 emp.)

**Reviewed Date:** October 29, 2019

**What do you like best about Sonar?**

Sonar was super helpful in sending out mass comms to users. 

**What do you dislike about Sonar?**

I disliked not being able to import live data into Sonar, though I added this through Zapier. Filtering a particular view was cleaner than I would have liked. 

**What problems is Sonar solving and how is that benefiting you?**

Messaging lots of users in a clean blast. 

  ### 2. Sonar works great!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** October 24, 2019

**What do you like best about Sonar?**

Simple to use and alerts you instantly that you get a text back.  Also love being able to have the canned responses.

**What do you dislike about Sonar?**

Don't like that it doesn't automatically post to the SalesForce contact for reference/history.

**What problems is Sonar solving and how is that benefiting you?**

Consumers like to be contacted via text...it's simple and quick to have a conversation.

**Official Response from Andrew Berman:**

> Sonar's Salesforce integration automatically syncs with contacts in Salesforce. You are also able to use all of Sonar's texting capabilities within each contact's profile, so you never need to leave the Salesforce app. Shoot us an email if your salesforce syncing isn't working, we'll get it squared away for you.

~Andrew

  ### 3. Sonar has been really greta and helpful.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Transportation/Trucking/Railroad | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 24, 2019

**What do you like best about Sonar?**

Can send many texts to lots of different users at once

**What do you dislike about Sonar?**

It's annoying that you always have to upload a csv with contacts - would prefer if you could just copy paste numbers and then send the campaign. 

**What problems is Sonar solving and how is that benefiting you?**

Sonar has helped us communicate seamlessly with our gig contractors. 

**Official Response from Andrew Berman:**

> Hello, you can import customers into Sonar through CSV and automatically with our API. Being able to copy/paste a list of numbers is something we've heard a few times and will be adding it to our roadmap, thanks!

~ Andrew

  ### 4. Made business easy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Consumer Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 03, 2019

**What do you like best about Sonar?**

Used in a call center setting and it made business run smoothly. 

**What do you dislike about Sonar?**

Wish the page would show when newer text came through instead of having to scroll and keep up. 

**What problems is Sonar solving and how is that benefiting you?**

Was easy to use and be able to help customers quickly. 

  ### 5. use sonar for work purposes

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 24, 2019

**What do you like best about Sonar?**

Sonar is pretty easier to navigate. Built like most sms services on phones so it is easy to understand.

**What do you dislike about Sonar?**

The unassigning and closing is a little confusing.

**What problems is Sonar solving and how is that benefiting you?**

I've benefited from having the info pane to the right of the conversation with useful information on contacts

  ### 6. CD Sonar Review 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** October 31, 2019

**What do you like best about Sonar?**

The email alerts when you receive a text are great.

**What do you dislike about Sonar?**

I wish I could text people from the email alert instead of signing back into sonar every time. 

**What problems is Sonar solving and how is that benefiting you?**

Sonar has made it really easy for me to communicate with my clients.  

  ### 7. GREAT SERIVICE AND EASY TO USE.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 23, 2019

**What do you like best about Sonar?**

I love being able to text and receive text from my clients. 

**What do you dislike about Sonar?**

I have no issues. Sonar is my favorite tool to use at work. 

**Recommendations to others considering Sonar:**

none 

**What problems is Sonar solving and how is that benefiting you?**

I sometimes do not receive notifications when I get new messages.

  ### 8. I don't always receive notifications. It is more helpful to sync with Salesforce.

**Rating:** 1.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** October 31, 2019

**What do you like best about Sonar?**

The ability to text, and communicate with clients.

**What do you dislike about Sonar?**

Not synced to Sales force. You can see everyone's chats. 

**Recommendations to others considering Sonar:**

n/a

**What problems is Sonar solving and how is that benefiting you?**

Solving the problem of having to call someone. Benefits are direct communication. 

**Official Response from Andrew Berman:**

> Hello, Sonar offers one of the strongest Salesforce integrations in the SMS space. If your Sonar account is not synced with Salesforce, it is by the discretion of your Sonar admin. We are more than happy to show you how to connect this integration. As to the visibility, admins are able to set which chat conversations reps are able to see and access. We would recommend discussing this with whomever manages Sonar at your company. Let us know if you have any further questions!

~Andrew

  ### 9. Great program, very few issues

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** October 29, 2019

**What do you like best about Sonar?**

Easy to use directly from desktop. Makes my job so much easier

**What do you dislike about Sonar?**

sometimes locks up and freezes on scrolling through

**What problems is Sonar solving and how is that benefiting you?**

makes it easier to connect with our sellers

  ### 10. Good App

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** October 24, 2019

**What do you like best about Sonar?**

It makes life easier and it also is very easy for everyone

**What do you dislike about Sonar?**

Nothing app is really awesome I got nothing to say

**What problems is Sonar solving and how is that benefiting you?**

A lot

  ### 11. Sonor Review 

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Transportation/Trucking/Railroad | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 25, 2019

**What do you like best about Sonar?**

Sonor made it easy to connect with external partners in a meaningful yet simple way! 

**What do you dislike about Sonar?**

Sometimes the system was buggy and it would be unclear why. 

**What problems is Sonar solving and how is that benefiting you?**

Reaching external clients on a large scale


## Sonar Discussions
  - [Why are the canned responses gone?](https://www.g2.com/discussions/26163-why-are-the-canned-responses-gone) - 1 comment, 1 upvote
  - [how can I setup the auto response txt .](https://www.g2.com/discussions/how-can-i-setup-the-auto-response-txt) - 1 comment, 1 upvote
  - [How do I create Sonar pop up notifications?](https://www.g2.com/discussions/how-do-i-create-sonar-pop-up-notifications) - 1 comment, 1 upvote
  - [How do i stop seeing other co-workers texts? What is the maximum number of texts can be added?](https://www.g2.com/discussions/how-do-i-stop-seeing-other-co-workers-texts-what-is-the-maximum-number-of-texts-can-be-added) - 1 comment, 1 upvote
  - [Will I need developers to get started with Sonar?](https://www.g2.com/discussions/will-i-need-developers-to-get-started-with-sonar) - 1 comment, 1 upvote

- [View Sonar pricing details and edition comparison](https://www.g2.com/products/sonar/reviews?page=3&section=pricing&secure%5Bexpires_at%5D=2026-07-22+12%3A13%3A13+-0500&secure%5Bsession_id%5D=84223af6-8cae-4329-8ac2-d96fbfcb4527&secure%5Btoken%5D=d7494618a012ee125141e9044cfbe82fb9d3e3680efba5718f44d40e77a909f9&format=llm_user)

## Sonar Features
**Messenger**
- Sequencing
- AI
- Live Chat
- Customization Interface

**Lead Generation**
- Lead Builder
- CRM Integration
- Marketing Automation Integration
- Social Media Integration
- Data Import & Export Tools

**Integrated Workflows**
- Task Management
- Email Tracking/Automation
- Calls and Voice
- Other Outreach Options 
- CRM Integration
- Calendar
- Shared Records

**Text Messaging**
- Bulk SMS
- Two-Way Text Messaging
- Text Scheduler
- Automatic Replies
- Automatic URL Shortening
- MMS Marketing
- Personalization
- Transactional SMS

**Lead Monitoring**
- Features
- Performance
- Identification

**Agentic AI - Lead Capture**
- Cross-system Integration
- Proactive Assistance

**Analysis**
- Application Attribution
- Campaign Analysis
- Uninstall Tracking
- Custom Dashboards

**Channels**
- Social Media
- Website
- Text Message (SMS)
- Voice Assistants
- Other

**Repeatability and Reportability**
- Content Management
- Workflow Management
- Workflow Performance
- Sales Coaching and Insights
- Gamification

**Data Capture**
- Mobile
- Websites
- Social Media
- Data

**Campaigns**
- Proximity Marketing
- Push Notifications
- Bulk SMS
- Two-Way Text Messaging
- Audience Segmentation

**Customers**
- Targeting
- Profiles
- Analytics
- Lead Gathering
- Sales Conversion

**Analytics**
- Export/Import
- Reporting

**AI and Automation**
- Lead Prioritization
- Lead Scoring
- Best Time of Day Scheduling
- Buyer Intelligence
- Machine Learning

**Engagement**
- Coupons and Promotions

**SMS Platform**
- Reporting
- Automation
- White Label
- Text-to-Landline
- Short Codes
- API Integration

**Customization**
- Forms
- Templates
- Integration

**Generative AI**
- AI Text Generation

**Agentic AI - Conversational Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Platform**
- Optimization
- Integrations - Mobile Marketing
- Internationalization

**Agentic AI - SMS Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Agentic AI - Sales Engagement**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Agentic AI - Mobile Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**AI Automation - SMS Marketing**
- AI SMS

**AI Content Generation - SMS Marketing**
- AI SMS

## Top Sonar Alternatives
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  - [Agentforce Marketing (formerly Salesforce Marketing Cloud)](https://www.g2.com/products/agentforce-marketing-formerly-salesforce-marketing-cloud/reviews) - 4.0/5.0 (4,386 reviews)
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