[
SocialNowa Reviews
](https://www.g2.com/products/socialnowa/reviews)

[
SocialNowa Reviews
](https://www.g2.com/products/socialnowa/reviews)

# SocialNowa Features

##### 
## Messenger (5)

Sequencing

Mapped-out responses for conversations.

AI

Artificial intelligence (AI) and chatbot involvement.

Video Chat

Chat with your counterparts over the video in real time

Customization Interface

Quality of interface for designing and customizing conversation maps.

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

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##### 
## Channels (6)

Social Media Integration

Integrate with social media platforms such as Facebook, Twitter, LinkedIn, etc.

Website

Conversations enacted through embedding or pop-ups on websites.

Text Message (SMS)

Conversations enacted through text message (SMS).

Voice Assistants

Conversations enacted through voice assistants.

Other

Conversations enacted through other channels.

Multi-Channel Marketing

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

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##### 
## Customers (7)

Audience Targeting

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Profiles

Creation and modification of customer profiles based on conversations.

Analytics

Reporting based around specific and overall conversation results.

Lead Gathering

Capture and organization of leads from conversations.

Sales Conversion

Success rate of conversations leading to customer purchases.

Customer Service Analytics

Reporting/Analytics

View and track pertinent metrics to find patterns and gain insights from data

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##### 
## Responses (5)

Customization

Customize your chat workflows with rules and automations.

Control

Control who the chatbot converses with (and when).

Route To Human

Has the ability to connect interlocator with a human agent when the need arises.

Menu bars

Can provide interlocators with menus, through which they can choose a relevant response.

Drip sequences

Can send triggered sequence of automated messages sent on a predefined schedule in a targeted fashion.

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##### 
## Platform (9)

Live chat

Provide tools for live chat on one's website.

Integrations

Allows easy integrations with applications, such as messenger applications, APIs, and customer support tools.

Branding

Has the ability to customize look and feel of chatbot to match` company branding.

Analytics

Gives user the ability to analyze conversations with the chatbot and see its performance.

A/B testing

Allows users to test the efficacy of various responses through A/B testing.

Role-based access

Allows for varying access to chatbot and admin settings, depending on user, their role, etc.

Collection of information

Can collect and store information from interlocators, such as email, phone number, etc.

Augmented Analytics

Analyze data and automatically generate insights using AI/ML technologies

Proactive Chat

Copy on the page or chat window encouraging the user to engage with the chat option

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##### 
## Generative AI (3)

AI Text Generation

Allows users to generate text based on a text prompt.

AI Text Summarization

Condenses long documents or text into a brief summary.

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

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##### 
## Agentic AI - Conversational Marketing (9)

Autonomous Task Execution

Capability to perform complex tasks without constant human input

Multi-step Planning

Ability to break down and plan multi-step processes

Cross-system Integration

Works across multiple software systems or databases

Adaptive Learning

Improves performance based on feedback and experience

Natural Language Interaction

Engages in human-like conversation for task delegation

Proactive Assistance

Anticipates needs and offers suggestions without prompting

Decision Making

Makes informed choices based on available data and objectives

Third-Party Integrations

Set up connections to third-party platforms to improve business processes

Multi-Language

Manage and support multiple languages

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##### 
## Additional Functionality (66)

Customizable Fields

Customize data fields to support various needs and use cases

API

Application programming interface that allows for integration with other systems/databases

Real-Time Notifications

Notifications that are delivered to users as soon as an event occurs

Lead Nurturing

Engage with a lead throughout the sales process by actively providing information

Human Handover

Lead Management

Store information about leads or contacts and track, manage and nurture them throughout the sales process

Product Recommendations

Product suggestions provided to users based on past behavior and relevant data, such as browsing and purchasing history

Customer Experience Management

Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement.

SMS Messaging

Send messages via SMS

Appointment Management

Manage various aspects of appointments including booking, rescheduling, canceling

Chat/Messaging

Communicate using direct chat or messages within the system

Real-Time Monitoring

Active monitoring of systems, applications, or networks

Lead Distribution

Route and distribute your leads to third party buyers

Campaign Segmentation

Group campaigns by project, client, or campaign for better management.

Data Import/Export

Import and export data to and from software applications

A/B Testing

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Real-Time Data

Receive data and information in real time

Real-time Conversations

Send and receive messages in real-time via an online communication channel

Customizable Branding

Add customized logos and colors to align with company branding

Lead Qualification

Score a lead on their quality or likelihood to buy based on certain behaviors

Template Management

Create, save, and re-purpose templates for emails, forms, etc.

Autoresponders

Create and automatically send premade copy in response to customer messages

Contact Database

Centralized database of stakeholders and their contact information such as names, address, phone number etc.

Customer Segmentation

Process of dividing customers into groups based on common characteristics

One-to-One Messaging

Send personal messages to clients or attendees

Communication Management

Manage and track all internal and external communication conducted via calls, email, text, or chat

Campaign Management

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Lead Capture

Automatically identify and save contact information of potential customers

Appointment Scheduling

Schedule appointments via a calendar

Reporting & Statistics

Collection, analysis, and representation of numerical data and generation of reports to understand various patterns

Event Triggered Actions

Predefined actions automatically performed on the occurance of specific events

Chatbot

AI-based platform which conducts a conversation via auditory or textual methods

Group Messaging

Group messaging lets multiple people carry on a group conversation

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Customer Database

A collection of customer information such as contact details, demographics, previous interactions, etc.

Multi-Channel Communication

Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.

Email Automation

Surveys & Feedback

Gauge satisfaction and receive information for improvement and success

CRM

Built-in customer relationship management (CRM) capabilities or integration with a third-party CRM system

Engagement Tracking

Tracks metrics that provide insight into how a user interacts with any interface or product

Customer Surveys

Tool to send questionnaires to customers to gauge feedback

Lead Qualification

Score a lead on their quality or likelihood to buy based on certain behaviors

Transcripts/Chat History

View messages sent by both parties during the chat conversation

Language Detection

Identify different languages

Pre-Configured Bot

Existing bot models for AI-based tools commonly used for auditory and textual conversation methods

Lead Capture

Automatically identify and save contact information of potential customers

Code-free Development

Assemble applications and bots from pre-made building blocks without having to write software code or knowing a programming language

Natural Language Processing

Process and analyze human language in text or audio form

Multi-Language

Manage and support multiple languages

For Sales/Marketing

Used as a promotional or demonstration tool in sales and marketing presentations

Contextual Guidance

Interprets what a user is doing based on context and helps guide them through the process.

Automated Responses

Automatic reply functionality for incoming messages

Customer Support

Provide online support for your customers through live chat or help desk functionality

Chatbot

AI-based platform which conducts a conversation via auditory or textual methods

Intent Recognition

Helps understand a user's intentions/actions

Sentiment Analysis

Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral

Customer Experience Management

Track and understand a customer's overall satisfaction with a product or service to identify areas of improvement.

Query Suggestions

See options for potential search queries within the system

Transfers/Routing

Transfer queries and organize messages between agents

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Canned Responses

Shortcuts for inputting frequently used messages

AI/Machine Learning

Software program that continuously adjusts its behavior based on observed data

Multi-Channel Communication

Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.

Automated Routing

Tickets are automatically assigned to specific agents based on predefined rules

Workflow Automation

Streamlining repetitive tasks and activities through automated and predefined workflows

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##### Categories on G2

[
Conversational Marketing
](https://www.g2.com/categories/conversational-marketing)[
Chatbots
](https://www.g2.com/categories/chatbots)

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