--- title: Socialinsider Reviews meta\_title: 'Socialinsider Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 142 reviews by the users' company size, role or industry to find out how Socialinsider works for a business like yours. aggregate\_rating: rating\_value: 4.7 review\_count: 142 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing --- # Socialinsider Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Socialinsider but has limited features. Are you part of the Socialinsider team? [Upgrade your plan](https://my.g2.com/socialinsider/upgrade?utm_campaign=s3&utm_medium=claim-popup&utm_source=g2) to enhance your branding and engage with visitors to your profile! Socialinsider helps senior social media leaders benchmark competitors and spot content patterns, so strategy decisions are data-driven. How Socialinsider is different 1. Competitive insights in seconds, not weeks Add competitor profiles and instantly benchmark performance across platforms. Socialinsider aggregates non-owned social data so leaders can see how competitors’ profiles, posts, and engagement evolve over time — without screenshots or spreadsheets. Key capabilities - Competitor profile-level analytics - Cross-platform benchmarking dashboards - Post-level competitor analysis 2. Understand what content actually works in your industry Socialinsider goes beyond surface-level metrics to reveal content patterns and themes driving results across competitors. Leaders can see which formats, topics, and posting behaviors consistently perform — giving real strategic context, not just numbers. Key capabilities - Industry-wide content performance analysis - AI-generated content themes and patterns - Top-performing post discovery across competitors 3. Ask better questions with built-in AI insights Instead of digging through dashboards, just ask. Socialinsider AI works like a strategist in the room — surfacing what matters, flagging what's shifting, and giving you a straight answer without the report-building. Key capabilities - Conversational AI inside the analytics dashboard - Performance, competitor, and content insights on demand - Faster analysis without digging through reports 4. Bring Socialinsider data into the tools you already use With the Socialinsider MCP Connector, your analytics aren’t locked in a dashboard. Connect Socialinsider to AI tools like Claude or ChatGPT to get competitive insights, benchmarks, and content performance data wherever you already work — no tab-switching required. Key capabilities - MCP Connector for AI tool integration - Access Socialinsider data directly inside compatible AI assistants - Competitive and performance insights without leaving your workflow * * * Seller [Socialinsider](https://www.g2.com/sellers/socialinsider) Discussions [Socialinsider Community](https://www.g2.com/products/socialinsider/discuss) Solution Type Best-of-Breed Overview by Răzvan Vișan (Co-Founder @Socialinsider · Social Media Analytics & Benchmarking) Show More ## Pricing Pricing provided by Socialinsider. ### Adapt $99.00 ### Optimize $149.00 [ View More Pricing Information ](https://www.g2.com/products/socialinsider/pricing) ## Top-Rated Alternatives [ ![Sprout Social](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sprout Social") Sprout Social 4.4/5(6,870) ](https://www.g2.com/products/sprout-social/reviews) [ ![Hootsuite](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Hootsuite") Hootsuite 4.3/5(7,405) ](https://www.g2.com/products/hootsuite/reviews) [ ![Agorapulse](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Agorapulse") Agorapulse 4.5/5(973) ](https://www.g2.com/products/agorapulse/reviews) [ View All Alternatives ](https://www.g2.com/products/socialinsider/competitors/alternatives) ## User Insights Average based on 142 real user reviews. Implementation Time \<1 month Perceived Cost $$$$$ Typical contract price $0k - $0k [Sign in to view](/login) [Log in to unlock pricing and user insights](/login) ## Socialinsider Integrations (1) What do users say about integrations? Integration information sourced from real user reviews. [ ![Product Avatar Image](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Product Avatar Image") Microsoft Power BI ](https://www.g2.com/products/microsoft-microsoft-power-bi/reviews) Show More ![Verified User in Broadcast Media](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Broadcast Media") UB Verified User in Broadcast Media Small-Business (50 or fewer emp.) 1/7/2022 "Amazing customer service!!" 5/5 What do you like best about Socialinsider? The ability to see my profiles and gain a better understanding of how to strategize my social accounts. Review collected by and hosted on G2.com. What do you dislike about Socialinsider? Honestly, I haven't had any issues and would recommend this software. Review collected by and hosted on G2.com. What problems is Socialinsider solving and how is that benefiting you? My goal is to understand how other podcasters are using social media platforms. It's helped me gain a better understanding of their marketing strategies that I can use. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Mane G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mane G.") MG Mane G. Senior SMM and Communications Specialist Enterprise (\> 1000 emp.) 12/14/2021 "Highly reccomended" 5/5 What do you like best about Socialinsider? This website helps me whenever I have to make an urgent report; it works better than the internal analytics tools of many social media channels. And the support is so responsive and kind. Thanks Review collected by and hosted on G2.com. What do you dislike about Socialinsider? I am satisfied with Socialinsider. It works as it was intended for. Review collected by and hosted on G2.com. Recommendations to others considering Socialinsider: Use this. Make monthly or annual reporting easy and not stressful. Review collected by and hosted on G2.com. What problems is Socialinsider solving and how is that benefiting you? I make the best reports ever, accessible and accurate․ Review collected by and hosted on G2.com. Show More 11/13/2023 Validated ReviewerSource: Organic ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") UM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 2/8/2022 "i am doing a research for my thesis and I manage to have a whole overview for my social analysis" 5/5 What do you like best about Socialinsider? i like the fact that you can see the engagement of more than one social network Review collected by and hosted on G2.com. What do you dislike about Socialinsider? socialisander should be easier to find on the internet Review collected by and hosted on G2.com. What problems is Socialinsider solving and how is that benefiting you? I manage to have a whole overview for my media strategy analysis Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") IM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 11/4/2021 Business partner of the seller or seller's competitor, not included in G2 scores. "Excellent service. Better staff" 5/5 What do you like best about Socialinsider? Socialinsider is an incredible team. Very supportive with a speedy response. Their platform works great. It includes so many insights that help you to get the job done Review collected by and hosted on G2.com. What do you dislike about Socialinsider? At this time, I can not think of anything I dislike. We had a great experience with the whole team Review collected by and hosted on G2.com. What problems is Socialinsider solving and how is that benefiting you? Socialinsider has given us an important key to complement our data. We have managed to make our clients happy with their help. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Madalina Teodora I.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Madalina Teodora I.") MI Madalina Teodora I. Digital Specialist Small-Business (50 or fewer emp.) 7/3/2021 "Friendly and easy of use" 5/5 What do you like best about Socialinsider? Unlimited historical data & an overview of your brand's activity on multiple social networks. Plus, socialinsider.io is one of the most cost-efficient social media analytics tools on the market. Review collected by and hosted on G2.com. What do you dislike about Socialinsider? Sincerely, there's nothig to dislike about socialinsider. Review collected by and hosted on G2.com. What problems is Socialinsider solving and how is that benefiting you? Currently I'm a Ph.D candidate and I have used socialinsider.io for collecting data about global brand's communication on Facebook and Instagram during 2020. The platform itself was a real help providing relevant data for my research, along with the team behind, which turned out to be very helpful and ready to answer quickly all my answers. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Leisure, Travel & Tourism](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Leisure, Travel & Tourism") UL Verified User in Leisure, Travel & Tourism Small-Business (50 or fewer emp.) 7/12/2021 "Everything you need for your social media analysis" 5/5 What do you like best about Socialinsider? The user interface is straightforward to use; everything is intuitive, and it's time-saving for all your analysis needs. Review collected by and hosted on G2.com. What do you dislike about Socialinsider? I feel like adding a little more data inside the analysis would help like some other KPI that are not featured in every report. Review collected by and hosted on G2.com. Recommendations to others considering Socialinsider: The support is excellent, Razvan answered me in a matter of minutes and it was 8pm ! Review collected by and hosted on G2.com. What problems is Socialinsider solving and how is that benefiting you? SocialInsider helped me to gain more insights on social media accounts I didn't have any stats on. It saved me a lot of time because since it was competitors' accounts, I didn't have access to get all the data I needed to complete my analysis. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Annasihah A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Annasihah A.") AA Annasihah A. Customer Service cum Admin Executive Small-Business (50 or fewer emp.) 1/20/2021 "NUMBER 1 SOCIAL MEDIA ANALYTICS" 5/5 What do you like best about Socialinsider? The interface is very simple to understand and use, receiving the results in a short time, and results can appear comparing the profile we choose side by side. I acquire assistance to provide the custom quotation, and the assistance is very smooth and promptly. I like how it saves time for both parties. Review collected by and hosted on G2.com. What do you dislike about Socialinsider? It's too smooth it feels unreal. An improvement can be made on some fonts colour because a light grey colour with white background is not compatible with someone who has a myopic vision. Review collected by and hosted on G2.com. What problems is Socialinsider solving and how is that benefiting you? When comparing the company, I thought they don't have the overlay graph results but it is in the benchmark tabs. Mr Razvan help me accordingly and promptly. They provide me with a free trial for students and I am really glad I seek help through the chat button. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Verified User in Market Research](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Market Research") UM Verified User in Market Research Small-Business (50 or fewer emp.) 9/7/2021 "Helpful customer service" 4.5/5 What do you like best about Socialinsider? Really straightforward and easy to use. Did not take long to understand how it works! Review collected by and hosted on G2.com. What do you dislike about Socialinsider? Have only used this for short period of time Review collected by and hosted on G2.com. What problems is Socialinsider solving and how is that benefiting you? Doing social media market research for a start-up company in a very niche market. I get the idea of what the current audience is like and when they are active Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic HK Helen K. Mid-Market (51-1000 emp.) 12/15/2020 "Socialinsider is a must have for any business that uses social media and has competitors" 5/5 What do you like best about Socialinsider? The product saves a lot of time. If you would have to go to each social profile and track the performance you'd looking for, it would take hours! Socialinsider is very user-friendly. Adding competitor profiles only involves entering a link to the page you'd like to track performance and there are so many options for reporting. Review collected by and hosted on G2.com. What do you dislike about Socialinsider? I can't connect our Twitter profile but I understand they are working on this feature. Review collected by and hosted on G2.com. Recommendations to others considering Socialinsider: If your business uses multiple social media platforms and you want to track how those profiles or competitor profiles are performing, Socialinsider is the best tool. It's user-friendly and the staff is always very kind when you have a question. Review collected by and hosted on G2.com. What problems is Socialinsider solving and how is that benefiting you? I can analyze competitor social accounts quickly and I don't have to spend the time going to each individual page. Everything I need is in one spot. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Irinel M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Irinel M.") IM Irinel M. Founding Member Small-Business (50 or fewer emp.) 12/3/2020 "Socialinsider, great app" 5/5 What do you like best about Socialinsider? The data in our social media reports was always based on analytics—either from the individual social networks themselves or from a centralized social media reporting tool like SocialInsider. It was always important to show the impact we're having on social media with our campaigns so we were using social media metrics from the very beginning. Our focus was on delivering in an easy-to-understand way because there’re tons of insights and it is not easy to create great-looking social media reports without making the file look like a boring xls. Review collected by and hosted on G2.com. What do you dislike about Socialinsider? Maybe the possibility to add story analytics for competitors Review collected by and hosted on G2.com. Recommendations to others considering Socialinsider: I’d say that just talk with them on the chat, they are friendly and will answer any of your questions Review collected by and hosted on G2.com. What problems is Socialinsider solving and how is that benefiting you? We wanted to simplify our social media footprint reporting and we got highly focused and great looking reports. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ## Questions about Socialinsider? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Socialinsider ](https://www.g2.com/products/socialinsider/discussions/new) GU Guest User • Last activity almost 3 years ago What is social media analytics? 0 Upvotes 1 [ Join the conversation ](https://www.g2.com/discussions/socialinsider-what-is-social-media-analytics) GU Guest User • Last activity about 4 years ago Is social insider free? 0 Upvotes 1 [ Join the conversation ](https://www.g2.com/discussions/is-social-insider-free) [ View all Discussions ](https://www.g2.com/products/socialinsider/discuss) ## Pricing Options Pricing provided by Socialinsider. ### Adapt $99.00 ### Optimize $149.00 ### Predict $239.00 [ View More Pricing Information ](https://www.g2.com/products/socialinsider/pricing) Socialinsider Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_69b30a63e937e0011b28ca1d8af3f30d/sprout-social.png "Product Avatar Image") Sprout Social 4.4/5(6,870) [ Compare Now ](https://www.g2.com/compare/socialinsider-vs-sprout-social) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_77c88ac6a8d60d97d361635e4fac06aa/rival-iq.png "Product Avatar Image") Rival IQ 4.5/5(49) [ Compare Now ](https://www.g2.com/compare/rival-iq-vs-socialinsider) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_de38ded54192865bf536f210b4a47ec4/hootsuite.png "Product Avatar Image") Hootsuite 4.3/5(7,405) [ Compare Now ](https://www.g2.com/compare/hootsuite-vs-socialinsider) ##### ##### Socialinsider Features Reports & Dashboards Report Customizability Report Exporting Scalability Social Analytics Competitor Analysis Follower Analysis Post Performance [ View More Features ](https://www.g2.com/products/socialinsider/features) ##### Categories on G2 [Social Media Analytics](https://www.g2.com/categories/social-media-analytics) ##### Explore More [Best tools for tracking onboarding progress](https://www.g2.com/discussions/best-tools-for-tracking-onboarding-progress)[What is the most cost-effective mobile app optimization software?](https://www.g2.com/discussions/what-is-the-most-cost-effective-mobile-app-optimization-software)[Which commenting systems provide real-time analytics on comment trends and reader sentiment per article?](https://www.g2.com/discussions/which-commenting-systems-provide-real-time-analytics-on-comment-trends-and-reader-sentiment-per-article%20) [What are the highest rated community association management platforms for mid-size HOA boards managing residential units?](https://www.g2.com/discussions/what-are-the-highest-rated-community-association-management-platforms-for-mid-size-hoa-boards-managing-residential-units)[Which yard management system integrates best with WMS and TMS platforms for a mid-size warehouse that needs the three systems to share data automatically?](https://www.g2.com/discussions/which-yard-management-system-integrates-best-with-wms-and-tms-platforms-for-a-mid-size-warehouse-that-needs-the-three-systems-to-share-data-automatically)[Pros and Cons Details](https://www.g2.com/products/socialinsider/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)