Sara J.
SJ
Sara J.
Mid-Market (51-1000 emp.)
"Streamlines Multi-Channel Posting, Needs Error Alerts"
4/5
What do you like best about SOCi?

I love how easy SOCi makes it to post on multiple channels like Instagram, Facebook, Google Business, and TikTok. It's incredibly valuable to me because it saves a lot of time by not having to upload each picture or video into every app and type the captions individually. It was also easy to set up. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

One thing that could be improved is that sometimes there are glitches or errors and posts do not get uploaded, and I do not get alerted to it. I would love if there was an app I could use on my phone to send me any error notifications like this or if it notices there's an error and the post did not get uploaded, it would be awesome if somehow it just kept trying to post it until the end of the day so something gets uploaded. Review collected by and hosted on G2.com.

Response from Alicia Zhang of SOCi

We appreciate you sharing your feedback! It’s wonderful to hear that SOCi has made it easier to manage your social presence across multiple channels while saving you time on manual posting. We’re also glad the setup process was simple and helped you get up and running quickly. We appreciate you sharing your thoughts about post notifications and error handling. Thanks again for your review and for being part of the SOCi community!

Phil B.
PB
Phil B.
Small-Business (50 or fewer emp.)
"Efficient Social Media Scheduling, Minor Annoyances"
5/5
What do you like best about SOCi?

I use SOCi to schedule my Facebook, Instagram, X pics, and vids, as well as GBP posts, without having to log into each platform separately and schedule them manually. I like that I can easily change something I already scheduled by just dragging it to a different day. This feature is really helpful if I need to pivot and send out a message earlier or later in the month, as I can simply move the day. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

I don't like the leave feedback button when it pops up because it is in the way of my scheduling my posts. When I leave feedback, the button does not go away until whenever the scheduled time is on SOCi's end for it to disappear, it disrupts my flow. If it went away or moved after I gave feedback it would be fine. Review collected by and hosted on G2.com.

Response from Alicia Zhang of SOCi

Thank you for sharing your positive experience with SOCi! We're glad to hear that our scheduling feature has been helpful for you, especially the ability to easily change scheduled posts by dragging them to a different day.

Gaby .
G
Gaby .
Marketing Coordinator
Mid-Market (51-1000 emp.)
"Genius AI Makes Social Captions and Posts Effortless"
4.5/5
What do you like best about SOCi?

My favorite feature on Soci right now is the Genius AI, it is a real time savor and it helps come up with create captions and photo options for social media post throughout the 30 pages that we run. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

The site itself can become a bit glitchy also the gallery portion of Soci can sometimes populate our property images to the wrong property when we have directives in place to do so, that can be a bit frustrating. Review collected by and hosted on G2.com.

Response from Alicia Zhang of SOCi

We're glad to hear that you are enjoying the Genius AI feature and finding it helpful for creating social media posts. We apologize for any glitches you have experienced and are continuously working to improve the user experience. Thank you for your feedback.

Kent D.
KD
Kent D.
Director of Media and Alternate Channels
Food & Beverages
Small-Business (50 or fewer emp.)
"Empowers Lean Teams with Efficient AI Tools"
4.5/5
What do you like best about SOCi?

I use SOCi for social media management, review management and listings management, including their AI agents, which has helped a lean marketing team accomplish more through the use of AI and automation. SOCi supports the review management for our more than 560 locations. I appreciate the added value that SOCi brings to its clients by keeping them well-informed and up to date on current trends and industry changes. I participate in community groups and webinars that SOCi organizes, which help share information among peers within the business. Additionally, SOCi's support and development teams were extremely helpful during a major overhaul of the API integration project. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

The customer support model for troubleshooting seems to have changed within the last year. Service hasn't suffered; it is just different. I sometimes question if the support team has the same level of understanding of the platform that I have experienced in the past. Review collected by and hosted on G2.com.

Response from Alicia Zhang of SOCi

Thank you for sharing your positive experience with SOCi's AI tools and support teams. We're glad to hear that our platform has helped your team accomplish more and stay informed about industry trends. We value your feedback and have passed on your comments about the quality of customer support experienced recently.

Stan T.
ST
Stan T.
Head of Marketing
Mid-Market (51-1000 emp.)
"Powerful Multi-Location Monitoring, but Navigation and Customization Need Streamlining"
3/5
What do you like best about SOCi?

ability to monitor reviews, listings, and customer feedback across multiple locations from a single dashboard Review collected by and hosted on G2.com.

What do you dislike about SOCi?

The platform can sometimes feel a bit clunky to navigate, and certain tasks require more steps than expected. I would like to see a more streamlined user experience and greater flexibility in customizing reports and workflows. Review collected by and hosted on G2.com.

Response from Alicia Zhang of SOCi

We're thrilled to hear that SOCi's centralized approach has been a time-saving and efficiency-boosting solution for your multi-location management needs. Your insights on the user experience and customization are valuable, and we are actively working on improvements to address these areas.

Verified User in Hospital & Health Care
AH
Verified User in Hospital & Health Care
Small-Business (50 or fewer emp.)
"Makes Social Scheduling Easy and Keeps Our Content Consistent"
4.5/5
What do you like best about SOCi?

I really enjoy having the ability to schedule our social media posts in advance. It helps keep our content consistent, organized, and engaging, even on our busiest days. Planning ahead allows us to stay connected with our community, highlight important updates, and maintain a strong online presence without the last‑minute scramble. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

It doesn’t give me the option to save an idea or draft a thought unless I upload a photo or video. When I’m trying to brainstorm content or make sure, I’m not repeating topics too close together, I can’t lay everything out in the calendar view without attaching media. This makes it harder to plan ahead, organize ideas, and make edits or adjustments before finalizing posts. Review collected by and hosted on G2.com.

Greg P.
GP
Greg P.
supervisor
Mid-Market (51-1000 emp.)
"Straightforward, User-Friendly, and Thorough Data Presentation"
4.5/5
What do you like best about SOCi?

SOCi is straight forward and user friendly while also being extremely thorough in how data is presented. It integrates with several feddback platforms and provides live and accurate reporting. The system performs at a fast rate pulling data from time frames. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

Some of the AI can still be refined. For example in categorizing reviews based on key words. Sometimes the keywords are miscategorized depending on the context with which the wording is used. Review collected by and hosted on G2.com.

Response from Alicia Zhang of SOCi

Great to hear SOCi is streamlining your operations. We take classification accuracy seriously — feel free to reach out to your Customer Success rep, they can review your account, tune rules, and schedule a brief walkthrough to reduce miscategorization.

Verified User in Restaurants
UR
Verified User in Restaurants
Enterprise (> 1000 emp.)
"Centralized Management, but Support Needs Improvement"
4/5
What do you like best about SOCi?

I like that SOCi puts everything kind of in one place for a lot of our franchisees in general. It provides a single source of truth for all of the information that's being put out about their specific location and our business, which means we don't have to update things in tons of different locations. We can basically just enter that information and manage it, and that applies to all of our online presences as well as our business's website. It also allows us to really manage our reputation for specific locations in one place. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

Over time, the support that SOCi has offered has certainly changed, and we've noticed a reduced accuracy in their support in general. As more and more things have been outsourced overseas, that's been a bit difficult to work through, and a bit of a challenge for us as a business in working with them. Review collected by and hosted on G2.com.

Response from Cassie Benitez of SOCi

Hi there,

We're so glad to hear that you find our platform effective for managing your multi-location brand's business listings. We pride ourselves on our customer service and proactive approach and we are happy to be contributing to your success.

We also value your feedback on the user interface. We hope that our recent platform rebrand has alleviated some of your concerns about it.

Thank you for sharing your experience!

Verified User in Hospitality
GH
Verified User in Hospitality
Small-Business (50 or fewer emp.)
Guest users or non-business users of the software, not included in G2 scores.
"SOCi: Efficient Review Management and Sentiment Analysis Tool"
5/5
What do you like best about SOCi?

I use SOCi to automate responses to reviews and find its ease of use incredibly helpful. The responses generated are 99% of the time exactly what we would do, which saves a lot of time for my team, allowing us to focus on strategic activities instead. SOCi is very thorough, picking up on the smallest nuances of a review and acknowledging them, which enhances our workflow by making sure all important points are addressed. The human-like aspect of the responses and the quick performance and speed with which we receive notifications are standout features. Additionally, it helps us understand which channels guests use for reviews, guiding us on what cohort of guests we should encourage to leave more reviews. The initial setup was also very easy, and overall, I find using SOCi a truly valuable experience for my team's operations. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

Nothing Review collected by and hosted on G2.com.

Response from Alicia Zhang of SOCi

We're thrilled to hear that SOCi has been such a valuable tool for your team, automating responses and saving time while providing thorough and human-like acknowledgments. We appreciate your feedback and are glad to support your operations.

Jennifer C.
JC
Jennifer C.
Travel Advisor
Mid-Market (51-1000 emp.)
Guest users or non-business users of the software, not included in G2 scores.
"Soci Makes Social Media Scheduling Simple and Consistent"
5/5
What do you like best about SOCi?

I've been using Soci for my business, and it's made managing social media so much easier.

One of my favorite features is how simple it is to create, schedule, and share posts across multiple platforms from one place. It helps me stay consistent with my social media presence without spending hours every day creating content. Review collected by and hosted on G2.com.

What do you dislike about SOCi?

Like any scheduling platform, it's important to periodically check your scheduled posts to make sure everything publishes correctly. Review collected by and hosted on G2.com.

Response from Alicia Zhang of SOCi

We're thrilled to hear that SOCi has made managing your social media easier and more efficient! Our goal is to provide a platform that simplifies the process of creating, scheduling, and sharing posts across multiple platforms. We appreciate your feedback and are glad to be a valuable tool for your business.