---
title: Smarty Reviews
meta_title: 'Smarty Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 316 reviews by the users' company size, role or industry
  to find out how Smarty works for a business like yours.
aggregate_rating:
  rating_value: 4.6
  review_count: 316
  scale: '5'
date_modified: '2026-08-04'
parent_category:
  name: IT Infrastructure
  url: https://www.g2.com/categories/it-infrastructure
---

# Smarty Reviews
**Vendor:** Smarty  
**Category:** [Address Verification Tools](https://www.g2.com/categories/address-verification)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 316
## About Smarty
Smarty offers global address verification, address validation, and geocoding via API, bulk upload, and a collection of 3rd party integrations that transform how organizations handle address data. With real-time address autocomplete, correction, standardization, and validation, it guarantees the accuracy and reliability of addresses. Smarty&#39;s US rooftop geocoding, reverse geocoding, and property data APIs help you enrich and hone your address data. These powerful APIs have far-reaching benefits, from improving the efficiency of your marketing campaigns to enhancing data analysis and operational processes.



## Smarty Pros & Cons
**What users like:**

- Users praise Smarty for its **ease of use** , allowing quick implementation and accurate address verification for mailings. (50 reviews)
- Users value the **address validation capabilities** of Smarty, significantly reducing mailing errors and saving costs for organizations. (43 reviews)
- Users commend Smarty for its **high data accuracy** , enabling precise address suggestions essential for e-commerce efficiency. (27 reviews)
- Users appreciate the **easy integration** of Smarty, significantly improving workflow and reducing errors in address validation. (24 reviews)
- Users praise Smarty for its **exceptional customer support** , highlighting quick and friendly responses to inquiries and issues. (18 reviews)
- Affordable Pricing (15 reviews)
- Excellent Service (15 reviews)
- Easy Implementation (14 reviews)
- API Efficiency (13 reviews)
- Fast Performance (9 reviews)

**What users dislike:**

- Users face **formatting issues with addresses** , leading to frustrating invalid results despite minor errors in input. (13 reviews)
- Users find the **API issues** confusing, particularly regarding codes and address suggestions affecting usability. (7 reviews)
- Users note the **high cost** of Smarty, suggesting it could be more accessible for small businesses. (7 reviews)
- Users find **feature limitations** in Smarty, particularly for complex use cases and detailed usage reporting. (5 reviews)
- Users face **integration issues** , struggling with testing environments and limited support causing frustration in API implementation. (5 reviews)
- Learning Curve (4 reviews)
- Users find the **pricing issues** frustrating, especially with recent increases and lack of pay-as-you-go options. (4 reviews)
- Accuracy Issues (3 reviews)
- Poor Customer Support (3 reviews)
- Data Inaccuracy (2 reviews)

## Smarty Reviews
  ### 1. Loved It!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brandon L. | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 24, 2023

**What do you like best about Smarty?**

Love the convenience and user-friendly interface. The list it output had great insights and also saved a lot in printing cost and postage by making sure items went to the correct location.

**What do you dislike about Smarty?**

I wish they had smaller plans for small businesses.

**What problems is Smarty solving and how is that benefiting you?**

Fixing our address lists to reduce waste.

**Official Response from Andrew Townsend:**

> Thanks for the review! We're glad you're finding value in our address tools.

  ### 2. Powerful, verified data delivered!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Elisa L. | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 21, 2023

**What do you like best about Smarty?**

Having verified addresses and additional information about those addresses has leveled up the stories we are able to share with stakeholders. We know it is reliable!

**What do you dislike about Smarty?**

We hit some bumps with implementation but were able to access helpful support. Initially, my team and I had a hard time distinguishing the various products and features, but with time have been able to understand what we need to use.

**What problems is Smarty solving and how is that benefiting you?**

It was all to common for our users to misspell an address or miss a part of it. Now, we know the address exists, and they save time by only typing part of it and selecting the right one.

**Official Response from Andrew Townsend:**

> Thank you for your review! We're happy that you found our support team useful. We're always happy to help. https://www.smarty.com/contact/support

  ### 3. Smarty makes it very easy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Glenn G. | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 19, 2023

**What do you like best about Smarty?**

When I was looking for an address solution it was the simplest one I found and the quickest implementation. Their customer support is second to none and always helps me when I get stuck

**What do you dislike about Smarty?**

The solution is a little pricey if you're not using the volume that the minimum subscription offers. So to get started at testing with low user numbers it may be a slight barrier of Entry

**What problems is Smarty solving and how is that benefiting you?**

Clients were expecting if not demanding address prefill and verification services on our form Solutions. Smarty helped us to deliver address verification and prefill in about a day

  ### 4. A Shipping tool must have

**Rating:** 5.0/5.0 stars

**Reviewed by:** John S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 20, 2023

**What do you like best about Smarty?**

Having the ability to verify addresses and make sure customers are entering them correctly is invaluable. It has saved me having to reach back out to customers in the scenarios in which they enter something incorrectly. The dashboard is very intuitive and syncs very well with my WooCommerce website.

**What do you dislike about Smarty?**

I would like to have the ability for Smarty to notice when the connection between my Woo site and their service is not working. Need to know when that connection goes silent so if there is an issue, I am aware of it.

**What problems is Smarty solving and how is that benefiting you?**

I have customers that will enter in incorrect addresses or missing suite numbers when needed. Having smarty track the correct address entry helps so that I do not have to ship incorrectly and reship or reach back out to customers after purchase.

  ### 5. Wonderful product and helpful support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tony M. | CRM Director, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 03, 2023

**What do you like best about Smarty?**

We have been using Smarty for validating and standardizing US addresses both within our forms and within our CRM (Salesforce) for over 3 years The standardization helps immensely for detecting duplicate accounts. The API performance is excellent. Support has also been incredibly helpful. Early in development we had an issue in our code that caused the logic to loop through validations generating several thousand API calls. Smarty reviewed their logs and was able to confirm the occurance and credited us for the extra API calls. Documentation is very good. Their occasional webinars have been very helpful as well.

**What do you dislike about Smarty?**

I would like to be able to have multiple user accounts (with their own login id and password) configured for our organization's overall Smarty account. I can add contacts so that they receive email notifications. But they cannot login and access the account details or request support.

**What problems is Smarty solving and how is that benefiting you?**

Postal address validation as well as standardization.

**Official Response from Sawyer Hendrickson:**

> Thanks for the review! We’re currently working on creating multi-user access for accounts. Keep your eyes open for changes here in the near future!

  ### 6. Easy to implement, easy to use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Anson S. | Founder and CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 22, 2023

**What do you like best about Smarty?**

We implemented Smarty to verify our customer's addresses across all of our ERP modules.  The integration was easy, the results are consistent, and the service has been top-notch.  Would definitely recommend using Smarty as an address verification service.

**What do you dislike about Smarty?**

No negatives to speak of after a year and a half working together.

**What problems is Smarty solving and how is that benefiting you?**

Our application requires our users to enter address data for their customers, vendors, and employees.  We use Smarty to verify these addresses to ensure that the data, which is then used for mail, sales tax calculations, sales tax nexus and shipping are correct.

  ### 7. Smarty is a great way to verify/correct your domestic and International addresses

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rustin W. | President, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 22, 2023

**What do you like best about Smarty?**

Ease of use and the ability to process a large list of addresses qucikly and easily.

**What do you dislike about Smarty?**

I have not experienced any issues with using Smarty with any of my address needs.

**What problems is Smarty solving and how is that benefiting you?**

The companies I consult with have both domestic and international addresses, Smarty is one of the few providers that can perform corrections on both types. I use the site at least 2x per month.  The site provides what I need to best service my customers. The site is easy to use, fast and easy to import/export data.

  ### 8. Stay Away From Smarty - Google Maps Autofill is Better, Less Expensive Product

**Rating:** 0.0/5.0 stars

**Reviewed by:** Stephen S. | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 19, 2023

**What do you like best about Smarty?**

They have an excellent website that, unfortunately, is HIGHLY deceptive in terms of pricing. You will end up paying considerably more than you expected. Google Maps is considerably less expensive and a much better service/product.

**What do you dislike about Smarty?**

Their product is poor quality, and their pricing is deceptive. If you try to cancel... they will make you jump through numerous hoops and will not refund a single penny of the credits you pay for ahead of time. This is obviously a business strategy due to the amount of customer churn they likely have.

**What problems is Smarty solving and how is that benefiting you?**

We needed a reliable, cost-effective solution. Smarty was neither.

**Official Response from Sawyer Hendrickson:**

> Stephen, 

We apologize for the frustration. As a company that eats, drinks, and breathes address data, we take claims about inaccuracy seriously. And when any of our customers, no matter the size, has any issues with our services, we jump on resolving such issues. 

Our records show your company has been a Smarty customer for multiple years and started using our address autocomplete product in October 2021. Since then, the subscription for that product has been renewed multiple times.

When you recently contacted us about receiving a refund, over 30% of your current subscription had already been used. As is standard practice for SaaS companies, a refund is dependent on how much of a subscription has been used. As such, to escalate your request for a refund, we simply needed information about the technical issues you've encountered. 

After multiple email requests and attempted calls to gather this information, we haven't received such details. 

We're still willing to work with you, or another member of your team, to understand and resolve any technical issues encountered.

  ### 9. Very Useful Tool for Enterprise Business

**Rating:** 5.0/5.0 stars

**Reviewed by:** David L. | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 03, 2023

**What do you like best about Smarty?**

The address auto complete and verification helped save me tons of time as it pertained to wrong addresses and incomplete shipments.  The data given makes it an additional touchpoint for customers to make sure that product gets to them on time all the time, which is the most important thing that you can do for anyone, shipping anything, anywhere.  The prices are ridiculously cheap, so even with just 1 wrong addressed fixed, you are net positive on your subscription more often than not.

**What do you dislike about Smarty?**

There's very little that I didn't like about smarty.  I only stopped using smarty because the business for which we integrated smarty with went out of business.  I would easily come back for my address verification needs.

**What problems is Smarty solving and how is that benefiting you?**

Smarty solved returned shipments.  I ship a lot internationally, and the international address verification gave me the information needed for an extra touch point to customers to make sure that they received their products.

**Official Response from Sawyer Hendrickson:**

> Thanks for your review! Looking forward to working with you again in the future.

  ### 10. Accurate and easy address verifications

**Rating:** 5.0/5.0 stars

**Reviewed by:** Bart B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 19, 2023

**What do you like best about Smarty?**

We like the accurate data and address formatting that flies into HRIS

**What do you dislike about Smarty?**

Not really anything.  It does everything we need it to.

**What problems is Smarty solving and how is that benefiting you?**

We used to have a problem with improperly formatted addresses  entered in by new hires that did not flow in seriously to h r softwares.  Now our on boarding software formats these address us perfectly and goes right into various h r platforms with no problem.

**Official Response from Andrew Townsend:**

> Glad everything is working well for you, Bart! Thanks for the review!

  ### 11. Saves our employees time to focus on tasks that matter

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lexi E. | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 26, 2023

**What do you like best about Smarty?**

Before Smarty, our donor support team manually corrected addresses which took away valuable staff time. Smarty also increased our donor conversion rate because users no longer had to type in all the address fields.

**What do you dislike about Smarty?**

I haven't come across anything that I don't like about Smarty.

**What problems is Smarty solving and how is that benefiting you?**

Smarty cuts down on the number of errors we receive from donors, which helps with data cleanliness.

**Official Response from Andrew Townsend:**

> Thanks for the review! We're happy that you're saving time and money.

  ### 12. works as it should

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 19, 2023

**What do you like best about Smarty?**

We needed a solution to valid addresses before sending them over to our transportation partners. We use Smarty to do the check. The soluton doesn't slow down our shipping process in any way and made our number of complaints go down.

**What do you dislike about Smarty?**

in the way we are using the software there is nothing to dislike. We are content with the way it works.

**What problems is Smarty solving and how is that benefiting you?**

We needed a solution to valid addresses before sending them over to our transportation partners. We use Smarty to do the check. The soluton doesn't slow down our shipping process in any way and made our number of complaints go down.

**Official Response from Andrew Townsend:**

> Thanks for the review! Glad things ar working well for you.

  ### 13. Works great, good support.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kevin R. | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 19, 2023

**What do you like best about Smarty?**

The address searches/validations are great.  The API works like a charm for checkout forms, as well as the internal software we use.

**What do you dislike about Smarty?**

There seem to be some gaps in how to handle "no address found" situations.  From time to time, there will be a legitimate address that neither Smarty nor Google is aware of, but the USPS says the address is there.  How to handle that on the API end is okay, but I'd like somewhat better documentation.

**What problems is Smarty solving and how is that benefiting you?**

Address verification and standardization.  A major problem it solves is limiting duplicate addresses, as well as standardizing address formats and limiting st/street/stret/ issues.

  ### 14. Smarty Drives Marketing Targeting

**Rating:** 4.5/5.0 stars

**Reviewed by:** Bobette W. | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 19, 2023

**What do you like best about Smarty?**

Rooftop Geocoding. 
We need to locate addresses by their building, not lot. We need to locate units in a strip mall or mobile homes in a park.

**What do you dislike about Smarty?**

USPS is a providing address/info source, and often USPS may not be updated yet.

**What problems is Smarty solving and how is that benefiting you?**

Providing a fast and accurate location for users to see if they can get our product at that location.

  ### 15. Smarty is a tool with many unique applications that you can apply to your business.

**Rating:** 3.0/5.0 stars

**Reviewed by:** Jacob B. | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 19, 2023

**What do you like best about Smarty?**

Smarty has a combination of easy to access APIs, great customer support and a fair/easy to understand pricing model.

**What do you dislike about Smarty?**

Smarty could better organize their API documentation and features to allow more ad hoc and cherry pick type development.

**What problems is Smarty solving and how is that benefiting you?**

Smarty parses address information for us to more easily splice and store our data.

**Official Response from Andrew Townsend:**

> Thanks for your review!

  ### 16. SS Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Joe P. | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 19, 2023

**What do you like best about Smarty?**

Ease speed and accuracy. We find that the results provided by Smarty are accurate the vast majority of times

**What do you dislike about Smarty?**

Pricing structures are a little awkward based on volumes\. They don't seem to scale properly

**What problems is Smarty solving and how is that benefiting you?**

Smarty allows us to verify addresses, counties and court venues en masse saving us TONS of man hours.

**Official Response from Andrew Townsend:**

> Thanks for the review! We've made adjustments to our pricing to help with scaling and are always looking to improve. Thank you for your feedback. https://www.smarty.com/pricing

  ### 17. Simple and easy address validation tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 19, 2023

**What do you like best about Smarty?**

Validating an address and fixing mistakes or shorthand on the user end is straightforward and provides us with info the user may not know, like latitude and longitude.

**What do you dislike about Smarty?**

There is a limit to the number of requests at a time with our implemented method. However, a workaround that works for us and our users involves whitelisting their external IP address.

**What problems is Smarty solving and how is that benefiting you?**

Having consistent address formats, as well as additional address data, so that we can plot a township, range, and section for addresses and plot them on a map.

  ### 18. Excellent Standardization and Validation, OK Suggestions

**Rating:** 4.0/5.0 stars

**Reviewed by:** Chris B. | Senior Developer, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 28, 2022

**What do you like best about Smarty?**

The API is simple to set up and use.  Documentation is thorough and easy to use and understand.  Metadata is copious and includes geocoding information at no additional charge unless you need rooftop-level resolution.  Support has been responsive, usually within a couple of hours, even though we're a small customer.

**What do you dislike about Smarty?**

No batched lookups on the international side.  Freeform address validation has some limitations on the international side, though it hasn't caused too much real-world pain.  Suggestions for fixing partially matched addresses are not given very often, at least if you're not paying for enhanced matching.  I haven't tried that out to see if it helps.  You'll generally get back a valid address that was corrected for you, which is great, or a partially valid address with the invalid parts left in and no suggestions for fully valid replacements.  If the user, for instance, enters an invalid premise number, there's no help available to present to the user.  It would be good to know the valid range of numbers on that street, or possibly even a list though I know that might get really long.

**What problems is Smarty solving and how is that benefiting you?**

We need accurate addresses to install services for our customers, and Smarty is how we make sure we've got good data up front.  The official data from our customers, even from large corporations, often contains errors that would result in additional dispatches if we couldn't verify the address ahead of time with Smarty.

**Official Response from Sawyer Hendrickson:**

> Hey Chris, Thanks so much for the review! We are happy to hear that the API was easy to set up and use!
Thanks for the thought-out feedback. I'll be sure to pass this on to our product management team.

  ### 19. Reliable and useful address service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Religious Institutions | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 26, 2023

**What do you like best about Smarty?**

Address issues are notoriously difficult to work with. With Smarty, they take care of validating and standardizing the address, so you can trust you're working with clean data. We've been using them for over a decade now, and have never had a significant issue with downtime or slow responses.

**What do you dislike about Smarty?**

The pricing has increased over the years, though I wouldn't say it's overpriced for what they offer.

**What problems is Smarty solving and how is that benefiting you?**

Making sure that the addresses entered by the user are properly formed and valid.

**Official Response from Andrew Townsend:**

> Thank you for your review. We're glad you feel confident in your address data!

  ### 20. Constantly terminate my access without any reason or notice, AND buggy

**Rating:** 0.5/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 14, 2023

**What do you like best about Smarty?**

I wouldn't use Smarty if there was a decent alternative.

**What do you dislike about Smarty?**

Smarty has terminated my access to address validation several times for no reason and without letting my admin know -- we only found out because people couldn't check out on our website. Obviously, this has seriously negative business implications. 

Also, the validation is so finicky that customers have a hard time completing addresses in highly populated cities like Hong Kong. 

I'm very unhappy with Smarty.

**What problems is Smarty solving and how is that benefiting you?**

address verification, but the product is extremely frustrating.

**Official Response from Sawyer Hendrickson:**

> We apologize for any issues you or your customers might have encountered with any of our address validation services. We're committed to providing exceptional experiences with our products and support.  

We'd love to talk in person about fixes and solutions via phone or online chat: https://www.smarty.com/contact/support 

When calling in, you won't have to make your way through a phone tree. Instead, you'll speak directly with a technical support expert right away. And if you choose online chat, you'll likewise communicate directly with a live person without needing to jump through any hoops. 

We appreciate your feedback and value your partnership. Please connect with our experienced team to help you remedy the issues you've had. 


  ### 21. Great product for verifying addresses

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 20, 2023

**What do you like best about Smarty?**

Smarty has really stable API for validating US addresses at an affordable cost. It has helped us reduce the number of return to sender packages due to incorrect address.

**What do you dislike about Smarty?**

all pretty good, will be better if API documentation can be written more clearly and be up to date

**What problems is Smarty solving and how is that benefiting you?**

Smarty has really stable API for validating US addresses at an affordable cost. It has helped us reduce the number of return to sender packages due to incorrect address.

**Official Response from Andrew Townsend:**

> Thank you for your review!

  ### 22. Effective address verification

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ebony G. | Operations Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 19, 2023

**What do you like best about Smarty?**

Formatting of output date is great! Makes it very simple to plug into mail merge softwear!

**What do you dislike about Smarty?**

Have not found anything to dislike. Information is accurate and timely.

**What problems is Smarty solving and how is that benefiting you?**

We save money on postage by not sending mailings to not valid addresses.

**Official Response from Andrew Townsend:**

> We're glad you're saving money! Thanks for the review.

  ### 23. Easy to look like a pro with address validation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Telecommunications | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 19, 2023

**What do you like best about Smarty?**

Smarty is straightforward to integrate with and it has intuitive flows for both happy paths and when alternatives are provided.

**What do you dislike about Smarty?**

It's a little hard to learn about the different kinds of error messages, but once you dig in and understand why they are the way they are it all makes sense.

**What problems is Smarty solving and how is that benefiting you?**

We are accepting addresses that get printed on shipping labels so they need to be accurate. This allows us to not accept orders that aren't deliverable.

**Official Response from Andrew Townsend:**

> Thanks for your review! We try to make our error messages clear, but sometimes they can be tough to find. You can learn about some of the common error codes here: https://www.smarty.com/blog/2022/07/common-mistakes-when-calling-smarty-apis

  ### 24. Easy to use API, service works very well

**Rating:** 4.5/5.0 stars

**Reviewed by:** Anil R. | CTO, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 22, 2023

**What do you like best about Smarty?**

It was fast to implement and a good value. It has been very beneficial to our users that we catch address mistakes early.

**What do you dislike about Smarty?**

If you are using auto-complete the associated cost is tricky to predict. A user entering a single address might hit the auto-complete API many times.

**What problems is Smarty solving and how is that benefiting you?**

Smarty validates users addresses so we know items we send are going to a valid address. It's a great way to avoid typos and catch missing information.

**Official Response from Andrew Townsend:**

> Thanks for your review! Our API has the ability to query addresses from the first keystroke. However, to reduce the number of calls you make to the API, you may wish to write your code so that you delay sending calls to the API until the third or fourth keystroke. Another way to reduce calls is to wait until a short pause (maybe 300 milliseconds or so) from keystroke activity to send a request. These methods can help save lookups per address entered while still providing a good user experience. https://www.smarty.com/docs/cloud/us-street-api

  ### 25. A reliable and accurate service

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 20, 2023

**What do you like best about Smarty?**

Smarty API's are well-documented and easy to use.  We deal with millions of addresses, and the results are highly accurate and have never experienced any downtime or interruptions.

**What do you dislike about Smarty?**

Smarty is not the cheapest solution, but as they say ... "You get what you pay for."

**What problems is Smarty solving and how is that benefiting you?**

Smarty helps ensure our addresses are normalized and deliverable by the USPS. Normalized addresses make identifying duplicate records easier and have decreased lost mail by over 30%.

**Official Response from Andrew Townsend:**

> Thanks for your review! We're super glad you're decreasing lost mail and saving in shipping costs.

  ### 26. Straightforward Useful Product

**Rating:** 4.0/5.0 stars

**Reviewed by:** Robert W. | Contoller, Transportation/Trucking/Railroad, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 03, 2023

**What do you like best about Smarty?**

It is pretty quick to learn and begin using. We have used the product to mass-check address data for property tax purposes.

**What do you dislike about Smarty?**

It would be nice if i didn't have to sign up for a monthly subscription and could just purchase X number of verifications.

**What problems is Smarty solving and how is that benefiting you?**

We need to be able to know what county an address is located, an Smarty allows this to be done using spreadsheets and mass list uploads.

**Official Response from Sawyer Hendrickson:**

> Thanks for your review! We're glad that our transparency and straightforward product has been handy for you. If you'd like to see if there's a better pricing package that fits your needs you can reach out directly to our sales team. They love hooking people up with money-saving packages. https://www.smarty.com/contact

  ### 27. BEST Service Available

**Rating:** 4.5/5.0 stars

**Reviewed by:** Rhonda R. | VP People & Finance, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 16, 2022

**What do you like best about Smarty?**

Address Verification that just Works - the way its supposed to! We recently reviewed service providers for address verification - checked out Google's offering and USPS but when looking at uptime and speed of returning info - Smarty couldn't be beat. Our e-commerce solutions wouldn't work without the reliable info Smarty provides for us. Reasonable pricing too!

**What do you dislike about Smarty?**

The only issue we have with Smarty is that the subscription now requires 2 parts, syncing when we'll need each renewed / reloaded is a little clunky since we don't look at our integration often.

**What problems is Smarty solving and how is that benefiting you?**

We're in insurance and no one wants to hear that their claim isn't being honored because of a bad policy address -- with Smarty, that doesn't happen. We don't get flagged from our Carriers for address issues because we use Smarty for every customer.

**Official Response from Sawyer Hendrickson:**

> Hey Rhonda, thanks so much for the review! Glad you and your company have had success with our tools. Thank you for the feedback as well, I'll be sure to pass this along to our product management team.

  ### 28. Easy, accurate and great pricing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Alternative Medicine | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 18, 2022

**What do you like best about Smarty?**

no frills - low pricing - and great response when you reach out for support.

**What do you dislike about Smarty?**

we are migrating to BigCommerce and is there is no auto-install. i'm not sure what install will look like on the back end.

**What problems is Smarty solving and how is that benefiting you?**

we used to relay on our ERP validating addresses which was too late in the checkout/ship process. it's so much better to put the responsibility on the customer.

**Official Response from Sawyer Hendrickson:**

> Thank you for the review! We have a lot of documentation on how best to set up our products depending on your situation. Be sure to browse our site!

  ### 29. A great value to anyone who needs address verification

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 19, 2023

**What do you like best about Smarty?**

The API was well-defined and extremely easy to implement across a variety of our applications.

**What do you dislike about Smarty?**

So far... nothing! My organization has been a user for a few years and it's the one APi we never notice because it just works.

**What problems is Smarty solving and how is that benefiting you?**

Smarty corrects malformed address input from both our sales people at the POS terminals and from our eCommerce sites.

**Official Response from Andrew Townsend:**

> Thanks for the review! We're glad you're enjoying the API.

  ### 30. Most robust product out there

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 19, 2023

**What do you like best about Smarty?**

Smary is an extremely robust product. We have hit their systems with billions of records and it just took it with grace and speed.

**What do you dislike about Smarty?**

With quality, comes cost. They are one of the more expensive offerings for a CASS-only solution.

**What problems is Smarty solving and how is that benefiting you?**

Address verification using Smarty's APIs. We were able to validate large volumes of data integrated into our solution.

  ### 31. Great tool for Enterprise Business

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Telecommunications | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 19, 2023

**What do you like best about Smarty?**

We used smarty API to improve enterprise data at an account level to enrich building attributes. Smarty was able to match 85% of our records, allowing us to leverage more variables for our models!

**What do you dislike about Smarty?**

Other than limiting the batch size there is nothing we did not like when using Smarty. It works as advertised and can improve all address standardization tasks.

**What problems is Smarty solving and how is that benefiting you?**

When dealing with big address data cleanliness and address verification becomes a problem. Smart lets you leverage their database to confirm and clean up these addresses

**Official Response from Andrew Townsend:**

> Thanks for your review! We have clients that are running millions of addresses per second through our system by using a smaller concurrent batch as opposed to larger batches. If you'd like help setting things up our support team is always ready and willing! https://www.smarty.com/contact/support

  ### 32. Affordable Address Validation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Religious Institutions | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 11, 2021

**What do you like best about Smarty?**

We most like having the API. We're able to use the API to batch-validate addresses before we import them from an external system to our CRM. We are not using their other services, so I can't speak to those.

**What do you dislike about Smarty?**

We initially started using Smarty because they had a non-profit grant program that allowed us to use their US Address validation service without charge. Unfortunately, they discontinued that program. It's still more affordable that other solutions we have looked at, however.

**Recommendations to others considering Smarty:**

If you are looking for address validation services, I highly recommend you check out SmartyStreets. If you are a non-profit, ask them about their grant program for USPS validation.

**What problems is Smarty solving and how is that benefiting you?**

We import addresses from orders and donations through an external system, and we used to have to manually clean them up during or after import to our CRM. (Users/Customers tend not to enter their addresses in USPS recommended format.) Using Smarty to validate and clean our address imports first saves our customer service reps time and reduces bad data getting into our database, thereby improving accuracy in our mailings and reports.

**Official Response from Sawyer Hendrickson:**

> Thanks for taking the time to give us a review. Happy to hear that you've liked using our API for address validation!
Thank you for the feedback as well. I will pass that along to our product management team.

  ### 33. Perfect for our use case!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Michael P. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 16, 2022

**What do you like best about Smarty?**

Smarty's accuracy and speed at auto-completing addresses are amazing and their APIs are easy to implement. The customer service has been quick and helpful and the pricing model is simple and transparent.

**What do you dislike about Smarty?**

The only real (minor)  problem is that the US Address Verification subscription doesn't automatically renew every month.  I understand the necessity for non-paid accounts, but I wish they would allow automatic renewal if you also have a paid subscription.

**What problems is Smarty solving and how is that benefiting you?**

Smarty has solved my issue with employee address entry in our web app. Using Smarty's auto-complete API along with the address verification API we can now standardize our data entry and use the metadata results provided to record and map our addresses.

**Official Response from Sawyer Hendrickson:**

> Hey, Michael thanks so much for the review! We're happy to hear that you've seen benefits from using our Auto-complete API. Thank you for your feedback as well! I'll be sure to pass this along to our product management team.

  ### 34. Easy Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Dave K. | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 03, 2023

**What do you like best about Smarty?**

It was easy to integrate API calls into my software.

**What do you dislike about Smarty?**

I currently do not have any dislikes. It was easy to implement

**What problems is Smarty solving and how is that benefiting you?**

We need to keep address information up to date and we are able to easily do that with the API data

**Official Response from Sawyer Hendrickson:**

> Thanks for your review! We're glad everything worked out!

  ### 35. Leaders in Address Data & Team works hard to implement and improve

**Rating:** 5.0/5.0 stars

**Reviewed by:** Laura E. | Senior Data Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 18, 2022

**What do you like best about Smarty?**

I enjoy using the Smarty platform and services. I have been a customer for over a decade now, back when they used to be "Smarty Streets". I work with address data in a small business and I have found their products scaleable and useful. Most recently I received an email about the new master address file that Smarty has created. I was able to see the list in action using the Q-GIS platform. I watched the recorded webinar and followed the instructions. I did get stuck on an implementation step. I wrote a comment on youtube and was pleasantly surprised that the Smarty team got back to me so fast. I think it was the same day. They recommended rolling back the Q version I was using to an earlier version and that did the trick. I was impressed with their help and thought it was a good sign that they were responsive and helpful to just a normal youtube comment. And the plug in is good, I will be looking into implementing that when I have more time to test it.

**What do you dislike about Smarty?**

The one thing I disliked was the high price point to use the Master File data. I called and had a nice chat with the sales team but they wanted a high fee to use the product. I think for me I was surprised because I have always found them friendly and understanding of all business models. It felt that this product is priced out of range for small businesses to use. Now maybe using it within the Q-GIS plug-in would work (that fee was much more normal). I commented to the sales person to see if there was a monthly option or pay by minute or records but it wasn't offered at that time. I currently use address validation by the record and the subscription renews each month or as I go over. I was told this was an older product but hey it works for me and I like it. So I wish they would scale something similar for the master address file. I do understand the work and time that went into it so I do get it from the business perspective.

**What problems is Smarty solving and how is that benefiting you?**

Address data and Address verification. I lookup suite numbers and unit numbers in my line of work and I also need to check if addresses are mailable and smarty does a good job with that.

**Official Response from Davin Perkins:**

> Excellent Feedback Laura. Thank you for your suggestions!

  ### 36. Great product - easy to implement

**Rating:** 4.0/5.0 stars

**Reviewed by:** Zach B. | Software Architect, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 18, 2022

**What do you like best about Smarty?**

Smarty has helped our company to be much more organized with our address data. Not only are we getting "official" USPS formatted address data now, but we also automatically get the county, which has significant implications for the taxes we pay based on address/location of assets. This was a significant pain point for us prior to Smarty.

**What do you dislike about Smarty?**

One of the main challenges we have encountered with Smarty is around billing and allocation of lookups between the 2 API keys in our account. We use separate API keys for our test and production environments, but we are unable to get a report that breaks down the API lookups by API key -- basically, we are trying to understand where the split of our usage between test and prod, which we were informed was not possible.

**What problems is Smarty solving and how is that benefiting you?**

As mentioned before, the ability to have Smarty validate an address and tell us the county has been a huge help to our business, which needs to know where to pay taxes on our assets based on their location.

**Official Response from Davin Perkins:**

> Thanks for your feedback about the 2 API keys in your account. Within the last month or so, we made a change to our logging system to be able to request this data. Just contact our support team, we can provide each lookup, along with the key that was used for for each. We only store this information in our logs for about 30 days, so just make sure you make the request within that time frame.

  ### 37. Fantastic address validation!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Steven R. | Development Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 18, 2022

**What do you like best about Smarty?**

I've been using Smarty (formerly SmartyStreets) for 8-ish years at this point. Great selection of built-in tools like spreadsheet validation. Documentation is clear and covers everything you'd want to know - including where their data comes from. is returned from a single API call. Everything we need - and then some. API is easy to use. Pricing is clear, easy to understand and flexible.

**What do you dislike about Smarty?**

Recent changes to pricing and licensing. Previously included APIs with your subscription (address autocomplete) is now a paid service. Pricing has gone up quite a bit with their new "core" license pricing, although they do claim more matching capabilities with it - but a 50% hike + whatever we end up needing for the address autocomplete portion is pretty hefty.

**What problems is Smarty solving and how is that benefiting you?**

We had a need to validate addresses to ensure deliverability with our shipping partners. Previously we were using QAS and decided to look into alternatives when we launched our new ERP software. Smarty's API made this transition quite simple, much easier to integrate and more data than our previous partner.

**Official Response from Sawyer Hendrickson:**

> Thanks for the review and the feedback Steven! We are glad that you've been a long-time user and we'll be sure to pass along your feedback to our product management team!

  ### 38. All in one solution for a planet-scale problem

**Rating:** 5.0/5.0 stars

**Reviewed by:** Avinash G. | Lead Solutions Architect, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 16, 2022

**What do you like best about Smarty?**

Smarty is our goto solution for all our address verification needs. Before Smarty, it was a huge problem for us trying to validate and merge duplicate addresses. Smarty provides an all-in-one solution for validating addresses across the US and internationally. Their APIs are pretty responsive and met our scale needs. On top of it, their support is awesome. We had a billing issue once and their online chat folks are super responsible and helped clear our issue in no time.

**What do you dislike about Smarty?**

I don't have any complains about their product or service yet. Everything is good so far.

**What problems is Smarty solving and how is that benefiting you?**

Address Verification both in the US and international.

**Official Response from Sawyer Hendrickson:**

> Hey Avinash! Thanks so much for the review. We're glad to hear that you've had success with address validation. Thanks again for your time and your review!

  ### 39. Great address service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 18, 2022

**What do you like best about Smarty?**

The Smarty API was easy to integrate. It provides accurate address information and helps ensure our client's information is correct. When compared to the USPS address lookup, Smarty offers a better solution.

**What do you dislike about Smarty?**

The only thing that was a bit surprising had to do with the hits. While users are typing address information, the service is constantly filtering for the correct address. If a user pauses in the field while typing, a hit will occur, then when they continue, another hit occurs. This isn't really a bad thing - it was just surprising.

**What problems is Smarty solving and how is that benefiting you?**

Sometimes the general public does not know how to properly format address information. This can cause malformed or bad data to clog up a database. Smarty helps keep everything structured correctly so the address data is clean and normalized.

  ### 40. Easy to use.  Good support.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Enterprise (> 1000 emp.)

**Reviewed Date:** August 25, 2022

**What do you like best about Smarty?**

It's easy to use and has lots of features.  Their support staff is very helpful.

**What do you dislike about Smarty?**

The limited support hours can be an issue when problems arise when Smary's support department is closed.  There is really no way to resolve issues when that happens.

**What problems is Smarty solving and how is that benefiting you?**

Using Smarty ensures that we have valid data in our system.  This aids in, among other things, reducing returned mail.

**Official Response from Sawyer Hendrickson:**

> Thank you so much for the review. We're glad that our support staff has been helpful. We'll be sure to pass your feedback about the support hours on to our support team.

  ### 41. Smarty APIs are an excellent choice for our non-profit

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rob M. | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 06, 2023

**What do you like best about Smarty?**

The documentation for their products is excellent.     The API's are very reliable and easy to integrate with.    Their pricing is very competitive against their peers.

**What do you dislike about Smarty?**

I haven't found anything to dislike so far.

**What problems is Smarty solving and how is that benefiting you?**

We replaced a legacy system from Experian and have been happy with more features at a significant cost savings.

**Official Response from Sawyer Hendrickson:**

> Thanks for your review! We're happy you've been pleased.

  ### 42. Great Service For Standardizing Addresses

**Rating:** 5.0/5.0 stars

**Reviewed by:** Trevor S. | Lead Software Developer, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 16, 2022

**What do you like best about Smarty?**

Ease of use with their API. Smarty support was very helpful with the technical components of connecting to the API.

**What do you dislike about Smarty?**

The only downside is that the API standardization is a little slow on very large datasets. For smaller sets it is great, but we have to use the command line tool when we do sets of 40k+.

**What problems is Smarty solving and how is that benefiting you?**

We have large data sets of addresses that come from different sources. Standardizing the addresses with Smarty allows us to format them all exactly the same and allows us to find duplicates in the data.

**Official Response from Sawyer Hendrickson:**

> Hey Trevor, thanks so much for the review! We're big fans of our awesome support team and are glad to hear they've been of use to you. Thank you for the feedback as well. I will be sure to pass this along to our product management team. If you’re finding slow times with larger datasets, feel free to look into other plans. The unlimited plan runs at 300 requests per second as well as our enterprise plan which runs at 100,000 requests per second. https://www.smarty.com/docs/ludicrous-speed

  ### 43. Great API, easy to integrate with quickly

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 03, 2023

**What do you like best about Smarty?**

Smarty has really good documentation for integrating their API into my application. The instructions were easy to follow and I found some cool functionality built into it.

**What do you dislike about Smarty?**

I did not dislike anything about Smarty. What would be cool is if I could visit my account and see the stats of how many API calls were made.

**What problems is Smarty solving and how is that benefiting you?**

Address verification for orders

**Official Response from Sawyer Hendrickson:**

> Thanks for your review! We're currently working on making the account dashboard a little more insightful! Keep your eyes open in the near future.

  ### 44. Does address verification for us and does it well!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Timothy S. | Web Development Project Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 16, 2022

**What do you like best about Smarty?**

Their address auto-completion is a fantastic tool for our users, and it limits the amount of typing one must do. The service has never experienced any downtime as long as I have been in my current position.

**What do you dislike about Smarty?**

I cannot think of any downsides regarding the service. It can be rather expensive, though, due to having an unlimited amount of lookups.

**What problems is Smarty solving and how is that benefiting you?**

It helps reduce form abandonment as users prefer to enter the least amount of information as quickly as possible. This helps keep our lead volume up.

**Official Response from Sawyer Hendrickson:**

> Hey Timothy, thanks so much for the fantastic review! We're glad that you've had a great experience with our address autocomplete tool!

  ### 45. Easy to use API with great reliability

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 03, 2023

**What do you like best about Smarty?**

The excellent documentation along with the easy to implement API allows for quick integration into your products and services. They have accurate address data.

**What do you dislike about Smarty?**

Have had no issues with the service / api.

**What problems is Smarty solving and how is that benefiting you?**

We can verify an address before shipping medical devices and equipment. We are able to catch issues before they become costly mistakes.

**Official Response from Sawyer Hendrickson:**

> Thanks for your review! Glad we’re able to be of service.

  ### 46. Smarty is a Powerful Address Tool and So Much More!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Law Practice | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 16, 2022

**What do you like best about Smarty?**

Smarty is a powerful address tool for any business which demands correct and exacting address data for many uses. Specifically, Smarty is an application program interface ("API") that does many things, but we use it for only four of them since our business demands correct addresses which are occupied and are not vacant:

1. Verify and correct a single address, or verify and correct a huge batch of addresses from a giant mailing list;
2. Match city and state to zip code and vice-versa, and also get nine-digit zip codes for any address;
3. Autocomplete for internet buyers by suggesting up to ten addresses while users are typing to make entries easier; and
4. Weed out bad addresses, vacant addresses, vacation holds, and much more. Send mass mailings only to qualified recipients actually getting mail at the targeted addresses.

Every business that needs a constant flow of new customers should be using it, particularly for mailings, mailing lists, and proper product delivery to valid addresses. There is only a tiny handful of APIs like this, and they all cost more and don’t do half as much. However, Smarty is the best -- hands down -- and offers U.S.-based, competent customer service with Americans in Utah. 

I have used Smarty ever since its inception many years ago, to verify thousands of addresses each day for mailing lists that I buy in Excel format from a list broker. I run them through the API, discarding the ones that are bad, and ultimately have saved hundreds of thousands of dollars in mailings since about 5% of the addresses I buy every day are undeliverable! This API is an incredible product that will save your business money, too. Imagine reducing the returned mail to almost none. Imagine deleting every single bad address (or correcting each one) even before you send the mail out! Imagine the jump you'll have on the competition which uses the same leads and mailing lists you buy from the same list brokers! Using Smarty, I consistently got my mail delivered earlier than my competitors and had much less returned mail than my competitors -- and best -- I got mail-pieces delivered that they could not deliver! Using it, you can prevent mailings to non-existent addresses, vacant dwellings, and even addressees on vacation! This API is the best tool you can have when doing mass mailings or shipping products to recipients. In short, it is absolutely incredible. No technical or specialized training is necessary, as the Smarty web interface is simple to use. You owe it to yourself to investigate this powerful, money-saving and money-making tool. You will be amazed.

**What do you dislike about Smarty?**

After learning the product's practical uses for our business, there is nothing we don't like.

**What problems is Smarty solving and how is that benefiting you?**

I run giant address lists that I buy through the API, discarding ones that are bad, and ultimately have saved hundreds of thousands of dollars in mailings since about 5% of the addresses I buy every day are undeliverable!  In so doing, I get mail-pieces delivered that my competitors cannot deliver.

**Official Response from Sawyer Hendrickson:**

> Wow! Thank you for such an in-depth review. We're happy to see that you've benefited from using our products! Thanks again for your review and your time!

  ### 47. Easy is to use. Great APIs, lots of examples.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Helmut R. | Senior Software Engineer & iOS, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 16, 2022

**What do you like best about Smarty?**

for us, the most helpful thing about Smarty is the variety of APIs libraries they provide; I am surprised by how easy it was to integrate Smarty API into our system.

**What do you dislike about Smarty?**

I personally don't dislike anything about smarty. Super intuitive to use.

**What problems is Smarty solving and how is that benefiting you?**

We manage thousands of accounts with multiple incomplete addresses for our clients; Smarty allowed us to mass verify or correct those addresses or do it one by one depending on our needs.

**Official Response from Sawyer Hendrickson:**

> Hey Helmut, thanks for the excellent review! We're glad to hear the you've been able to make use of our APIs!

  ### 48. Easy to use system to find and verify email addresses

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 25, 2022

**What do you like best about Smarty?**

Smarty has an easy-to-use, fast API that we use in production environments both to provide typeahead support for user interfaces and to verify details for user-submitted addresses. We recently replaced our Google address search implementation with Smarty since Smarty is tremendously easier to use. The depth of detail and accuracy of the addresses they provide is hugely helpful.

**What do you dislike about Smarty?**

This works well for our use cases, but Smarty is, to my knowledge, focused on mailing addresses. We've found that there are tradeoffs between this approach vs Google's focus on providing map-based directions (though mailing addresses work better for us). Similarly, coverage is good, but we do find valid address that we can't match on rare occasions.

**What problems is Smarty solving and how is that benefiting you?**

We use Smarty to drive our production user flows where we collect address information from customers. We use the auto-complete solution for basic address input and then rely on the address normalization features to help ensure that we map various different addresses for the same property to a consistent internal address record.

**Official Response from Sawyer Hendrickson:**

> Thanks so much for your time and the review. It sounds like you’re encountering some edge-case scenarios and I'll attach our support page URL. Feel free to reach out and contact them for possible fixes! Support URL: https://www.smarty.com/contact/support

  ### 49. Great USPS address validation

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Civic & Social Organization | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 03, 2023

**What do you like best about Smarty?**

Smarty is very grateful for rural USPS address validation, which will give us the direction of the address. For example, it is in north 101 or south.

**What do you dislike about Smarty?**

It can be a bit user friendly and have a better UI

**What problems is Smarty solving and how is that benefiting you?**

We have many rural addresses in our database, and with the SMARTY tool, we were able to clean up the most part to accurate addresses. When the field inspectors go for verification/inspection, we have a precise address to follow.

**Official Response from Sawyer Hendrickson:**

> Thanks for your review. We’re currently working on making the account dashboard more insightful. Keep your eyes open for updates in the near future!

  ### 50. Long time user

**Rating:** 5.0/5.0 stars

**Reviewed by:** Andy P. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 25, 2022

**What do you like best about Smarty?**

I've been using Smarty for 10+ years to verify addresses in our database of almost 2 million businesses.  The API is pretty awesome and so easy to use.  I highly recommend if you have a need for address verification.  We saw our undeliverable shipping rate fall from 5% to <1%, which represents a ton of savings for us.

**What do you dislike about Smarty?**

I wish Smarty had some sort of phone/company/address data updating tools.  We use a call center and many of our records are junk (old or inaccurate).  We have to use another vendor to take care of those problems.

**What problems is Smarty solving and how is that benefiting you?**

Smarty helps me identify bad addresses.  That is helpful to save money on shipping!

**Official Response from Sawyer Hendrickson:**

> Hey Andy, thanks for taking the time to give us a review. We're glad to see that you have been a long-time user. We'll be sure to send your feedback to our product management team as well.


## Smarty Discussions
  - [How do we set up Smarty Street with our tool so we can validate addresses automatically](https://www.g2.com/discussions/12100-how-do-we-set-up-smarty-street-with-our-tool-so-we-can-validate-addresses-automatically) - 1 comment, 2 upvotes

- [View Smarty pricing details and edition comparison](https://www.g2.com/products/smarty-smarty/reviews?page=3&section=pricing&secure%5Bexpires_at%5D=2026-08-04+09%3A26%3A45+-0500&secure%5Bsession_id%5D=67ca8a10-25db-4a3c-8a6f-1e8d34dc0c15&secure%5Btoken%5D=54d362bc73e23c38510ad2472db1602193e03437b2acdf559f86e21141f8e612&format=llm_user)
## Smarty Integrations
  - [Django](https://www.g2.com/products/django/reviews)
  - [Google Workspace](https://www.g2.com/products/google-workspace/reviews)
  - [Make](https://www.g2.com/products/integromat-by-celonis-make/reviews)
  - [Microsoft Excel](https://www.g2.com/products/microsoft-excel/reviews)
  - [Next.js](https://www.g2.com/products/next-js/reviews)
  - [Reachdesk](https://www.g2.com/products/reachdesk/reviews)
  - [Webex Connect](https://www.g2.com/products/webex-connect/reviews)

## Smarty Features
**Data Management**
- Data Capture
- Data Storage
- Data Manipulation
- Data Visualization

**Management**
- Scheduled Data Checks
- Reporting

**Map Creation**
- Geocoding
- Buffer Zone Query
- Overlaying
- Publishing

**Functionality**
- Address Verification
- Automation
- Cleansing
- International Verification

**Analysis**
- Spatial Analysis
- Reporting 
- Real-Time Streaming 

## Top Smarty Alternatives
  - [Loqate](https://www.g2.com/products/gbg-plc-loqate/reviews) - 4.4/5.0 (46 reviews)
  - [PostGrid Address Verification](https://www.g2.com/products/postgrid-address-verification/reviews) - 5.0/5.0 (178 reviews)
  - [Melissa Global Address Verification](https://www.g2.com/products/melissa-global-address-verification/reviews) - 4.4/5.0 (181 reviews)

