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Smarty

By Smarty

4.6 out of 5 stars

How would you rate your experience with Smarty?

Smarty Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

1 month

Smarty Integrations

(8)
Verified by Smarty

Smarty Media

Smarty Demo - Address Autocomplete API Demo
Autocomplete apartments, suites with validated, standardized addresses. https://www.smartystreets.com/products/apis/us-autocomplete-pro-api
Smarty Demo - International Address Autocomplete Demo
Autocomplete and standardize addresses all over the world. https://www.smartystreets.com/products/apis/international-address-autocomplete-api
Smarty Demo - Address Validation Output
Sample output for address validation with 96 records.
Smarty Demo - US Business Plans - Monthly
Plans ranging from free to 50,000 lookups per month.
Smarty Demo - US Business Plans - Yearly
Plans ranging from 60,000 to 600,000 lookups per year.
Smarty Demo - US Enterprise Plans - Monthly
Plans ranging from 100,000 to custom, infinite and on-premise install options.
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Smarty Reviews (315)

Reviews

Smarty Reviews (315)

4.6
315 reviews

Pros & Cons

Generated from real user reviews
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Verified User in Consumer Goods
UC
Mid-Market (51-1000 emp.)
"Effortless Address Verification with Detailed International Coverage"
What do you like best about Smarty?

Their address verification services are straightforward to integrate and deliver detailed data, even for international addresses, which are typically more challenging to verify. Review collected by and hosted on G2.com.

What do you dislike about Smarty?

Although most of the api docs are accurate, there are some smaller changes should be reflected in the docs as well to keep them up to date Review collected by and hosted on G2.com.

Response from Smarty Marketing of Smarty

Thanks for the review! We're working on updating our documentation to match all the smaller improvements we've made.

Alyssa C.
AC
Seller Accounts Manager
Small-Business (50 or fewer emp.)
"Super Simple and Easy to Use"
What do you like best about Smarty?

It's super simple & easy to set up and use daily. We use it in our processes everyday and have never had any issues. Review collected by and hosted on G2.com.

What do you dislike about Smarty?

I would love a little more customization in our outputs but appreciate the simplicity. Review collected by and hosted on G2.com.

Response from Smarty Marketing of Smarty

Thanks for your review!

Chris C.
CC
CEO
Small-Business (50 or fewer emp.)
"Reliable Address Validation We Use Daily"
What do you like best about Smarty?

It works really well and we use it all the time for address validation Review collected by and hosted on G2.com.

What do you dislike about Smarty?

No complaints about Smarty, it works great! Review collected by and hosted on G2.com.

Response from Smarty Marketing of Smarty

Thanks for your review!

Adam K.
AK
Managing Director
Mid-Market (51-1000 emp.)
"Effortless Setup and Seamless Integrations"
What do you like best about Smarty?

Very simple and easy to use UI. Up and running in less than 5 minutes, plus has native integrations with Zapier and make.com that allows for no-code installation. Review collected by and hosted on G2.com.

What do you dislike about Smarty?

Would be great if it could get country detection from the freeform rather than needing it as a seperate field. Would also be great if it could auto-decide which model (US vs international) rather than require user input. Review collected by and hosted on G2.com.

HD
Business Analyst Lead
Mid-Market (51-1000 emp.)
"Excellent Address Validation for Hard-to-Find Locations"
What do you like best about Smarty?

Smarty’s address validation is reliable for hard-to-verify addresses, especially rural locations, and newly built homes that USPS doesn’t always catch. Review collected by and hosted on G2.com.

What do you dislike about Smarty?

There isn’t anything major to call out. Occasionally we see minor variances with new addresses, but overall the system performs well. Review collected by and hosted on G2.com.

Response from Smarty Marketing of Smarty

Thank you for your review! We're glad you've found us reliable.

JP
Director of Technology
Small-Business (50 or fewer emp.)
"A Hassle-Free Solution for Address Verification"
What do you like best about Smarty?

Our business relies on accurate address verification for shipping, and integrating directly with USPS and UPS was nothing short of a nightmare. With USPS, I was bounced from one wrong department to another, only to eventually learn that the application I submitted wasn’t even in their records. Similarly, UPS flagged our business account for fraud due to an “irregularity.” After two weeks of back-and-forth calls and unfulfilled promises of a response within one business day, the issues were still unresolved.

Enter Smarty. Within five minutes of signing up, we had a fully functional API. My development team was able to close our pending tickets the same day. Not only was the setup process seamless, but the price is also reasonable, and it consistently delivers accurate address data.

If you want to avoid the bureaucratic headaches and delays, Smarty is the way to go. It handles all the complicated integrations for you, making the entire process smooth and stress-free. Highly recommend! Review collected by and hosted on G2.com.

What do you dislike about Smarty?

It’s a paid solution, so if you’re on a tight budget and have unlimited time, you might consider integrating directly with the mega-corporations or government agencies. However, for 99% of people, it’s simply not worth the effort. Save yourself the hassle and let someone else handle the headaches for you. Review collected by and hosted on G2.com.

Response from Andrew Townsend of Smarty

Thanks for your review! We're glad to handle the headache of address data for you.

Nicholas W.
NW
Owner | Solutions Architect
Small-Business (50 or fewer emp.)
"Perfect Partnership for Growing Projects"
What do you like best about Smarty?

I love the simplicity of the implementation and the speed of the service that we were able to achieve with Smarty. It is a reliable service with quality data and people, the two ingredients necessary for a great partnership. Getting started was easy both from a technical and financial perspective. The team has been flexible and easy to work with which has made this a service we use constantly and can't be without. They continue to enrich their data increasing it's valuable to our business. Review collected by and hosted on G2.com.

What do you dislike about Smarty?

I do wish there was a way to truly customize the offering to our needs and budget by specifically requesting only the pertinant data we need within the payload at a reduced cost for pure optimization and efficiency.

Also we do experience conflicting data with other location services like Google which has made it particularly difficult to overcome during our implementation. Review collected by and hosted on G2.com.

Daniel M.
DM
IT Project Manager
Religious Institutions
Mid-Market (51-1000 emp.)
"Smart Address Verification Solution"
What do you like best about Smarty?

I discovered Smarty in 2013 and looked at the tools they provided for address verification and providing clean addresses. They had tools for integration via their API, which I was able to integrate into one of our home grown solutions. It was so easy to get it working and allows our users to quickly see valid addresses and use those for data entry. This is used by our users on just about a daily basis. Smarty also has a great tool for batch loading a file of addresses and receiving a corrected file, which we've used on several occasions. Smarty's Customer Service has been great, I've never had anything they didn't help me with and have always been pleased with my interactions. Review collected by and hosted on G2.com.

What do you dislike about Smarty?

I can't come up with anything I dislike about the product, in the years I've been using it, it has been great. Review collected by and hosted on G2.com.

HP
Business Systems Analyst
Mid-Market (51-1000 emp.)
"They live and breathe Addresses"
What do you like best about Smarty?

Smarty is very straightforward with pricing. In my company, results are expected quickly, and from finding them to integrating with our data warehousing for addres cleanup, it was very fast. Their API is straightforward and well documented. We use Smarty for any new addresses that are entered in our CRM for parsing and cleanup, which is about 50 times a day. I must say that among all integration partners that we have, Smarty is the one that causes no headache at all. It is highly available and performant. Review collected by and hosted on G2.com.

What do you dislike about Smarty?

That's a hard one. I did have critics about Smarty on how services could be better in specific areas. Those realizations came after several months of usage, on edge cases. I submitted the feedback only to learn that my issues were, actually, already addressed. Very honestly, I don't think I have anything negative to say about Smarty. All I can say is that if you do, they are ready to listen and improve - that is my experience. Review collected by and hosted on G2.com.

Curtis Y.
CY
CTO
Small-Business (50 or fewer emp.)
"Been a satisfied customer for over 10 years"
What do you like best about Smarty?

There are serveral things I really like about Smarty. Their API is easy to understand and can be as simple as you like for a basic address verification, or you can leverage some really nifty features such as how quickly you offer your user an address autocomplete suggestion as they are typing in the address. Too soon and you offer your user too many unusable suggestions (and eat up your lookups) but if you wait too late your user ends up typing in too much of the address which is not a good experience. Smarty allows you to fine tune this to your liking. They also have lots of examples in different programming languages so its a sure bet you'll find a relevant example. Their billing plans are very flexible too. We can easily scale up or down our monthly lookups to match our ordering volumes so we rarely leave any unsued lookups. Review collected by and hosted on G2.com.

What do you dislike about Smarty?

I've been a customer for 10+ years, and I haven't really had anything I disliked. Review collected by and hosted on G2.com.

Response from Sawyer Hendrickson of Smarty

Hey Curtis, thanks so much for the amazing review! We are happy that Smarty's tools/products have been so helpful to you and your business. Thanks again for the review as well as your time!

Pricing Insights

Averages based on real user reviews.

Time to Implement

1 month

Return on Investment

8 months

Average Discount

8%

Perceived Cost

$$$$$

How much does Smarty cost?

Data powered by BetterCloud.

Estimated Price

$$k - $$k

Per Year

Based on data from 6 purchases.

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Smarty Features
Data Capture
Data Storage
Data Manipulation
Geocoding
Buffer Zone Query
Overlaying
Spatial Analysis
Scheduled Data Checks
Reporting
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