---
title: Smartlook Reviews
meta_title: 'Smartlook Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 874 reviews by the users' company size, role or industry
  to find out how Smartlook works for a business like yours.
aggregate_rating:
  rating_value: 4.6
  review_count: 874
  scale: '5'
date_modified: '2026-08-04'
parent_category:
  name: Conversion Rate Optimization Tools
  url: https://www.g2.com/categories/conversion-rate-optimization-tools
---

# Smartlook Reviews
**Vendor:** Cisco  
**Category:** [Session Replay Software](https://www.g2.com/categories/session-replay)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 874
## About Smartlook
Smartlook is an analytics solution for websites, iOS/Android apps, and various app frameworks, that answers the &quot;whys&quot; behind your users&#39; actions. Learn more about our features ↩️ Brands can easily understand how customers precisely interact with their website and app by: - Watching recordings of every user, and seeing exactly what they see, down to the same resolution. - Using automatically tracked events generated within the website/app, from tapping a button to typing text. - Building conversion funnels and finding out where most of their users are leaving the website/app (and seeing what they did before they left). - Creating heatmaps of visitors’ clicks, scrolls, and moves, to highlight popular elements. Smartlook cuts out all the guesswork and gathers brands’ app data together on one central dashboard, which enables sharing and collaborating with colleagues. This means clear, data-driven decision-making for product managers, marketers, UX designers, and developers to constantly improve each website and app by reducing churn rates, boosting conversions, identifying and fixing bugs, and improving UX.



## Smartlook Pros & Cons
**What users like:**

- Users praise the **analytics capabilities** of Smartlook, especially for visualizing user behavior and enhancing decision-making. (2 reviews)
- Users appreciate the **ease of use** of Smartlook, highlighting its intuitive interface and effective analytics tools. (2 reviews)
- Users appreciate the **intuitive interface and custom dashboards** of Smartlook, enhancing focus on key metrics and user behavior. (2 reviews)
- Users praise the **clean and attractive interface** of Smartlook, enhancing navigation and focusing on essential metrics. (2 reviews)
- Users value the **affordable pricing** of Smartlook, especially appreciating the useful free plan for trials. (1 reviews)
- Capabilities (1 reviews)
- Users value the **customization options** in Smartlook, finding custom dashboards crucial for focusing on key metrics. (1 reviews)
- Dashboard Customization (1 reviews)
- Dashboard Usability (1 reviews)
- Data Analysis (1 reviews)

**What users dislike:**

- Users find the **cluttered interface** can be overwhelming, hindering the overall user experience with Smartlook. (1 reviews)
- Users find the **complex features** of Smartlook, like creating heat maps, challenging and restricting for free plans. (1 reviews)
- Users often experience **dashboard issues** , such as an overloaded interface and occasional visual glitches, affecting usability. (1 reviews)
- Users are frustrated by the **limited 1-month data retention** and difficulties in creating and maintaining heat maps. (1 reviews)
- Users find the **delays in tracking record duration and heat map creation** hinder their experience with Smartlook. (1 reviews)
- Difficult Learning (1 reviews)
- Difficult Navigation (1 reviews)
- Display Issues (1 reviews)
- Error Handling (1 reviews)
- Users find the **frustration** from UI inconsistencies and overload makes Smartlook cumbersome to use effectively. (1 reviews)

## Smartlook Reviews
  ### 1. perfect feedback to users behevior

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Printing | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 25, 2020

**What do you like best about Smartlook?**

heat maps, czech language, anylytics tools

**What do you dislike about Smartlook?**

It is too short trial, price of full version.

**What problems is Smartlook solving and how is that benefiting you?**

-

  ### 2. Simply the Best!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mike J. | Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 08, 2019

**What do you like best about Smartlook?**

Smartlook gives me the ability to see what visitirs to my site spend the most time on, and areas that they ignore. This helps me may make my site as efficient as possible.

**What do you dislike about Smartlook?**

Smartlook gives me everything I need to analyze my site. I don't see any short comings.

**What problems is Smartlook solving and how is that benefiting you?**

I can see areas on my site that visitors avoid, and what areas they spend the most time on. This gives me the info I need to make my site more efficient and appealing.

  ### 3. Great product for checking player habits

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in E-Learning | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 03, 2019

**What do you like best about Smartlook?**

I like the one on one recording. This enables us to see what the player sees and adjust gameplay.

**What do you dislike about Smartlook?**

The setup for unity cost us some hours. It would be nice if there were video tutroials on this.

**Recommendations to others considering Smartlook:**

Perfect to find out what players are doing and where they are struggling. This enabled us to optimize our game and make players happy.

**What problems is Smartlook solving and how is that benefiting you?**

We want to see what our players do while playing our serious game. We are active in the Healthcare sector. Serious games are new here and users are not yet used to the idea of playing a game and learning about healthcare at the same time. Smart Look eneables us to see where players struggle. We can adjust the game accordingly.

  ### 4. No More Guessing

**Rating:** 4.0/5.0 stars

**Reviewed by:** Aaron C. | Webmaster, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 20, 2019

**What do you like best about Smartlook?**

The ability to see a reconstructed "screen recording" of the user's activity on our website is invaluable. Google analytics and others can only provide so much insight without getting confusing; Smartlook lets me know where the user is hitting trouble, on what page, for how long, etc. It's like looking over their shoulder! The addition of "Rage clicks" and other problematic events are also fantastic insight. It looks like they've added many new features I haven't had a chance to explore but I'm excited for what they are rolling out!

**What do you dislike about Smartlook?**

Smartlook lets me know the city of the user, but it doesn't include the state. This can be a little frustrating for statistics purposes, but it is a small factor when compared to all the benefits of their service. Having been a free member for a couple years now, I haven't had a chance to explore the features of a paid membership.

**Recommendations to others considering Smartlook:**

Yes, clients I freelance for and my own personal business.

**What problems is Smartlook solving and how is that benefiting you?**

Realizing the flow of a website from the moment a user lands on the page, the pain points from a users perspective in terms of confusion and misunderstanding and what parts are most valuable to users. 

  ### 5. Level Magazine

**Rating:** 5.0/5.0 stars

**Reviewed by:** Nicolas M. | Innovation and Design Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 11, 2019

**What do you like best about Smartlook?**

The display and order of the recordings. Is very easy to interact. The UI/UX is very accurate. Love the heat maps it let me take so many good design decisions to improve my site

**What do you dislike about Smartlook?**

The upper part of the site is to big, the nav bar, the subnav bar and then the search field takes to many of the height of my screen so is difficult to se the heatmaps

**What problems is Smartlook solving and how is that benefiting you?**

Validate what are we doing right. Find where to display the most important things of the site. Understand the behavior of our customer

  ### 6. One month paid Smartlook Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 15, 2019

**What do you like best about Smartlook?**

I like the recording part the best.
It really helps us to observe customer behavior and their journey on our website.
You don't need to watch every recording, you can choose the unique source, the time and the clicks time recording. Also, it is easy to segment customers.

**What do you dislike about Smartlook?**

1.Can not export the text data from recording dashboard.
2. It seems Smart look cannot fetch the website visitor in Japan.

**Recommendations to others considering Smartlook:**

If you are small start up business, and only need the tracking information without whole package of SEO or customer relationship management tools. Smart look is a great tool for starters.
However, if you build up your own website and need more professional CRM or other special tool to fit your business models. This might not be your ultimate solutions

**What problems is Smartlook solving and how is that benefiting you?**

Tracking internal tutorial site.
It help us to tracking the internal tutorial website. 
Due to the confidential of the tutorial website, we don't want to(cannot) use Google Analytics to track and analyze the performance from our tutorial website. Thus, Smart look is a great solutions.
However, my administrator does not feel comfortable with the Smart Look(They consider that we might invade some of the users' privacy)

  ### 7. Smartlook

**Rating:** 5.0/5.0 stars

**Reviewed by:** Paolo D. | Private Chef, Food & Beverages, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 16, 2019

**What do you like best about Smartlook?**

We started to use Smartlook years ago when they had a different logo and website . Smartlook is absolutely gorgeous ! It is essential to understand the visitor's behavior showing you  your mistakes.

**What do you dislike about Smartlook?**

We really like Smartlook , maybe they could set up a on-video list of tips/suggestions helping you to keep the visitor on the website.

**What problems is Smartlook solving and how is that benefiting you?**

We have international visitors so Smartlook is essential for us because it shows how a culture behave differently on our website . Many times we noticed  visitors tried to interact with a .jog considering as button; we then added  a button in the exact spot allowing us to show him more content on the website

  ### 8. A great offer

**Rating:** 5.0/5.0 stars

**Reviewed by:** Fundacja Q. | Pan, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 10, 2019

**What do you like best about Smartlook?**

I love to see what they do or where our clients spend their time on our website.

**What do you dislike about Smartlook?**

There are no disadvantages, and if they were, they would have found a solution in a moment

**What problems is Smartlook solving and how is that benefiting you?**

We once wondered how many possibilities and information we would have had if we knew what our clients were looking for specifically. Thanks to this Smartlook product we are able to learn more than ever. This is what we now know exactly what our clients are looking for and what information we can provide them with more, exactly what they need. I highly recommend their product with all my heart

  ### 9. Essential information to accelerate technical support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Andrés  R. | Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 12, 2019

**What do you like best about Smartlook?**

Smartlook is an essential complement to see exactly what has happened without having to "bother" the user with more questions.

**What do you dislike about Smartlook?**

Although they have many integrations with third parties, they have not yet released one that connects directly with our support provider: Freshdesk :)

**What problems is Smartlook solving and how is that benefiting you?**

When an especially complicated incedence took place, we had to ask the user to record a video reproducing it.
This process was quite problematic and, in addition, added more stress to the situation.

Thanks to Smartlook we avoid this situation and, the resolution process is faster.

  ### 10. Best tool for screen capturing and UX optimization

**Rating:** 5.0/5.0 stars

**Reviewed by:** E A. | Digital Marketer, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 15, 2019

**What do you like best about Smartlook?**

The features of Smartlook are very easy to implement and use. We are mainly using Smartlook for screen recordings, which we analyse for User Experience optimization.

**What do you dislike about Smartlook?**

There is actually very little to dislike. Hence my rating. The code is very easy to implement and the support team responds very quickly.

**Recommendations to others considering Smartlook:**

No recommendations. Just do it and you won't regret it.

**What problems is Smartlook solving and how is that benefiting you?**

The biggest problem we try to fight with Smartlook is the user experience and figuring out the flow of users on our website. The screen recordings are analysed and used into improving the website.

  ### 11. Absolutely amazing insight from this beautiful product

**Rating:** 5.0/5.0 stars

**Reviewed by:** Matt P. | UX/UI Web Developer, Information Technology and Services, Enterprise (> 1000 emp.)

**Reviewed Date:** August 04, 2019

**What do you like best about Smartlook?**

The system was so easy to set up, and we were gathering stats and watching recorded clicks and scrolls that provided a lot of insight into expectations on our landing pages.

**What do you dislike about Smartlook?**

Would like a more flexible date range input for the dashboard

**Recommendations to others considering Smartlook:**

You may think you know how your customers behave when visiting your site, but without watching their actions, you do not know how things render and behave, then how they react. This is priceless

**What problems is Smartlook solving and how is that benefiting you?**

Seeing where customers are navigating to, and the screen recordings - watching them pinch, how things render for browsers, etc. Amazing

  ### 12. Great Tool for Internet Marketer

**Rating:** 4.0/5.0 stars

**Reviewed by:** james f. | Digital Marketing Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 04, 2019

**What do you like best about Smartlook?**

Smartlook help me knowing what our customers do on our website, we can analyze the customer journey and also what are they doing at our website. We can also create funnel to analyze which part of the customers journey that may have a problem

**What do you dislike about Smartlook?**

There is not one that I can think of maybe they can add some split testing features 

**Recommendations to others considering Smartlook:**

When you want to know from customers point of view this tool would be a right choice

**What problems is Smartlook solving and how is that benefiting you?**

We can see the journey from our customers point of view which is great because now we can get insight of what our customers do in our website not just by numbers of sessions

  ### 13. Smartlook - detailed source of information about visitors

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jiří R. | SEO specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 12, 2019

**What do you like best about Smartlook?**

Smartlook provides us great user data. We can analyze visitors in detail. Great is that you can simply see what needs to be changed on the website. Heatmap processing is precise. Also Smartlook can be used for smaller companies, you can specify what they need tracking. Support provide very fast response, also there is very good FAQ.  

**What do you dislike about Smartlook?**

Some elements in the dashboard could be more intuitive. But otherwise I have nothing to criticize.

**What problems is Smartlook solving and how is that benefiting you?**

The tool provides our agency valuable data, Smartlook is easy to work.

  ### 14. Simple to use and good pricing model

**Rating:** 5.0/5.0 stars

**Reviewed by:** Farid B. | Interim CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 25, 2019

**What do you like best about Smartlook?**

I’ve used another session replay tool previously but they increased the price significantly.

**What do you dislike about Smartlook?**

Nothing so far but I’ve only used it for about a week. 

**What problems is Smartlook solving and how is that benefiting you?**

The heat maps are used to understand the behavior of the website users while session replay is used to improve our customer support. 

  ### 15. Secure and reliable communication with users

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kevin C. | Desarrollador, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 09, 2019

**What do you like best about Smartlook?**

I like the cross-platform support, the integration, and the easy handling has helped me meet the needs of my clients and users. I use it almost all day from the Android app, they have been improving and the connection is very stable. The application has basic free functionalities but they fulfill their main function: to communicate with clients and users.

**What do you dislike about Smartlook?**

Not being able to attach files online, unless they last 1 week, this would provide a more complete tool.

**Recommendations to others considering Smartlook:**

Excellent software for controlling and providing online support, you can use the APP to stay always connected.

**What problems is Smartlook solving and how is that benefiting you?**

User support.

  ### 16. A very efficient platform that generates results through accurate improvement analyses

**Rating:** 5.0/5.0 stars

**Reviewed by:** Fábio H. | Sócio Diretor, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 03, 2019

**What do you like best about Smartlook?**

Ease of use, the platform is very intuitive. Right after adding the code to my site, the recordings started immediately, very fast.

**What do you dislike about Smartlook?**

For now, nothing to report. I am testing the platform and it has served me very well.

**What problems is Smartlook solving and how is that benefiting you?**

Mainly conversions on the site.

  ### 17. Peek inside user actions and behaviors with support for native apps

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 29, 2019

**What do you like best about Smartlook?**

I searched high and low for a platform that integrates easily into native apps for iOS and Android. I needed insights as to what my users were doing without having to contact them directly. This was the answer! It consolidates user sessions into one place (by user) and I can watch them at my leisure. 

**What do you dislike about Smartlook?**

I would like more dashboard functionality and analytics.

**What problems is Smartlook solving and how is that benefiting you?**

Smartlook makes it easy to uncover issues and answer burning questions. Why are users doing what they do. Do users troubleshoot? How are users using the app? What areas do they explore the most?

  ### 18. Superb and Easy to Use!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 23, 2019

**What do you like best about Smartlook?**

I liked everything about Smarlook like you can easily track visitors, their location, movement, pages they visited, and heatmaps found to be a game changer for me in terms of conversion rate optimization. I'm pleased with that app. It's a great and cheaper alternative for me than HotJar.

I'm so pleased with it!

**What do you dislike about Smartlook?**

I'm trying to figure out if I could find any bad things in this app, I'll update.

**Recommendations to others considering Smartlook:**

Give it a try and you'll love it!

**What problems is Smartlook solving and how is that benefiting you?**

It's helping to track the movements of visitors and additionally, it helped me with conversion rate optimization that increased my CR% from 4% to 20% so far. So, additional income with the same traffic.

  ### 19. Excellent Tool 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Simon R. | Co-Founder, Internet, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 31, 2019

**What do you like best about Smartlook?**

We are a startup, using this tool allow us to detect UX issues that we didn’t even thought about, recommended! also the integration with intercom works great.

**What do you dislike about Smartlook?**

Needs better review rating, notes, tagging system.

**What problems is Smartlook solving and how is that benefiting you?**

UX, user behavior 

  ### 20. I really like it

**Rating:** 5.0/5.0 stars

**Reviewed by:** Marcio S. | I really like it, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 21, 2019

**What do you like best about Smartlook?**

I can find problems in my site and also see what the visitors is doing and when they left my site.

**What do you dislike about Smartlook?**

I think the price can be a little better. But I don't have nothing I dislike at all.

**Recommendations to others considering Smartlook:**

Very good to use, very easy to use and very good to get informations

**What problems is Smartlook solving and how is that benefiting you?**

when the visitors try to buy some and didn't, sometimes they did something wrong, so when they send me a e-mail and tell me they have a problem I can see what's is happens.

  ### 21. Smartlook is great tool 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jiri B. | No, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 25, 2019

**What do you like best about Smartlook?**

I can see smartlook very usefull for understanding user behavior. There is many companies that provide service called User testing for big money and it takes too much time as well. Smartlook gives you all you need just now and much cheaper.

**What do you dislike about Smartlook?**

I have a couple of weeks experience and I havent found anything wrong. All I need I can see there.

**What problems is Smartlook solving and how is that benefiting you?**

Realy no problem. I can see user by user how they behave on our website.

  ### 22. Very quick and useful tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Miloslav O. | SEO consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 05, 2019

**What do you like best about Smartlook?**

I have used only heatmaps, this tool is very useful for us to understand users behaviour especially on the homepage. We will change the navigation and homepage content. 

**What do you dislike about Smartlook?**

The trial version is short and we need more data, which is included only in paid version. But it is not fault, it is normal business model. 

**What problems is Smartlook solving and how is that benefiting you?**

Our need is to recognize the user behaviour on our e-shop. So the heatmaps are the main benefit. Now we will try another functions.

  ### 23. SmartLook is useful

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ashok K. | Administratot, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 18, 2019

**What do you like best about Smartlook?**

it's very neat and simple to use.. and gives fairly important metrics you want to keep track while viewing sessions..

**What do you dislike about Smartlook?**

I don't know - i'm yet to use it's full range of services - am starting with session recording to audit my site.

**What problems is Smartlook solving and how is that benefiting you?**

Using it to audit customer experience on site - it just lets me see things as seen my customer so I can make small sigma changes on the site.

  ### 24. The best qualitative and UX research tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Allen Kevin Z. | Growth Hacker (Marketing digital + desarrollo web), Small-Business (50 or fewer emp.)

**Reviewed Date:** February 19, 2019

**What do you like best about Smartlook?**

When you want to see user behavior, know how far they scroll, how they navigated, where they clicked, Smartlook is a great tool that helps you see these qualitative aspects. Combined with these qualitative aspects, along with quantitative aspects like an analytics system such as Google's, it helps you improve the user experience and solve those problems you are detecting by seeing both sides of the same coin.

**What do you dislike about Smartlook?**

Honestly, there isn't much that I dislike about this tool. I think it can improve, but overall it is very comprehensive.

**What problems is Smartlook solving and how is that benefiting you?**

User behavior is sometimes somewhat unknown. This tool helps you see user behavior and take actions to make improvements by identifying the problems users face.

  ### 25. Finally a decent solution!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Adrian-Alexandru C. | Mr, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 31, 2019

**What do you like best about Smartlook?**

Tested a few other solutions and they were just awful. With Smartlook had the recording in good quallity, decent upload time and the support and their devs helped me really fast with questions that I had.

**What do you dislike about Smartlook?**

Didn't get to test it long enough to find anything to dislike, yet.

**What problems is Smartlook solving and how is that benefiting you?**

We needed a more insightful view on how our users interact with the app and see exactly at exactly what point in the form filling phase they were dropping out.

  ### 26. I love smartlook 

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 24, 2019

**What do you like best about Smartlook?**

Smartlook is really simple to use and install. They literally guide you through all the different features that this tool offer. 
You can easily track your customer behavior and analyse it. Have also different insight from the potential bug customer encounter during their visit.

I got a way better experience with this tool than other one I used in the past!  
I recommend!

**What do you dislike about Smartlook?**

Sometimes I don't like the fact that I have to click play to see the next recording user session. Maybe have an automatic switch feature would be nice. 

**What problems is Smartlook solving and how is that benefiting you?**

- Understand my customer behavior (click, point of interest...) 
- Identify any issues on my website

I realize that a lot of customer don't see some features my website offer and that help reach my goal. 

  ### 27. Smartlook is a game changer!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 06, 2019

**What do you like best about Smartlook?**

As a digital marketer, you have the ability to look at a number of different statistics about how your landing pages or websites are performing.  But, actually seeing all of your visitors on the site, how they behave, where they go, and what their experience is like in real time, is a game changer.  It allows me to show a recording of visitor experiences to my team and clients and helps us to make the changes necessary to the sites for better performance.  You can start tracking people through the entire customer journey...it's really amazing stuff. 

**What do you dislike about Smartlook?**

I haven't found anything that I don't like at this point.  The software can always improve, but Smartlook is pretty great the way it is.  I am looking forward to discovering more of its capabilities like funnels, etc.

**Recommendations to others considering Smartlook:**

It's an amazing tool, I would recommend it to anyone looking to really dig deep into the experience your website visitors are having.  It can really help you with testing and shows you a ton of helpful user experience information.

**What problems is Smartlook solving and how is that benefiting you?**

How are people experiencing my sites?  Where do they spend the most time, what parts can I improve.  Analytics only tell you a story...Smartlook "shows" me the story.  : )

  ### 28. Nice Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Pierre L. | Co-Funder and Operation Manager, Internet, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 05, 2019

**What do you like best about Smartlook?**

The way we see people navigating on our websites

**What do you dislike about Smartlook?**

Nothing for the moment the tool is very nice

**What problems is Smartlook solving and how is that benefiting you?**

It helps us understand how the users are navigating to our websites

  ### 29. Our new go-to for user insights

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 21, 2019

**What do you like best about Smartlook?**

We came from using Fullstory but tried something else while waiting for them to negotiate a paid plan for one of our sites. Thankfully we tried Smartlook in the meantime and have found it to have more features and more straightforward payment plan than Fullstory. 

Love the error console too. 

So far so good!

**What do you dislike about Smartlook?**

Nothing, so far everything is great.....

**What problems is Smartlook solving and how is that benefiting you?**

Insights into how customers are using our site and invaluable debugging when a customer comes through with a vague bug report we can check exactly how to reproduce their issue.

  ### 30. What a tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Abhinav G. | UX Designer, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 16, 2019

**What do you like best about Smartlook?**

Just a great tool to have on your website to exactly see what has been going on. WHether you need heatmaps, user activity and clicks, detailed page by page navigation or funnel. It is all there.

**What do you dislike about Smartlook?**

The UI could be more intuitive and easy to use. The different metrics used could be explained well and a good walkthrough would be really helpful.

**What problems is Smartlook solving and how is that benefiting you?**

Using it on my portfolio website to see what I need to improve and where the users are dropping out or loosing interest.

  ### 31. The best way to improve the UX

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 05, 2019

**What do you like best about Smartlook?**

The best way to find and improve the UX is to be the UX. There are many devices, many languages, many currencies ... it is difficult to replicate each scenario, the solution is smartlook, now we can see each situation.

**What do you dislike about Smartlook?**

We have not found things that we do not like, maybe it would be good more dashboards or more information, for example we initially had a high number of Java errors and the information obtained has not allowed us to discover them with smartloop

**Recommendations to others considering Smartlook:**

The best way to find and improve the UX is to be the UX. There are many devices, many languages, many currencies ... it is difficult to replicate each scenario, the solution is smartlook, now we can see each situation.

**What problems is Smartlook solving and how is that benefiting you?**

We have migrated the ecommerce platform, when an international eCommerce platform is launched, there are many factors to control, screen sizes, translations, currencies, transport, forms of payment ... smartlook has allowed us to follow the operations of the user and discover infinity that otherwise we would not have covered

  ### 32. Well working software that provides excellent insights

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Legal Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 03, 2019

**What do you like best about Smartlook?**

The software plugin process was easy. We tested on a new product launch and were able to immediately see problem areas in our sign up process and where users where stuck.

**What do you dislike about Smartlook?**

No complaints so far. The software runs well.

**What problems is Smartlook solving and how is that benefiting you?**

Smarlook helps us to understand the inconsistencies in our UI/UX, where users are confused and/or stuck and where we need to better instruct them through updated menus or copywriting.

  ### 33. User friendly and must have for your project

**Rating:** 5.0/5.0 stars

**Reviewed by:** Oleg N. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 03, 2019

**What do you like best about Smartlook?**

I like how the team took time to make the product really easy to use, i like that they have working react native adapter!

**What do you dislike about Smartlook?**

I don't like that there's no way to remove already existing recordings. Also more up to date react-native plugin with better documentation would be cool.

**What problems is Smartlook solving and how is that benefiting you?**

I'm optimizing the registration flow and overall usefulness of our app.

  ### 34. Very good for startups

**Rating:** 5.0/5.0 stars

**Reviewed by:** איתי . | entrepreneur, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 13, 2019

**What do you like best about Smartlook?**

Smartlook's video feature is the best way I have found to understand the early users on my new website. As I have no clear hypothesis to the problems in this new startup - I can just watch how my users behave - without creating events on platforms that I need to start learning from scratch and might not be usefull at all.

**What do you dislike about Smartlook?**

The price is very expensive for me. I'm not sure I'll use it permanently as I plan my business to be small.

**What problems is Smartlook solving and how is that benefiting you?**

It helps me ship the product much faster.

  ### 35. Got usefull information about site usage after few hours

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ondrej K. | Mr., Small-Business (50 or fewer emp.)

**Reviewed Date:** July 14, 2019

**What do you like best about Smartlook?**

Playing user sessions recordings and make the notes. Specifically appreciated that you can see the previous session if user already visited your site.

**What do you dislike about Smartlook?**

Was not able to make funnels to work. Something with the events on the page is probably not working correctly.

**What problems is Smartlook solving and how is that benefiting you?**

I have seen how users are viewing my site and 

  ### 36. Invaluable Tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kieran E. | Mr, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 03, 2019

**What do you like best about Smartlook?**

Smartlook is an invaluable tool for insights in to how customers are using our website and has already enabled us to make important changes that have improved conversion.

**What do you dislike about Smartlook?**

Nothing to dislike about the product so far

**What problems is Smartlook solving and how is that benefiting you?**

Smartlook has enabled us to find areas where customers were clicking that were never intended to be clicked and address this issue.

  ### 37. Smartlook

**Rating:** 5.0/5.0 stars

**Reviewed by:** Emanuele M. | Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 31, 2019

**What do you like best about Smartlook?**

The website interface is easy to understand, making it quick and practical to find information.

**What do you dislike about Smartlook?**

I didn't like that the installation should be easier (of the code on the site, for example). Usually, those looking for such sites are marketing professionals, not programmers. It could be made easier.

**What problems is Smartlook solving and how is that benefiting you?**

Identify where the customers entering the site are having difficulties; because purchases are low; even though they enter the cart page.

  ### 38. Very nice

**Rating:** 4.5/5.0 stars

**Reviewed by:** Haider Ali K. | Deptuy manager, Real Estate, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 31, 2019

**What do you like best about Smartlook?**

I must say that smartlook really helps me in judging visitor behaviour on our site and we act according to their requirment that's why we ahad made more out of our website through it.

**What do you dislike about Smartlook?**

I think they offer very little in free version other thi g are fine

**Recommendations to others considering Smartlook:**

Kindly give some more data in free version

**What problems is Smartlook solving and how is that benefiting you?**

It helped us made more out of our website

  ### 39. Extremely helpful tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Insurance | Enterprise (> 1000 emp.)

**Reviewed Date:** November 25, 2019

**What do you like best about Smartlook?**

We use all of the features that smartlook offers. We user recording and heat-maps extensively to show case the power of our portal features.

**What do you dislike about Smartlook?**

There is nothing that we dislike. infact this is serving our purpose effectively.

**Recommendations to others considering Smartlook:**

This is a great product.

**What problems is Smartlook solving and how is that benefiting you?**

We use Smartlook for our product demos where we show audit capability and functions that are used frequently.

  ### 40. Quick to understand the platform and informative of customer behaviours

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Telecommunications | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 02, 2019

**What do you like best about Smartlook?**

aggregated heat maps and ability to dive into section in these e.g. select boxes and see how many users select each option

**What do you dislike about Smartlook?**

the event setup is difficult to use. I have not been quickly or easily able to set up this part 

**What problems is Smartlook solving and how is that benefiting you?**

Understanding in more detail what might be causing customer drop off along the checkout

  ### 41. Optimizing results

**Rating:** 4.0/5.0 stars

**Reviewed by:** Leriz M. | Account Executive, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 16, 2019

**What do you like best about Smartlook?**

The heat maps provide insights into how users are interacting with specific pages, which can be used to help evaluate and redesign your website. It will help you more in knowing how to retain more visitors and improve your conversion rates. 

**What do you dislike about Smartlook?**

Hard to identify the least helpful attribute about smartlook, basically there are bits from every aspect of it that helps us understand our analytics more.

**What problems is Smartlook solving and how is that benefiting you?**

I haven't come across any problems so far with Smartlook, they have helped me understand and analyze my digital platforms more.

  ### 42. Such a useful tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Emilia O. | Administrator , Small-Business (50 or fewer emp.)

**Reviewed Date:** June 12, 2019

**What do you like best about Smartlook?**

This is very useful to find out which are the pages that the visitors are going to the most, and it’s very revealing also into their pages scrolls 

**What do you dislike about Smartlook?**

I like everything about it, as of now I can’t say I used it for a long time

**What problems is Smartlook solving and how is that benefiting you?**

Pages for more info about products, adding bottom menu and so many other small things that make a big difference 

  ### 43. Smartlook is the ultimate analytics tool!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kostas M. | IT Support Specialist, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 14, 2019

**What do you like best about Smartlook?**

With Smartlook you can easily check recordings of sessions of your site along with analytics and heatmaps and understand what works and what not, what people look at and what not etc.

**What do you dislike about Smartlook?**

I did not find anything that I can honestly say that was a dealbreaker or that it was even inconvenient.

**What problems is Smartlook solving and how is that benefiting you?**

With the results from Smartlook we were able to better reconstruct our landing pages in order to achieve better engagement.

  ### 44. Perfect tool for any business :) 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Emilian S. | Ceo, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 09, 2019

**What do you like best about Smartlook?**

We love the fact that we can see the users behaivior and that give us an idea of what kind of material we need to push forward.

**What do you dislike about Smartlook?**

Its a little pricy for the small company. I wish the price plan could be depending of the ammount of visitors you har.

**Recommendations to others considering Smartlook:**

Just use it....

**What problems is Smartlook solving and how is that benefiting you?**

Using this tool gave us the power of knowing our customers better and be able to deliver a more precise data like images and text on our site.

  ### 45. Smartlook helped my app!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Robert M. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 06, 2019

**What do you like best about Smartlook?**

Smartlook is extremely intuitive. It helped me optimize traffic and behavior of users in my app which resulted in higher retention in a matter of weeks. Something my team wasn't able to do alone

**What do you dislike about Smartlook?**

Nothing in concrete. Because it's so intuitive, I love Smarltook as it is.

**What problems is Smartlook solving and how is that benefiting you?**

With Smartlook I can see and understand problems inside my app that I wouldn't be able to see without it.

  ### 46. Best session recording and heatmaps online tool I've ever tried

**Rating:** 5.0/5.0 stars

**Reviewed by:** Justas G. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 22, 2019

**What do you like best about Smartlook?**

Simple and clean interface, easy to use, and affordable

**What do you dislike about Smartlook?**

Nothing so far, I think its great. I haven't encountered anything bad.

**Recommendations to others considering Smartlook:**

Go ahead and try Smartlook. I did, and loved it!

**What problems is Smartlook solving and how is that benefiting you?**

Checking to see if our customers have problems buying in out shop

  ### 47. It showed me the difficulties faced by users

**Rating:** 5.0/5.0 stars

**Reviewed by:** Marcus V M. | CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 18, 2019

**What do you like best about Smartlook?**

The Smartlook system has enabled us to see the difficulties users face when trying to rent the items on my rental site

**What do you dislike about Smartlook?**

Lack of more efficient filters, for example, do the search for keywords typed in the site, such as searches of products sought by the client in the session, or even search for parameters of the url.

**What problems is Smartlook solving and how is that benefiting you?**

Reorganize my categories, product disposition and product's title in order to facilitate search of my produts

  ### 48. Exactly What you need for UX design

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kyle Z. | CEO & Founder, Information Technology and Services, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 13, 2019

**What do you like best about Smartlook?**

It's literally the best way to do user testing on a massive scale.

**What do you dislike about Smartlook?**

Nothing so far, it's everything we want.

**What problems is Smartlook solving and how is that benefiting you?**

It's allowed us to watch our users use our app.

  ### 49. Good insights for website conversion problems

**Rating:** 4.5/5.0 stars

**Reviewed by:** Michael C. | Mr, Automotive, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 31, 2019

**What do you like best about Smartlook?**

I like being able to see quickly where users go to upon entering my website. It's hard to put yourself in the mind of the user so it can be surprising at times what the try to click on.

**What do you dislike about Smartlook?**

I would like to be able to see what happens within iframes but understand that there are privacy concerns involved.

**What problems is Smartlook solving and how is that benefiting you?**

Improving conversion rates. I have changed the layout of certain websites and tested for improvements.

  ### 50. User oriented and very efficient

**Rating:** 5.0/5.0 stars

**Reviewed by:** Marion K. | Communications Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 19, 2019

**What do you like best about Smartlook?**

Smartlook is easy to understand and use. It has deep information on each visitor. It is clear, efficient and very useful.

**What do you dislike about Smartlook?**

Depending who is surfing our website at times (with the free version) the exact geographical location can be wrong. I do not believe it's a mistake from Smartlook, rather that it depends on the servers the IP address is using.

**Recommendations to others considering Smartlook:**

Try the free version and see if it fits your needs!

**What problems is Smartlook solving and how is that benefiting you?**

With Smartlook we can follow our visitor's steps through the website, see what pages interest them most and how they behave on our different sections. This helps with troubleshooting and most of all gives us great hints to make our website more user friendly. 


## Smartlook Discussions
  - [Is there any reason why smartlook would not record some portions of the user session?](https://www.g2.com/discussions/is-there-any-reason-why-smartlook-would-not-record-some-portions-of-the-user-session) - 1 comment, 1 upvote
  - [What&#39;s the best approach for using smart look for mobile app optimisation ?](https://www.g2.com/discussions/what-s-the-best-approach-for-using-smart-look-for-mobile-app-optimisation) - 1 comment, 1 upvote
  - [Is there a &quot;how to use this app in a class that shows you step by step using our own data?&quot;](https://www.g2.com/discussions/25308-is-there-a-how-to-use-this-app-in-a-class-that-shows-you-step-by-step-using-our-own-data) - 1 comment, 1 upvote
  - [How do I assign events to be observed and logged?](https://www.g2.com/discussions/15100-how-do-i-assign-events-to-be-observed-and-logged) - 1 comment, 1 upvote
  - [How can I exclude myself from the recordings?](https://www.g2.com/discussions/14356-how-can-i-exclude-myself-from-the-recordings) - 2 comments, 1 upvote

- [View Smartlook pricing details and edition comparison](https://www.g2.com/products/smartlook/reviews?page=9&section=pricing&secure%5Bexpires_at%5D=2026-08-04+08%3A46%3A30+-0500&secure%5Bsession_id%5D=e33802b9-e5c9-4873-98ef-a78ce78a56cd&secure%5Btoken%5D=2b75a4da7ed6c035cd8f962751568a2dfd516c0b1e98ec180dd20e40f549f9bb&format=llm_user)

## Smartlook Features
**Metrics**
- Sessions - Digital Analytics
- Engagement
- Entry and Exit Pages
- Standard Event Tracking
- Custom Event Tracking
- Retention
- Return
- Conversions
- Funnels

**User Identification**
- User Segmentation
- Geolocation

**User Behavior**
- Click Tracking
- Mouse Movement 
- Frustration Tracking

**Product Analytics**
- User-Level Analytics
- Segmentation
- Funnels
- Alerts
- Multi-Product Analytics
- Integrations

**Agentic AI - Heatmap Tools**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Decision Making

**Reporting**
- Real-Time Reporting
- Trending
- Retroactive Reporting
- Segmentation
- Mobile Reporting
- Unification Across Devices
- Custom Reports and Dashboards

**Analysis**
- Conversion Opportunities
- Side-By-Side Analysis
- Mobile Device Analysis
- Data Quantification
- Webpage Element Analysis

**Tracking & Reporting**
- Custom Event Tracking
- Real-Time Insights
- Attribution
- Dashboard
- User Path Tracking
- User Activity History

**A/B Testing **
- Error and Bug Tracking
- Split URL Testing
- Data Analysis
- Notes

**Agentic AI - Product Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance

**Other**
- User Data
- Site Search Reporting
- Campaign Tracking
- E-Commerce
- Administration Alerts

**Metrics**
- Engagement
- Exit Tracking
- Retention
- Return
- Conversions

**Reporting**
- Heat Maps
- Session Replays
- Monitoring
- Data Segmentation

**Visitor Information**
- User Identification
- Search Box

**Behavioral Analytics - Product Analytics**
- Multi-Product Analytics
- User level Analytics
- Account level Analytics
- Segmentation
- Funnels

**Agentic AI - Session Replay**
- Cross-system Integration

**Agentic AI - Digital Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance
- Decision Making

**Platform Infrastructure - Product Analytics**
- Cross System integrations
- Alerts
- Integrations

**AI driven optimization - Product Analytics**
- User scoring
- Adaptive learning
- Automated insights
- Autonomous task execution

**Administration**
- API / Integrations
- QA Testing
- Performance and Reliability

**Reporting**
- Segmentation
- Reports and Dashboards

**Personalization**
- Standard Targeting
- Custom Targeting
- Data Segmentation

**Administration**
- API / Integrations
- Performance and Reliability

## Top Smartlook Alternatives
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