--- title: Smartlook Reviews meta_title: 'Smartlook Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 874 reviews by the users' company size, role or industry to find out how Smartlook works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 874 scale: '5' date_modified: '2026-07-17' parent_category: name: Conversion Rate Optimization Tools url: https://www.g2.com/categories/conversion-rate-optimization-tools --- # Smartlook Reviews **Vendor:** Cisco **Category:** [Session Replay Software](https://www.g2.com/categories/session-replay) **Average Rating:** 4.6/5.0 **Total Reviews:** 874 ## About Smartlook Smartlook is an analytics solution for websites, iOS/Android apps, and various app frameworks, that answers the "whys" behind your users' actions. Learn more about our features ↩️ Brands can easily understand how customers precisely interact with their website and app by: - Watching recordings of every user, and seeing exactly what they see, down to the same resolution. - Using automatically tracked events generated within the website/app, from tapping a button to typing text. - Building conversion funnels and finding out where most of their users are leaving the website/app (and seeing what they did before they left). - Creating heatmaps of visitors’ clicks, scrolls, and moves, to highlight popular elements. Smartlook cuts out all the guesswork and gathers brands’ app data together on one central dashboard, which enables sharing and collaborating with colleagues. This means clear, data-driven decision-making for product managers, marketers, UX designers, and developers to constantly improve each website and app by reducing churn rates, boosting conversions, identifying and fixing bugs, and improving UX. ## Smartlook Pros & Cons **What users like:** - Users praise the **analytics capabilities** of Smartlook, especially for visualizing user behavior and enhancing decision-making. (2 reviews) - Users appreciate the **ease of use** of Smartlook, highlighting its intuitive interface and effective analytics tools. (2 reviews) - Users appreciate the **intuitive interface and custom dashboards** of Smartlook, enhancing focus on key metrics and user behavior. (2 reviews) - Users praise the **clean and attractive interface** of Smartlook, enhancing navigation and focusing on essential metrics. (2 reviews) - Users value the **affordable pricing** of Smartlook, especially appreciating the useful free plan for trials. (1 reviews) - Capabilities (1 reviews) - Users value the **customization options** in Smartlook, finding custom dashboards crucial for focusing on key metrics. (1 reviews) - Dashboard Customization (1 reviews) - Dashboard Usability (1 reviews) - Data Analysis (1 reviews) **What users dislike:** - Users find the **cluttered interface** can be overwhelming, hindering the overall user experience with Smartlook. (1 reviews) - Users find the **complex features** of Smartlook, like creating heat maps, challenging and restricting for free plans. (1 reviews) - Users often experience **dashboard issues** , such as an overloaded interface and occasional visual glitches, affecting usability. (1 reviews) - Users are frustrated by the **limited 1-month data retention** and difficulties in creating and maintaining heat maps. (1 reviews) - Users find the **delays in tracking record duration and heat map creation** hinder their experience with Smartlook. (1 reviews) - Difficult Learning (1 reviews) - Difficult Navigation (1 reviews) - Display Issues (1 reviews) - Error Handling (1 reviews) - Users find the **frustration** from UI inconsistencies and overload makes Smartlook cumbersome to use effectively. (1 reviews) ## Smartlook Reviews ### 1. Great tool for analyzing application user experience **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** Smartlook has helped our development team understand UI/UX issues with our web app. Very easy to use to set up and then view recording sessions. It has helped us fix several unexpected issues with our web pages over the last couple of years. **What do you dislike about Smartlook?** On some recordings, we noticed some rendering issues (particularly for more complex pages) that make it seem like it didn't load all the CSS resources on the page before the recording is started. Otherwise, we're happy overall with the product! **What problems is Smartlook solving and how is that benefiting you?** We've been looking for a tool to help us understand how our users use our app and make improvements to the UI/IX. ### 2. GOOD WEB TO KNOW YOUR CUSTOMER XPERIENCE **Rating:** 4.5/5.0 stars **Reviewed by:** Jey M. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** It is a very good app, I have been using it for a couple of years. It allowed me to see the experience of my users and from there make changes that allowed me to increase my conversion rate. **What do you dislike about Smartlook?** When I started using it, it was a bit difficult for me, however, smartlook was improving its user experience. **What problems is Smartlook solving and how is that benefiting you?** Conversion rate Customer Experience Customer Journey map ### 3. Amazing out-of-the-box support. Easy setup and great analytics. **Rating:** 5.0/5.0 stars **Reviewed by:** Toma P. | Software Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** The ease of setting everything up. It's just plug-and-play. The analytics provide great insights, and the screen capturing works excellent. **What do you dislike about Smartlook?** The censoring of the content doesn't always work as expected. **What problems is Smartlook solving and how is that benefiting you?** Tracing user behavior has helped us gain valuable insights into the way our app is being used. The ability to see from where our users are using the app is also a mayor benefit. ### 4. Efficient tool for understanding user's behavior **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** The ability to watch the user's session and understand the pain points in a couple of seconds, rather than in a week's long of support messages! **What do you dislike about Smartlook?** I am not yet fully convinced with the statistics and funneling tools smartlook provides, as we are using other tools to do this. **What problems is Smartlook solving and how is that benefiting you?** We are giving users better support by being able to watch what happened with the app. We are saving hours or even days of support messaging by just having a look, instead of trying to understand what the user says in messages. Both us and the users are thankful for this help ### 5. Perfect tool for getting to know your users **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** One of the best things about Smartlook is the ability to see recordings of specific users that come to your website. It works seamlessly & allows you to import custom data as well. This way you can really get to know & optimize your landing pages & service without having to do as many usability tests. **What do you dislike about Smartlook?** It would be helpful if you could also filter heatmaps to specific users, but you can still get a lot of insight by looking at them unsegmented. **What problems is Smartlook solving and how is that benefiting you?** - Optimizing landing page performance - Getting to know how users interact with your product - Increase conversions **Official Response from Lara Pieterse:** > Hi Thanks for the positive review! We love hearing from our customers – especially when our product is able to make a positive difference to them. I have great news for you, filtered heatmaps are already on the product roadmap for this quarter so stay tuned! You can learn more about it on our interactive product roadmap (https://roadmap.smartlook.com) and while you’re there, feel free to submit a feature idea or upvote the features you’d like to see implemented. All the best, Lara ### 6. Heat Maps Review **Rating:** 3.0/5.0 stars **Reviewed by:** Edgar M. | Director of Technology and Innovation at City of Gulf Breeze, Mid-Market (51-1000 emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** We love the visuals of the heat maps and the video of users using the website. **What do you dislike about Smartlook?** The time it takes to wait for the generation of visuals to compile. **Recommendations to others considering Smartlook:** It does what it says in regards to the visuals of a website breakdown and usage. It will save you time for your company. **What problems is Smartlook solving and how is that benefiting you?** To see how and where people are using the website. **Official Response from Lara Pieterse:** > Hi Edgar, Thanks for the review, we really appreciate your feedback. Generating a layout for a heatmap can take a couple of minutes, but if you are experiencing any issues, please reach out to our support team on support@smartlook.com - they will be happy to look into it. All the best, Lara ### 7. Easy to analyze user history **Rating:** 4.5/5.0 stars **Reviewed by:** Chris M. | Advisor, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** Ease of use, and training. Ability to show event highlights by type. I like the ability to have multiple projects for apps that we may test in the future. **What do you dislike about Smartlook?** I am really happy with the tool at this point. **Recommendations to others considering Smartlook:** Look at options that are slightly less pricey **What problems is Smartlook solving and how is that benefiting you?** Being able to better understand where churn in the trial process may be coming from. ### 8. Understand your customer behaviour **Rating:** 4.5/5.0 stars **Reviewed by:** P S. | E-Commerce Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** July 02, 2020 **What do you like best about Smartlook?** What we like the best is the fact that we can watch how our customers behave on the site the path of completing a purchase. How long did the customer spend on the page and which part. The flexibility of adding filters. **What do you dislike about Smartlook?** Nothing that we can think of right now but the price could be cheaper. **What problems is Smartlook solving and how is that benefiting you?** Initially, we used Smartlook to understand a certain error that the customers were complaining about but our developers were not able to duplicate it. but after watching the recordings we learned where the issue was and fixed it. And while watching some other customers' behavior on the website it helped us fix some other user experience issues that we would have missed otherwise. For e.g. we initially had a feature where the product titles will only show when the customer hovers the mouse over it, after watching a few videos we learned that the customer had to hover the mouse back and forth if they wanted to compare the model numbers or know which is the product they were looking for. We learned that the customers were facing inconvenience and so we made the product title visible for all and that helped the user experience. ### 9. Excellent **Rating:** 5.0/5.0 stars **Reviewed by:** Marco T. | Titolare, Small-Business (50 or fewer emp.) **Reviewed Date:** October 14, 2021 **What do you like best about Smartlook?** The ease of use and the completeness of the collected data **What do you dislike about Smartlook?** For the moment, there is nothing that I dislike. **Recommendations to others considering Smartlook:** A product that must absolutely be used to improve the performance of any website, mainly recommended for eCommerce sites. **What problems is Smartlook solving and how is that benefiting you?** The ability to observe how users navigate the site is an important skill. ### 10. Perfect service for Perfect feature **Rating:** 5.0/5.0 stars **Reviewed by:** Luca C. | Adminstrator, Editor, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** It allows you to keep track of any passage on my site, see the areas of interest and what users do. Extremely useful **What do you dislike about Smartlook?** nothing than i can say. I ilke all the feature **What problems is Smartlook solving and how is that benefiting you?** It allows you to keep track of any passage on my site, see the areas of interest and what users do. Extremely useful ### 11. Easy to integrate, super easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Vivek V. | E, Mid-Market (51-1000 emp.) **Reviewed Date:** October 14, 2021 **What do you like best about Smartlook?** The ability to see recording along with geographical data and different sessions. **What do you dislike about Smartlook?** It would have been a great feature if Smartlook could be able to detect crashes and pin point the same. **What problems is Smartlook solving and how is that benefiting you?** We are trying to find user behaviour with our app and at the same time it helps us identifying the pain points. **Official Response from Lara Pieterse:** > Hi Vivek, Thanks for the positive review! We love hearing from our customers – especially when our product is able to make a positive difference to them. We also appreciate the feedback. Please feel free to head over to our product roadmap (https://roadmap.smartlook.com) and add your ideas there. While there you can also browse other feature suggestions and upvote the ones you like. We hope you continue to enjoy using Smartlook. All the best, Lara ### 12. Functional product with high ceiling **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** Smartlook makes it easy to catch errors, see mobile heatmaps and get a better understanding of how users interact with our mobile app. We've made design decisions and changes based on the insights from Smartlook **What do you dislike about Smartlook?** The interface of Smartlook feels pretty outdated relative to services like Full Story. That said, Smartlook does mobile recording the best so function over form wins out **What problems is Smartlook solving and how is that benefiting you?** We most commonly use Smartlook to identify how we can improve our designs for users and to troubleshoot in the event there are bugs. There network logs are particularly helpful ### 13. Good features, fair documentation. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Leisure, Travel & Tourism | Small-Business (50 or fewer emp.) **Reviewed Date:** October 14, 2021 **What do you like best about Smartlook?** Loads of features for cross domain tracking and a high amount of visibility of user interaction on the website. Loads of people use it so it's usually easy enough to find an answer to your problem. **What do you dislike about Smartlook?** Setting up conversion tracking through different subdomains has been hard. Got a bit confused about the pricing structure. **What problems is Smartlook solving and how is that benefiting you?** As above, cross site conversion tracking. i.e. from subdomain > website > sale. Benefits have been watching how ppl interact with the site rather than guessing or using some web 2.0 heat map and guessing from there. ### 14. Smartlook helps improve UX and identify bugs **Rating:** 4.0/5.0 stars **Reviewed by:** Erik O. | CTO, Mid-Market (51-1000 emp.) **Reviewed Date:** October 20, 2021 **What do you like best about Smartlook?** Smartlook is a lot more affordable than FullStory with the same functionality. **What do you dislike about Smartlook?** The user experience isn't the most intuitive sometimes but overall, it does the trick. **What problems is Smartlook solving and how is that benefiting you?** By watching onsite user sessions, we've been able to identify user experience issues and improvements and identify and reproduce bugs and issues. ### 15. Excellent service, great support, valuable insight. **Rating:** 5.0/5.0 stars **Reviewed by:** Trevor R. | Marketing consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** The system is very simple to use, compared to other similar services. I can review results and get valuable insight within practically seconds of logging in, rather trying to dig through pages of info to get what I need. **What do you dislike about Smartlook?** Nothing at the moment that I don't like about the service, although a mobile app would be a great addition :) **What problems is Smartlook solving and how is that benefiting you?** Understanding customer behavior on our website is critical to both driving sales but also for making updates to the site to improve UI. Smartlook has been incredibly valuable. **Official Response from Lara Pieterse:** > Hi Trevor, We appreciate the kind words! I’m thrilled to hear that Smartlook is working out for you. It’s always humbling to hear how we’re able to provide value to our customers. Thank you for your feedback too, I'll pass that on to our team. We also have a product roadmap (https://roadmap.smartlook.com) where you're able to add suggestions for features or product improvements. While there you can browse other feature suggestions and upvote the ones you like. We hope you continue to enjoy using Smartlook. All the best, Lara ### 16. Review **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** The heatmap and the recording is the feature of the platform as it gives us the better idea what user is doing on the website. **What do you dislike about Smartlook?** Integration with Google Analytics 4, it will make lot of things simple.. Heatmap should be easy to view **Recommendations to others considering Smartlook:** If you have a problem with the website, the audience is not converting. This tool will help you fix your funnel and help you understand what people are looking for. **What problems is Smartlook solving and how is that benefiting you?** We are helping businesses to improve the Conversion rate of the website. It has given a client a view of the real problem of their business, and we have improved it. The funnel creation and heatmap have given an idea of what people are doing and looking for. ### 17. Easy integration, but easy to blow through quotas **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** Easy drop-in session recording integration with additional metadata that can be attached. Good playback tools and the ability to look up recordings given metadata you attach to recordings. **What do you dislike about Smartlook?** It's very easy to blow through the quotas, and there is no ability to disable or sample recordings on specific pages. **Recommendations to others considering Smartlook:** If you're more focused on recording crashes and exceptions on pages, other more dev-oriented tools are worth a look. **What problems is Smartlook solving and how is that benefiting you?** We enable Smartlook to record sessions on critical user flows to measure pain points, such as onboarding. ### 18. Great insights into your website traffic, especially love the recordings! **Rating:** 4.5/5.0 stars **Reviewed by:** Sander J. | Customer Success, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** Love that you record all traffic, so I can see where people get stuck on and what they are spending their time on **What do you dislike about Smartlook?** Would love to know more specifically who are the users, like their company name and so on. Kinda what Leadfeeder does, as that would allow us to just drop Leadfeeder. **What problems is Smartlook solving and how is that benefiting you?** We are a small company with a new website and need to know how the website is doing, this allows us to manage the traffic and understand what we should focus on. **Official Response from Lara Pieterse:** > Hi Sander, Thanks for the positive review! I'm happy to hear you're making the most of Smartlook. Also, thank you for your feedback. We have a product roadmap (https://roadmap.smartlook.com) where you can add your ideas for improving the tool. Feel free to add your suggestion! While there you can also browse other feature suggestions and upvote the ones you like. All the best, Lara ### 19. Smartlook is a brilliant solution to improve my site and fix bugs **Rating:** 5.0/5.0 stars **Reviewed by:** Islem B. | owner and developer, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** I like how can I see how users react to my interface **What do you dislike about Smartlook?** I'm very happy with the service. I use it for all my websites, but I think the prices are a bit expensive. **Recommendations to others considering Smartlook:** Smartllok is very useful and easy to use. Thanks to this tool, I improved my website and fixed many bugs **What problems is Smartlook solving and how is that benefiting you?** - improve interface - fix bugs - when a user contacts me about a bug he encountered without giving me enough detail. I came back to Smartlook to see what happened ### 20. Best tool for UX & Problem Solving **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** October 14, 2021 **What do you like best about Smartlook?** This tool gives you the exact user flow which helps you see exactly what user did. Allows you to see steps to reproduce the issue to get it resolved. Also allows you to study user behavior. **What do you dislike about Smartlook?** There is nothing to dislike about Smartlook. All the tools offered are great! **What problems is Smartlook solving and how is that benefiting you?** We have non tech-savvy users who report issues. They cannot give us steps on how they faced the problem so this helps us figure out their flow. Saving developer time is the most significant benefit. **Official Response from Lara Pieterse:** > Hi! We appreciate the kind words! I’m thrilled to hear that Smartlook is working out for you. I'm so happy to hear that you're saving some valuable developer time. We hope you continue to enjoy using Smartlook. All the best, Lara ### 21. Valuable Service **Rating:** 4.5/5.0 stars **Reviewed by:** Amanda V. | Director Marketing and Production Development, Small-Business (50 or fewer emp.) **Reviewed Date:** October 28, 2021 **What do you like best about Smartlook?** The site was easy to navigate and following along on the customers journey was easy. **What do you dislike about Smartlook?** Moving from one video to the other wasn't seemless. I didn't know if I was going in time order or still continuing on with the one customer **What problems is Smartlook solving and how is that benefiting you?** We were trying to see what our customers did. We realized that they are spending almost too much time on the site, scrolling and scrolling. We need to make things easier for them to find. **Official Response from Lara Pieterse:** > Hi Amanda, Thanks for the review. We really appreciate you spending the time to give us feedback. We hope you continue to enjoy using Smartlook. All the best, Lara ### 22. Good insights for good value **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** The Dashboard is helpful to let us know many demographics about how the app is being used. Heatmaps are also super helpful to give insight into user behavior. **What do you dislike about Smartlook?** There is not much to dislike. It's a good app for what it does. **What problems is Smartlook solving and how is that benefiting you?** Insight into user behavior helps us to focus our development efforts and informs product management decisions. Where are users getting stuck? What features are users using the most? What features are not being used as much as we thought they would be? **Official Response from Lara Pieterse:** > Hi there! Wow – thanks for the positive review! I'm so happy to hear Smartlook is working out for you. All the best, Lara ### 23. Smartlook Review **Rating:** 4.5/5.0 stars **Reviewed by:** André L. | S, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** The platform is easy to use and offers many solutions that allow users to check user interaction and analyze the best solution regarding UX and UI. **What do you dislike about Smartlook?** I would like to have more data as the base recording values. That would allow more user info to be used as source to the graphs and the report provided. **What problems is Smartlook solving and how is that benefiting you?** I have acquired data from user interaction that helped me to improve the lead conversion in my website, also to reduce UI problems, such as misclicks, misunderstanting. ### 24. Great way to look at customer activity for web and app **Rating:** 5.0/5.0 stars **Reviewed by:** Utkarsh S. | Group Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** Free startup plan for small enterprises to understand business **What do you dislike about Smartlook?** Lack of event-level feature in the free plan **Recommendations to others considering Smartlook:** An excellent solution to small businesses looking to understand the flow of customers in the application **What problems is Smartlook solving and how is that benefiting you?** Observing customer behavior and funnel for each step of the customer journey ### 25. Great tool for feedback and troubleshooting **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** User sessions are very easy to filter by a variety of different options, including individual users. This helps to find specific sessions or general feedback. **What do you dislike about Smartlook?** Sessions can sometimes be hard to search, but with correct filters this isn't too big of an issue. **What problems is Smartlook solving and how is that benefiting you?** Finding specific issues as they arise and are escalated through customer support. This allows us to fix bugs and help the affected users. We are also reviewing usage on features to find out how people are truly using them. ### 26. Astropay Experience **Rating:** 5.0/5.0 stars **Reviewed by:** Esteban O. | Software Developer, Mid-Market (51-1000 emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** Save video for customers in different providers **What do you dislike about Smartlook?** The configuration to generate those videos **Recommendations to others considering Smartlook:** First if is posible try to find other company that is actually using smartlook and then read all the documentation to get better results **What problems is Smartlook solving and how is that benefiting you?** Test providers for our app and web ### 27. Great tool **Rating:** 5.0/5.0 stars **Reviewed by:** Giuseppe A. | Marketing Director & Product Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 14, 2021 **What do you like best about Smartlook?** Instant insights of users visiting our website and possibility to check their journey **What do you dislike about Smartlook?** My experience was very good, nothing to dislike at the moment. **What problems is Smartlook solving and how is that benefiting you?** I can easily optimize the customer journey using Smartlook and spot issues related to not working pages or forms. ### 28. Product Manager - early stage startup **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Entertainment | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** Heat maps - great for understanding behaviour Rage clicks - same as above Exit pages - interesting to see common drop off **What do you dislike about Smartlook?** I don't find the dashboard to be super intuitive so I don't tend to gravitate towards using Smartlook. **What problems is Smartlook solving and how is that benefiting you?** The main problem we're solving with smartlook is understanding how our users are using our product to improve the UX of our MVP pre-market launch. Heat maps have been helpful as well as seeing which pages/pathways users are going through. **Official Response from Lara Pieterse:** > Hi! Thanks for taking the time to write a review. I’m sorry you found the dashboards unintuitive. I’ll be passing your comment on to our team. We want to make sure your voice is heard as we continue to improve the Smartlook user experience. All the best, Lara ### 29. Very easy to setup. and the interfact is very easy to understand. **Rating:** 4.0/5.0 stars **Reviewed by:** Alan C. | Freelance Web Developer, Small-Business (50 or fewer emp.) **Reviewed Date:** October 19, 2021 **What do you like best about Smartlook?** I love the replay feature to see what the customers were doing on my site. **What do you dislike about Smartlook?** Pricing is a bit high for individual or small start up. I wish there is a smaller plan for individuals. **What problems is Smartlook solving and how is that benefiting you?** Bug reports and anylatic. ### 30. Very usefull tool **Rating:** 4.5/5.0 stars **Reviewed by:** David B. | Owner, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** The notification, and ability to see the details about a visit on our www. **What do you dislike about Smartlook?** I'm missing the ability to ban some IP address ( in case of repeating visit to harm your E-Shop) **What problems is Smartlook solving and how is that benefiting you?** Benefit is to see what the people are interested ### 31. At Otravo, we use Smartlook on a daily basis! **Rating:** 5.0/5.0 stars **Reviewed by:** Mick K. | UI / UX Designer, Mid-Market (51-1000 emp.) **Reviewed Date:** October 27, 2021 **What do you like best about Smartlook?** My favourite tool is the share button that allows me to include the exact time of the recordings, so my colleagues immediately know what's up. **What do you dislike about Smartlook?** Nothing, we chose Smartlook over others. **What problems is Smartlook solving and how is that benefiting you?** Understanding our customers' behavior. **Official Response from Lara Pieterse:** > Hi Mick, Thanks for the review! We're so happy that you're finding value in our product and I'm thrilled to hear we are your number one choice:) All the best, Lara ### 32. session recording is a really intuitive way to understand user navigation **Rating:** 5.0/5.0 stars **Reviewed by:** Malik M. | Technical Product Manager - SMBs Websites, CRM, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** session recording is precise and lets us understand where users are leaving and what they are exactly doing in our landing pages **What do you dislike about Smartlook?** at the moment there are not features that i dislike **What problems is Smartlook solving and how is that benefiting you?** Understanding navigation without only relying on analytics and heatmaps **Official Response from Lara Pieterse:** > Hi Malik, Thank you so much for taking the time to review Smartlook! We really appreciate it. We’re so happy to hear that our product is working out for you. All the best, Lara ### 33. My choice for session recording and heatmaps **Rating:** 4.5/5.0 stars **Reviewed by:** Kate J. | Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** I tested out and compared a number of heatmapping services and Smartlook is the best one I've tried. The recordings section can be organized by filter which I love. The dashboard section is also very cool and gives you a clear picture of things such as top browsers, top landing pages and top exit pages. **What do you dislike about Smartlook?** So far I do not have any dislikes with Smartlook. **What problems is Smartlook solving and how is that benefiting you?** User experience, User journey to see patterns and be able to make changes ### 34. A good way to have a sneak peak of your users **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Design | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** I like that you can see the actual interaction right away after you just shipped the version. **What do you dislike about Smartlook?** That sometimes the sessions are way too short and this create clutter **What problems is Smartlook solving and how is that benefiting you?** We always AB test new features, but sometimes the data comes back and we cannot understand it. With the combination of quantitative feedback backed up by qualitative (in this case visual proof), we can figure out why our hypothesis failed and it's easier to iterate on features. ### 35. Smartlook provides good insights even though sometimes it gets a bit clunky **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** Smartlook provides good insights even though sometimes it gets a bit clunky Easy to deploy. It took minutes for the dev team to deploy Smartlook into our product. Quite good UX, the GTM team got pretty comfortable with the UI pretty fast **What do you dislike about Smartlook?** Sometimes it gets a bit clunky, not all the sessions are recorded and some of the recordings are not recording all the interactions **What problems is Smartlook solving and how is that benefiting you?** See what users see when they are on their own ### 36. UI recording system **Rating:** 4.5/5.0 stars **Reviewed by:** Roman R. | PRODUCT MANAGER, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** Easy to install and very easy to control **What do you dislike about Smartlook?** I saw that small sessions are not always recorded. **What problems is Smartlook solving and how is that benefiting you?** it's given me the ability to find where users are stuck with UI/UX and some technical and visual issues ### 37. A great way to understand your users more clearly **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Market Research | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** You can add many filters to segment your users by their actions or by the CSS tags associated with links or buttons. **What do you dislike about Smartlook?** The graphs in the control panel are usually relatively slow to refresh. **What problems is Smartlook solving and how is that benefiting you?** - You can see precisely the navigation journey of the users. - With its heat maps, you can also see which part of the site users focus on the most. - See the sequence of pages traversed through the funnels. ### 38. Extremely important tool for decision-making **Rating:** 5.0/5.0 stars **Reviewed by:** Marcela Q. | Marketing Manager, Computer Software, Mid-Market (51-1000 emp.) **Reviewed Date:** August 16, 2021 **What do you like best about Smartlook?** Recording interactions, events, funnel, heatmaps. **What do you dislike about Smartlook?** I wish I could set up which pages and interactions would be recording. Some pages are more interesting for decision-making than others. **What problems is Smartlook solving and how is that benefiting you?** Every time we upgrade our website or change some critical interaction we use Smartlook to understand if the changes were successful. In addition to that, we've been able to catch errors and bugs and save lots of money. **Official Response from Zuzana Lukášová:** > Hi Marcela, thank you for your review. Actually, you can set up filter for specific pages where you want to check the recordings. Please don't hesitate to contact our support via email support@smartlook.com or Facebook 👇 m.me/getsmartlook They will help you with it. Best, Zuzana ### 39. Analyse behavior of your visitors **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.) **Reviewed Date:** November 04, 2021 **What do you like best about Smartlook?** the Heatmap fonctionnality is a very good way to analyse the relevance of your content. **What do you dislike about Smartlook?** The data history limited to 1 month even for startup paid plan is a serious pain in the ass for cycle analysis. **What problems is Smartlook solving and how is that benefiting you?** I'm solving the relevance content, and the order of my content in my website pages. I can put facultative content on the bottom of my pages. **Official Response from Lara Pieterse:** > Hi there, Thank you so much for taking the time to write a review. We have received similar feedback from other users and, I'm happy to say, you've been heard! The changes to data history are on their way, so stay tuned. Hopefully, that will ease your cycle analysis pain! All the best, Lara ### 40. Helped me well to Improve my eCommerce UX **Rating:** 5.0/5.0 stars **Reviewed by:** Anass H. | Ecommerce Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** Accuracy in data and screens dimensions responsivity **What do you dislike about Smartlook?** the fees are a little bit high and need to pay every month for extra sessions **What problems is Smartlook solving and how is that benefiting you?** Improving my users experience to increase conversion rate in my eCommerce ### 41. Usage insights with Smartlooks **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** The ability to seen the recording of our users using our platform and learn about their interaction with our app **What do you dislike about Smartlook?** There isn't much to dislike! I'm pretty happy with Smart Looks services **What problems is Smartlook solving and how is that benefiting you?** We designed the new UI for our app and it was important to get passive user feedback on the new UI. Via smartlooks we're able to find out the user interaction and pain points in the UI. ### 42. Smartlook is a great ally to discover our customers' problems. **Rating:** 5.0/5.0 stars **Reviewed by:** Diego C. | Software developer, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** being able to see the screen the user was viewing without being a video recording of the screen **What do you dislike about Smartlook?** when the page has some script or image that needs login to be displayed, it breaks in view **Recommendations to others considering Smartlook:** I recommend using Smatlook if you want to have a more accurate result regarding your customers' problems **What problems is Smartlook solving and how is that benefiting you?** problems where users give too little detail about what happened or don't remember what they did ### 43. very useful tool bringing many features together **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Insurance | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** The combination of heatmaps, user journey analysis and session recording together make Smartlook a powerful tool **What do you dislike about Smartlook?** The filters unfortunately did not allow for subdomain based client separation **What problems is Smartlook solving and how is that benefiting you?** helping o know what clients are actually doing on the page as opposed to how they are moving between them, and knowing how long they took to find i what they are looking for really helps optimise designs and user expoerience ### 44. Useful tool for measuring engangement **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** The insights and easy error detection for specific users. **What do you dislike about Smartlook?** The limitations in events measurement and a short history **Recommendations to others considering Smartlook:** Investigate your business´ needs well and plan ahead how you want to use and organize your info in Smartlook. **What problems is Smartlook solving and how is that benefiting you?** I usually observe the journey of specific users to detect any possible errors or problems in the process. I also use Smartlook to measure the engagement of users with specific features. ### 45. Smartlook user **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Arts and Crafts | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** If you ever wanted to know what happens on your site, Smartlook visually shows you exactly what you wanted to know. **What do you dislike about Smartlook?** There are limits to the recordings and sometimes there are recordings that i cannot record because the database is full. **Recommendations to others considering Smartlook:** sure, if you need it you should get it **What problems is Smartlook solving and how is that benefiting you?** Recognise what the visitors like on the screen and what buttons they click. ### 46. Smartlook recordings give us insights into the usability of our site. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** Smartlook is easy to implement and makes it easy to see how users interact with our site. **What do you dislike about Smartlook?** When using the free tier, Smartlook says that we have "more than 10 simultaneous users" and therefore is not recording all of them. However, I'm confident this is not the case. **What problems is Smartlook solving and how is that benefiting you?** We use Smartlook to see how users interact with our site. It has helped us find usability issues. ### 47. Smartlook helped us to see what we can´t **Rating:** 4.0/5.0 stars **Reviewed by:** Juan Alejandro O. | CTO and Cofounder, Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2021 **What do you like best about Smartlook?** They Helped us to see the behavior of the people on our page so that we could improve our site. **What do you dislike about Smartlook?** The site initially took more time to load, but after a few loads, everything went well. **Recommendations to others considering Smartlook:** Make some tests with one page **What problems is Smartlook solving and how is that benefiting you?** Some things on my site were out of place, so we accommodated them and allowed customers to find what they were searching. ### 48. Excellent software to understand user behavior on your site **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Higher Education | Small-Business (50 or fewer emp.) **Reviewed Date:** October 20, 2021 **What do you like best about Smartlook?** Smartlook works very well, it is easy to install and easy to understand. It helped me discover the behavior of new visitors on my site, and it made me realize which elements of the site I could optimize to achieve higher conversions. **What do you dislike about Smartlook?** Frankly, nothing. The product works well. **What problems is Smartlook solving and how is that benefiting you?** I didn't know why some landing pages weren't converting. I discovered it and understood how to optimize them. ### 49. Powerful alternative to Hotjar **Rating:** 4.0/5.0 stars **Reviewed by:** Sean K. | Campaign Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** Simple to setup and UX/UI is simple to navigate and use **What do you dislike about Smartlook?** Not as many integrations, especially with CRMs **What problems is Smartlook solving and how is that benefiting you?** Understand how users use and engage with our site **Official Response from Lara Pieterse:** > Hi Sean, Thanks so much for taking the time to review Smartlook. We’re always happy to receive feedback from customers. We are constantly working on adding new integrations and have some new ones on the way. Head over to our product roadmap (https://roadmap.smartlook.com) to see what’s in the pipeline and feel free to add your suggestions for integrations you’d like to see. While there you can also browse other feature suggestions and upvote the ones you like. We hope you continue to enjoy using Smartlook. All the best, Lara ### 50. Smartlook **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Small-Business (50 or fewer emp.) **Reviewed Date:** October 13, 2021 **What do you like best about Smartlook?** The dashboards where you can create any custom filter and visualize it! **What do you dislike about Smartlook?** There's a bit too much on the website, and for some reason it did not save the recordings of our game in the iOS platform. **Recommendations to others considering Smartlook:** Check out the session replay tools! They are so useful **What problems is Smartlook solving and how is that benefiting you?** The session replay tool was very useful in helping us see what our players were actually doing. ## Smartlook Discussions - [Is there any reason why smartlook would not record some portions of the user session?](https://www.g2.com/discussions/is-there-any-reason-why-smartlook-would-not-record-some-portions-of-the-user-session) - 1 comment, 1 upvote - [What's the best approach for using smart look for mobile app optimisation ?](https://www.g2.com/discussions/what-s-the-best-approach-for-using-smart-look-for-mobile-app-optimisation) - 1 comment, 1 upvote - [Is there a "how to use this app in a class that shows you step by step using our own data?"](https://www.g2.com/discussions/25308-is-there-a-how-to-use-this-app-in-a-class-that-shows-you-step-by-step-using-our-own-data) - 1 comment, 1 upvote - [How do I assign events to be observed and logged?](https://www.g2.com/discussions/15100-how-do-i-assign-events-to-be-observed-and-logged) - 1 comment, 1 upvote - [How can I exclude myself from the recordings?](https://www.g2.com/discussions/14356-how-can-i-exclude-myself-from-the-recordings) - 2 comments, 1 upvote - [View Smartlook pricing details and edition comparison](https://www.g2.com/products/smartlook/reviews?page=3§ion=pricing&secure%5Bexpires_at%5D=2026-08-02+06%3A05%3A52+-0500&secure%5Bsession_id%5D=1a31f001-58bc-49f7-be5f-5d2a3db808e0&secure%5Btoken%5D=d95f9a75e8f057fd941fb10b6700772f8bb2c05e1e35099f817e6e094daf7dc9&format=llm_user) ## Smartlook Features **Metrics** - Sessions - Digital Analytics - Engagement - Entry and Exit Pages - Standard Event Tracking - Custom Event Tracking - Retention - Return - Conversions - Funnels **User Identification** - User Segmentation - Geolocation **User Behavior** - Click Tracking - Mouse Movement - Frustration Tracking **Product Analytics** - User-Level Analytics - Segmentation - Funnels - Alerts - Multi-Product Analytics - Integrations **Agentic AI - Heatmap Tools** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Decision Making **Reporting** - Real-Time Reporting - Trending - Retroactive Reporting - Segmentation - Mobile Reporting - Unification Across Devices - Custom Reports and Dashboards **Analysis** - Conversion Opportunities - Side-By-Side Analysis - Mobile Device Analysis - Data Quantification - Webpage Element Analysis **Tracking & Reporting** - Custom Event Tracking - Real-Time Insights - Attribution - Dashboard - User Path Tracking - User Activity History **A/B Testing ** - Error and Bug Tracking - Split URL Testing - Data Analysis - Notes **Agentic AI - Product Analytics** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance **Other** - User Data - Site Search Reporting - Campaign Tracking - E-Commerce - Administration Alerts **Metrics** - Engagement - Exit Tracking - Retention - Return - Conversions **Reporting** - Heat Maps - Session Replays - Monitoring - Data Segmentation **Visitor Information** - User Identification - Search Box **Behavioral Analytics - Product Analytics** - Multi-Product Analytics - User level Analytics - Account level Analytics - Segmentation - Funnels **Agentic AI - Session Replay** - Cross-system Integration **Agentic AI - Digital Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance - Decision Making **Platform Infrastructure - Product Analytics** - Cross System integrations - Alerts - Integrations **AI driven optimization - Product Analytics** - User scoring - Adaptive learning - Automated insights - Autonomous task execution **Administration** - API / Integrations - QA Testing - Performance and Reliability **Reporting** - Segmentation - Reports and Dashboards **Personalization** - Standard Targeting - Custom Targeting - Data Segmentation **Administration** - API / Integrations - Performance and Reliability ## Top Smartlook Alternatives - [Fullstory](https://www.g2.com/products/fullstory/reviews) - 4.5/5.0 (1,033 reviews) - [Glassbox](https://www.g2.com/products/glassbox/reviews) - 4.9/5.0 (788 reviews) - [Contentsquare](https://www.g2.com/products/contentsquare/reviews) - 4.6/5.0 (630 reviews)