Roee T.
RT
Roee T.
Co-Founder
"Effortless Cold Email Deliverability, Needs Better Mobile App"
4.5/5
What do you like best about Smartlead?

Smartlead takes the hardest part of cold email, deliverability, and basically handles it for me. My emails actually land in the primary inbox of the right prospects instead of getting buried in spam. The platform is simple to use and it just works, which makes running outreach campaigns for my startup, Sponja (sponja.ai), a lot less stressful. What I value most is how it manages domain health on its own: it runs the mailbox warm-ups and spaces out the sending automatically so my sender reputation stays healthy. I just upload a CSV of my prospects and my copy, and Smartlead handles the rest. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

Honestly, not much. The main thing is the mobile app. I'm on Android, and it feels limited next to the web version. I'd love to check campaign stats and replies on the go without reaching for my laptop. It's a minor gripe though, and it hasn't gotten in the way of the results. Review collected by and hosted on G2.com.

Gatha N.
GN
Gatha N.
Team lead
Public Policy
Mid-Market (51-1000 emp.)
"Great ROI for Outreach: Bulk Emailing, Calling, and Proactive Support"
4.5/5
What do you like best about Smartlead?

We use it for bulk emailing for our organization's outreach efforts. They have recently introduced calling feature as well which is beneficial for our sales reps. Have had a pretty good experience. Support has been proactive in solving our queries. They have a good suite of products. ROI works well for us. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

Nothing as such for now. Took some learning for my team to get used to it but can't complain. Review collected by and hosted on G2.com.

Himayu K.
HK
Himayu K.
Small-Business (50 or fewer emp.)
"Streamlined Email Campaign Management with Smartlead"
5/5
What do you like best about Smartlead?

I really like how Smartlead makes managing multiple email campaigns and sending accounts easy from one place. It saves a lot of time and simplifies the follow-ups. Plus, it gives us clear visibility into the campaign performance. We have everything in one place, which reduces manual work and makes it easier to monitor campaigns and manage replies, and we can scale our outreach without losing visibility or control. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

The platform can feel a little complex at first, and adding the reporting and campaign organization could be more intutive. Review collected by and hosted on G2.com.

Prince .
P
Prince .
Founder
Small-Business (50 or fewer emp.)
"Best-in-Class Large-Scale Email Sending for Agency Operations"
5/5
What do you like best about Smartlead?

They are best in sending email at large scale. For any agency operations, the ecosystem is quite helpful. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

Email Warmup of smartlead does have some issues. Like due to some IP issues, warmups are paused and we need to contact support for it since we manage 1000s of inboxes. In general it is not a big issue but that's the only tiny thing we dislike Review collected by and hosted on G2.com.

Verified User in Computer & Network Security
UC
Verified User in Computer & Network Security
Small-Business (50 or fewer emp.)
"SmartLead has major issues."
0/5
What do you like best about Smartlead?

Nothing. And I've been sending cold emails every day for three years. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

Their support is a true waste of your time.

Their AI agent uses the absolute worst AI models and always suggests incorrect things.

Any human support is outsourced to cheap countries, and they know nothing.

Their user interface is surprisingly horrible. It's like they tried their very best to make it as bad as possible.

A lot of features just don't work. You can't see any replies from SMTP accounts in their master inbox, and that's a fact. Review collected by and hosted on G2.com.

CR
Chris R.
Co-Founder / Digital Marketing Operations
Small-Business (50 or fewer emp.)
"All-in-One Outreach: Warmup, Campaigns, Replies, Tagging, and Follow-Ups in One Place"
4/5
What do you like best about Smartlead?

I like that it combines mailbox warmup, campaign sending, reply management, tagging and follow-up inside one system. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

Infrastructure does not equal results. It can send at scale, but weak targeting, messaging or offers still produce poor lead volume. Troubleshooting deliverability issues isn't always clear or easy to manage. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Verified User in Computer Software
Small-Business (50 or fewer emp.)
"Amazing Cold Email Platform, Great Analytics, Campaign Management and Integrations A***********************"
5/5
What do you like best about Smartlead?

Smartlead have been providing regular updates to their platform over the past year, the most recent update is a new UX interface which has massively improved the platforms functionality and makes it more user friendly. Its Mailbox and domain management tools have also improved massively making running cold outbound campaigns very easy. Its also makes complex technical processes seem very easy seamless. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

Its would be great if they would expand the number of integrations available, as I currently have to use Make to get a number of cross platform features working as part of my tech-stack for reporting. Review collected by and hosted on G2.com.

Phil S.
PS
Phil S.
co-founder
Small-Business (50 or fewer emp.)
"Effective for Lead Gen, But UX Needs Work"
2.5/5
What do you like best about Smartlead?

I appreciate using Smartlead for generating leads through cold email campaigns. It acts as one of the multiple channels to grow a business, especially in B2B. The initial setup of Smartlead was pretty easy since these processes are quite standardized now. Despite some issues, the support team is responsive and tries to make things better. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

The design is terrible and way behind in terms of UX. I've had to send them at least 100 support tickets about things to fix, which they eventually did a few months later. Things break for no reason, and the search function doesn't work. It's not the best or most reliable tool to use. Leads disappear, which is a big issue when the whole point is to book leads into calls. Review collected by and hosted on G2.com.

TS
Tejas S.
GTM
Small-Business (50 or fewer emp.)
"Smartlead makes high volume cold email sending easier"
4.5/5
What do you like best about Smartlead?

We like unlimited mailbox rotation, builtin email warmup for high volume scaling cold emails. We send over 100k emails per month and their platform has been very convenient for us. Their AI features are evolving and pretty good, it proactively identifies issues and guides us. Onboarding and support has been smooth. UI is getting better as well. Overall pretty happy with Smartlead. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

Haven't had any major issues to complain about Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Small-Business (50 or fewer emp.)
"Unlimited Mailboxes and a Unified Inbox That Streamline High-Volume Campaigns"
4/5
What do you like best about Smartlead?

The unlimited mailbox model is the big one — we rotate sending across dozens of inboxes per campaign without per-seat pricing eating the margin. The unified master inbox keeps every reply from every mailbox in one view, so nothing slips through during the day. Warmup runs automatically in the background, and the API/webhooks make it easy to wire replies into Slack and our CRM. Campaign setup with spintax and per-lead custom variables is fast once you have your workflow down. Review collected by and hosted on G2.com.

What do you dislike about Smartlead?

The UI can lag with large lead lists, and analytics are serviceable but basic — we export data out for deeper reporting. Support is responsive but documentation for some API edge cases is thin. Review collected by and hosted on G2.com.