
Smartlead takes the hardest part of cold email, deliverability, and basically handles it for me. My emails actually land in the primary inbox of the right prospects instead of getting buried in spam. The platform is simple to use and it just works, which makes running outreach campaigns for my startup, Sponja (sponja.ai), a lot less stressful. What I value most is how it manages domain health on its own: it runs the mailbox warm-ups and spaces out the sending automatically so my sender reputation stays healthy. I just upload a CSV of my prospects and my copy, and Smartlead handles the rest. Review collected by and hosted on G2.com.
Honestly, not much. The main thing is the mobile app. I'm on Android, and it feels limited next to the web version. I'd love to check campaign stats and replies on the go without reaching for my laptop. It's a minor gripe though, and it hasn't gotten in the way of the results. Review collected by and hosted on G2.com.