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Smartfluence Reviews & Product Details

Smartfluence is the leading influencer marketing discovery and management platform that algorithmically connects brands and advertisers with social media influencers using machine learning and artificial intelligence. Trusted by hundreds of brands, Smartfluence scales influencer marketing programs and provides access to in-depth audience insights on any social media influencer.

Seller

Smartfluence

Languages Supported

English

Product Description

Smartfluence is a platform that algorithmically connects brands and advertisers with social media influencers using machine learning and artificial intelligence. The influencer marketing industry is rapidly growing, but in its nascent stages it suffers from a tremendous amount of disorganization and chaos. The two major problems we see revolve around matching and pricing.

Overview by

David Ko

Pricing

Pricing provided by Smartfluence.

Essential Package

$1,000.00

Advanced Package

Contact Us

Per Year

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Smartfluence Reviews (15)

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KB

Karen B.

Founder

Small-Business (50 or fewer emp.)

6/29/2021

"Smartfluence is the BEST influencer marketing platform we have used!"

5/5

What do you like best about Smartfluence?

Smartfluence is the best platform we have used amongst a few that we have tried out over the years, including GRIN & Upfluence. The audience detail and reports take our due diligence to the next level, and we can confidently execute social media campaigns and our in-store influencer events. Review collected by and hosted on G2.com.

What do you dislike about Smartfluence?

Not many downsides to Smartfluence. I wish we locked in our contracts to take advantage of their annual discounts. Review collected by and hosted on G2.com.

Recommendations to others considering Smartfluence:

If you are looking for the most effective and efficient influencer marketing platform to assess influencers for your brand, you must try Smartfluence. They also have a free account for anyone looking to test the platform first. Review collected by and hosted on G2.com.

What problems is Smartfluence solving and how is that benefiting you?

Previously, we had no way of finding influencers who had real followers that could drive traffic to our Instagram page / new e-commerce store and our retail store. Since we are a high-touch fashion company, we require every influencer that represents the brand to really understand what we represent and they need to provide consistent messaging to our audience. With the Smartfluence platform, we are able to achieve these results since we can accurately determine which influencers are authentic and which will be a negative add to our brand. Review collected by and hosted on G2.com.

BY

Bob Y.

Influencer Marketing Manager

6/17/2021

"Smartfluence is the BEST influencer marketing platform for data-driven marketers"

5/5

What do you like best about Smartfluence?

Smartfluence's reports have been an absolute game changer. I've had bad experiences before using influencers who ended up having fake followers or influencer who purchased old accounts and took over. Smartfluence's tool allows me to do a deep dive into every influencer's audience so I know exactly what I'm getting into when I reach out to someone new. Review collected by and hosted on G2.com.

What do you dislike about Smartfluence?

I would love it if I could search for TikTok influencers too, beyond just Instagram influencers. The reports allow me to pull for TikTok, YouTube, and Instagram, but the search is limited to just Instagram. Review collected by and hosted on G2.com.

What problems is Smartfluence solving and how is that benefiting you?

I've been able to avoid issues with influencers who buy fake followers, likes, and comments. It's also helped me figure out what to pay influencers instead of just accepting the asking prices they throw my way. Effectively, Smartfluence has made my research and analysis on influencers significantly easier. Review collected by and hosted on G2.com.

AF

ariel f.

Social Media Manager

Small-Business (50 or fewer emp.)

6/23/2021

"The best influencer marketing platform I have used thus-far"

5/5

What do you like best about Smartfluence?

Smartfluence's tool allows me to do a deep dive into every influencer's audience so I know exactly what I'm getting into when I reach out to someone new. Review collected by and hosted on G2.com.

What do you dislike about Smartfluence?

I would love for them to add on the feature of management tools. Review collected by and hosted on G2.com.

GA

Georgia A.

Marketing & Partnerships

Small-Business (50 or fewer emp.)

2/3/2021

"Social Media Marketers - Switch to Smartfluence NOW"

5/5

What do you like best about Smartfluence?

Smartfluence is the best influencer and social media audience reporting tool I have seen on the market. There is no comparison to its competitors. The data is far superior and organized in a way that is helping to inform my client social media and partnership strategies. I'm so impressed by the quality of the software, and the customer service. The demo was very informative and helpful in understanding what metrics would be useful to know and why. Any questions I have had have been promptly responded to by a member of their team. If you are using an alternative to Smartfluence you are using dated, overpriced software and should immediately switch. Review collected by and hosted on G2.com.

What do you dislike about Smartfluence?

There is nothing to dislike about Smartfluence. Review collected by and hosted on G2.com.

UR

Verified User in Retail

Small-Business (50 or fewer emp.)

2/25/2019

"Fast results and great team!"

5/5

What do you like best about Smartfluence?

Identifying influencers and outreach was really simple on the Smartfluence platform. I was able to reach out to many influencers and manage my relationship with them. There were also very sophisticated audience analytics that helped us target very niche specific audiences which we needed to market our product. A+++ on their audience analytics. Review collected by and hosted on G2.com.

What do you dislike about Smartfluence?

It would have been nice to have a method for bulk bidding multiple influencers at once. Also some form of built in chat would have been useful when we wanted to ask questions to the team. We ended up emailing the team and the team was very responsive, so that ended up being less of an issue. Review collected by and hosted on G2.com.