--- title: SMARTe Reviews meta_title: 'SMARTe Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 25 reviews by the users' company size, role or industry to find out how SMARTe works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 25 scale: '5' date_modified: '2026-08-07' parent_category: name: Sales Tools url: https://www.g2.com/categories/sales-tools --- # SMARTe Reviews **Vendor:** Smarte **Category:** [Sales Intelligence Software](https://www.g2.com/categories/sales-intelligence) **Average Rating:** 4.6/5.0 **Total Reviews:** 25 ## About SMARTe SMARTe is a global GTM data foundation built for the AI era. Revenue teams use it to find and reach prospects across 200+ countries, prioritize accounts showing active buying intent, and run AI-driven prospecting and enrichment workflows with native MCP support. All of this runs on consumption-based pricing. The platform gives sales and marketing teams 289M+ verified B2B contacts and 66M+ company profiles, with 75% US direct dial coverage and 50% globally. Bombora-powered intent signals span 18,000+ topics with weekly refresh, giving teams topic-level visibility into which accounts are actively researching relevant solutions. Five precision filters and three heat tiers narrow that down further. Teams focus on accounts likely to convert now, not ones that showed interest months ago. Technographic data covers 64K+ data points, so teams can target accounts by the specific tools already in their stack. Job change tracking and buying group mapping round out the platform, helping teams follow contacts into new roles and identify who else needs to be in the deal. SMARTe's native MCP support lets AI agents query contact, company, and intent data directly, powering prospecting and enrichment workflows without manual exports between systems. The platform integrates with Salesforce, HubSpot, Outreach, Salesloft, Clay, Zapier, and n8n. Teams can put this data to work inside tools they already use. Its Chrome extension pulls contact and company data directly from LinkedIn and company websites, cutting out manual research between platforms. Consumption-based pricing means teams pay for what they use instead of buying seats they won't fill, a direct alternative to ZoomInfo's per-seat model. SOC 2, GDPR, and CCPA compliance give teams the assurance they need to run global campaigns. ## SMARTe Pros & Cons **What users like:** - Users value the **excellent contact information** provided by SMARTe, enhancing their marketing and sales outreach significantly. (8 reviews) - Users value the **responsive customer support** of SMARTe, enhancing their overall experience and satisfaction with the tool. (6 reviews) - Users appreciate the **ease of use** of SMARTe, highlighting its intuitive interface and quick setup for data projects. (6 reviews) - Users value the **data accuracy** of SMARTe, finding it essential for effective B2B sales and outreach efforts. (4 reviews) - Users appreciate the **efficiency** of SMARTe, benefiting from seamless integration and up-to-date information for data projects. (4 reviews) - Helpful (4 reviews) - Speed (4 reviews) - Time-saving (4 reviews) - Accuracy (3 reviews) - Effective (3 reviews) **What users dislike:** - Users experience **integration issues** with SMARTe, noting inconsistencies in contact accuracy and potential CRM sync problems. (2 reviews) - Users find that **outdated information** in SMARTe can hinder outreach efforts and lead to inefficiencies. (2 reviews) - Users find that **contact accuracy is inconsistent** , particularly with niche accounts, leading to issues like duplicate entries. (1 reviews) - Users report **inconsistent contact accuracy** and potential duplicates from CRM sync issues with SMARTe. (1 reviews) - Users experience **inconsistent contact accuracy** with niche accounts, and syncing issues may lead to duplicates. (1 reviews) - Users find SMARTe to be **expensive** , especially for smaller sales teams, affecting its accessibility. (1 reviews) - Inaccurate Data (1 reviews) - Incorrect Contacts (1 reviews) - Insufficient Contact Information (1 reviews) - Lead Management Issues (1 reviews) ## SMARTe Reviews ### 1. Accurate B2B Data and Seamless Enrichment for Sales Success **Rating:** 4.5/5.0 stars **Reviewed by:** Nitesh S. | Senior BDE | Expert in Lead Generation, Client Relations & Revenue Growth, Mid-Market (51-1000 emp.) **Reviewed Date:** November 21, 2025 **What do you like best about SMARTe?** SMARTe gives highly accurate B2B contact data with excellent enrichment capabilities, which helps me spend less time searching and more time selling. **What do you dislike about SMARTe?** Sometimes the contact accuracy isn’t consistent, especially for niche accounts and the CRM sync can create duplicates if not set up properly. **What problems is SMARTe solving and how is that benefiting you?** SMARTe solves the problem of inaccurate prospect data and time-consuming research. It gives me verified contacts, enriched accounts, and seamless CRM syncing so I spend less time searching and more time selling. ### 2. Trusted partner for quality data **Rating:** 5.0/5.0 stars **Reviewed by:** Faith C. | Team Lead, Marketing Operations Specialist, Financial Services, Enterprise (> 1000 emp.) **Reviewed Date:** February 04, 2025 **What do you like best about SMARTe?** What I like about smarte is supporting us with our data building projects and they are compliant with GDPR which is one of our requirements. Their data also has a schedule update making sure we will use up to date contact information. Their software also has an advance search like ZoomInfo which we can filter and check if our target market is available. Our recent project with them is integration with our CRM which makes the process of checking information convenient and efficient. **What do you dislike about SMARTe?** There are challenges in getting leads from APAC countries **What problems is SMARTe solving and how is that benefiting you?** The problem that smarte solved and benefited our team is the integration of the smarte platform with SFDC. We don’t need to go to their software every time we want to check contact information or look for the updated leads information. By implementing the integration, we can smoothly access contact information in real time via our SFDC account, making it easier and efficient. This is helpful in terms of verifying information about our prospects or customers. ### 3. A Great Tool for Data Building Projects and Integration **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** February 07, 2025 **What do you like best about SMARTe?** I use SMARTe and I can say that it is a great tool for all our data building projects. It provides contact details, including email addresses and phone or mobile numbers. I also love that it can be integrated with Salesforce and SSO enabled for faster access. The ease of use, its user-friendly interface, and implementation make it a great tool. The customer success manager and support team are very helpful too. **What do you dislike about SMARTe?** No tool is perfect, but SMARTe is receptive to our feedback and makes improvements. So, for now, I don't have anything to dislike. **What problems is SMARTe solving and how is that benefiting you?** updating outdated contacts, acquiring new leads, and Salesforce integration. ### 4. Finding New Leads with SMARTe **Rating:** 5.0/5.0 stars **Reviewed by:** Sriram I. | Manager Marketing Operations, Small-Business (50 or fewer emp.) **Reviewed Date:** July 02, 2024 **What do you like best about SMARTe?** I've been using SMARTe for a while now, and I'm really impressed with their data platform. It's helped me identify and connect with new prospects much more easily. The data is always accurate and up-to-date, which is essential for B2B sales. Overall, I would highly recommend SMARTe to any sales professional looking to improve their outreach efforts. **What do you dislike about SMARTe?** I've been using SMARTe for a while now, and I'm impressed with its ability to find and connect with new prospects. The data is usually accurate, which is helpful. However, I've noticed that occasionally the data can be outdated, which can lead to wasted outreach efforts. Additionally, the pricing can be a bit on the high side for smaller sales teams. **What problems is SMARTe solving and how is that benefiting you?** The real benefit, Focused outreach. With the right contact information, I can personalize my messages and connect with the people who actually have the power to say yes. This translates to a much stronger pipeline full of qualified leads. ### 5. Great information in an easy to use package **Rating:** 4.5/5.0 stars **Reviewed by:** Ryan M. | Director of Product Management, Mid-Market (51-1000 emp.) **Reviewed Date:** June 19, 2024 **What do you like best about SMARTe?** SMARTe made it very quick and easy to get started. Once I activated my account I was doing lookups and getting information within minutes. It was extremely easy to implement and had multiple ways to access information. We used this platform daily not just for our sales and marketing efforts, but also for our clients and their marketing efforts as well. The chrome extension made it a seamless integration into the daiy workflow of our account executives. And in the rare case we did have an issue or a question, the team was very responsive with customer support. We even got e-mails notifying us of new contact information for our lookups that was not previously provided. **What do you dislike about SMARTe?** I'm not sure there are many downsides - there would occasionally be companies that we were not able to locate in the database, but they were usually smaller companies that were obscure. Probably the main piece of feedback would be that there are sometimes mulitple people listed under a company with the same title when that would not be possible. For instance, several CFO's listed. When that occurs, there should be a process to determine which record is the most updated. **What problems is SMARTe solving and how is that benefiting you?** Outreach to potential clients and customers ### 6. Highly Recommended! **Rating:** 5.0/5.0 stars **Reviewed by:** Yogeh V. | Inside Sales Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** July 03, 2024 **What do you like best about SMARTe?** I use SMARTe daily for prospecting. It provides various tools to support this, and I find the Chrome Extension particularly useful for accessing contact details via LinkedIn Sales Nav. Given the challenges of finding this information in Europe, SMARTe has been invaluable to me. It has significantly sped up and improved the efficiency and precision of my prospecting efforts. My feedback on the tool is extremely positive. **What do you dislike about SMARTe?** Duration of log in, usually with a day of not use logs out automatically **What problems is SMARTe solving and how is that benefiting you?** SMARTe provides various tools to support prospecting activities. Personally, I frequently use the Chrome Extension to access contact details from LinkedIn Sales Nav. Particularly in Europe, where finding such information can be challenging, I must admit that the tool performs exceptionally well. ### 7. SDR ready **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.) **Reviewed Date:** June 25, 2024 **What do you like best about SMARTe?** SMARTe has truly revolutionized our global prospecting efforts with its exceptional global coverage and extensive database of mobile numbers. The ability to reach prospects across different regions with such accuracy is invaluable to our marketing and sales teams. One of the standout features is the exclusive focus on corporate email addresses, which significantly improves the quality and relevance of our outreach. . **What do you dislike about SMARTe?** The only area for improvement would be the user interface, which could be a bit more intuitive. However, this is a minor issue compared to the substantial benefits SMARTe provides **What problems is SMARTe solving and how is that benefiting you?** Mobile numbers and email address ### 8. Smarte Review - User of 1 year **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** July 10, 2024 **What do you like best about SMARTe?** Smarte has been helpful to our company in enriching contacts. Our representative is great at communication and keeping us updated. We use Smarte a few times a quarter for enrichment. **What do you dislike about SMARTe?** Unfortunately, we have seen a reduction in the number of features that Smarte provides. Without the Bespoke product, we've found that our enrichment projects have suffered as a result. **What problems is SMARTe solving and how is that benefiting you?** Smarte assists us with contact enrichment for various domains that we purchase. We purchase thousands of domains a quarter that need to be enriched for contacts. ## SMARTe Discussions - [What is SMARTe Data Platform used for?](https://www.g2.com/discussions/what-is-smarte-data-platform-used-for) - [https://www.g2.com/wizard/new-review/products/smarte-data-platform/take_survey?last_completed_step=2&product_id=smarte-data-platform&role=sales](https://www.g2.com/discussions/https-www-g2-com-wizard-new-review-products-smarte-data-platform-take_survey-last_completed_step-2-product_id-smarte-data-platform-role-sales) - 1 upvote - [View SMARTe pricing details and edition comparison](https://www.g2.com/products/smarte/reviews?filters%5Bsentiment_snippet%5D=1527372&qs=pros-and-cons§ion=pricing&secure%5Bexpires_at%5D=2026-08-14+19%3A05%3A10+-0500&secure%5Bsession_id%5D=ae1199a7-1be2-43df-a936-99816a9f5e2a&secure%5Btoken%5D=81bea1de295ac3b67984ab696025ca2dea2c0990a8d6e6a520eaf340611203fd&format=llm_user) ## SMARTe Features **Additional Functionality** - Calendar Sync - CRM - Conversation Intelligence - Lead Qualification - Strategic Planning - Customizable Reports - Visual Analytics - Customer Profiles - Activity Tracking - Alerts/Notifications - Contact Database - Lead Scoring - Data Import/Export - Data Cleansing - Prospecting Tools - Sentiment Analysis - Multi-Channel Data Collection - AI Copilot - Dashboard Creation - Engagement Tracking - Generative AI - Lead Generation - Interaction Tracking - Predictive Analytics - Customizable Templates - Collaboration Tools - For Sales Teams/Organizations **Data Availability** - Contact Data Availability - Company Data Availability - Industry Research Availability - Technographic Data Availability **Lead Generation** - Lead Builder - CRM Integration - Marketing Automation Integration - Social Media Integration - Data Import & Export Tools **Lead Intelligence** - Lead Validation - Lead Enrichment - Lead Quality - Lead Analysis - Browser Extension **Lead Monitoring** - Features - Performance - Identification - Lead Capture **Data collection** - Natural Language Processing (NLP) - Data Sources - Custom Research Sources - Lead Enrichment - Advanced Data Collection **Agentic AI - Lead Mining** - Cross-system Integration - Proactive Assistance **Agentic AI - Lead Capture** - Cross-system Integration - Proactive Assistance **Agentic AI - Salesforce AppExchange Apps** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Data Accuracy** - Contact Data Accuracy - Company Data Accuracy - Technographic Data Accuracy **Data Capture** - Mobile - Websites - Social Media - Data **Segment Trending** - Web - Social - Benchmarks - Finance **Agentic AI - Lead Intelligence** - Cross-system Integration **Analytics** - Export/Import - Reporting **Analysis** - Custom Dashboards - Reports - Integrations **Agentic AI - Sales Intelligence** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - AI/Machine Learning - Third-Party Integrations - Calendar/Reminder System **Platform** - Internationalization - User, Role, and Access Management - Performance and Reliability - Reporting/Dashboards - Mobile User Support - APIs - Deal Management - Sales Pipeline Management - Lead Management - Contact Management - Workflow Management - Territory Management - Sales Activity Management **Customization** - Web Forms - Personalization - Templates - Integration - Social Media Integration - Customizable Forms - Customizable Templates **Platform** - Search - User, Role, And Access Management - Mobile User Support - Alerts - Collaboration - Compliance **Additional Functionality** - Lead Segmentation - Conversion Tracking - Activity Dashboard - A/B Testing - AI Copilot - Pipeline Management - Drag & Drop - Reporting & Statistics - Multi-Campaign - Prospecting Tools - Customizable Fields - Lead Distribution - Event Triggered Actions - Engagement Tracking - Generative AI - Chat/Messaging - CRM - Email Marketing - Template Management - Lead Nurturing - Customizable Branding - Contact Management - Contact Database - Email Management - Real-Time Notifications - Customer Segmentation - Surveys & Feedback - Campaign Management - Activity Tracking - Alerts/Notifications - Data Extraction - Lead Notifications - Reporting/Analytics - Dashboard - Business Card/Badge Scanning - Lead Generation - Customer Database - Autoresponders - Lead Qualification - API - Forms Management - Visitor Tracking - Lead Management - Campaign Analytics - Search/Filter - Campaign Planning - Lead Scoring - Email Tracking - Drip Campaigns - Campaign Segmentation - Lead Verification/Validation - Source Tracking - Calendar Management - Reminders - Interaction Tracking - Opportunity Management - Sales Reports - Document Storage - Sales Trend Analysis - Monitoring - For Sales Teams/Organizations - Sales Forecasting - Workflow Management - Task Management **Agentic AI - Market Intelligence** - Cross-system Integration - Proactive Assistance **Features** - Lead Builder - Integration to CRM/Marketing Automation - Data Cleaning/Enrichment - Data Segmentation/Filtering - Search - News/People Alerts - Connections - Reporting - Messaging - Real-Time Data - Intent Data - Sales Automation - Email Marketing - Real-Time Reporting ## Top SMARTe Alternatives - [GTM Workspace - Powered by ZoomInfo](https://www.g2.com/products/gtm-workspace-powered-by-zoominfo/reviews) - 4.5/5.0 (8,875 reviews) - [Lusha](https://www.g2.com/products/lusha/reviews) - 4.3/5.0 (1,605 reviews) - [Apollo.io](https://www.g2.com/products/apollo-io/reviews) - 4.7/5.0 (9,411 reviews)