---
title: Smarketing Cloud Reviews
meta_title: 'Smarketing Cloud Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter reviews by the users' company size, role or industry to find
  out how Smarketing Cloud works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 1
  scale: '5'
date_modified: '2026-07-26'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---


# Smarketing Cloud Reviews
**Vendor:** SMarketing Cloud  
**Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 1
## About Smarketing Cloud
Smarketing Cloud is a single sophisticated Sales &amp; Marketing Platform for smart marketers and advertisers. Our platform delivers real-time omnichannel marketing and campaign optimization with predictive analytics and big data management technologies.




## Smarketing Cloud Reviews
  ### 1. Great ABM tool for Enterprise Clients

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Capital Markets | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 15, 2020

**What do you like best about Smarketing Cloud?**

The ABM is easy to set up and use ongoing.

**What do you dislike about Smarketing Cloud?**

The price is high but that is what you get at the enterprise level.

**What problems is Smarketing Cloud solving and how is that benefiting you?**

Personalizing our website at a deeper level for site visitors.


## Smarketing Cloud Discussions
  - [What is Smarketing Cloud used for?](https://www.g2.com/discussions/what-is-smarketing-cloud-used-for)

- [View Smarketing Cloud pricing details and edition comparison](https://www.g2.com/products/smarketing-cloud/reviews?filters%5Bnps_score%5D%5B%5D=5&section=pricing&secure%5Bexpires_at%5D=2026-08-14+10%3A07%3A15+-0500&secure%5Bsession_id%5D=0a640c39-6ed1-495d-9f9a-a0bd6279893f&secure%5Btoken%5D=729bea94ae31eec8956ed7b2ae8b9a29f2580e7d8ab1446a300620eafc8df098&format=llm_user)

## Smarketing Cloud Features
**Email Marketing**
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses

**Online Marketing**
- Landing Pages and Forms
- Dynamic Content
- A/B Testing
- Mobile Optimized
- Search Tracking and Optimization
- Conversion Rate Optimization
- Multivariate Testing
- Customizable Forms

**Lead Generation**
- Lead Builder
- CRM Integration
- Marketing Automation Integration
- Social Media Integration
- Data Import & Export Tools

**Templates**
- Text and Themes
- Stock Images
- Proofing
- Mobile Responsive

**Agentic AI - Lead Scoring**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Decision Making
- AI/Machine Learning
- Social Media Integration
- Third-Party Integrations

**Lead Management**
- Marketing Lead Database
- Data Quality Management
- Segmentation
- Lead Scoring and Grading
- Lead Nurturing
- Email Tracking
- Automated Alerts and Tasks
- CRM Lead Integration
- Third-Party Integrations
- Real-Time Data
- Social Marketing
- Email Marketing
- Multi-Channel Marketing
- Conversion Tracking
- ROI Tracking
- Activity Tracking
- Engagement Tracking
- Campaign Segmentation
- Search Marketing
- SMS Marketing
- Website Visitor Tracking

**Attribution**
- Lead Opportunity
- Lead Assignment
- Pipeline Acceleration

**Edit**
- Pre-Made
- Build
- HTML

**Campaign Management**
- Program Management
- Event / Webinar Marketing
- Calendaring
- Budgeting
- Campaign Management
- Workflow Management
- Template Management

**Discovery**
- Lead Management
- Scoring/Ranking
- Lead Context
- Pipeline Management
- Workflow Management
- Opportunity Management
- Task Management
- Contact Management
- Calendar Management
- Email Management
- Campaign Management

**Logistics**
- Analytics
- Issues
- Integrations
- Shareable Link

**Social**
- Social Listening
- Social Sharing
- Social Campaigns
- Social Media Engagement
- Social Media Advertising
- Drip Campaigns
- Multi-Campaign

**Management**
- Conversion Viability
- Workflow

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Reporting & Analytics**
- Basic Reporting
- Web Analytics
- ROI Analytics
- Revenue Analytics
- SEO / Keyword Analytics
- Behavior Analytics
- Real-Time Analytics
- Campaign Analytics
- Website Analytics
- Visual Analytics
- Sales Analytics

**Platform**
- Data Synchronization
- Analysis
- Sales Trend Analysis
- Demographic/Firmographic Data
- Real-Time Data

**Agentic AI - Email Template Builder**
- Autonomous Task Execution
- Cross-system Integration

**Additional Functionality**
- Drag & Drop
- Interaction Tracking
- Customizable Fields
- Multiple Scoring Models
- CRM
- Customer Segmentation
- Predictive Analytics
- Prioritization
- Lead Qualification
- Contact Database
- Reporting & Statistics
- Alerts/Notifications
- Email Marketing
- Lead Nurturing
- Web Forms
- Document Storage
- Search/Filter
- Prospecting Tools
- Email Tracking
- Sales Forecasting
- Customizable Templates
- Lead Generation
- Sales Reports
- Lead Distribution
- Data Enrichment
- AI Copilot
- API
- Real-Time Notifications
- Lead Capture
- Reminders
- Generative AI
- Forecasting
- Email Templates
- Activity Dashboard
- Activity Tracking
- Workflow Automation

**Platform**
- Customization 
- Workflow Capability
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Performance and Reliability
- Output Document Generation
- Lead Generation
- Content Management
- Lead Management
- List Management
- Mobile Access

**Agentic AI - Marketing Automation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making
- Campaign Planning

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications
- Social Media Integration

**Additional Functionality**
- Social Promotion
- Customizable Branding
- Monitoring
- CRM
- Reporting & Statistics
- Live Chat
- Customer Journey Mapping
- Generative AI
- Mass Texting
- Drag & Drop
- Email Templates
- Automated Scheduling
- Campaign Scheduling
- AI Copilot
- Social Media Monitoring
- Activity Dashboard
- Lead Capture
- Customizable Templates
- Marketing Automation
- Event Triggered Actions
- Marketing Calendar
- Customizable CTAs
- Multi-Channel Communication
- Data Import/Export
- Lead Qualification

## Top Smarketing Cloud Alternatives
  - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,243 reviews)
  - [Thryv](https://www.g2.com/products/thryv/reviews) - 4.3/5.0 (1,894 reviews)
  - [Ortto](https://www.g2.com/products/ortto/reviews) - 4.4/5.0 (610 reviews)

