---
title: Skyword360 Reviews
meta_title: 'Skyword360 Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 197 reviews by the users' company size, role or industry
  to find out how Skyword360 works for a business like yours.
aggregate_rating:
  rating_value: 4.3
  review_count: 197
  scale: '5'
date_modified: '2026-08-09'
parent_category:
  name: Content Marketing
  url: https://www.g2.com/categories/content-marketing
---


# Skyword360 Reviews
**Vendor:** Skyword  
**Category:** [Content Creation Software](https://www.g2.com/categories/content-creation)  
**Average Rating:** 4.3/5.0  
**Total Reviews:** 197
## About Skyword360
The Skyword360 platform puts content at the core of all marketing activities. Skyword360 is designed to ensure all cross-channel planning, content creation, and activation aligns with an enterprise&#39;s overall content strategy and marketing goals. With this content-centric approach, marketing leaders are empowered to create unique and aligned customer experiences that differentiate their brands and drive measurable results. Skyword360 provides tools for all of the essential elements of content operations: strategy, planning, creation, collection, activation, personalization, and optimization. With an international freelance community from over 46 countries and the ability to translate the platform into 14 languages, content operations can be seamlessly executed at scale.




## Skyword360 Reviews
  ### 1. Good Product

**Rating:** 4.5/5.0 stars

**Reviewed by:** Spencer C. | Salesforce Architect, Enterprise (> 1000 emp.)

**Reviewed Date:** November 14, 2017

**What do you like best about Skyword360?**

Very easy to see impact based on my metrics.

**What do you dislike about Skyword360?**

It's a bit difficult to find the right reporting that will help prove my impact.

**What problems is Skyword360 solving and how is that benefiting you?**

Prove worth of spend and goals to actual metrics.

  ### 2. Its different....

**Rating:** 4.0/5.0 stars

**Reviewed by:** jennifer h. | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 25, 2017

**What do you like best about Skyword360?**

I didnt really care for this product at all.

**What do you dislike about Skyword360?**

It was to slow and it took to long to figure out.

**What problems is Skyword360 solving and how is that benefiting you?**

We are still trying it out.

  ### 3. Track Maven

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Higher Education | Enterprise (> 1000 emp.)

**Reviewed Date:** December 08, 2017

**What do you like best about Skyword360?**

It's a great tool to analyse content, which is generally a blackbox

**What do you dislike about Skyword360?**

The level of insights received is not as high as some other tools in the market

**What problems is Skyword360 solving and how is that benefiting you?**

SEO. Track maven has helped understand how our content is trending relative to other competitors  It has also aided in conducting market research which helps the product dev team.

  ### 4. Great, but some technical improvements needed

**Rating:** 3.5/5.0 stars

**Reviewed by:** Jennifer K. | Blog Manager & Content Writer, Information Technology and Services, Enterprise (> 1000 emp.)

**Reviewed Date:** March 17, 2017

**What do you like best about Skyword360?**

-How easy it is to create new content
-The team at Skyword I work with
-Ease of reviewing content ideas

**What do you dislike about Skyword360?**

-Lose any code you add to the main content box, like YouTube embed code, CTAs...
-There seem to be some bugs.. like I can't see the text format toolbar at the top of the content box unless I scroll down past it and go back up, suggested tags work half of the time, the other half it says I have no content
-There could be more SEO assessment requirements that don't just focus on keywords

**What problems is Skyword360 solving and how is that benefiting you?**

-A way for freelancers and internal writers to get their work edited and formatted correctly

  ### 5. Easily track all the changes in my followers

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Sports | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 09, 2018

**What do you like best about Skyword360?**

The tagging feature makes it really easy to see how different posts do

**What do you dislike about Skyword360?**

Nothing really. Everything is very easy and intuitive

**What problems is Skyword360 solving and how is that benefiting you?**

Tracking changes in followers / Checking growth
Helps show what content types are more effective 

  ### 6. Best platform that I have tried

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Writing and Editing | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 12, 2017

**What do you like best about Skyword360?**

The ability to get quality writing gigs that value what I do.

**What do you dislike about Skyword360?**

Conforming your writing to preset templates can take some getting used to.

**What problems is Skyword360 solving and how is that benefiting you?**

Skyword helps me land writing gigs that I probably would not have access to without their ability to negotiate with Fortune 500 companies.

  ### 7. Would Highly Recommend Skyword

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shahrzad W. | Freelance Consultant, Airlines/Aviation, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 06, 2017

**What do you like best about Skyword360?**

I love how easy the platform is to use. Creating content, adding media and ensuring SEO standards are met is incredibly easy. The system is constantly updated based on user feedback to make the process even better. I like that we can now chat directly with editors on specific assignments through the platform.

**What do you dislike about Skyword360?**

In earlier versions it was difficult to communicate with editors, but that has become much better recently. I think there's room for improvement in the contributor profile section. Links are often broken and info is missing that has to be entered manually. 

**Recommendations to others considering Skyword360:**

I love writing for clients through this platform and the support staff is amazing. Highly recommend to others.

**What problems is Skyword360 solving and how is that benefiting you?**

Skyword makes it easy to connect with clients and create content. 

  ### 8. Track Maven

**Rating:** 4.0/5.0 stars

**Reviewed by:** Tricia G. | Brand Marketing Manager, Gambling & Casinos, Enterprise (> 1000 emp.)

**Reviewed Date:** May 25, 2017

**What do you like best about Skyword360?**

-Instantaneous campaign results and reports
-Track Maven support team! They are always there and willing to assist.
- Easy to navigate dashboard

**What do you dislike about Skyword360?**

It would be wonderful if there was a way to have tags automatically populate. 

**What problems is Skyword360 solving and how is that benefiting you?**

We are better understanding what and when we post on social. What resonates with guests? What should we post more of, what should we try differently in order to gain a competitive advantage. 

  ### 9. Scale-able Quality Content Platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** February 21, 2017

**What do you like best about Skyword360?**

I love that Skyword offers an all-in-one content platform that is scale-able, quality-focused and innovative.  From ideation to amplification and even analytics, all content management can happen within the Skyword platform. The built-in SEO checklist gives me peace of mind that the content being created will work hard for me, and it does--the monthly keyword ranking report proves so. 

**What do you dislike about Skyword360?**

For a program that leverages non-professional writers, it can feel a little clunky at times.  The elements of the program that make it work for seasoned freelance writers can sometimes deter the average person from joining the content program (i.e. several step application, several step publication process, dual profiles). 

**What problems is Skyword360 solving and how is that benefiting you?**

Skyword helps us organize an army of brand ambassadors.  Creating unique, local content that is of good quality isn't easy. The Skyword platform gives us a standard format for all articles and a set of program guidelines that keeps our content consistent.

  ### 10. I am a self-employed contributor of articles for Skyword's ADP TotalSource program.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Wendy H. | Freelance Journalist/TV Producer, Writing and Editing, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

I appreciate the detailed assignment briefs, responsive, flexible and organized editorial team and the article ideas -- which are well thought-out and timely.

**What do you dislike about Skyword360?**

Once in awhile on the platform, the software will say that the keyword wasn't used X number of times when it was, but overall, it's a very user-friendly platform.

**Recommendations to others considering Skyword360:**

The platform is an easy way for writers and editorial teams and clients to work together. 

**What problems is Skyword360 solving and how is that benefiting you?**

Not having to seek out and pitch clients, and not having to pitch ideas saves me lots of time and therefore increases my hourly rate. The benefits of having the Skyword team as 'middle men', so to speak, means I can concentrate on the creative end of the work, rather than the administrative or other time-consuming parts.

  ### 11. Using Skyword to Manage Regional Bloggers

**Rating:** 4.0/5.0 stars

**Reviewed by:** Sharon L. | Digital Content Specialist, Real Estate, Enterprise (> 1000 emp.)

**Reviewed Date:** June 15, 2017

**What do you like best about Skyword360?**

I love that we can onboard our own bloggers as well as have access to a network of available bloggers. The platform is easy to use, and I find the in-person (or email) support that we get  from client services.  

**What do you dislike about Skyword360?**

Some of our regional bloggers  don't know  how to get started. Clearer process once you are log in would be great. Maybe numbering the tabs? Or a short 2 or 3 minute video when  someone starts for the first time. 

**What problems is Skyword360 solving and how is that benefiting you?**

Engaging bloggers across the country once they get onboarded and keeping them interested. 

  ### 12. Freelancer pleased by Skyword's platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Megan W. | Content Strategist, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

I've used many other freelance platforms in the past. Often they feel like content mills and devalue the freelancer's work. Skyword offers fair pay and diverse clients which make them a rewarding platform to work for. 

**What do you dislike about Skyword360?**

As a freelancer, the work can be spotty at times. The first 6 months or so, I had consistent work. A few programs I'm working in halted content production so the company could catch up with the archive they'd accrued. The abundance of work started to lessen after the initial punch for content. 

**What problems is Skyword360 solving and how is that benefiting you?**

Having software that allows a business to take advantage of the freelance economy is valuable for many reasons. You don't have to employ part-time or full-time writers, rather you can utilize the resources as necessary. 

  ### 13. Helpful Platform For Contributors

**Rating:** 4.5/5.0 stars

**Reviewed by:** Elizabeth W. | Writer, Editor, and Content Strategist, Writing and Editing, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

I appreciate how easy it is to submit work. The platform speeds up the assignment and submission process, making it simpler for me to do my job. The individuals I've worked with on Skyword's team have also been extremely helpful. 

**What do you dislike about Skyword360?**

I wish there were a way for contributors to include their preferences for deadlines. I've been assigned deadlines at midnight on a Saturday night — that's not ideal! 

**What problems is Skyword360 solving and how is that benefiting you?**

I appreciate the transparency around each stage of the content creation process. From pitching through payment, I always know the status of every project. I also appreciate the built-in feedback on articles, especially the number of people who have read them. Being paid through Skyword's system is also a big plus. 

  ### 14. Not For Everyone

**Rating:** 0.5/5.0 stars

**Reviewed by:** Verified User in Telecommunications | Enterprise (> 1000 emp.)

**Reviewed Date:** November 28, 2017

**What do you like best about Skyword360?**

User interface is great & the swag they give out is very customer friendly.

**What do you dislike about Skyword360?**

The tool is user-friendly but overall doesn't do the job desires

**Recommendations to others considering Skyword360:**

Be aware of the requirement going in

**What problems is Skyword360 solving and how is that benefiting you?**

No longer using but was trying to track competition better

  ### 15. Content marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Human Resources | Enterprise (> 1000 emp.)

**Reviewed Date:** December 21, 2017

**What do you like best about Skyword360?**

Great for those with low resources it’s cost effective way for content marketing

**What do you dislike about Skyword360?**

Native reporting is great but integrated reporting with analytics tools like google analytics can be improved

**What problems is Skyword360 solving and how is that benefiting you?**

Content

  ### 16. Trackmaven was very helpful in tradeshow marketing

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Events Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** November 17, 2017

**What do you like best about Skyword360?**

I like that youre able to see all what your comps. are doing.

**What do you dislike about Skyword360?**

I dont like that the email function is just pulling from the generic emails and you dont get to few the whole campaign in my case.

**What problems is Skyword360 solving and how is that benefiting you?**

Trying to get more competitors 

  ### 17. Quick analytics and user friendly

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** November 07, 2017

**What do you like best about Skyword360?**

This tool provides quick and thorough analysis of your social media posts. 

**What do you dislike about Skyword360?**

The analytics should be more accurate and should be presented in a more user friendly manner

**Recommendations to others considering Skyword360:**

No recommendations

**What problems is Skyword360 solving and how is that benefiting you?**

We are able to get all the numbers and analytics in short to present it to our board

  ### 18. Fantastic platform for freelancers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Patricia C. | Freelance writer/editor, Writing and Editing, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

The skyword teams I've worked with have been extremely responsive and helpful. The platform is easy to use and follow. The portfolio that is automatically updated has also been extremely helpful and a timesaver.

**What do you dislike about Skyword360?**

I have no complaints about skyword. The only thing I would like to see out of convenience is more reporting options, especially reports that can be exported in excel for earnings or published articles and pageviews.

**Recommendations to others considering Skyword360:**

As a writer, have patience. It takes time to build up clients and be matched. Keep your portfolio updated even with personal blog articles so that you can be matched.

**What problems is Skyword360 solving and how is that benefiting you?**

I have been a freelance writer since 2014. I work part-time, and skyword clients make up the bulk of my business. Tracking work is easy through the platform. Working with skyword and being matched with clients has allowed me to focus on paying work, rather than needing to spend a lot of my business time searching for new work. With 2 kids taking up the rest of my non-working time, my business would not be thriving the way it is today without skyword. 

  ### 19. Great resource for writers

**Rating:** 5.0/5.0 stars

**Reviewed by:** Cara S. | Writer/Editor/Marketing Specialist, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

Skyword helps me connect with real clients who are looking for my specific skill set. They make it easy to claim assignments, build articles and submit my work.

**What do you dislike about Skyword360?**

I'd like to be able to be considered for more client assignments.

**Recommendations to others considering Skyword360:**

Content is king and hiring the right people can help take your business where you want it to go. Skyword attracts professional writers, lets clients set their rates, and helps you find the best people with the right experience to help represent your brand. 

As a writer with experience writing for three different Skyword clients so far, I'm impressed with their professional treatment of writers, their response time, and the way they help connect clients with writers and stay out of the equation to let everyone do what they do best. 

The CMT is really top-notch -- I've worked with many content management tools over the years, both custom and out-of-the-box, and it's terrific how easy Skyword makes it to create, evaluate, and submit content. The evaluation step really saves time on the writer's end and it saves many editorial person-hours as well. The system is always on and available and rarely ever have I had an issue after years of contributing content. When I have had an issue, support has been there to resolve it quickly and efficiently with only one reach-out every time.

**What problems is Skyword360 solving and how is that benefiting you?**

As a freelancer, I spend 30% of my time looking for new clients. Skyword lets me spend less time looking for clients and more time writing and earning a living!

  ### 20. The most writer-friendly client I've ever worked with.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Evan W. | Freelance Writer, Marketing and Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

Access to big-name clients and pay that ranges from fair to way more than fair. 

**What do you dislike about Skyword360?**

"Dislike" is a pretty strong word since I haven't had a complaint with the company that wasn't understandable from a rational standpoint. That said, their business model is such that, when a client is getting ready to drop from a program you're part of, they can't really tell you until the relationship has ended - this can make for a scary situation where you're scrambling to make up for a hole in your income. 

That said: 

1. It's pretty much the exact same way directly dealing with clients: Usually they aren't going to go "well, we are going to drop you in X weeks, so prepare." 
2. I've worked with this company in some capacity or another for going on five years now and have only had this happen in a way that seriously impacts my revenue twice. 

So maybe that's more a knock on the nature of the business than anything? I don't know. 

**What problems is Skyword360 solving and how is that benefiting you?**

Finding clients. Having to help develop the style of content they want - instead of reaching out and "starting from scratch" with new clients, so to speak, Skyword does all that early legwork and has you write. I like the ability to shape content with the people I'm working with but it's also nice to just sit down and do an article. 

  ### 21. The gold standard for content creation services from a writer's standpoint

**Rating:** 5.0/5.0 stars

**Reviewed by:** Kyleigh R. | Freelance Writer, Writing and Editing, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

Skyword helps me find amazing clients. I don't have to market myself, and they maintain a portfolio to display my past work. They handle payment, they provide editing services, the platform is easy to use, and the tech support has been exceptional. All of the managers have been helpful and responsive. I feel extremely fortunate to be a part of this organization.

**What do you dislike about Skyword360?**

First, it was hard to get started. I think I was a member of Skyword for a year before I was offered a program. 
Second, I do wish there was a better system for feedback. Sometimes when I look at the published form of the content I submitted, it's almost unrecognizable from what I wrote. A few lines about why the changes were made could help me improve in future articles. 
Along that same vein, when a relationship with a client changes, I'd appreciate more understanding of the situation, whether I, as a writer, wasn't a good fit, or if the client decided to go another direction, etc. 

**Recommendations to others considering Skyword360:**

Sign up now, you will love it!

**What problems is Skyword360 solving and how is that benefiting you?**

I don't know if I solve problems,  per se. 
The benefits for me personally have been many. I have learned a lot about many health-related topics, I have improved my writing and researching style and I have earned supplemental income. Win-win-win.

  ### 22. Skyword Review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Allison P. | Skywriter, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

I have been fortunate enough to be a Skywriter for more than three years. It's been a wonderful and educational experience, and I enjoy writing informational pieces that can help others. The flexibility and direction provided by the Skyword team is beyond compare, in the world of freelance/contract writing, and I would recommend Skyword to anyone!

**What do you dislike about Skyword360?**

I would have to dig deep to think of things I don't like about working for Skyword. I suppose that my only constructive criticism would be to be careful of the keyword/phrase required, and how that word/phrase would word in a sentence. For example, when assigned the keyphrase "how to teach employees to sleep better", that is a difficult phrase to work into a sentence, between two and six times. That would be the ONLY thing that I would suggest, and I won't even say I dislike it. It's merely a challenge that needs to be worked around!

**What problems is Skyword360 solving and how is that benefiting you?**

As a writer for Skyword, I enjoy creating content that benefits small business owners, while offering unique and informative suggestions to positively impact business and the workforce.

  ### 23. I work with Skywoard as a contributor

**Rating:** 5.0/5.0 stars

**Reviewed by:** Derek B. | Adjunct Faculty, Higher Education, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

Working with Skyword provides an opportunity to share facts and insights from my research.

From my perspective, it's designed to be a win/win situation:

- Vendors get interesting content from qualified sources
- My research and insights get exposure to a wider audience
- It's good for my personal brand
- The modest compensation sweetens the pot

**What do you dislike about Skyword360?**

Variable compensation provides a greater incentive to work with some vendors - and a disincentive to work with others

Some vendors take impossibly long to review, approach, and publish the content that I worked so hard on - regardless of whether or not I was compensated, no one wants to see their hard work hidden in the dark

**Recommendations to others considering Skyword360:**

B2B marketing is fueled by fresh, relevant content - few companies can provide that entirely on their own. Skyword provides a simple, scalable solution to that challenge.

**What problems is Skyword360 solving and how is that benefiting you?**

Visibility and exposure for research and insights
Support for company brand and personal brand

  ### 24. Forward 2017 review

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** June 21, 2017

**What do you like best about Skyword360?**

Very impressed with the targeted sessions held during Forward 2017, particularly on creating content that is interactive and specific to your audience. The Samsung omni-channel and creative sessions were insightful, humorous and engaging.  Well done!

**What do you dislike about Skyword360?**

I recommend larger rooms - some of the sessions were standing room only.  However, I view this as a good problem, given how popular those tracks were.  

**Recommendations to others considering Skyword360:**

Based on what I've experienced thus far, the content is top-notch and specific to different industries and audiences.

**What problems is Skyword360 solving and how is that benefiting you?**

it's critical to bring your audience in with targeted content that is created specifically for your clients' needs. A generic approach won't work, and it was helpful to see evidence of this during Forward 2017.

  ### 25. Every specialized brand writer should be on this platform...

**Rating:** 5.0/5.0 stars

**Reviewed by:** Megan W. | Healthcare Content Strategy Consultant/Principal, Hospital & Health Care, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

I love the fact that you can connect with brands that would normally be inaccessible to individual writers. Being a part of enterprise writing teams has taught me a lot about content strategy and even refining my voice for a broader audience. 

Bi-weekly pay is great too.

**What do you dislike about Skyword360?**

The one thing I'd like is to be able to contact other brands directly or apply directly to other teams.

**Recommendations to others considering Skyword360:**

As a writer, it's a no-brainer. 

I consult small and medium-sized companies building out content presences. Any business looking to build a more organized and automated content presence should consider this solution.

**What problems is Skyword360 solving and how is that benefiting you?**

I help B2B healthcare tech companies create online content that generates leads. 

  ### 26. Responsive team committed to program success

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 14, 2017

**What do you like best about Skyword360?**

Organization of all assets, flexible publishing calendar, ability to customize workflows, new ideation tool

**What do you dislike about Skyword360?**

The platform isn't very visually appealing. I know its design is robust on the back end, which is what I'm most concerned about. But the skin could use a little love.

**Recommendations to others considering Skyword360:**

Skyword is more committed to the success of your program than any other vendor I've worked with or considered. They're incredibly strategic and understand your business needs. The platform is continually improving to back up and match the service they provide through human interaction.

**What problems is Skyword360 solving and how is that benefiting you?**

Although our pageviews have been down slightly, we have seen more consistent traffic to our online store through text links in the articles. We've also been able to broaden our content topics as a brand, though our audience seems to be slow in expecting those new content subjects from us. 

  ### 27. Skyword helps talented freelance writers get good work

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** December 16, 2017

**What do you like best about Skyword360?**

I like the quality of assignments and secure payment.

**What do you dislike about Skyword360?**

There's nothing to dislike about Skyword.

**Recommendations to others considering Skyword360:**

This is a great product.

**What problems is Skyword360 solving and how is that benefiting you?**

Skyword provides me good freelance work.

  ### 28. TrackMaven review

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Restaurants | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 30, 2017

**What do you like best about Skyword360?**

competitive intelligence, great reports, great marketing platform

**What do you dislike about Skyword360?**

It takes awhile to learn how to use everything

**Recommendations to others considering Skyword360:**

I would highly recommend!!!

**What problems is Skyword360 solving and how is that benefiting you?**

Marketing. We improved are marketing strategy tremendously. 

  ### 29. Easy to use platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Corey K. | Freelance Writer, Writing and Editing, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

The skyword platform is user friendly. It's easy to link text and to upload photos. There's really no learning curve to speak of. 

**What do you dislike about Skyword360?**

At one time, I received notification in the activity feed and via email when a pitch idea was rejected. I no longer get those, and it would be helpful for understanding the status of my work. Explanations for rejections would also be helpful in tailoring future pitches.

**What problems is Skyword360 solving and how is that benefiting you?**

I am helping two clients - MasterPass and Reader's Digest - reach consumers, with varying goals. I support the sales of products, and hopefully entertain and educate consumers simultaneously, for MasterPass. I educate and inform consumers of multiple issues, ranging from health to book reviews, for Reader's Digest. Both types of writing are a blast. I find my work through the Skyword platform to be very rewarding.

  ### 30. difficulties at first, but good times later

**Rating:** 5.0/5.0 stars

**Reviewed by:** Thiago C. | Coordenador de curso, Higher Education, Enterprise (> 1000 emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

Fairness, direct approach, excellent team, confiability in payment

**What do you dislike about Skyword360?**

Sometimes I would like to write more on an article and there is a limit on words number. And also the SEO - I think that it may turn the text a little boring.

But I understand the reason both things exists.

**Recommendations to others considering Skyword360:**

Skyword is really dedicated to make the right content for the the right public. 

**What problems is Skyword360 solving and how is that benefiting you?**

I'm writing for Waze, trying to solve problems for advertising agencies using that plataform. For me it has been an amazing experience that opened several doors.

I'm getting real good responses from the market.

  ### 31. Very Helpful for Competitor Analysis!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Insurance | Enterprise (> 1000 emp.)

**Reviewed Date:** September 25, 2017

**What do you like best about Skyword360?**

I am a big fan of the new dashboards that help you easily see competitor reports.

**What do you dislike about Skyword360?**

It's limited in its capabilities., while it's very specific to competitors, there is an opportunity to be a full service reporting tool.

**What problems is Skyword360 solving and how is that benefiting you?**

Based on competitor reporting, there's a clear divide in budgets and how they are spent.

  ### 32. My favorite freelance writing connection!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Maureen W. | Sustainability Coordinator, Higher Education, Enterprise (> 1000 emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

The Skyword platform is very easy to use, no training required. The staff and editors are easy to get along with and do their job well. The steady work through clients that hire Skyword is great! I have used other platforms and have had negative experiences with misunderstanding workflow and pushy editors. Skyword is my favorite site that helps me do my job as a freelance writer. 

**What do you dislike about Skyword360?**

Delayed payment is a bit frustrating but not a big deal (twice a month after the piece is accepted).

**What problems is Skyword360 solving and how is that benefiting you?**

Finding clients is the hardest part of being a freelance writer. You have to write for someone, afterall! Skyword connects me with businesses that need content and need it regularly. I don't have to manage the relationship with the business - Skyword is my favorite middle man!

  ### 33. Handy tool for preparing SEO content

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Writing and Editing | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

The grading system and structure make it easy to create content that fit SEO parameters and understand where edits are required. Readability scores also helpful, although I'm not sure what my target should be. 

**What do you dislike about Skyword360?**

It can be hard to understand some of the SEO requirements. Whenever I need info to help me understand a requirement for say, tags or meta data, (How many tags should I choose? for example) I have to leave the page and make sure I saved. Would prefer pop-up tutorials. In the tag pulldown, every time you choose a tag you have to start scrolling down again from the top to find another on. 

**What problems is Skyword360 solving and how is that benefiting you?**

Helping potential users understand business problems and how tech can solve them. The tool helps me help brands develop SEO-optimized content appropriate for their audience.

  ### 34. A topnotch platform from which to contribute

**Rating:** 5.0/5.0 stars

**Reviewed by:** Lorna H. | Writer, Marketing and Advertising, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

As a writer for multiple media content companies, I can honestly say that Skyword offers a topnotch platform from which to contribute. Not only is their online security the best I’ve seen, the draft page is easy to navigate, and in few clicks, you can promote your completed articles (and yourself) all over the Web.        

**What do you dislike about Skyword360?**

Although the draft page is easy to use, it could benefit from a cleaner look, an option to view your in-progress article as it will appear live, and a more diverse image library.

**What problems is Skyword360 solving and how is that benefiting you?**

Today's content writer puts brands on the map with a friendly voice that speaks to their clientele demographic. Writing for organized companies like Skyword takes the "backstage" work out of the equation, so that you can focus solely on each client's literary needs.  

  ### 35. TrackMaven

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Market Research | Enterprise (> 1000 emp.)

**Reviewed Date:** July 31, 2017

**What do you like best about Skyword360?**

Great customer service. Very valuable as a tool to track competitors.

**What do you dislike about Skyword360?**

The UI can be difficult to master. But the training helps

**What problems is Skyword360 solving and how is that benefiting you?**

We use the tool primarily as a way to monitor competitors marketing and content.

  ### 36. So great for competitor intelligence!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Higher Education | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 26, 2017

**What do you like best about Skyword360?**

The TrackMaven content feed is an amazing tool for seeing and comparing all our social media content AND that of other colleges and universities. Also, their customer service is top notch!

**What do you dislike about Skyword360?**

It's a bit pricey for a non-profit and the terminology of marketing products/services doesn't always translate well to an educational institution.

**What problems is Skyword360 solving and how is that benefiting you?**

TrackMaven gives us a super easy way to gather and share our analytics in one place.

  ### 37. Skyword Content Marketing Platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Stephanie V. | Digital Marketing Specialist II, Hospital & Health Care, Enterprise (> 1000 emp.)

**Reviewed Date:** February 20, 2017

**What do you like best about Skyword360?**

Skyword's customer service is outstanding. If there's ever an issue or question, they respond within hours -- if not -- minutes. The team is also receptive to feedback for ways to improve the platform. One platform feature I like best is the ease of finding and paying freelance writers all within the platform. 

**What do you dislike about Skyword360?**

It's hard for me to find something I don't like about Skyword. If I had one minor dislike, it would be that the Review Queue can be a bit overwhelming. It might be nice to have more filtering or search options.

**What problems is Skyword360 solving and how is that benefiting you?**

Improved quality content creation. Using more freelancers to write content takes a large burden off of our clinical marketing team.

  ### 38. The Best at Matching Writer's Skills to Client Needs

**Rating:** 5.0/5.0 stars

**Reviewed by:** Laure J. | Freelance Writer, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

My favorite thing about Skyword is that they have a great pool of writers and they take the time to match qualified writers with each client's company and needs. 

**What do you dislike about Skyword360?**

I really can't think of a single thing that has been unpleasant in my experience with Skyword. 

**Recommendations to others considering Skyword360:**

Skyword is great at helping you get your website where you want it to be. Whether you know exactly what you want, or you just know you need something for your site but don't know what, they'll help you out. 

**What problems is Skyword360 solving and how is that benefiting you?**

Content creation is always a problem because running a business takes so much time and effort, there is simply no time to sit down and do keyword research, come up with ideas, and write copy. Skyword handles all that.

  ### 39. ADP Thrive

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Human Resources | Enterprise (> 1000 emp.)

**Reviewed Date:** February 20, 2017

**What do you like best about Skyword360?**

Access to their writers.  The Skyword platform itself is easy to navigate.  

Skyword is helping us execute our content marketing strategy, which we could never do with our limited internal resources.  

At the start, the team was very helpful in getting us aligned and off the ground.  They invested a ton of time beyond their remit (including helping create a video about our new platform for a sales conference in very short order).

**What do you dislike about Skyword360?**

Some technology / digital issues linger (e.g., photo size).  Also, although newly introduced, their Storynomics needs to filter down into the actual posts we publish.  Lastly, it would be great if they had a headline editor that focused on helping us create compelling, attention-grabbing headlines.

**Recommendations to others considering Skyword360:**

Explore whether your content stays exactly within your value proposition / product set or could extend beyond it to get more traffic to your site.  We've had lots of discussions about that questions.

**What problems is Skyword360 solving and how is that benefiting you?**

Building more relevant brand awareness.

Our brand has been introduced to new readers, many of whom are returning to site.

  ### 40. Takes the subjectivity out of competitive social benchmarking

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Research | Enterprise (> 1000 emp.)

**Reviewed Date:** May 25, 2017

**What do you like best about Skyword360?**

The variety of reports and dashboards that can be built to assess social performance and benchmark against competitors. More important has been the responsiveness of the TrackMaven team and their dedication to customer success with using the platform. Substantial improvement of the software, UI, features in last year. 

**What do you dislike about Skyword360?**

That I don't have enough time to spend in TrackMaven. 

**What problems is Skyword360 solving and how is that benefiting you?**

Delivers expected data to support marketing insights.

  ### 41. Skyword Succeeds

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gary W. | Owner, Writing and Editing, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 27, 2017

**What do you like best about Skyword360?**

Easy to use, intuitive interface for the most part.

**What do you dislike about Skyword360?**

I have trouble figuring out how to leave a comment on a highlighted section of text. 
There's a bug when you copy a title from Word and try to paste into the article headline it defaults into an error message.

**Recommendations to others considering Skyword360:**

Like any platform, you get out of what you put into it. Make sure to populate important areas for contributors such as style guides, audiences etc. so the foundations of your content marketing program are widely distributed and easily accessed.

**What problems is Skyword360 solving and how is that benefiting you?**

Content marketing management system, I'm on the contributor side of the equation. It's a good communication platform between editors and writers, it easy to see the assignments and deadlines.

  ### 42. Freelance writer

**Rating:** 5.0/5.0 stars

**Reviewed by:** Carolyn H. | Freelance Writer, Computer Software, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

I love the quality of the clients and assignments. They pay well and on time, and the work itself is enjoyable. Skyword editors are also very communicative and easy to work with.

**What do you dislike about Skyword360?**

I wish I received more clients through the platform. I only have one now but know my experience could match others as well.

**What problems is Skyword360 solving and how is that benefiting you?**

I'm solving the issue of finding clients, which can be time-consuming. Having that time to dedicate to the work improves the end product's quality overall.

  ### 43. Exclusive High Quality Content Generation

**Rating:** 4.5/5.0 stars

**Reviewed by:** Benjamin E. J. | Freelance Automotive Writing, Automotive, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

As a freelancer, sometimes it's hard to break into high-profile client offerings. Skyword's clients are some of the best-known companies.

**What do you dislike about Skyword360?**

I think Skyword could use a better messaging system between clients and contractors. For articles, I think it would be nice to have a per-assignment chat available to discuss it.

**What problems is Skyword360 solving and how is that benefiting you?**

Finding well-paying, high-profile, and high-visibility clients can be difficult. I believe at least one new client has discovered me because of having produced content through Skyword.

  ### 44. A robust and easy to use content creation platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Internet | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 27, 2017

**What do you like best about Skyword360?**

Skyword is an excellent all-in-one content creation platform where writers, editors, and content marketers can synchronize their work. As a writer, I find it incredibly helpful to have all the resources I need (editorial guidelines, SEO analyzer tool, image library, etc) in one place. If I have a question for the tech support team, they respond with a helpful answer right away. 

**What do you dislike about Skyword360?**

I don't dislike anything about the platform, but it is worth noting that there's a small learning curve when you're just getting started. Once you understand the basics, it's quite easy to use. 

**Recommendations to others considering Skyword360:**

I recommend getting a full trial of the product and making sure that it meets the needs of your content marketing program. From my perspective, it's quite customizable and can be configured to meet whatever requirements you may have. The best way to ensure success with an software implementation such as this one is to do some internal work beforehand to make sure you know exactly what you need, exactly what you want, and come prepared with questions for the team to answer. I have always found them knowledgeable and hard-working. If for some reason they don't have an answer to your particular question, you can bet that they will find it for you.

**What problems is Skyword360 solving and how is that benefiting you?**

I've been able to work with fantastic editors on a host of articles that I truly enjoyed writing. The people I work with at Skyword are very professional, on top of their game, and a pleasure to collaborate with.

  ### 45. My reccommendation

**Rating:** 3.0/5.0 stars

**Reviewed by:** Lauren M. | Social Media Manager, Information Technology and Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** July 27, 2017

**What do you like best about Skyword360?**

The analytics tool inside the Trackmaven platform.

**What do you dislike about Skyword360?**

I can't remember disliking anything about the platform

**What problems is Skyword360 solving and how is that benefiting you?**

Social scheduling, analytics, and content creation 

  ### 46. Amazing Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Elisa J. | Writer, Writing and Editing, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

This is an excellent platform. When I was writing on XoJane, it was so easy to communicate with editors and pitch ideas! I wish every publication used Skyword. It would be much easier!

**What do you dislike about Skyword360?**

Nothing, except I don't know how to use Skyword now that XoJane is no longer accepting material.

**Recommendations to others considering Skyword360:**

I don't have any recommendations, extremely simple to use.

**What problems is Skyword360 solving and how is that benefiting you?**

Its just the perfect way to pitch multiple pitches at once. Really excellent.

  ### 47. Working for a dream firm

**Rating:** 5.0/5.0 stars

**Reviewed by:** Diane F. | Freelance Writer, Editor, Proofreader | Content Marketing Strategist | Forbes & ADP Contributor, Writing and Editing, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

I like the editorial team I work with. Also like being able to give feedback on assignments. For example, if I know something is old or overdone news, I can pass that on to the team, and we can figure out a better assignment.

**What do you dislike about Skyword360?**

Can't cut/paste from Word. Would like to have spell check show as I'm typing like in Word. That would cut out a step in the submission process.

**What problems is Skyword360 solving and how is that benefiting you?**

Working with Skyword lessens the amount of time I spend marketing. The pay may be lower than other gigs, but the work is steady, which makes up for the gap. 

  ### 48. Skyword Platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Human Resources | Enterprise (> 1000 emp.)

**Reviewed Date:** February 13, 2017

**What do you like best about Skyword360?**

Editorial support- the team feels like an extension of our own.  They've taken time to join education sessions with our SME's to better understand the subject matter we'd like to cover.  They are receptive to constructive criticism through ideation.

**What do you dislike about Skyword360?**

Publishing quirks and inability to send reminder notification for articles sitting in any particular queue for an extended amount of time. Having to go back in and add links and republish when we extend a content series. Having to delete author posts if we remove a contributor to our site for competitive reasons.

**What problems is Skyword360 solving and how is that benefiting you?**

Our blog strategy was among the first solid strides we made when adapting to a more persona-driven marketing strategy.  The blogs continue to perform above benchmarks driving net new traffic to our brand.

  ### 49. Worthwhile analytics tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Insurance | Enterprise (> 1000 emp.)

**Reviewed Date:** May 30, 2017

**What do you like best about Skyword360?**

Great for competitive analysis and tying social efforts through to lower funnel outcomes

**What do you dislike about Skyword360?**

currently only integrates with Google Analytics 

**What problems is Skyword360 solving and how is that benefiting you?**

competitive audits; informing content strategy; social analytics; standardizing cross-channel metrics 

  ### 50. Skyword's easy-to-use writing platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Pamela W. | Freelance Copywriter/Editor/Owner, Writing and Editing, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 26, 2017

**What do you like best about Skyword360?**

Being able to write for a variety of industries on topics I like

**What do you dislike about Skyword360?**

Sometimes the photo choices to accompany articles are limited.

**What problems is Skyword360 solving and how is that benefiting you?**

It's been a great help in my freelance writing career and enabled me to have a lot of good samples to show for my work.


## Skyword360 Discussions
  - [What are the main features of Skyword?](https://www.g2.com/discussions/4425-main-features) - 1 comment, 1 upvote
  - [What makes Skyword unique?](https://www.g2.com/discussions/4424-storynomics) - 1 comment, 1 upvote
  - [How can I see a demo of the Skyword Platform?](https://www.g2.com/discussions/how-can-i-see-a-demo-of-the-skyword-platform) - 1 comment, 1 upvote

- [View Skyword360 pricing details and edition comparison](https://www.g2.com/products/skyword360/reviews?page=3&section=pricing&secure%5Bexpires_at%5D=2026-08-09+05%3A19%3A32+-0500&secure%5Bsession_id%5D=183cb457-be4f-498d-b95b-445a990cb863&secure%5Btoken%5D=2e9e01629f0be2c65c7813f05083be31d6d19c4c672f2a574714d0d7a71f088c&format=llm_user)

## Skyword360 Features
**Content Creation**
- Content Creation Tools
- Buyer Personas
- Content Management
- Campaign Management
- SEO Management
- Workflow Management
- Template Management

**Content Creation**
- Content Management

**Planning**
- Scheduling Integration

**Agentic AI - Content Experience Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Content Distribution**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Optimization**
- SEO
- A/B Testing
- Dashboards & Reporting
- Audience Targeting
- ROI Reporting

**Hiring**
- RFP Creator
- Messaging
- Freelance Screening
- Freelance Profiles

**Optimization**
- ROI Reporting

**Publishing**
- Execute Content Publication

**Logistics**
- Customizable Templated Workflows
- Internal Communication
- Version Control
- Editing and Approval Tools
- Distribution Features
- Social Media Integration
- User, Role, and Access Management
- Approval Process Control

**Project Management**
- Calendar
- Guidelines and Policies
- Workflow Builder
- Digital Asset Management

**Social Media**
- Social Media Integration

**Payment**
- Payment Automation
- Secure Payments
- Multi-Currency Payments
- Multiple Payment Methods

**Planning**
- Collaborative Editorial Calendars / Scheduling Content

**Generative AI**
- AI Text Generation
- AI Text Generation
- AI Text Summarization
- AI Text-to-Image
- AI Text-to-Video

**Additional Functionality**
- Alerts/Notifications
- Publish Scheduling
- Email Marketing
- Content Library
- Conversion Tracking
- Generative AI
- AI Copilot
- Social Promotion
- Data Visualization
- Editorial Calendar
- Drag & Drop
- Campaign Analytics
- Campaign Planning
- Multi-Channel Campaigns
- Engagement Tracking
- Customizable Templates
- Reporting & Statistics
- Customizable Branding
- Categorization/Grouping
- Data Import/Export
- Filtering
- Activity Tracking
- Social Media Monitoring

**Agentic AI - Content Creation**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

## Top Skyword360 Alternatives
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  - [Upwork](https://www.g2.com/products/upwork/reviews) - 4.5/5.0 (3,102 reviews)
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