--- title: Singular Reviews meta_title: 'Singular Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 529 reviews by the users' company size, role or industry to find out how Singular works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 529 scale: '5' date_modified: '2026-08-10' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Singular Reviews **Vendor:** Singular **Category:** [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics) **Average Rating:** 4.6/5.0 **Total Reviews:** 529 ## About Singular Singular is the only end-to-end marketing attribution and analytics platform that uncovers true ROI across all marketing channels. We transform complex marketing data into actionable insights by unifying campaign data from thousands of channels with cross-device attribution data. Leading brands like LinkedIn, Nike, WB Games, and Rovio rely on Singular to maximize every marketing dollar, eliminate wasted spend, and drive higher user retention. With superior ROI reporting, advanced fraud prevention, user engagement capabilities, and unmatched data accessibility, marketers can finally drive faster growth with smarter insights. ## Singular Pros & Cons **What users like:** - Users highlight the **exceptional customer support** of Singular, noting quick responses and effective problem-solving. (80 reviews) - Users find Singular to be **easy to implement and user-friendly** , enhancing their campaign management experience significantly. (64 reviews) - Users find Singular's **support and customer service invaluable** , providing timely assistance and tailored solutions effectively. (47 reviews) - Users appreciate the **flexibility and customization** of Singular, enhancing their data analysis and decision-making processes. (46 reviews) - Users value the **clear and user-friendly reporting** capabilities of Singular, enhancing campaign management and support. (36 reviews) - Users value the **deep campaign performance analysis** of Singular, enhancing marketing data consolidation and decision-making. (34 reviews) - Easy Integrations (31 reviews) - Users value the **easy integration and supportive customer service** of Singular for effective data management and analytics. (29 reviews) - Users value the **quick integration implementation** by Singular, appreciating their responsiveness and commitment to user requests. (25 reviews) - Insights (24 reviews) **What users dislike:** - Users note the **poor interface design** of Singular, finding some workflows and UI elements unintuitive and cumbersome. (18 reviews) - Users find the **UI lacking** , as it requires additional support and flexibility for a smoother experience. (18 reviews) - Users note the **limited sharing options** and struggle with accuracy in conversions, impacting trust in performance data. (16 reviews) - Users note **data limitations** like incomplete conversions and delayed reporting, impacting campaign optimization and trust in results. (15 reviews) - Users experience **limited attribution capabilities** with Singular, resulting in gaps and inaccuracies in performance analysis for campaigns. (15 reviews) - Users find **UI design issues** and complex integrations in Singular can hinder usability and slow down analysis. (15 reviews) - Users find **attribution issues** problematic, struggling with unclear credit assignment and reliability across multiple devices. (14 reviews) - Users report significant **dashboard issues** , noting a lack of customization and an unintuitive interface that hinders usability. (14 reviews) - Users often face **integration issues** with Singular, complicating setups and slowing down campaign execution and analysis. (14 reviews) - Users face a **lack of information** regarding cohort setup and documentation, complicating their understanding and usage of Singular. (14 reviews) ## Singular Reviews ### 1. Singular has been really helpful with app analytics **Rating:** 5.0/5.0 stars **Reviewed by:** Suleksh V. | Growth Associate, Mid-Market (51-1000 emp.) **Reviewed Date:** December 17, 2021 **What do you like best about Singular?** Singular is by far the best tool we have used for in-app analytics and campaign performance measurement **What do you dislike about Singular?** The UI of the campaign report section could have been made better **What problems is Singular solving and how is that benefiting you?** We are trying to analyse the traffic and conversions from all of our paid ads and organic campaigns. Benefits include quick technical support and assistance **Official Response from Yoni Amias:** > Suleksh, thanks so much for taking the time to write in. Really happy that you have enjoyed our support of your app analytics. Also hoping that you are enjoying the new dashboards! ### 2. I love singular and Yoni **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Gambling & Casinos | Mid-Market (51-1000 emp.) **Reviewed Date:** March 05, 2022 **What do you like best about Singular?** I can see all the data i want, i can create dashboards which are easy to create and use **What do you dislike about Singular?** sometimes the dashboard is not workeing, delay in cost data **What problems is Singular solving and how is that benefiting you?** cost data, soon we will switch to full use of the platform, so we will be able to see aggragted data **Official Response from Yoni Amias:** > Thanks so much for the love - we love Yoni too :-) Hope that you're enjoying the dashboard speed updates. Those delays should be a thing of the past. We really appreciate you taking the time to write in and are really happy that Singular is giving you what you need to view the data that you need to optimize - easily! Looking forward to continuing to support you as you grow ### 3. Singular has been a great partner **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** February 24, 2022 **What do you like best about Singular?** Singular has been supportive in the sense of providing new products to help our business better measure our attribution, especially during a time of signal loss. **What do you dislike about Singular?** Singular can improve on giving more timely support on open tickets. There have been many cases in the past where specific tickets have taken a significant amount of time to resolve. **Recommendations to others considering Singular:** n/a **What problems is Singular solving and how is that benefiting you?** SKAN and AMM deprecation have been the biggest issues. We are still working with singular on how to better our measurement process, but there is still a lot of work to be done. **Official Response from Yoni Amias:** > Thanks so much for taking the time to write in, we really appreciate your feedback! It's certainly a time of testing to find the right measurement mix amongst all these crazy industry disruptions. Marketers worldwide are feeling it. We're confident that together, will settle on just the right formula to help you better optimize and grow. ### 4. One of the best out there **Rating:** 5.0/5.0 stars **Reviewed by:** Ido N. | VP GameOps, Small-Business (50 or fewer emp.) **Reviewed Date:** May 26, 2021 **What do you like best about Singular?** The system offering: from the actual business contribution and variety of available networks to the actual support of the team. During the integration, we had great support - in the integration plan, support, and technical changes that were needed in order to accommodate our business logic. Comparing to other systems in the market, we are seeing a high degree of reliability, which is timely and includes a very decent SLA. Comparing to other solutions, this one is much more attractive and priced in a competitive way. **What do you dislike about Singular?** Some features were missing and were created to our request, in order to match our previous system's offering. This took some time, but ultimately developed, and still requires some adjustments. The good thing is that the Singular team was very receptive towards this feedback and created these features to satisfy our needs. **What problems is Singular solving and how is that benefiting you?** The API is very reliable and maintains proper reporting in case of a failed push - that allows us to have a much better awareness of our data's status and to fix it as soon as possible. **Official Response from Yoni Amias:** > Ido, thank you for taking the time to write this review. We are so happy to read of how happy you are with Singular ### 5. Singular is our solution for all marketing attribution and performance data **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Computer Games | Small-Business (50 or fewer emp.) **Reviewed Date:** December 16, 2021 **What do you like best about Singular?** 1. Having a one-stop-shop for my marketing data - both aggregated cost data and performance metrics in one place. 2. Very convenient SKAN dashboard to help with IDFA deprecation. 3. Super easy to add new cost data connectors. **What do you dislike about Singular?** Most things were going pretty smoothly when migrating to Singular. **What problems is Singular solving and how is that benefiting you?** The problem of not having all of our data in one place - no need for an internal BI for a small company. The problem of IDFA deprecation - we're able to determine the performance pretty easily. ### 6. Review on Singular-Huuugegames cost aggregation interface **Rating:** 5.0/5.0 stars **Reviewed by:** Matan S. | P, Mid-Market (51-1000 emp.) **Reviewed Date:** December 09, 2021 **What do you like best about Singular?** 1. Guys were very professional 2. Quick responding to our questions 3. Always make sure to be aware with our integration status **What do you dislike about Singular?** There were few small bugs in existing connectors, but I have to say there were fixed quite fast **What problems is Singular solving and how is that benefiting you?** Stable and reliable cost aggregations. Good support upon issues. **Official Response from Yoni Amias:** > Thrilled to have you on board Matan and so happy it's been such a positive process so far! Looking forward to far more positive collaboration and much celebration as you grow and succeed. Thanks for taking the time to write in. ### 7. MMP & spend ingestion product review **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Leisure, Travel & Tourism | Enterprise (> 1000 emp.) **Reviewed Date:** May 16, 2022 **What do you like best about Singular?** Simple to use, responsive support team, and product team looking towards future developments in the broader landscape. **What do you dislike about Singular?** Still early in development of CTV measurement and integration across the OTT/CTV landscape. **What problems is Singular solving and how is that benefiting you?** Solving for attribution and spend ingestion. We get industry nnowlesge and general strategy for growth. **Official Response from Yoni Amias:** > Thanks so much for taking the time to write in! We are excited to continue working and growing with you ### 8. Singular Review **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Sports | Enterprise (> 1000 emp.) **Reviewed Date:** May 03, 2022 **What do you like best about Singular?** Responsiveness to new support requests.. **What do you dislike about Singular?** Miscommunications from contrasting nomenclatures. **What problems is Singular solving and how is that benefiting you?** Web & App Attribution. **Official Response from Yoni Amias:** > Thanks for taking the time to write! Really happy that you are able to combine your web and app attribution with us ### 9. Singular is the Perfect Marketing Attribution Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Devrat S. | Product Manager, Enterprise (> 1000 emp.) **Reviewed Date:** October 26, 2021 **What do you like best about Singular?** 1) The variety of options we have at hand to solve our requirements, be it analysis or data retrieval 2) Excellent customer support from their Sales, Relationship and Engineering teams **What do you dislike about Singular?** The dashboard UX can be worked upon. No major issue. Just some good to have features can be added **What problems is Singular solving and how is that benefiting you?** Our main issue was marketing attribution. This has now stabilized and working well for us, giving great results **Official Response from Yoni Amias:** > Thanks so much for taking the time to write Devrat! We are so happy that Singular has been a good solution for you. Looking forward to watching your continued growth ### 10. Leading cost aggregation partner with amazing customer support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Entertainment | Mid-Market (51-1000 emp.) **Reviewed Date:** February 24, 2022 **What do you like best about Singular?** User-friendly dashboard Automated spend alerts Wide coverage of integrated networks Customer support **What do you dislike about Singular?** Less support as a marketing analytics partner vs a mobile attribution. **What problems is Singular solving and how is that benefiting you?** Countless hours of time saved not having to worry about UA cost aggregation and reporting across all marketing channels. **Official Response from Yoni Amias:** > So, so happy that Singular is saving you time and resources, and giving you the opportunity to work more efficiently! Thanks so much for taking the time to write in ### 11. - Onboarding was very smooth **Rating:** 4.5/5.0 stars **Reviewed by:** Rushikesh G. | Business Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** November 16, 2021 **What do you like best about Singular?** - Whenever we faced any difficulties or had doubts POCs from singular helped us to resolve them quickly **What do you dislike about Singular?** - The UI is bit buggy, after doing any change we had to refresh the page to see the result **What problems is Singular solving and how is that benefiting you?** - Finding the correct flow of the users **Official Response from Yoni Amias:** > Rushikesh, we're happy that you've found the Singular team to be helpful and that the system is helping you to optimize your performance. Thanks for taking the time to share your thoughts ### 12. Great attribution tool. Has helped us understand our users better. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Primary/Secondary Education | Mid-Market (51-1000 emp.) **Reviewed Date:** November 25, 2021 **What do you like best about Singular?** Reports feature. It's fast and efficient. Has helped us generate multiple weekly / monthly reports w.r.t. the attribution breakdown. Helps us track better and use those insights further. **What do you dislike about Singular?** Integration / onboarding is very confusing. Too many documents / steps. Confusing for new singular users for sure. There are still some issues we are facing with FB integration. **What problems is Singular solving and how is that benefiting you?** User acquisition sources. Has helped us a lot in understanding which channels are working for us and which are not. ### 13. We get great support from the Singular team! **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Sports | Enterprise (> 1000 emp.) **Reviewed Date:** May 04, 2022 **What do you like best about Singular?** Ability to unify MMP data to network metrics. **What do you dislike about Singular?** Would love more insight ox how other apps are implementing their SKAN conversion events. Also ways to aggregate State Level spend data. **What problems is Singular solving and how is that benefiting you?** Attribution & Spend aggregation. **Official Response from Yoni Amias:** > Thanks so much for taking the time to write in! Thrilled to read that you are so happy with out level of support. Your feedback is crucial to our continued growth and has been fed right back to the product team. ### 14. A go-to-platform for all our marketing attribution requirements. Easy-to-use, User friend UI **Rating:** 5.0/5.0 stars **Reviewed by:** Rishabh G. | Growth Marketing Manager (Performance Marketing), Enterprise (> 1000 emp.) **Reviewed Date:** February 25, 2022 **What do you like best about Singular?** Analytic Dashboards, Bookmarking, Export Logs Feature, Cohort Analysis **What do you dislike about Singular?** Sometimes the platform crashes, and we are not able to pull out the reports **What problems is Singular solving and how is that benefiting you?** Attribution (Cross-platform and Cross-device); LTV Analysis **Official Response from Yoni Amias:** > Hi Rishabh, thanks for taking the time to write in about Singular on G2. We're sorry that you have found that the platform crashes, we hope that with the latest optimizations, you won't have any of that anymore. I am thrilled to see that you are leveraging so many of our features and am excited to watch your growth and success in 2022. ### 15. It's a good integration platform and I am looking for more flexibility on it **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.) **Reviewed Date:** March 15, 2022 **What do you like best about Singular?** 1 place for all ETL jobs so that it is easy to maintain by dev **What do you dislike about Singular?** I would like some campaign management feature there to handel dimensional data **What problems is Singular solving and how is that benefiting you?** Intergrated all spend in Singular. It's still in proceess but Singular and our MP team already made some big progress **Official Response from Yoni Amias:** > Your feedback is really important for us to continue meeting your needs. So happy that ETL has been such a benefit for you and that you are in the process if being able to see all of your spend in one Singular space. Thanks so much for taking the time to write this review ### 16. Recommended **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.) **Reviewed Date:** March 04, 2022 **What do you like best about Singular?** Clean UI, Data accuracy, Responsive account management team, Robust attribution **What do you dislike about Singular?** Some of the smaller affiliate partners are not integrated with Singular. Fraud detection and prevention can be improved further **Recommendations to others considering Singular:** If you're looking for an app analytics and attribution platform, you can go ahead with Singular. **What problems is Singular solving and how is that benefiting you?** Attribution, App Analytics, Fraud management **Official Response from Yoni Amias:** > Thanks so much for taking the time to write! Your feedback is really important and we look forward to continuing to grow with you and support your journey to success ### 17. Great Platform **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Gambling & Casinos | Mid-Market (51-1000 emp.) **Reviewed Date:** December 27, 2021 **What do you like best about Singular?** their reporting dashboard is very easy to use **What do you dislike about Singular?** they have some time a problem with the connection with our partners **What problems is Singular solving and how is that benefiting you?** their connect our spend with our mobile network **Official Response from Yoni Amias:** > Thank you for taking the time to write in - we really appreciate your feedback. Please do reach out with any partner connection challenges, so that we can help you to solve them quickly ### 18. Great for UA managers **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Mid-Market (51-1000 emp.) **Reviewed Date:** October 22, 2019 **What do you like best about Singular?** I really like the quick and detailed reporting. It makes analysis super easy. **What do you dislike about Singular?** I wish I could have a scheduled reports **Recommendations to others considering Singular:** Great product and great service **What problems is Singular solving and how is that benefiting you?** Daily cost, aggregated data, quick analysis to spot issues and trends **Official Response from Yoni Amias:** > Happy that you're finding that the reports provide you with the detail that you need. Thank you very much for writing in with your comments and thoughts - it really helps us to better understand your needs. ### 19. Good support and actively listening to our needs **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Mid-Market (51-1000 emp.) **Reviewed Date:** November 15, 2021 **What do you like best about Singular?** Quick support and dedicated account manager. Big thanks to Mike Gadd Solution for SKAN. **What do you dislike about Singular?** Problems like AMM deprecation or others related to FB, where we have missing or unattributed data for weeks. This has a huge impact in operations and we'd appreciate faster solution or more transparency on status. **What problems is Singular solving and how is that benefiting you?** Attribution and cost aggregation. Supporting in solutions for SKAN **Official Response from Yoni Amias:** > Happy that Mike has been such a massive support :-) We know that Facebook's deprecation of the AMM and transition the support of the Google Install Referrer mechanism has been super frustrating for the entire industry. At Singular, we immediately prioritized supporting these changes for our advertisers and were first to support Facebook’s Install Referrer support in advance of the depreciation of AMM. We're continuing to work with Facebook to mitigate any issues caused by their privacy changes. ### 20. Top-Notch customer support **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Mid-Market (51-1000 emp.) **Reviewed Date:** June 25, 2021 **What do you like best about Singular?** Having worked with other MMP's in the past, Singular platform has a better user-intuitive website. Be it generating reports for the marketing campaigns or connecting data platforms to export the attribution data. Nevertheless, the customer support representatives help you resolve the problem ideally in a day or even sooner whenever you need something, which is something very much needed in the agile operating model **What do you dislike about Singular?** There is nothing that i can think of, Singular has been the best attribution platform I have ever used. **Recommendations to others considering Singular:** If anyone wants to send the data to in-house data platforms like GCP, S3 without any hassle they can surely consider Singular. **What problems is Singular solving and how is that benefiting you?** To track the players end to end behavior, also understand what kind of campaigns helps in getting a Positive ROAS. **Official Response from Yoni Amias:** > We're so happy we have been able to deliver on what you found lacking with other MMPs. Thank you for taking the time to share your thoughts and experience ### 21. Great team that provides you with complete handholding and support on platform integration. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Logistics and Supply Chain | Enterprise (> 1000 emp.) **Reviewed Date:** November 19, 2021 **What do you like best about Singular?** 1. The proactiveness and support from the team 2. Stability of the product 3. Campaign wise data and channel attribution **What do you dislike about Singular?** Some data mismatches for creatives and limited grouping **What problems is Singular solving and how is that benefiting you?** 1. Attributing conversions to different channels 2. Consuming the channel wise raw data 3. Insights on campaign and channel performance **Official Response from Yoni Amias:** > Wow! We are so grateful that you have taken the time and written such a clear review of what is working for you...and particularly love that our support tops your list while the features are helping you to solve such crucial marketing optimization challenges. Looking forward to continued partnership as we support and celebrate your growth ### 22. Friendly tool with detailed user journey! **Rating:** 5.0/5.0 stars **Reviewed by:** Rani S. | Performance Marketing Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** June 26, 2021 **What do you like best about Singular?** Singular makes my everyday work easy on understanding our users better. It provides with detailed user journey data on our finger tips. Also, they have the best team who help us with the quick response. **What do you dislike about Singular?** Nothing to dislike as of now. Had been provided with all data so far. **Recommendations to others considering Singular:** Go ahead with Singular without any doubt. **What problems is Singular solving and how is that benefiting you?** I take everyday data of my users from Singular for all my best apps on the Play Store. It helps me to optimize my campaigns better. **Official Response from Yoni Amias:** > Rani, thank you so much for taking the time to write. We enjoy working with your team and look forward to working with you to continue understanding your user journey and optimizing your campaigns ### 23. Great Analytics and Fraud Identifications **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Entertainment | Mid-Market (51-1000 emp.) **Reviewed Date:** July 12, 2021 **What do you like best about Singular?** Fraud identification algorithms are spot on, and reporting services are extensive and even allow for pulling data into product systems to create our own learnings **What do you dislike about Singular?** There is nothing per se to be disliked in Singular's services **What problems is Singular solving and how is that benefiting you?** Marketing attributions for app and web traffic of our products **Official Response from Yoni Amias:** > We're so happy to hear that Singular is making such a difference in your data collection, fraud detection and prevention, data measurement and of course, ETL! We look forward to continuing our work together and helping you to continue optimizing your performance. Thank you for taking the time to write ### 24. So far it's been a good experience **Rating:** 4.0/5.0 stars **Reviewed by:** Altamash S. | M, Mid-Market (51-1000 emp.) **Reviewed Date:** November 11, 2021 **What do you like best about Singular?** Creative analysis. Detailed report for creative performance across channels is what I like the most **What do you dislike about Singular?** Having to add individual events to see performance reports for them. It should be a little easier to do so **What problems is Singular solving and how is that benefiting you?** Campaigns optimization, creative optimization. it's very convenient to have the complete view in one place **Official Response from Yoni Amias:** > Altamash, we are so happy that you are enjoying and seeing the value in your singular, complete view and able to optimize your campaigns accordingly. Creatives really are such a key performance area and we are thrilled you are able to take advantage of our thorough reporting. Thanks so much for writing this review ### 25. great product, excellent support **Rating:** 5.0/5.0 stars **Reviewed by:** Khalid A. | Digital Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** August 29, 2021 **What do you like best about Singular?** - ease of use - variety of products - availability of almost all ads platforms **What do you dislike about Singular?** - I think if they can add a deduping feature to get more accurate attribution data from ads platofrms **What problems is Singular solving and how is that benefiting you?** - mobile attribution - getting campaigns data to our data warehouse **Official Response from Yoni Amias:** > Dear Khalid - thank you for taking the time to review us! We really enjoy supporting your marketing optimization efforts and look forward to helping you continue to scale! ### 26. Singular is the most reliable solution **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Mid-Market (51-1000 emp.) **Reviewed Date:** December 17, 2021 **What do you like best about Singular?** the tech, features but above all the people and the quality of service **What do you dislike about Singular?** i can't find anything i dislike at the moment **What problems is Singular solving and how is that benefiting you?** cost attribution and great service **Official Response from Yoni Amias:** > Thank you so, so much for taking the time to write in! We are so pleased to see that you are so happy with Singular - we cannot wait to see your growth and achievements this year ### 27. Great people, good product **Rating:** 4.0/5.0 stars **Reviewed by:** Nir P. | Ha manager, Mid-Market (51-1000 emp.) **Reviewed Date:** July 27, 2021 **What do you like best about Singular?** The innovation and new features release. **What do you dislike about Singular?** Not 100% accurate (besides cost). Hard to calculate performance sometimes **What problems is Singular solving and how is that benefiting you?** Mainly checking for spend, and recently start using the creative section **Official Response from Yoni Amias:** > Thank you for writing Nir. We will continue to work with you on your accuracy and your performance calculations. Happy you've started diving into creatives! ### 28. Great Attribution Platform with extremely supportive team, very quick resolution time. **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.) **Reviewed Date:** November 11, 2021 **What do you like best about Singular?** The Attribution platform has all the features we need to understand and analyze our digital campaign at every step. **What do you dislike about Singular?** Platform is a bit slow sometimes and some documentation was unclear. **What problems is Singular solving and how is that benefiting you?** We get a very detailed preview of the performance of the digital campaigns across platforms and what type of creatives are working and what is not. We are still in the initial stages of usage of the product but we believe that we will benefit from Singular in the long run. **Official Response from Yoni Amias:** > So, so happy that you are getting the level of detail that you require and are confident about having us support you as you continue to scale. Thanks so much for taking the time to write this review ### 29. Nice service and amazing platform for campaign analytics. **Rating:** 4.0/5.0 stars **Reviewed by:** Mallika G. | Junior Affiliate Marketing Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** July 01, 2021 **What do you like best about Singular?** One of the best thing is that advertisers can easily fetch the backend data to check the frauds and parameters that they have set for the campaign. **What do you dislike about Singular?** Singular is not helpful when you cannot see the backend data of singular of past years or months. Also, few fraud parameters can be added, where we can check the IP addresses citywise. **What problems is Singular solving and how is that benefiting you?** To check and keep an eye on our performing campaigns. **Official Response from Yoni Amias:** > Mallika, thank you for your very honest review. We will continue to work with you on the areas that you have indicated to dislike. ### 30. Very helpful to track data, App is user friendly, support are reachable & issues resolved instantly **Rating:** 5.0/5.0 stars **Reviewed by:** Ranjit S. | P, Mid-Market (51-1000 emp.) **Reviewed Date:** November 10, 2021 **What do you like best about Singular?** Way of tracking data, representation, instant support. **What do you dislike about Singular?** I Will let you know once I see any issues in the App Singular. **What problems is Singular solving and how is that benefiting you?** No Problem at all. Very helpful to track data, App is user friendly **Official Response from Yoni Amias:** > Ranjit - thanks so much for taking the time out of your schedule to write in, we appreciate the candid response and love that Singular has been such a an easy and valuable tool. Looking forward to working together for many more years ### 31. Singular Review - Analytics and Measurement **Rating:** 4.5/5.0 stars **Reviewed by:** Divyanshu M. | Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** July 27, 2021 **What do you like best about Singular?** Simple and Straight Process of platform integration. **What do you dislike about Singular?** No visibility to the DSP team in the setup as the Singular team sets everything. **Recommendations to others considering Singular:** Easy implementation and lower risks in integrations as Singular team will help. **What problems is Singular solving and how is that benefiting you?** Problems solved are - App event integrations and reporting. A better understanding of the app measurements and mobile analytics. **Official Response from Yoni Amias:** > Thank you for taking the time to write this review! We are happy to hear that Singular is helping you with your mobile analytics and attribution ### 32. Superb service and reliable and accurate product. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Mid-Market (51-1000 emp.) **Reviewed Date:** November 16, 2021 **What do you like best about Singular?** Superb service and reliable and accurate product. **What do you dislike about Singular?** (rarely happening) data delays from external sources when retrieving data sets on a daily basis **What problems is Singular solving and how is that benefiting you?** attributing installs and their performance, marketing analysis, cost aggregation, LTV prediction **Official Response from Yoni Amias:** > So happy to read your review and so grateful that you took the time to write it! Looking forward to continuing to support your performance optimization efforts ### 33. Singular has been a great tool for me to review and create creative-level reports. **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Entertainment | Enterprise (> 1000 emp.) **Reviewed Date:** August 03, 2021 **What do you like best about Singular?** I love the creative reporting dashboard, especially the creative tags we can associate with our creatives. **What do you dislike about Singular?** I wouldn't say I like how the creative report is separate from the actual reporting tab. The other reporting makes it harder for us to tie creative performance back to our true KPI. **What problems is Singular solving and how is that benefiting you?** Singular's overall integration with our external partners has made it easy to connect to our data, which helps us see a full-conversion funnel that, in turn, enables us to understand the value of each campaign. **Official Response from Yoni Amias:** > Thank you so much for taking the time for such an honest response. Creative reporting is such a major part of optimizing your marketing performance; we look forward to working with you to connect all of your reporting exactly as you need it. ### 34. Review by UA manager on mobile game publisher's side **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Small-Business (50 or fewer emp.) **Reviewed Date:** October 29, 2021 **What do you like best about Singular?** Singular couvers wide range of needs of UA including quite a unique approach so SKAdNetwork. **What do you dislike about Singular?** Some parts of UI are ocercomplecated, not all importamt metrics are collected and displaied by default **What problems is Singular solving and how is that benefiting you?** We use Singular solution for day-to-day UA optimization **Official Response from Yoni Amias:** > We're really happy to be your day-to-day UA optimization solution! Lots of new UI releases up ahead and as always, we're here to support you! Thanks for taking the time to write ### 35. Singular Review **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Financial Services | Small-Business (50 or fewer emp.) **Reviewed Date:** November 25, 2021 **What do you like best about Singular?** Customize Dashboard building with real-time data. **What do you dislike about Singular?** Sometimes the links building doesn't work. **What problems is Singular solving and how is that benefiting you?** Acquisition of new users through multiple sources. **Official Response from Yoni Amias:** > So, so happy to read that you enjoy the customized dashboards and that we're able to help you optimize to acquire new users in different ways. Thanks for taking the time to write this review ### 36. Vp marketing of unocoin **Rating:** 4.0/5.0 stars **Reviewed by:** Sathish A. | VP Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** November 11, 2021 **What do you like best about Singular?** Customer support and seamless experience **What do you dislike about Singular?** Not having web tracking attribution along with mobile app **What problems is Singular solving and how is that benefiting you?** Source attribution **Official Response from Yoni Amias:** > Thank you very much for your review. We are happy to hear that you appreciate our support. By the way, we do offer web attribution along with cross device and web-to-app measurement and will ensure to have your CS reach out with more information. ### 37. The service is great, always ahead, great team **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Gambling & Casinos | Mid-Market (51-1000 emp.) **Reviewed Date:** December 07, 2021 **What do you like best about Singular?** The service is great, always ahead, great team IOS 14 solutions **What do you dislike about Singular?** UI is a bit confusing sometimes, more dashboards **Recommendations to others considering Singular:** use all of the products to get the max effect **What problems is Singular solving and how is that benefiting you?** cost integration with all of our partners ### 38. Amazing tool and customer support! **Rating:** 5.0/5.0 stars **Reviewed by:** Kelly S. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 17, 2020 **What do you like best about Singular?** About the tool: the creative report its a really flex, it can help us with a work that has been done manually for years, also the fast integration with the channels using the ETLs help us to improve the time between the integration and start testing. About the team: they always try to help when we need, always very supportive and collaborative. They really care about the client and try to create different ways to solve problems and improve the product. I believe that there always room for improvement on the tool but I believe that they're are right on track to achieve success! **What do you dislike about Singular?** Since it's a new tool, I believe that there are some things on the platform that are missing, for example: 1 - dashboards: they need to provide more information using the table data and different charts types. 2 - ads revenue: it would be ideal for us to send this information separate from the IAP revenue for the partners due to optimizations limitations, since there's not an option to do that right now we are having some problems to test all the integrations that we need in order to migrate all the apps to the platform (but as said before, the CSM team is already working on it with the product team, so that's really great!). 3 - real time data on the dashboard: it doesn't have real time data on the dashboard that makes a little bit more complex to test integration for new channels. **Recommendations to others considering Singular:** Its a great platform for concentrate all the information between platforms, they offer a great client support and they are up to date with some updates that are coming from the market (for example: iOS 14). **What problems is Singular solving and how is that benefiting you?** Data integration between platforms, faster connection with channels using ETLS, faster report of Ads and IAP Revenue to the channels. ### 39. Reliable, granular, accessible and fast marketing data to make ROI-driven decisions. **Rating:** 5.0/5.0 stars **Reviewed by:** Volkan E. | Chief Revenue Officer, Mid-Market (51-1000 emp.) **Reviewed Date:** August 29, 2021 **What do you like best about Singular?** Title says it all. Reliable, granular, accessible, and fast marketing data to make ROI-driven decisions. **What do you dislike about Singular?** Some competitors offer a higher level of granularity or more levers, but that comes with a 3x price tag - probably not worth the spend **What problems is Singular solving and how is that benefiting you?** Attribution, cost aggregation, skadnetwork data, analysis **Official Response from Yoni Amias:** > We're so happy to be able to support your needs and look forward to continuing to do so! Thanks for taking the time to review! ### 40. Easy to use and Easy to understand **Rating:** 5.0/5.0 stars **Reviewed by:** Deewakar B. | Digital Marketing Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** July 12, 2021 **What do you like best about Singular?** > Sharing the selected report to the affiliates to have a daily update over the numbers. > Raw data. > Variously metrics to evaluate your campaign. > easy to attribute partners > easy to create custome links. > Different attributes for Raw data sheet. **What do you dislike about Singular?** > Sometimes, the platform is very slow in user. > delay in customer support **What problems is Singular solving and how is that benefiting you?** > Easy Tracking. > All sources integrated at the same place. **Official Response from Yoni Amias:** > Deewaker, thank you very much for your honest review. We're so happy to see that there are so many elements of Singular that benefit you. We will continue working to optimize the elements that you find difficult ### 41. Been an amazing and learning experience with Singular **Rating:** 4.0/5.0 stars **Reviewed by:** Shreyans J. | Growth Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 29, 2021 **What do you like best about Singular?** Singular support is quite responsive and has helped understand and better attribution at various level **What do you dislike about Singular?** The UI is quite slow to browse, can work around the same **What problems is Singular solving and how is that benefiting you?** Fraud detection and attribution **Official Response from Yoni Amias:** > Thank you very much for taking the time to respond! We enjoy working with you ### 42. Singular's easy to use platform and great service. **Rating:** 4.5/5.0 stars **Reviewed by:** Joey Anthony H. | Sr Digital Media Manager, EMEA, Mid-Market (51-1000 emp.) **Reviewed Date:** November 10, 2020 **What do you like best about Singular?** I like how intuitive and easy to use the Singular platform is, as well as, the great support you get from the Singular team. The support we get seems better than support from any other MMP I've experienced before. They try to understand what problems the company faces and provide a custom solution. During the start of the global pandemic our company, as most, were in a trying times and needed assistance from our partners & Singular stepped up and worked with us to ensure we could continue our services with no friction. **What do you dislike about Singular?** To date, I haven't had any dislikes of the platform or the service. Nor do I really expect this to be something that arises. **What problems is Singular solving and how is that benefiting you?** Tracking and attribution problems for our mobile apps. We also are soon going to be bridging the gap between web and mobile tracking (cross device). ### 43. Best MMP I have worked with so far **Rating:** 4.5/5.0 stars **Reviewed by:** Shreyan S. | Senior Growth Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** June 29, 2021 **What do you like best about Singular?** Customer support, value for money, and Fraud suite **What do you dislike about Singular?** Creative reporting, sometimes data discrepancy happens between network numbers and singular numbers **What problems is Singular solving and how is that benefiting you?** App traffic attribution and fraud identification **Official Response from Yoni Amias:** > We appreciate the time you took to write this review. We will continue to work with you to optimize your creative reporting ### 44. excellent product and team **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Internet | Enterprise (> 1000 emp.) **Reviewed Date:** August 02, 2021 **What do you like best about Singular?** preload & ads attribution/reporting that is shareable with partners **What do you dislike about Singular?** i don't dislike anything and the team is open to building features if it makes sense **Recommendations to others considering Singular:** excellent product & team **What problems is Singular solving and how is that benefiting you?** problem solved: unique preload reporting/attribution. benefits realized: ability to ramp very impactful mobile growth program **Official Response from Yoni Amias:** > We're thrilled that you are so happy with Singular! Thank you so much for taking the time to write your thoughts ### 45. Great product and team **Rating:** 4.5/5.0 stars **Reviewed by:** Nicolas R. | Data Analyst, Mid-Market (51-1000 emp.) **Reviewed Date:** May 27, 2021 **What do you like best about Singular?** Very interesting and innovative tool, the data provided is clear, easy to use, and reliable. There is a lot of transparency and help from the team when we are facing an issue. Pricing is competitive. **What do you dislike about Singular?** Some features had to be added and custom made for our needs but the team reacted quickly and efficiently. **What problems is Singular solving and how is that benefiting you?** Singular aggregates data from various networks in the same place and allows us to save time and avoid many data engineering efforts. **Official Response from Yoni Amias:** > Happy to hear that we were able to quickly respond to and deliver on your needs, Nicolas. Thank you for taking the time to write this review ### 46. Singular Analytics and Attribution Review **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Small-Business (50 or fewer emp.) **Reviewed Date:** August 12, 2021 **What do you like best about Singular?** It is easy to use and support is available **What do you dislike about Singular?** Relearning from another MMP is not always easy **What problems is Singular solving and how is that benefiting you?** It's a great all in one solution for attribution and pretty much any sort of analytics **Official Response from Yoni Amias:** > Thank you very much for taking the time to write this review. We understand that the move from another MMP is not easy. We will continue working to support you through the transition and to continue to optimize your performance. ### 47. Amazing tool for cost reporting! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** August 03, 2021 **What do you like best about Singular?** flexibility to onboard any adnetworks with varies options **What do you dislike about Singular?** once a while with data delay but could be adnetwork's issues **What problems is Singular solving and how is that benefiting you?** With certain smaller adnetworks, while they don't have APIs for cost reporting however have decent reach in new GEOs we like to explore. Singular offers email or GDrive options for the vendors and us to log the cost data. this feature allows us to work with any adnetworks we would like to work with. **Official Response from Yoni Amias:** > Thank you so much for taking the time to leave a review. We are so happy that Singular has proved such a helpful resource for your cost reporting. ### 48. Great all-in-one ETL, MMP and Marketing Analytics platform **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Computer Games | Mid-Market (51-1000 emp.) **Reviewed Date:** November 22, 2020 **What do you like best about Singular?** The ETL is very straight-forwards to setup; data collectors are well documented and data destinations are two-clicks to start using. Singular is fairly configurable and simple to roll-out to our teams. **What do you dislike about Singular?** Not easy to debug SDK events without requiring support; this could be made easier to make onboarding easier. Plots could use some more color to allow for easier visualization. **What problems is Singular solving and how is that benefiting you?** Quite a few: 1. We had an old ETL system, that no longer fitted our needs and was also expensive to maintain; we are now moving to Singular for network extraction. It connects to our BigQuery instances, which makes migration easier 2. We are centralizing cost attribution in a single place. Previously we worked with Appsflyer, had our own ETL and had to maintain and deploy our own models for cost attribution and ROAS/ROI calculations. ### 49. Best tracking tool for app clients **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** September 10, 2021 **What do you like best about Singular?** Great fraud rules, easy to use dashboard, **What do you dislike about Singular?** the dashboards get slow while downloading data most of the times **What problems is Singular solving and how is that benefiting you?** Tracking app installs from all paid channels ### 50. Singular is pivotal to our UA and monetisation strategies **Rating:** 5.0/5.0 stars **Reviewed by:** Mark A. | Small-Business (50 or fewer emp.) **Reviewed Date:** August 11, 2020 **What do you like best about Singular?** Singular brings all our data into one place. From there we an then take a 500ft overview to double check everything is going as it should. But when an anomoly is spotted, we can use Singular's advanced filtering to dig deep and troubleshoot individual campaigns or even creatives. **What do you dislike about Singular?** There's not much to dislike. If we have come across usability improvements, we can mentioned it to the Singular team and they add it to their roadmaps. **Recommendations to others considering Singular:** Singular are a great company, at the forefront of their field. They are nice people to work with and are solution oriented. **What problems is Singular solving and how is that benefiting you?** When running multiple UA campaigns, with multiple partners - all in multiple countries, we needed a way to optimise the return on our advertising spend. Ultimetly Singular does this for us. We can analyse, make changes, and then valitate these changes. ## Singular Discussions - [What are the new features and preparations for the Cookieless future?](https://www.g2.com/discussions/what-are-the-new-features-and-preparations-for-the-cookieless-future) - 1 comment, 1 upvote - [What is the benchmark you usually define for Install Validation fraud percentage with your affilliate partners?](https://www.g2.com/discussions/what-is-the-benchmark-you-usually-define-for-install-validation-fraud-percentage-with-your-affilliate-partners) - 1 comment, 1 upvote - [How can Singular help on media planning and forecast?](https://www.g2.com/discussions/15555-how-can-singular-help-on-media-planning-and-forecast) - 1 comment, 1 upvote - [View Singular pricing details and edition comparison](https://www.g2.com/products/singular/reviews?page=9&qs=pros-and-cons§ion=pricing&secure%5Bexpires_at%5D=2026-08-10+14%3A42%3A32+-0500&secure%5Bsession_id%5D=572f0ce6-63d0-471a-8da9-ab0db915c6c0&secure%5Btoken%5D=feafef00a530759022c6d93900176eb2d15771d05bb47d1393158fdce6353994&format=llm_user) ## Singular Integrations - [Adjust](https://www.g2.com/products/adjust/reviews) - [Apple iOS](https://www.g2.com/products/apple-ios/reviews) - [Apple Search Ads](https://www.g2.com/products/apple-search-ads/reviews) - [Braze](https://www.g2.com/products/braze/reviews) - [ChatGPT](https://www.g2.com/products/chatgpt/reviews) - [Claude](https://www.g2.com/products/claude-2025-12-11/reviews) - [Claude Code](https://www.g2.com/products/anthropic-claude-code/reviews) - [CleverTap](https://www.g2.com/products/clevertap/reviews) - [Databricks](https://www.g2.com/products/databricks/reviews) - [Facebook](https://www.g2.com/products/facebook/reviews) - [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) - [Google Ads](https://www.g2.com/products/google-ads/reviews) - [Google BigQuery Data Transfer Service](https://www.g2.com/products/google-bigquery-data-transfer-service/reviews) - [Google Cloud BigQuery](https://www.g2.com/products/google-cloud-bigquery/reviews) - [Looker](https://www.g2.com/products/looker/reviews) - [MAX by AppLovin](https://www.g2.com/products/max-by-applovin/reviews) - [Mintegral AppGrowth](https://www.g2.com/products/mintegral-appgrowth/reviews) - [Mixpanel](https://www.g2.com/products/mixpanel/reviews) - [PostgreSQL](https://www.g2.com/products/postgresql/reviews) - [Redshift](https://www.g2.com/products/redshift/reviews) - [Snowflake](https://www.g2.com/products/snowflake/reviews) - [Tableau](https://www.g2.com/products/tableau/reviews) - [TikTok Ads](https://www.g2.com/products/tiktok-ads/reviews) ## Singular Features **User Identification** - User Segmentation - Geolocation - Predictive Analytics **Authoring Tools** - Ad Templates - HTML5 Authoring - Automated Ad Creation - Lanugage Translation - Customizable Templates - WYSIWYG Editor **Trading** - Keyword Tracking - Refund Management - Third-Party Integrations - Click Tracking - Time on Site Tracking - ROI Tracking - Visitor Tracking - Conversion Tracking - Campaign Management **Management** - Reporting - Auditing **Platform Basics** - Attribution Windows - Retargeting Attribution - Validation Rules - Cross-platform attribution - Fraud Detection - Post-Fraud Attribution **Agentic AI - Creative Management Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Tracking & Reporting** - Custom Event Tracking - Real-Time Insights - Attribution - Activity Dashboard - User Path Tracking - User Activity History - Multi-Channel Attribution - In-App Events Tracking **Marketing Operations** - ROI Tracking - Data Collection - Customer Insights - Multi-User Access - Spend Management - Multi-Channel Data Collection - Engagement Tracking - Keyword Tracking - Behavior Tracking - Campaign Tracking - Conversion Tracking - SEO Management - Tag Management - Real-Time Data - Activity Tracking - Click Tracking - Contact Management - Content Management - Lead Management - Email Management - Campaign Management - Channel Management - Template Management - Workflow Management **API Construction** - API Testing - API Security - Orchestration - Scalability **Testing Tools** - Dynamic Versioning - A/B Testing **Threat Detection** - Account Alerts - Threat Detection - IP Address Monitoring - Rules - Email Alerts - Activity Monitoring - Social Media Monitoring - VPN Detection - Bot Detection **Functionality** - Extraction - Transformation - Loading - Automation - Scalability - Non-Relational Transformations - Data Extraction **Platform Data** - Uninstall Metrics - Retention Metrics - Analytics Dashboard - Cross-channel insights - Custom Dashboards - Data Segmentation **Audience Targeting** - Geographic Targeting - Device/OS Targeting - Retargeting **Additional Functionality** - Data Mapping - Monitoring - Charting - Integration Management - Reporting/Analytics - Ad hoc Analysis - Access Controls/Permissions - API - Match & Merge - Real-Time Monitoring - Metadata Management - Pipeline Management - Job Scheduling - Dashboard Creation - Data Storage Management - Multiple Data Sources - Data Import/Export - Generative AI - Data Quality Control - Data Connectors - Customizable Reports - Single Sign On - Version Control - Visual Analytics - Accounting Integration - Real-Time Data - eCommerce Management - AI Copilot - CRM - Data Visualization - SSL Security - Search/Filter - Real-Time Analytics - Data Capture and Transfer - Collaboration Tools - Performance Management - Data Synchronization - Drag & Drop - Data Replication - Activity Dashboard - Database Support - Workflow Management - Alerts/Notifications - Predictive Analytics - Data Migration - Third-Party Integrations - Reporting & Statistics - Data Analysis Tools **Metrics** - Engagement - Retention - Return - Conversions - Engagement Tracking - Uninstall Tracking - Conversion Tracking - Location Tracking - ROI Tracking - Retention Tracking - Visitor Tracking - Behavior Tracking - Revenue Tracking **API Management** - Traffic Control - Logs/Documentation - API Monitoring - Monetization - API Gateway - Performance Monitoring - Real-Time Monitoring - Version Control **Publishing Tools** - Demand Side Platform Built-in - Demand Side Platform Integration - Campaign Scheduling - Task Scheduling - Third-Party Integrations **Blocking** - Manual IP Blocking - Automated IP Blocking - Cross-Campaign Blocking - Multi-Campaign **Analytics** - Digital Analytics - Attribution - Data Sharing and Exporting **Additional Functionality** - Task Management - Generative AI - Role-Based Permissions - Activity Tracking - Collaboration Tools - Publishing/Sharing - Customizable Reports - Asset Library - AI Copilot - Customizable Branding - Advertising Management - API - Drag & Drop - Reporting & Statistics - Search/Filter - Resource Management - Secure Data Storage - Tagging - Single Sign On - Document Review - To-Do List - Time Tracking - Deadline Management - Project Management - File Sharing - Real-Time Notifications - Task Progress Tracking - Access Controls/Permissions - Content Management - Approval Process Control - Workflow Management - Client Management - @mentions - Activity Dashboard - Configurable Workflow - Status Tracking - Billing & Invoicing - Video Support - Version Control - Project Tracking - Commenting/Notes - Digital Asset Management **Additional Functionality** - Monitoring - Push Notifications - Access Controls/Permissions - Campaign Management - Data Modeling - Funnel Analysis - For Marketers - Single Sign On - Workflow Management - Customer Experience Management - Trend Analysis - Mobile Access - Third-Party Integrations - Alerts/Escalation - Data Import/Export - Collaboration Tools - Session Recording - Data Visualization - Root Cause Analysis - Drag & Drop - Performance Metrics - Generative AI - Cohort Analysis - Issue Management - Compliance Management - Heatmaps - Customizable Branding - Search/Filter - AI Copilot - Event Triggered Actions - API - Reporting/Analytics - A/B Testing **Campaign Activity** - Campaign Insights - Reports and Dashboards - Campaign Stickiness - Multichannel Tracking - Brand Optimization - Predictive Analytics - Multi-Campaign - Campaign Analytics - Website Analytics - Conversion Rate Optimization - Drip Campaigns - Visual Analytics - Real-Time Analytics - Customizable Reports **Data Integration** - App Integration - Data Transformation - Plugins - Real-Time Data **Agentic AI - Marketing Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance - Third-Party Integrations - Social Media Integration **Agentic AI - Value Selling Tools** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making **Agentic AI - Click Fraud** - Autonomous Task Execution - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making **Additional Functionality** - Campaign Analytics - Geolocation - Performance Metrics - Session Recording - Activity Dashboard - Threat Intelligence - Reporting & Statistics - Website Analytics - AI Copilot - Device Fingerprinting - Web Traffic Reporting - API - Real-Time Analytics - Mobile Access - GDPR Compliance - Keyword Analysis - Generative AI - Bot Mitigation **Additional Functionality** - Search/Filter - Document Management - Developer Portal - Activity Tracking - API Governance - API Design - API Lifecycle Management - Compliance Management - Application Management - Dashboard - Usage Tracking/Analytics - Data Mapping - Reporting/Analytics - AI Copilot - Rules-Based Workflow - Generative AI - Data Import/Export - Self Service Portal - Multiple Data Sources - Data Connectors - Drag & Drop - Testing Management - User Management - Data Synchronization - Real-Time Reporting - Database Support - Workflow Management - Access Controls/Permissions **Additional Functionality** - Event Marketing - Social Promotion - Multi-Channel Marketing - Generative AI - Data Import/Export - Lead Generation - Campaign Segmentation - Customizable Forms - Reporting & Statistics - Monitoring - AI Copilot - Customizable Templates - Email Templates - Web Forms - Lead Capture - Customizable Branding - Real-Time Reporting - Campaign Planning - A/B Testing - CRM - Customer Segmentation - Campaign Scheduling - Alerts/Notifications - Autoresponders - Drag & Drop - Event Triggered Actions - Email Marketing - API - Customizable Fields - Contact Database - Data Visualization - Ad hoc Reporting - Performance Metrics - Data Source Connectors - Search/Filter - Multi-Channel Attribution - Customer Journey Mapping - KPI Monitoring - Cohort Analysis **Agentic AI - Business Continuity Management** - Multi-step Planning - Adaptive Learning - AI/Machine Learning - Scenario Planning ## Top Singular Alternatives - [AppsFlyer](https://www.g2.com/products/appsflyer/reviews) - 4.5/5.0 (759 reviews) - [Kochava](https://www.g2.com/products/kochava/reviews) - 4.1/5.0 (132 reviews) - [Adjust](https://www.g2.com/products/adjust/reviews) - 4.7/5.0 (722 reviews)