--- title: Simpli.fi Reviews meta\_title: 'Simpli.fi Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 154 reviews by the users' company size, role or industry to find out how Simpli.fi works for a business like yours. aggregate\_rating: rating\_value: 4.5 review\_count: 154 scale: '5' date\_modified: '2026-08-11' parent\_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech --- ### Simpli.fi Pros and Cons: Top 5 Advantages and Disadvantages #### Quick AI Summary Based on G2 Reviews Generated from real user reviews Users commend the **accessible and helpful customer support** of Simpli.fi, enhancing the overall user experience. [(10 mentions)](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=1083701&qs=pros-and-cons#reviews) Users value the **ease of use** of Simpli.fi, appreciating its helpful staff and seamless integration for campaign management. [(8 mentions)](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=1089299&qs=pros-and-cons#reviews) Users appreciate the **helpful support team** at Simpli.fi, providing assistance and enhancing overall campaign experiences. [(7 mentions)](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=1085452&qs=pros-and-cons#reviews) Users value the **exceptional support** from Simpli.fi, highlighting helpful staff and quick assistance throughout their journey. [(6 mentions)](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=1087285&qs=pros-and-cons#reviews) Users commend Simpli.fi for its **hyperlocal targeting and seamless integration** , greatly enhancing campaign effectiveness for their agencies. [(5 mentions)](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=1086223&qs=pros-and-cons#reviews) Users express concerns about **high costs** and a need for better pricing transparency with Simpli.fi's offerings. [(4 mentions)](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=2308072&qs=pros-and-cons#reviews) Users express frustration over **extra fees** and lack of pricing transparency, complicating the onboarding and campaign management process. [(3 mentions)](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=2308052&qs=pros-and-cons#reviews) Users express concerns about a **lack of clarity** in onboarding and pricing, leading to confusion and distrust. [(3 mentions)](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=1083854&qs=pros-and-cons#reviews) Users face **ad management issues** due to confusing onboarding, hidden fees, and unreliable campaign reporting. [(2 mentions)](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=1089124&qs=pros-and-cons#reviews) Users find the **complex onboarding process** of Simpli.fi frustrating, hindering their ability to use the platform effectively. [(2 mentions)](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=2307924&qs=pros-and-cons#reviews) ### 5 Pros or Advantages of Simpli.fi ##### 1. Customer Support Users commend the **accessible and helpful customer support** of Simpli.fi, enhancing the overall user experience. [ See 10 mentions ](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=1083701&qs=pros-and-cons#reviews) See Related User Reviews ![Ronald V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ronald V.") RV Ronald V. Small-Business (50 or fewer emp.) 0.0/5 "Deceptive billing practices and a complete lack of transparency." What do you like about Simpli.fi? The sales representative was exceptionally responsive and returned calls promptly during the initial sales phase, which initially built trust before t ![Ashutosh T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ashutosh T.") AT Ashutosh T. 3.5/5 "Complex Yet Powerful for Hyperlocal Targeting" What do you like about Simpli.fi? I love how Simpli.fi supports hyperlocal targeting, making it ideal for franchise and multilocation models, which greatly benefits my agency’s ability ##### 2. Ease of Use Users value the **ease of use** of Simpli.fi, appreciating its helpful staff and seamless integration for campaign management. [ See 8 mentions ](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=1089299&qs=pros-and-cons#reviews) See Related User Reviews ![Brian T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brian T.") BT Brian T. Small-Business (50 or fewer emp.) 5.0/5 "Self-Service Model Makes Everything Easier" What do you like about Simpli.fi? Any marketing platform that allows for a "self-service" model is the way to go. ![Ashutosh T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ashutosh T.") AT Ashutosh T. 3.5/5 "Complex Yet Powerful for Hyperlocal Targeting" What do you like about Simpli.fi? I love how Simpli.fi supports hyperlocal targeting, making it ideal for franchise and multilocation models, which greatly benefits my agency’s ability ##### 3. Helpful Users appreciate the **helpful support team** at Simpli.fi, providing assistance and enhancing overall campaign experiences. [ See 7 mentions ](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=1085452&qs=pros-and-cons#reviews) See Related User Reviews ![Ashutosh T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ashutosh T.") AT Ashutosh T. 3.5/5 "Complex Yet Powerful for Hyperlocal Targeting" What do you like about Simpli.fi? I love how Simpli.fi supports hyperlocal targeting, making it ideal for franchise and multilocation models, which greatly benefits my agency’s ability ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Self-serve Operations Manager with 3+ years in the platform." What do you like about Simpli.fi? The user friendly UI and exceptional customer service from our AM and support teams. ##### 4. Team Helpfulness Users value the **exceptional support** from Simpli.fi, highlighting helpful staff and quick assistance throughout their journey. [ See 6 mentions ](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=1087285&qs=pros-and-cons#reviews) See Related User Reviews ![Ronald V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ronald V.") RV Ronald V. Small-Business (50 or fewer emp.) 0.0/5 "Deceptive billing practices and a complete lack of transparency." What do you like about Simpli.fi? The sales representative was exceptionally responsive and returned calls promptly during the initial sales phase, which initially built trust before t ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User") A Verified User Small-Business (50 or fewer emp.) 5.0/5 "Great experience using Simpli.fi" What do you like about Simpli.fi? Simpli.fi is so easy to use and the staff is always so helpful any time we have a question or need some assistance with a campaign or client. ##### 5. Campaigns Users commend Simpli.fi for its **hyperlocal targeting and seamless integration** , greatly enhancing campaign effectiveness for their agencies. [ See 5 mentions ](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=1086223&qs=pros-and-cons#reviews) See Related User Reviews ![Ashutosh T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ashutosh T.") AT Ashutosh T. 3.5/5 "Complex Yet Powerful for Hyperlocal Targeting" What do you like about Simpli.fi? I love how Simpli.fi supports hyperlocal targeting, making it ideal for franchise and multilocation models, which greatly benefits my agency’s ability ![Colleen N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Colleen N.") CN Colleen N. Small-Business (50 or fewer emp.) 5.0/5 "Very knowledgeable service team" What do you like about Simpli.fi? Their help with media plans is very important to us and they are always available to answer questions we have on the campaigns. ### 5 Cons or Disadvantages of Simpli.fi ##### 1. Expensive Users express concerns about **high costs** and a need for better pricing transparency with Simpli.fi's offerings. [ See 4 mentions ](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=2308072&qs=pros-and-cons#reviews) See Related User Reviews ![Mohammed Z.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mohammed Z.") MZ Mohammed Z. Mid-Market (51-1000 emp.) 4.5/5 "Powerful Addressable Targeting, Detailed Metrics—But Some Drawbacks" What do you dislike about Simpli.fi? there is a lack of pricing transparency which necessitated frequent contact with sales to obtain custom quotes ![Brian T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brian T.") BT Brian T. Small-Business (50 or fewer emp.) 5.0/5 "Self-Service Model Makes Everything Easier" What do you dislike about Simpli.fi? Maybe the ability to buy media inventory at better rates. Sometimes the OTT inventory gets expensive. And I'm looking for some AI creative tools that ##### 2. Extra Fees Users express frustration over **extra fees** and lack of pricing transparency, complicating the onboarding and campaign management process. [ See 3 mentions ](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=2308052&qs=pros-and-cons#reviews) See Related User Reviews ![Ronald V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ronald V.") RV Ronald V. Small-Business (50 or fewer emp.) 0.0/5 "Deceptive billing practices and a complete lack of transparency." What do you dislike about Simpli.fi? The onboarding process was confusing and lacked transparency. I was charged fees never disclosed in my signed agreement, resulting in a markup of over ![Mohammed Z.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mohammed Z.") MZ Mohammed Z. Mid-Market (51-1000 emp.) 4.5/5 "Powerful Addressable Targeting, Detailed Metrics—But Some Drawbacks" What do you dislike about Simpli.fi? there is a lack of pricing transparency which necessitated frequent contact with sales to obtain custom quotes ##### 3. Lack of Clarity Users express concerns about a **lack of clarity** in onboarding and pricing, leading to confusion and distrust. [ See 3 mentions ](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=1083854&qs=pros-and-cons#reviews) See Related User Reviews ![Ronald V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ronald V.") RV Ronald V. Small-Business (50 or fewer emp.) 0.0/5 "Deceptive billing practices and a complete lack of transparency." What do you dislike about Simpli.fi? The onboarding process was confusing and lacked transparency. I was charged fees never disclosed in my signed agreement, resulting in a markup of over ![Mohammed Z.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mohammed Z.") MZ Mohammed Z. Mid-Market (51-1000 emp.) 4.5/5 "Powerful Addressable Targeting, Detailed Metrics—But Some Drawbacks" What do you dislike about Simpli.fi? there is a lack of pricing transparency which necessitated frequent contact with sales to obtain custom quotes ##### 4. Ad Management Issues Users face **ad management issues** due to confusing onboarding, hidden fees, and unreliable campaign reporting. [ See 2 mentions ](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=1089124&qs=pros-and-cons#reviews) See Related User Reviews ![Ronald V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ronald V.") RV Ronald V. Small-Business (50 or fewer emp.) 0.0/5 "Deceptive billing practices and a complete lack of transparency." What do you dislike about Simpli.fi? The onboarding process was confusing and lacked transparency. I was charged fees never disclosed in my signed agreement, resulting in a markup of over ![Mohammed Z.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mohammed Z.") MZ Mohammed Z. Mid-Market (51-1000 emp.) 4.5/5 "Powerful Addressable Targeting, Detailed Metrics—But Some Drawbacks" What do you dislike about Simpli.fi? there is a lack of pricing transparency which necessitated frequent contact with sales to obtain custom quotes ##### 5. Complex Onboarding Users find the **complex onboarding process** of Simpli.fi frustrating, hindering their ability to use the platform effectively. [ See 2 mentions ](https://www.g2.com/products/simpli-fi/reviews?filters%5Bsentiment_snippet%5D=2307924&qs=pros-and-cons#reviews) See Related User Reviews ![Ronald V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ronald V.") RV Ronald V. Small-Business (50 or fewer emp.) 0.0/5 "Deceptive billing practices and a complete lack of transparency." What do you dislike about Simpli.fi? The onboarding process was confusing and lacked transparency. I was charged fees never disclosed in my signed agreement, resulting in a markup of over ![Ashutosh T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ashutosh T.") AT Ashutosh T. 3.5/5 "Complex Yet Powerful for Hyperlocal Targeting" What do you dislike about Simpli.fi? The initial setup of Simpli.fi was quite challenging due to the complex UI UX, which felt cluttered and not intuitive for new users. The learning curv ![Brian T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brian T.") BT Brian T. Managing Director Small-Business (50 or fewer emp.) 10/23/2025 "Self-Service Model Makes Everything Easier" 5/5 What do you like best about Simpli.fi? Any marketing platform that allows for a "self-service" model is the way to go. Review collected by and hosted on G2.com. What do you dislike about Simpli.fi? Maybe the ability to buy media inventory at better rates. Sometimes the OTT inventory gets expensive. And I'm looking for some AI creative tools that don't require using their creative team. Review collected by and hosted on G2.com. What problems is Simpli.fi solving and how is that benefiting you? Helping us target the right audiences with the right message Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Jason C.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jason C.") JC Jason C. Digital Media Strategist Small-Business (50 or fewer emp.) 2/19/2025 "Service beyond compare" 5/5 What do you like best about Simpli.fi? I like SF for the level of customer service. Any DSP can place ads. Not all of them treat you like a human. I've worked with several DSP's over the years and SF has really gone the extra mile to ensure campaign quality, deliver fast reporting, and help along the way to drive better results for my clients. Add to that, their available integrations and easy-to-use system, I'd be hard-pressed to leave. Review collected by and hosted on G2.com. What do you dislike about Simpli.fi? The only downside I would have to report is the fact they sometimes have outdated data from google maps, but this is google's fault, not their own. Review collected by and hosted on G2.com. What problems is Simpli.fi solving and how is that benefiting you? Simpli.fi helps me to deliver ads to people outside the usual scope of advertising. I no longer have to stay in a sandbox. I get to deliver audiences to my clients, not just platforms. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Colleen N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Colleen N.") CN Colleen N. Accounts & Digital Director Small-Business (50 or fewer emp.) 2/19/2025 "Very knowledgeable service team" 5/5 What do you like best about Simpli.fi? Their help with media plans is very important to us and they are always available to answer questions we have on the campaigns. Review collected by and hosted on G2.com. What do you dislike about Simpli.fi? I don't have anything I dislike about Simpli.fi Review collected by and hosted on G2.com. What problems is Simpli.fi solving and how is that benefiting you? Their third party segments are very helpful and I think they have the best geofencing around. Review collected by and hosted on G2.com. Show More 8/12/2025 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Caroline N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Caroline N.") CN Caroline N. Digital Marketing Coordinator Enterprise (\> 1000 emp.) 10/21/2025 "Great Potential, But Insights Need Streamlining" 4/5 What do you like best about Simpli.fi? Targeted audience is more accurate offering location-based targeting Review collected by and hosted on G2.com. What do you dislike about Simpli.fi? Insights could've streamlined better in detail and prices are slightly higher than competitors Review collected by and hosted on G2.com. What problems is Simpli.fi solving and how is that benefiting you? Measuring conversions across online & offline linking digital ads to in-store visits can be difficult however when using simpli.fi we are able to convent zone tracking to store visits Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Patrick K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Patrick K.") PK Patrick K. President Small-Business (50 or fewer emp.) 5/23/2024 "My SImpli.fi experience" 5/5 What do you like best about Simpli.fi? What I like most is that all of the programmatic tactics are here under one roof. I can blend them into camapigns as needed, and move budget as results require. The support has been great (I am managed service), the reporting gives me everything I need, and the UI is easy to navigate. Following a classic Siumpli.fi talking point, it is also their own data, which is able to bused in a more granular way. Review collected by and hosted on G2.com. What do you dislike about Simpli.fi? Simpli.fi has a contract with LiveRamp that prohibits data from outside the U.S. I have clients in the UK that are running CRM Targeting campaigns, and I have to take them elsewhere. I can't run them through LiveRamp/Simpli.fi. Also, as a wish list item, I wish that I could have a dashboard that my clients could log into that gave them access to their camapign data. Review collected by and hosted on G2.com. What problems is Simpli.fi solving and how is that benefiting you? Simpli.fi is letting me offer both B2C and B2B customers several ways of targeting their audiences. Review collected by and hosted on G2.com. Show More 11/20/2024 Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 8/12/2025 "Great experience using Simpli.fi" 5/5 What do you like best about Simpli.fi? Simpli.fi is so easy to use and the staff is always so helpful any time we have a question or need some assistance with a campaign or client. Review collected by and hosted on G2.com. What do you dislike about Simpli.fi? We really don't have any issues or down sides to using the platform Review collected by and hosted on G2.com. What problems is Simpli.fi solving and how is that benefiting you? Simpli.fi allows us to offer a wide range of campaign offerings to our clients. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 8/14/2025 "Self-serve Operations Manager with 3+ years in the platform." 5/5 What do you like best about Simpli.fi? The user friendly UI and exceptional customer service from our AM and support teams. Review collected by and hosted on G2.com. What do you dislike about Simpli.fi? I would love to be able to upload creative at the advertiser level. Review collected by and hosted on G2.com. What problems is Simpli.fi solving and how is that benefiting you? I like that Simpli.fi has no campaign budget minimum; it’s great for breaking out targeting in smaller markets. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Harry A.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Harry A.") HA Harry A. Managing Principal Small-Business (50 or fewer emp.) 11/21/2024 "Simpli.fi is a true leader in Programmatic Digital Marketing. A platform that generates conversions." 5/5 What do you like best about Simpli.fi? The targeting filtering is robust and effective. It allows us to reduce media waste by focusing on the center of the bullseye of the demographic and geography of the customers sought by our advertisers. Their sales and AdOps teams provide superb customer support. Ability to have several tactics for Display, OTT, CTV, ZTV, Native, and even social media marketing on a single reporting tool. Review collected by and hosted on G2.com. What do you dislike about Simpli.fi? It is not a downside, but as with many growing companies you need to constantly be on top of the learning curb of new capabilities launched within the platform. Review collected by and hosted on G2.com. What problems is Simpli.fi solving and how is that benefiting you? Pitching to Advertisers in a competitive markeplace requires innovation and sales support. Simpli.fi has been instrumental in supporting our pitches with RFPs and materials that have allowed us to win deals against competitors that were not well prepared. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising") AM Verified User in Marketing and Advertising Small-Business (50 or fewer emp.) 2/18/2025 "We love working with Simpli.fi!" 5/5 What do you like best about Simpli.fi? Working with Simpli.fi truely feels more like a partnership and an extension of our team. It's not just a vendor that we send campaigns to that we don't place in-house. We've completed a few campaigns with them to-date and all have been successful. Their team is knowledgeable, always responds quickly, offers great insights and recommendations, and is great to work with. Also, working directly with them cut's out the "middle man" so we can stay effecient and effective with our client's budgets. Review collected by and hosted on G2.com. What do you dislike about Simpli.fi? No dislikes. So far everything has been great. Review collected by and hosted on G2.com. What problems is Simpli.fi solving and how is that benefiting you? Being able to house all tactics in one place so we have the ease of shifting budgets based on performance. They also have more access to targeting that we do not have. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services") UF Verified User in Financial Services Mid-Market (51-1000 emp.) 2/18/2025 "Simplifi has been helpful, easy to use, and has increased our team's productivity" 4/5 What do you like best about Simpli.fi? I like that I can fully depend on my Simplifi account managers to handle everything for me. They're knowledgeable and often have great suggestions for how to best take advantage of our marketing efforts. It's wonderful that we can expand our marketing efforts so much with Simplifi and it's all so easy to do! Review collected by and hosted on G2.com. What do you dislike about Simpli.fi? I really don't have any complaints about Simplifi, but it would be really helpful to have a dictionary or some kind of guide for all the lingo and vocabulary that's involved sometimes. For example, a reference guide to look up with different acronymns mean like CTV, etc., since all this digital marketing jargon can get confusing sometimes. Review collected by and hosted on G2.com. What problems is Simpli.fi solving and how is that benefiting you? Our in-house marketing team is extremely small and Simplifi solves the probelm of our team not having enough time to manage every marketing channel. It's wonderfully helpful that we're able to offload this work to people who are experts in these specific digital advertising channels and can leave so much to them to publish, manage, and analyze this content. Review collected by and hosted on G2.com. 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