SimilarWeb Pro Reviews & Product Details

The tool provides extemely valuable insghts around website traffic, visitor geographies, referring websites along with country rank in the category etc. The details are so granular that you even get device distribution info, average pages visited by customers and bounce rate which I found very valuable. Not to mention competitor info is a very big value add Review collected by and hosted on G2.com.

Nothing much actually, The tool is intiutive and all details are easily available. The interface has a fresh feel always. Review collected by and hosted on G2.com.

I love that you can filter a website's traffic by geographic location so I can really see which countries bring in which amounts of volume. Such insights into behaviour of market segment makes it easier to plan my strategy.

I also like that I get regular alerts & elails to inform me of additional functions in the platform that I can use. These are very useful.

The Month to date button was also a nice addition recently. Review collected by and hosted on G2.com.

For social sources, I like that it shows what social sites/pathway users trafficked to site but I wish it was able to show like traffic volume over time for social networks as opposed to a % breakdown.

I also wish certain functions were not limited to a higher subscription. e.g it seems I have to pay access to certain Geo targeted filters, I wish I could then be able view more.

Also Sometimes I find that the Paid Traffic share isn't always as accurate, the volumes are often low, not sure if similarweb is unable to detect that data but other platforms such as SEMrush seem to be able to get that data consistently. If we could also get that Search traffic segmented ver time per device that would be wonderful. Review collected by and hosted on G2.com.

SimilarWeb has been the core of my comparison toolbox for many years as it is the only tool that has good data for many non-US markets. This is very important for the businesses I work with as we operate in many emerging markets where some of the other tools available have little or no data.

I also like the fact that Similarweb continues to innovate and improve their platform, and they regularly release updates to the product and improvements to the way they collect and calculate data. Review collected by and hosted on G2.com.

The main drawback to be considered is that the SimilarWeb data is sampled, and depending on the quality of their sample panel the accuracy can vary quite a lot.

This is particularly apparent for smaller websites, and becomes more of an issue when segmenting the data.

If you are aware that the data is sampled and focus on the trends and using it to compare competing websites then the absolute accuracy of the data is not such a big issue. Review collected by and hosted on G2.com.

The ability to quickly compare our online activities against our competitors. Moreover, the sales department often uses this data when talking to our customers. It's very cool that you also develop SEO analysis. Review collected by and hosted on G2.com.

Incomplete data on mobile traffic and no SEO visibility index. All the time I see a big discrepancy between the data from my Google Analytics 360 and the data presented in similarweb. Moreover, in dashboards, it would be useful to create a chart on which the displayed data could be selected, e.g. comparison of organic mobile traffic to desktop vs. mobile. Review collected by and hosted on G2.com.

What I like best - comparing to other solutions I had tried in the past - is their unbeaten accuracy, the large number of the supplied metrics for websites and apps, and all the unique features of the platform which make me able to identify very fast great insights and get answers. Review collected by and hosted on G2.com.

I don't know if I am the lucky one, or all account managers are so capable, but my account manager is so willing to discuss on a regular basis about the things i don't like (or whatever else I need ) and solve it. This makes me say that there are not things I dislike. Review collected by and hosted on G2.com.

SimilarWeb has proven to provide us with scary accurate data on our industry, customers, and competiton. When trying to understand our own business, SimilarWeb's data has helped us baseline, gain insights into different areas we could increase our awareness, and create visuals to compare our data to companies that are similar to our own. It really helps us put a story behind how we fit in our industry and how we are doing.

We are assigned a project manager who walks us through the latest features once a month. During these sessions, this person also uses the time inbetween meetings to find helpful information about our business that they believes would benefit us. It's nice having someone who feels like an ally really making sure we make the most of our subscription to SimilarWeb. Review collected by and hosted on G2.com.

If I'm trying to understand an industry that has a lower monthly traffic trend, the data tends to be hard to read. That threshold is sites that have sessions under 5,000. Review collected by and hosted on G2.com.

Traffic sources, volume, engagement metrics, newly added segment/conversion analyses. Generally, this is the best market intelligence tool available. Works perfectly well for due diligence purposes, but I use it every day for pretty much all market research analyses.

What I also love about this product is a team behind it. One of the best communication services, great feature updates, amazing content produced. Most requests and queries solved within few hours. Creme de la creme of SaaS companies. Review collected by and hosted on G2.com.

I think keywords analyses might be more robust, e.g., there are no click-through-rates or spend estimations. I know this is not a SEO/SEM tool, but if you combine it with traffic, conversion data you could very easily run impact calculations. I think this is the ultimate direction.

Sometimes traffic data tends to be a little off the actuals, even by an order of 2-3x, so if you're working a lot with clients who know their data well, it might be challenged.

I also suggest to push for iOS apps analyses, as currently there is only Android. Your competitor Apptopia has it, so probably it's good to copycat and use within SW scale.

Also, Google Docs API can be even more robust, e.g., to allow for more custom downloads for non-code people. Review collected by and hosted on G2.com.

When planning the digital strategy of my business, we did everything manually, after discussing with a multidisciplinary team and debating for hours and hours about what direction my business strategy should take, with SimilarWeb Pro I can leave all that. aside since I can perform all these tasks from the application and it even gives me a detailed report with metrics and statistics that are quite useful when making a decision that sets the course of my digital strategy for my company Review collected by and hosted on G2.com.

None, this tool has been very useful for me to improve the company's digital marketing. Review collected by and hosted on G2.com.

SimilarWeb is an easy-to-use tool which gives you access to a plethora of information about websites, markets and digital channels. Review collected by and hosted on G2.com.

You can often come unstuck in client meetings because the data presented it usually different to the client’s own analytics data (Adobe, GA, Coremetrics etc.) Review collected by and hosted on G2.com.

Being able to benchmark our website against the competitors is invaluable.

We can check our competitors' traffic data month by month. How much traffic do they get from which channel.

We can see which keywords they are receiving traffic from.

We get very useful insights about our competitors' strategies and reveal new opportunities for both our SEO and SEM investments. Review collected by and hosted on G2.com.

App analysis section is the only part where we find lacking. Most of the time there are not enough data to get useful insights, especially for Apple App Store. Review collected by and hosted on G2.com.

I can control all our relevant keywords and include them in the content. The tool helps me to find the right keywords thanks to the good overview and the recommendations for the content are also excellent. Review collected by and hosted on G2.com.

The statistics can not be integrated with our existing, just in terms of outbound traffic would be very nice if it would work. Review collected by and hosted on G2.com.

Custom date ranges; ability to get traffic for smaller, niche sites that don't reach minimum reporting standards in other third-party tools; ability to get top search terms for various websites and site categories Review collected by and hosted on G2.com.

Search terms are separated by desktop and mobile- there is no aggregated views. Also, the interface does not allow you to get the top search terms that drove traffic to your competitors but your own sites didn't get. Instead, you have to download a massive spreadsheet and calculate it manually. Review collected by and hosted on G2.com.

Similar Web Pro is constantly developing and adding new functionalities, that significantly improve the quality of my everyday work. Review collected by and hosted on G2.com.

There's nothing major that I'd point out. Even if you don't like how something works, you can always get in touch with your account admin. They always value your feedback and will help you solve the issue. Review collected by and hosted on G2.com.

The quality of leads found have helped me successfully recruit partners for my clients. I am constantly using the provided site's data and competitive landscape information to show clients that we are finding the best possible prospects. Overall, SimilarWeb's user-friendly platform has helped me tremendously within my role as a Business Development Manager. Review collected by and hosted on G2.com.

There isn't much I dislike about SimilarWeb, but I do wish our agency could be able to utilize the keyword search functionalities that do not come with our selected package. Review collected by and hosted on G2.com.

Channel breakdown of traffic comparison for desktop and mobile web. Ability to see the app rankings without the need to login to app store /play store. Ability to see organic traffic keywords and trends Review collected by and hosted on G2.com.

I would not call it a "dislike" but it is missing the app traffic comparisons . This prevents us from having a holistic view of things. Review collected by and hosted on G2.com.

The maps are helpful to give a visual of where hits are coming from. Review collected by and hosted on G2.com.

After switching to the Competitive View, the time frame selected changes from what I have set. I start with 12 months and after going to the Competitive View then back to the Web Performance view the time frame sets back to 3 months. I would like it to stay at the time frame I set. Review collected by and hosted on G2.com.

Similarweb is fantastic for getting a good picture of where you sit within your industry. It can also be very useful for strategizing and finding out what you can do better when you compare yourself to your competitors. Review collected by and hosted on G2.com.

Not much at all to dislike, I can't think of anything it doesn't have or wished it would do Review collected by and hosted on G2.com.

SimilarWeb allows us to easily kept posted about traffic changes on our competitors and having a clear an accurate view of our market share.

It also give us useful insights about where getting traffic from and which opportunities there are from SEO, referrals or optimized SEM investment.

It’s a useful tool not just for MK department but also for sales or IT.

Comparison with direct competitors based on SimilarWeb data is included in our sales presentations.

The customer support team is also outstanding. Review collected by and hosted on G2.com.

It would be perfect having more metrics on Apps analysis.

Since it’s basically focused on web analytics it has arrived late to the app analysis and the data shown, more and more useful with each deployment, is not yet complete enough as for being a substitute to specific tools in App analysis. Review collected by and hosted on G2.com.

I enjoy looking at the keywords and competitors. very valuable for our line of work. The ability to quickly generate usage reports is very helpful. Review collected by and hosted on G2.com.

The Website Technologies section is extensive but I have noticed it is incomplete when comparing results against Ghostery. Still very helpful but being incomplete is a tad disappointing. Review collected by and hosted on G2.com.

The platform is incredibly well designed and easy to use. I love that I don't need to read a help guide or contact support when using new features and trying to answer a questions. It's really intuitive. I also love the competitive data we get about other apps and websites. Review collected by and hosted on G2.com.

Honestly, I have no dislikes. The platform is great. Review collected by and hosted on G2.com.

the easy, user-friendly look & feel with efficient data-exploration. Often it is hard to consolidate every information at one place but similarweb offers great dashboard Review collected by and hosted on G2.com.

details for crypto websites are often in lack - but understandable given the niche industry Review collected by and hosted on G2.com.