1. [Home](https://www.g2.com/) 2. ... 3. [Fraud Detection Software](https://www.g2.com/categories/fraud-detection) 4. [Sift Discussions](https://www.g2.com/products/sift-s-ai-powered-fraud-decisioning-platform-sift/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_68ff063a23a32920c9f0e37309c6ea23/sift-s-ai-powered-fraud-decisioning-platform-sift.jpg "Product Avatar Image") ![Reward for good Sift reviews](https://images.g2crowd.com/uploads/report_medal_translation/image/28070/medal.svg "Reward for good Sift reviews") ](/products/sift-s-ai-powered-fraud-decisioning-platform-sift/reviews) [ Sift ](/products/sift-s-ai-powered-fraud-decisioning-platform-sift/reviews) (610)4.6/5 Sift is the leading fraud prevention platform delivering digital trust to 700+ global brands, allowing them to grow confidently by stopping fraud while enabling excellence in customer experience. Backed by a global data network of over one trillion annual events, Sift helps companies convert risk into revenue and scale without compromise. Brands including Hertz, Yelp, and Poshmark rely on Sift to unlock growth and deliver seamless consumer experiences. Visit us at sift.com Show More * * * ### 76.0 Nps Score Already have Sift? ### All Sift Discussions Search Most CommentedMost HelpfulPinned by G2Newest All DiscussionsDiscussions with CommentsPinned by G2Discussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Pinned by G2 Newest Filter by All Discussions Discussions with Comments Pinned by G2 Discussions without Comments ![Sarah M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sarah M.") SM Loading... [Sarah M.](https://www.g2.com/users/7a294e30-3ccc-49be-926a-157ad96cc859 "Sarah M.") • about 2 months ago Digital Content Manager Digital Content Manager More Options - [ # How does Sift use machine learning to adapt to evolving fraud patterns? ](/discussions/how-does-sift-use-machine-learning-to-adapt-to-evolving-fraud-patterns) How does Sift use machine learning to adapt to evolving fraud patterns? [ Fraud Detection Software ](https://www.g2.com/tags/fraud-detection-software)[ E-commerce Fraud Protection Software ](https://www.g2.com/tags/e-commerce-fraud-protection-software)[ Risk-based Authentication Software ](https://www.g2.com/tags/risk-based-authentication-software)[ Financial Fraud Prevention ](https://www.g2.com/tags/financial-fraud-prevention) * * * \<0\>0\>Upvotes * * * 1 Comment [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Sift+questions+and+get+answers+from+expert+users+in+our+Sift+Discussions+section.&title=Sift+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Sift+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Sift+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss%0aAsk+Sift+questions+and+get+answers+from+expert+users+in+our+Sift+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Sift+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss%0aAsk+Sift+questions+and+get+answers+from+expert+users+in+our+Sift+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Sarah M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sarah M.") SM Loading... [Sarah M.](https://www.g2.com/users/7a294e30-3ccc-49be-926a-157ad96cc859 "Sarah M.") • about 2 months ago Digital Content Manager Digital Content Manager More Options - [ # How does Sift help detect and prevent account takeover attempts? ](/discussions/how-does-sift-help-detect-and-prevent-account-takeover-attempts) How does Sift help detect and prevent account takeover attempts? [ Fraud Detection Software ](https://www.g2.com/tags/fraud-detection-software)[ E-commerce Fraud Protection Software ](https://www.g2.com/tags/e-commerce-fraud-protection-software)[ Risk-based Authentication Software ](https://www.g2.com/tags/risk-based-authentication-software)[ Financial Fraud Prevention ](https://www.g2.com/tags/financial-fraud-prevention) * * * \<0\>0\>Upvotes * * * 1 Comment [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Sift+questions+and+get+answers+from+expert+users+in+our+Sift+Discussions+section.&title=Sift+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Sift+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Sift+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss%0aAsk+Sift+questions+and+get+answers+from+expert+users+in+our+Sift+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Sift+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss%0aAsk+Sift+questions+and+get+answers+from+expert+users+in+our+Sift+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Sarah M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sarah M.") SM Loading... [Sarah M.](https://www.g2.com/users/7a294e30-3ccc-49be-926a-157ad96cc859 "Sarah M.") • about 2 months ago Digital Content Manager Digital Content Manager More Options - [ # How does Sift help businesses protect the full customer journey from fraud? ](/discussions/how-does-sift-help-businesses-protect-the-full-customer-journey-from-fraud) How does Sift help businesses protect the full customer journey from fraud? [ Fraud Detection Software ](https://www.g2.com/tags/fraud-detection-software)[ E-commerce Fraud Protection Software ](https://www.g2.com/tags/e-commerce-fraud-protection-software)[ Risk-based Authentication Software ](https://www.g2.com/tags/risk-based-authentication-software)[ Financial Fraud Prevention ](https://www.g2.com/tags/financial-fraud-prevention) * * * \<0\>0\>Upvotes * * * 1 Comment [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Sift+questions+and+get+answers+from+expert+users+in+our+Sift+Discussions+section.&title=Sift+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Sift+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Sift+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss%0aAsk+Sift+questions+and+get+answers+from+expert+users+in+our+Sift+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Sift+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss%0aAsk+Sift+questions+and+get+answers+from+expert+users+in+our+Sift+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Sarah M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sarah M.") SM Loading... [Sarah M.](https://www.g2.com/users/7a294e30-3ccc-49be-926a-157ad96cc859 "Sarah M.") • about 2 months ago Digital Content Manager Digital Content Manager More Options - [ # How does Sift help reduce friction for trusted users while maintaining security? ](/discussions/how-does-sift-help-reduce-friction-for-trusted-users-while-maintaining-security) How does Sift help reduce friction for trusted users while maintaining security? [ Fraud Detection Software ](https://www.g2.com/tags/fraud-detection-software)[ E-commerce Fraud Protection Software ](https://www.g2.com/tags/e-commerce-fraud-protection-software)[ Risk-based Authentication Software ](https://www.g2.com/tags/risk-based-authentication-software)[ Financial Fraud Prevention ](https://www.g2.com/tags/financial-fraud-prevention) * * * \<0\>0\>Upvotes * * * 1 Comment [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Sift+questions+and+get+answers+from+expert+users+in+our+Sift+Discussions+section.&title=Sift+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Sift+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Sift+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss%0aAsk+Sift+questions+and+get+answers+from+expert+users+in+our+Sift+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Sift+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss%0aAsk+Sift+questions+and+get+answers+from+expert+users+in+our+Sift+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ![Sarah M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sarah M.") SM Loading... [Sarah M.](https://www.g2.com/users/7a294e30-3ccc-49be-926a-157ad96cc859 "Sarah M.") • about 2 months ago Digital Content Manager Digital Content Manager More Options - [ # What is Sift best used for? ](/discussions/what-is-sift-best-used-for) What is Sift best used for? [ Fraud Detection Software ](https://www.g2.com/tags/fraud-detection-software)[ E-commerce Fraud Protection Software ](https://www.g2.com/tags/e-commerce-fraud-protection-software)[ Risk-based Authentication Software ](https://www.g2.com/tags/risk-based-authentication-software)[ Financial Fraud Prevention ](https://www.g2.com/tags/financial-fraud-prevention) * * * \<0\>0\>Upvotes * * * 1 Comment [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Sift+questions+and+get+answers+from+expert+users+in+our+Sift+Discussions+section.&title=Sift+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Sift+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Sift+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss%0aAsk+Sift+questions+and+get+answers+from+expert+users+in+our+Sift+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Sift+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss%0aAsk+Sift+questions+and+get+answers+from+expert+users+in+our+Sift+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ## Start a New Software Discussion Have a software question? Get answers from real users and experts [Start A Discussion](/products/sift-s-ai-powered-fraud-decisioning-platform-sift/discussions/new) * * * ![Product Avatar Image](https://images.g2crowd.com/uploads/product/hd_favicon/f682c573a00195be16077ed50bf716c8/sift-s-ai-powered-fraud-decisioning-platform-sift.svg "Product Avatar Image") ### Have you used Sift before? Answer a few questions to help the Sift community [ Yes ](javascript:void(0))[ Yes ](https://www.g2.com/authorize?form=signup&return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fsift-2021-11-03%2Fdiscuss%3Fsmall_ask%3Dsift-s-ai-powered-fraud-decisioning-platform-sift) No ## Top Contributors in Sift 1 ![Kathryn S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kathryn S.") KS Loading... ### [Kathryn S.](https://www.g2.com/users/b6218265-c0c2-4197-a02b-7aaa491ae9a6 "Kathryn S.") 5 pts