1. [Home](https://www.g2.com/) 2. ... 3. [Online Appointment Scheduling Software](https://www.g2.com/categories/online-appointment-scheduling) 4. [Shore Discussions](https://www.g2.com/products/shore/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_f8844aa9c1378c737b40040f2f2cf8f3/shore.png "Product Avatar Image") ](/products/shore/reviews) [ Shore ](/products/shore/reviews) (2)4.5/5 SHORE – ALL-IN-ONE SOFTWARE FOR SERVICE BUSINESSES Shore is the all-in-one platform for small and medium-sized service businesses to manage appointments, payments, customer relationships, and marketing in one place. Ideal for beauty, wellness, healthcare, and retail, Shore helps you save time, increase revenue, and deliver a seamless customer experience. ONLINE BOOKING Let customers book appointments 24/7 via your website, Facebook, Instagram – and even directly through Google Search & Google Maps. Reduce no-shows with automated reminders and secure revenue by accepting online payments before the appointment. Easily embed the booking widget on your own website and connect it to Google Tag Manager for fast, accurate analytics tracking. Accessible via mobile app, with individual logins for each staff member. CUSTOMER MANAGEMENT (CRM) Keep all customer data secure and GDPR-compliant. Track visits, preferences, and purchase history to deliver personalized service. Automate review requests to boost your Google ratings and strengthen your online reputation. MARKETING TOOLS Create and send professional newsletters, share promotions, and automate feedback collection. Set up campaign tracking in minutes to measure performance and improve results without technical hurdles. POINT OF SALE (POS) Accept payments anywhere – in-store, on the go, or online. Track sales per employee, manage inventory, process refunds, and get daily sales reports. Includes DATEV integration for seamless accounting. Powered by the Shore POS app for iPad – intuitive, fast, and easy to use, with integrated gift card sales. SHORE PAY Fast, secure, and contactless card payments directly via the Shore POS app. Transparent pricing, no hidden fees, and a powerful card reader available for seamless payment processing. WHY BUSINESSES CHOOSE SHORE • All-in-one solution: booking, payments, CRM, and marketing • Easy integration with websites and analytics tools • Fully GDPR-compliant for data security • Made in Germany – quality, reliability, and data protection you can trust • Powerful POS features with transparent pricing • Flexible setup – use the full suite or individual modules like Booking + Marketing or Shore POS • Designed for service industries – from salons to clinics to retail Show More * * * ### 50.0 Nps Score Already have Shore? ### All Shore Discussions Search Most CommentedMost HelpfulPinned by G2Newest All DiscussionsDiscussions with CommentsPinned by G2Discussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Pinned by G2 Newest Filter by All Discussions Discussions with Comments Pinned by G2 Discussions without Comments ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • almost 3 years ago More Options - [ # What is Shore used for? ](/discussions/what-is-shore-used-for) What is Shore used for? [ Online Appointment Scheduling Software ](https://www.g2.com/tags/online-appointment-scheduling-software) * * * \<0\>0\>Upvotes 0 * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Shore+questions+and+get+answers+from+expert+users+in+our+Shore+Discussions+section.&title=Shore+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fshore%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Shore+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fshore%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fshore%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Shore+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fshore%2Fdiscuss%0aAsk+Shore+questions+and+get+answers+from+expert+users+in+our+Shore+Discussions+section.) [![mail](/assets/social-logos/mail-d55c53b04bf49872e40cd2443b85a99caa23394e6cf154ae32a9d08377c15d86.svg "mail")](mailto:?subject=Shore+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fshore%2Fdiscuss%0aAsk+Shore+questions+and+get+answers+from+expert+users+in+our+Shore+Discussions+section.) ![copy_link](/assets/social-logos/copy_link-05d8dc5dc8576fc78425ad34d07241b060878835e555a30417ff41c18335e575.svg "copy\_link") ## Start a New Software Discussion Have a software question? Get answers from real users and experts [Start A Discussion](/products/shore/discussions/new) * * * ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_f8844aa9c1378c737b40040f2f2cf8f3/shore.png "Product Avatar Image") ### Have you used Shore before? Answer a few questions to help the Shore community [ Yes ](javascript:void(0))[ Yes ](https://www.g2.com/authorize?form=signup&return_to=https%3A%2F%2Fwww.g2.com%2Fproducts%2Fshore%2Fdiscuss%3Fsmall_ask%3Dshore) No