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Shopper Approved Reviews & Product Details

Since 2010, Shopper Approved has helped over 25,000 online businesses collect up to 10x more ratings and reviews than any other review platform online. Not only is Shopper Approved one of the leading online review platforms in the world, but we're also the #1 Rated Review Platform - with a 4.8-star rating on G2, a 4.8-star rating on Capterra, and a 4.7-star rating on Trustpilot (our direct competitor). We're also a two-time award-winning Inc. 500 company, an official Google Review Partner, and we have an A+ BBB rating. The thing that really sets Shopper Approved apart is our unique ability to help our clients to collect up to 10x more reviews than their competitors, and then display those reviews in as many strategic locations as possible, which drives more visibility, credibility, traffic, and conversions. Unlike other review platforms, we take a holistic, highly strategic approach to reviews and other forms of User-Generated Content (like Q&A), which, when search-optimized, gives our clients to ability to drive up to 4x more traffic to their website, and up to 9x higher conversion rates on individual product pages. We also offer a Double Your Reviews Guarantee - the first of its kind in the industry. Bottom line, if you just want reviews in order to check a box, then it doesn't really matter which review platform you use. But if you want to get more traffic and conversions, and become a leader in your industry, you want Shopper Approved. We have the reputation and the results that you need to take your company to the next level. If you want to see if we're a good fit, sign up for a free demo. There's no pressure and no obligation.

Product Website

Seller

Shopper Approved

Discussions

Shopper Approved Community

Languages Supported

English

Overview by

Bryan Wheeler

Pricing

Pricing provided by Shopper Approved.

Starter Package

Starting at $119.00

Per Month

View More Pricing Information

Shopper Approved Media

Shopper Approved Demo - Show the right content at the right time from intrigue through order fulfillment.

Our suite of Traffic & Conversion apps helps consumers find, engage with, and purchase from your website. All the way from SEARCH to ORDER CONFIRMATION PAGES and beyond.

Shopper Approved Demo - Our growing integration options simplify your growth.

Our growing list of integration partners makes it easy to optimize your strategies for consumer loyalty, review collection & distribution, marketing, marketplace integration, Q&A, social media, and more.

Shopper Approved Demo - Product and Video Reviews will boost your UGC reach.

Our unique review collection survey allows you to collect your seller ratings, product reviews, and video reviews in the same survey. And then easily push those reviews to high-traffic locations with proper SCHEMA to be seen more often and boost traffic to your website.

Shopper Approved Demo - Manage your overall online reputation.

Drive verified customers to leave reviews on the most popular open review platforms to more accurately portray your positive customer sentiment. This creates more online visibility, clicks, and traffic to your website while creating an easy, reputation management strategy.

Shopper Approved Demo - Get verified reviews from verified customers

Our review tools make it easy for verified customers to leave a review and difficult for anyone or anything else to manipulate the system - making your reviews more trustworthy with quality content for search engines to recognize and drive conversions on your website.

Shopper Approved Demo - Our superior Q&A tool stands out to drive website visitors & conversions

Our Q&A tool is search optimized to show your questions and answers in premium search results to drive more visibility, traffic, and conversions. When you answer your customers' questions you increase their trust and confidence in your website and generate up to a 75% conversion rate.

Official Downloads

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52% CTR Lift, 100% Increase in Organic Traffic, 70% Increase in CVR - See How Contractor Training Center did it!

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Survey Results: How our Traffic & Conversion Stack is seen in the eyes of online shoppers

G2 reviews are authentic and verified.

Here's how.

Desar R.

Operational Supervisor

Mechanical or Industrial Engineering

Mid-Market (51-1000 emp.)

12/5/2025

"Boosts SEO and Reputation with Reliable, Authentic Reviews"

4.5/5

What do you like best about Shopper Approved?

Shopper Approved facilitates us with vibrant collection of customers reviews and only the real customers that gets involved through invites

The program enhances or boosts our SEO, and this translates to high conversion through search engine trust

The process of reviews collection has been consistently supported by the app, making it simple and precise

Shopper Approved operates in different ecommerce platforms and this creates a robust experience that guides companies and the markets

Companies build their reputation through the facilitation of this app, ensuring that impactful reviews are shared online

The tool has high reliability and it requests for a social proof that show prospective customers about the product or service Review collected by and hosted on G2.com.

What do you dislike about Shopper Approved?

Shopper Approved has poor admin interface that requires extra modernization and make the layouts more outstanding Review collected by and hosted on G2.com.

What problems is Shopper Approved solving and how is that benefiting you?

Shopper Approved is the powerful social proof that gives prospective customers the confidence and trust concerning our brand

The tool automatically capture or request customers to review their experience with our company and the products they purchase

The tool has outstanding information concerning the brand from ratings or reviews that demonstrates in detail our capabilities

The feedback that we obtain from Shopper Approved is brilliantly helpful and informative, and they elevate our social media presence and amplify the trust that customers have with us

The availability of the social proof from This app creates a high conversion rate and translates to high sales Review collected by and hosted on G2.com.

Ifeoma E.

Operational Supervisor

Health, Wellness and Fitness

Mid-Market (51-1000 emp.)

10/26/2025

"Excellent Support and Integrations, But Admin Interface Needs Improvement"

4/5

What do you like best about Shopper Approved?

Shopper has a magnificent customer service experience that makes onboarding very easy and quick response when some challenges appear

The program focuses on websites integrations, which makes collecting data more efficient, snd supports SEO and other marketing plans

The program has considerable rates, which allows us have value for money and solve our problems efficiently

The platform enables syndication of different insights to multiple platforms that includes Google Shopping among others to help in conversion and drive better traffic Review collected by and hosted on G2.com.

What do you dislike about Shopper Approved?

Shopper Approved admin interface is less modern with some performance complications, which causes some confusion

The inconsistencies experienced in pricing is something also discouraging, and this lowers the budgeting effectiveness Review collected by and hosted on G2.com.

What problems is Shopper Approved solving and how is that benefiting you?

We use Shopper Approved to capture merchant’s feedback and authentic reviews, from different eCommerce apps and this makes it proficient to gather customer feedback

The reviews and customer ratings are also visible and this makes our ranking more consistent and we get more customers

The reviews we get from merchants and clients helps us build trust with prospective clients, ensuring that we have a positive traffic

The syndication of reviews to multiple channels makes us get a positive public reputation Review collected by and hosted on G2.com.

Jojo p.

Software Developer

Small-Business (50 or fewer emp.)

7/31/2025

"Good for basic reviews but limited for serious marketing analytics"

4.5/5

What do you like best about Shopper Approved?

Really easy to set up and use - had our review system running within a day. The customer review collection is automated and works well, plus the review display widgets look clean on our website and seem to boost conversion rates. Review collected by and hosted on G2.com.

What do you dislike about Shopper Approved?

Super limited when it comes to marketing analytics and tracking social media performance. You basically just get basic review data and can't see how your social campaigns or influencer partnerships are actually impacting sales, which is what we really needed for our business. Review collected by and hosted on G2.com.

What problems is Shopper Approved solving and how is that benefiting you?

Shopper Approved is solving our customer trust and credibility issues by automatically collecting and displaying genuine reviews on our website. It's helping us build social proof which has definitely increased our conversion rates - customers feel more confident buying when they see real feedback from other buyers. The automated review collection saves us tons of time since we don't have to manually chase customers for reviews anymore, and having those star ratings show up in Google search results has improved our click-through rates too. Review collected by and hosted on G2.com.

Verified User in Airlines/Aviation

Small-Business (50 or fewer emp.)

7/30/2025

"The best platform for reviews"

5/5

What do you like best about Shopper Approved?

Shopper Approved has been a valuable addition to our business. It makes it easy to collect verified product reviews, which has significantly boosted customer trust and increased conversions. The platform is intuitive and was simple to implement within our existing systems. Their customer support team has been consistently responsive and helpful whenever we’ve had integration questions. With daily automations in place, we no longer have to manually remind customers to leave reviews helping our team to focus on other priorities. Review collected by and hosted on G2.com.

What do you dislike about Shopper Approved?

We haven't had any difficulties utilizing Shopper Approved. Review collected by and hosted on G2.com.

What problems is Shopper Approved solving and how is that benefiting you?

Shopper Approved helps us collect reviews automatically, which has made a big difference in growing our online store. The verified reviews boost our SEO and help us show up higher in search results. More reviews also give new customers the confidence to buy, so we’ve seen an increase in conversions. It’s been an easy way to grow our visibility and sales without adding more work for our team. Review collected by and hosted on G2.com.

Al H.

Operations Director

Small-Business (50 or fewer emp.)

9/23/2025

"Recommending, for a friend!"

4.5/5

What do you like best about Shopper Approved?

I appreciate how easily Shopper approved integrates in our existing product to provide a quick and seamless review platform. Review collected by and hosted on G2.com.

What do you dislike about Shopper Approved?

What's not to like? If we ever had an issue we have been able to contact and communicate with the team with little to no friction. Review collected by and hosted on G2.com.

Alexander G.

Business Development Lead

Small-Business (50 or fewer emp.)

5/24/2025

"Efficient Review Collection"

4/5

What do you like best about Shopper Approved?

What I like best about Shopper Approved is how seamlessly it helps collect and display authentic customer reviews across multiple platforms. The automated review requests save us a ton of time, and the ability to syndicate reviews to Google, Bing, and other search engines really boosts our visibility and SEO. Their customer support team is also very responsive and helpful, which makes setup and ongoing use smooth. The dashboard is intuitive and gives clear insights into customer feedback trends. Review collected by and hosted on G2.com.

What do you dislike about Shopper Approved?

While Shopper Approved offers great functionality, the interface could use a more modern update, it feels a bit outdated compared to other review platforms. Also, some customization options for the review display widgets are limited unless you upgrade to higher-tier plans. It would be helpful if more features were included in the base package, especially for smaller businesses with limited budgets. Review collected by and hosted on G2.com.

What problems is Shopper Approved solving and how is that benefiting you?

Shopper Approved helps us collect verified customer reviews automatically, which solves the challenge of building trust and social proof at scale. Before using it, gathering reviews was inconsistent and time-consuming. Now, the process is streamlined, automated review requests go out post-purchase, which has significantly increased our review volume and quality. These reviews also get syndicated to search engines like Google, which improves our SEO and helps increase click-through rates and conversions. It’s a valuable tool for strengthening our online reputation and driving more qualified traffic to our site. Review collected by and hosted on G2.com.

Verified User in Insurance

Small-Business (50 or fewer emp.)

9/23/2025

"Great Platform for Verified Reviews"

5/5

What do you like best about Shopper Approved?

They make sure their reviews are from actual, verified customers. Not just anyone can hop on and review a company, you only are allowed once you are a customer. That way you know they are real. Review collected by and hosted on G2.com.

What do you dislike about Shopper Approved?

Their dashboard is a little clunky and difficult to navigate. Review collected by and hosted on G2.com.

Krista G.

Marketing Manager

Automotive

Small-Business (50 or fewer emp.)

6/24/2025

"Great at Managing Reviews for Your Site."

4/5

What do you like best about Shopper Approved?

Shopper approved offers great ways to put reviews with widgets for website pages, product pages, in emails, WordPress pages, and more. They also do more than just reviews and drop features to use as well. Review collected by and hosted on G2.com.

What do you dislike about Shopper Approved?

No issues have been reported so far with Shopper Approved, so we are very happy with it! Review collected by and hosted on G2.com.

Verified User in Food & Beverages

Mid-Market (51-1000 emp.)

5/20/2025

"The Only Review Company We Need"

4.5/5

What do you like best about Shopper Approved?

We get increases our reviews by 10K each year and they are constantly updating their platform with ways to help is connect with our audience and drive more revenue. Review collected by and hosted on G2.com.

What do you dislike about Shopper Approved?

We have been with them for over a decade and still do not have a negative thing to say. Review collected by and hosted on G2.com.