SheerID is an Audience Data Platform (ADP) that empowers marketers to verify customer identities and enrich their CRM with permissioned data, enabling personalized experiences and protected offers globally. By leveraging over 200,000 authoritative data sources, SheerID allows brands to engage their most loyal audiences with precision and confidence. The platform includes:
— Audience Network: Delivers exclusive offers to verified individuals based on specific demographics, professions, and psychographic traits.
— Affinity Network: Expands the reach of exclusive offers through cross-promotions with top brands and within parent companies, maintaining control for both the brand and the consumer.
— Alliance Network: Enhances customer loyalty by providing differentiated, exclusive, and protected offers to verified loyalty members, partner organizations, company employees, and other aligned membership programs.
By integrating SheerID's ADP, brands can foster authentic connections, give back to important communities, and drive customer loyalty through personalized and protected offers.