# Top 10 ServiceNow Sales CRM Alternatives & Competitors **Average Rating:** 4.5/5 **Total Number of Reviews:** 1 Looking for alternatives or competitors to ServiceNow Sales CRM? Other important factors to consider when researching alternatives to ServiceNow Sales CRM include ease of use and reliability. The best overall ServiceNow Sales CRM alternative is Zoho CRM. Other similar apps like ServiceNow Sales CRM are Accelo, Agentforce Sales (formerly Salesforce Sales Cloud), ActiveCampaign, and HubSpot Sales Hub. ServiceNow Sales CRM alternatives can be found in [Quote-to-Cash Software](https://www.g2.com/categories/quote-to-cash) but may also be in [CRM Software](https://www.g2.com/categories/crm) or [Professional Services Automation Software](https://www.g2.com/categories/professional-services-automation). ## Best Paid & Free Alternatives to ServiceNow Sales CRM - [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) - [Accelo](https://www.g2.com/products/accelo/reviews) - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) - [NetSuite](https://www.g2.com/products/oracle-netsuite/reviews) - [Instantly](https://www.g2.com/products/instantly/reviews) - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) - [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) - [Close](https://www.g2.com/products/close/reviews) ## Top 10 Alternatives to ServiceNow Sales CRM Recently Reviewed By G2 Community Browse options below. Based on reviewer data, you can see how ServiceNow Sales CRM stacks up to the competition, check reviews from current & previous users in industries like Chemicals, and find the best product for your business. ### 1. [Zoho CRM](https://www.g2.com/products/zoho-crm/reviews) By Zoho **Average Rating:** 4.1/5 **Total Reviews:** 2,946 Zoho CRM helps you to attract, retain, delight customers and grow your company into a customer-focused organization. Categories in common with ServiceNow Sales CRM: [Quote-to-Cash](https://www.g2.com/categories/quote-to-cash), [CRM](https://www.g2.com/categories/crm) **Compare:** [ServiceNow Sales CRM vs Zoho CRM](https://www.g2.com/compare/servicenow-sales-crm-vs-zoho-crm) **Compare Zoho CRM with other alternatives:** - [Zoho CRM vs Accelo](https://www.g2.com/compare/accelo-vs-zoho-crm) - [Zoho CRM vs Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/compare/agentforce-sales-formerly-salesforce-sales-cloud-vs-zoho-crm) - [Zoho CRM vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-zoho-crm) - [Zoho CRM vs HubSpot Sales Hub](https://www.g2.com/compare/hubspot-sales-hub-vs-zoho-crm) - [Zoho CRM vs NetSuite](https://www.g2.com/compare/oracle-netsuite-vs-zoho-crm) - [Zoho CRM vs Instantly](https://www.g2.com/compare/instantly-vs-zoho-crm) - [Zoho CRM vs Pipedrive](https://www.g2.com/compare/pipedrive-vs-zoho-crm) - [Zoho CRM vs Brevo Marketing Platform](https://www.g2.com/compare/brevo-marketing-platform-vs-zoho-crm) - [Zoho CRM vs Close](https://www.g2.com/compare/close-vs-zoho-crm) ### 2. [Accelo](https://www.g2.com/products/accelo/reviews) By Accelo **Average Rating:** 4.3/5 **Total Reviews:** 685 Manage your entire business from one simple place. From prospect to payment, automate your processes and gain the visibility you need to grow your business. Categories in common with ServiceNow Sales CRM: [Quote-to-Cash](https://www.g2.com/categories/quote-to-cash), [CRM](https://www.g2.com/categories/crm) **Compare:** [ServiceNow Sales CRM vs Accelo](https://www.g2.com/compare/accelo-vs-servicenow-sales-crm) **Compare Accelo with other alternatives:** - [Accelo vs Zoho CRM](https://www.g2.com/compare/accelo-vs-zoho-crm) - [Accelo vs Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/compare/accelo-vs-agentforce-sales-formerly-salesforce-sales-cloud) - [Accelo vs ActiveCampaign](https://www.g2.com/compare/accelo-vs-activecampaign) - [Accelo vs HubSpot Sales Hub](https://www.g2.com/compare/accelo-vs-hubspot-sales-hub) - [Accelo vs NetSuite](https://www.g2.com/compare/accelo-vs-oracle-netsuite) - [Accelo vs Instantly](https://www.g2.com/compare/accelo-vs-instantly) - [Accelo vs Pipedrive](https://www.g2.com/compare/accelo-vs-pipedrive) - [Accelo vs Brevo Marketing Platform](https://www.g2.com/compare/accelo-vs-brevo-marketing-platform) - [Accelo vs Close](https://www.g2.com/compare/accelo-vs-close) ### 3. [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) By Salesforce **Average Rating:** 4.4/5 **Total Reviews:** 25,871 Sell faster, smarter, and more efficiently with AI + Data + CRM. Boost productivity and grow in a whole new way with Sales Cloud. Categories in common with ServiceNow Sales CRM: [CRM](https://www.g2.com/categories/crm) **Compare:** [ServiceNow Sales CRM vs Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/compare/agentforce-sales-formerly-salesforce-sales-cloud-vs-servicenow-sales-crm) **Compare Agentforce Sales (formerly Salesforce Sales Cloud) with other alternatives:** - [Agentforce Sales (formerly Salesforce Sales Cloud) vs Zoho CRM](https://www.g2.com/compare/agentforce-sales-formerly-salesforce-sales-cloud-vs-zoho-crm) - [Agentforce Sales (formerly Salesforce Sales Cloud) vs Accelo](https://www.g2.com/compare/accelo-vs-agentforce-sales-formerly-salesforce-sales-cloud) - [Agentforce Sales (formerly Salesforce Sales Cloud) vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-agentforce-sales-formerly-salesforce-sales-cloud) - [Agentforce Sales (formerly Salesforce Sales Cloud) vs HubSpot Sales Hub](https://www.g2.com/compare/agentforce-sales-formerly-salesforce-sales-cloud-vs-hubspot-sales-hub) - [Agentforce Sales (formerly Salesforce Sales Cloud) vs NetSuite](https://www.g2.com/compare/agentforce-sales-formerly-salesforce-sales-cloud-vs-oracle-netsuite) - [Agentforce Sales (formerly Salesforce Sales Cloud) vs Instantly](https://www.g2.com/compare/agentforce-sales-formerly-salesforce-sales-cloud-vs-instantly) - [Agentforce Sales (formerly Salesforce Sales Cloud) vs Pipedrive](https://www.g2.com/compare/agentforce-sales-formerly-salesforce-sales-cloud-vs-pipedrive) - [Agentforce Sales (formerly Salesforce Sales Cloud) vs Brevo Marketing Platform](https://www.g2.com/compare/agentforce-sales-formerly-salesforce-sales-cloud-vs-brevo-marketing-platform) - [Agentforce Sales (formerly Salesforce Sales Cloud) vs Close](https://www.g2.com/compare/agentforce-sales-formerly-salesforce-sales-cloud-vs-close) ### 4. [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) By ActiveCampaign **Average Rating:** 4.4/5 **Total Reviews:** 14,779 ActiveCampaign offers effortless email and marketing automation. Grow your business with AI-powered automations that suggest, personalize, and validate your marketing campaigns. With hundreds of automation triggers and actions, conditional routing, and an AI-powered drag-and-drop builder, you can create deeper automations than the competition, faster. Categories in common with ServiceNow Sales CRM: [CRM](https://www.g2.com/categories/crm) **Compare:** [ServiceNow Sales CRM vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-servicenow-sales-crm) **Compare ActiveCampaign with other alternatives:** - [ActiveCampaign vs Zoho CRM](https://www.g2.com/compare/activecampaign-vs-zoho-crm) - [ActiveCampaign vs Accelo](https://www.g2.com/compare/accelo-vs-activecampaign) - [ActiveCampaign vs Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/compare/activecampaign-vs-agentforce-sales-formerly-salesforce-sales-cloud) - [ActiveCampaign vs HubSpot Sales Hub](https://www.g2.com/compare/activecampaign-vs-hubspot-sales-hub) - [ActiveCampaign vs NetSuite](https://www.g2.com/compare/activecampaign-vs-oracle-netsuite) - [ActiveCampaign vs Instantly](https://www.g2.com/compare/activecampaign-vs-instantly) - [ActiveCampaign vs Pipedrive](https://www.g2.com/compare/activecampaign-vs-pipedrive) - [ActiveCampaign vs Brevo Marketing Platform](https://www.g2.com/compare/activecampaign-vs-brevo-marketing-platform) - [ActiveCampaign vs Close](https://www.g2.com/compare/activecampaign-vs-close) ### 5. [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) By HubSpot **Average Rating:** 4.4/5 **Total Reviews:** 13,904 Sales Hub is a modern sales software that helps teams build pipeline, accelerate deal velocity, and create stronger customer connections. Powered by HubSpot’s Smart CRM, it combines AI, automation, and insights in one easy-to-use platform, so reps can sell smarter and scale without added complexity. Categories in common with ServiceNow Sales CRM: [CRM](https://www.g2.com/categories/crm) **Compare:** [ServiceNow Sales CRM vs HubSpot Sales Hub](https://www.g2.com/compare/hubspot-sales-hub-vs-servicenow-sales-crm) **Compare HubSpot Sales Hub with other alternatives:** - [HubSpot Sales Hub vs Zoho CRM](https://www.g2.com/compare/hubspot-sales-hub-vs-zoho-crm) - [HubSpot Sales Hub vs Accelo](https://www.g2.com/compare/accelo-vs-hubspot-sales-hub) - [HubSpot Sales Hub vs Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/compare/agentforce-sales-formerly-salesforce-sales-cloud-vs-hubspot-sales-hub) - [HubSpot Sales Hub vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-hubspot-sales-hub) - [HubSpot Sales Hub vs NetSuite](https://www.g2.com/compare/hubspot-sales-hub-vs-oracle-netsuite) - [HubSpot Sales Hub vs Instantly](https://www.g2.com/compare/hubspot-sales-hub-vs-instantly) - [HubSpot Sales Hub vs Pipedrive](https://www.g2.com/compare/hubspot-sales-hub-vs-pipedrive) - [HubSpot Sales Hub vs Brevo Marketing Platform](https://www.g2.com/compare/brevo-marketing-platform-vs-hubspot-sales-hub) - [HubSpot Sales Hub vs Close](https://www.g2.com/compare/close-vs-hubspot-sales-hub) ### 6. [NetSuite](https://www.g2.com/products/oracle-netsuite/reviews) By Oracle **Average Rating:** 4.1/5 **Total Reviews:** 4,902 NetSuite is a cloud ERP solution, providing a suite of applications, from accounting and financial planning, to warehouse management, ecommerce, inventory management and beyond. Categories in common with ServiceNow Sales CRM: [CRM](https://www.g2.com/categories/crm) **Compare:** [ServiceNow Sales CRM vs NetSuite](https://www.g2.com/compare/oracle-netsuite-vs-servicenow-sales-crm) **Compare NetSuite with other alternatives:** - [NetSuite vs Zoho CRM](https://www.g2.com/compare/oracle-netsuite-vs-zoho-crm) - [NetSuite vs Accelo](https://www.g2.com/compare/accelo-vs-oracle-netsuite) - [NetSuite vs Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/compare/agentforce-sales-formerly-salesforce-sales-cloud-vs-oracle-netsuite) - [NetSuite vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-oracle-netsuite) - [NetSuite vs HubSpot Sales Hub](https://www.g2.com/compare/hubspot-sales-hub-vs-oracle-netsuite) - [NetSuite vs Instantly](https://www.g2.com/compare/instantly-vs-oracle-netsuite) - [NetSuite vs Pipedrive](https://www.g2.com/compare/oracle-netsuite-vs-pipedrive) - [NetSuite vs Brevo Marketing Platform](https://www.g2.com/compare/brevo-marketing-platform-vs-oracle-netsuite) - [NetSuite vs Close](https://www.g2.com/compare/close-vs-oracle-netsuite) ### 7. [Instantly](https://www.g2.com/products/instantly/reviews) By Instantly **Average Rating:** 4.8/5 **Total Reviews:** 4,134 Instantly Helps Automate Your B2B Email Outreach Forever. Categories in common with ServiceNow Sales CRM: [CRM](https://www.g2.com/categories/crm) **Compare:** [ServiceNow Sales CRM vs Instantly](https://www.g2.com/compare/instantly-vs-servicenow-sales-crm) **Compare Instantly with other alternatives:** - [Instantly vs Zoho CRM](https://www.g2.com/compare/instantly-vs-zoho-crm) - [Instantly vs Accelo](https://www.g2.com/compare/accelo-vs-instantly) - [Instantly vs Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/compare/agentforce-sales-formerly-salesforce-sales-cloud-vs-instantly) - [Instantly vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-instantly) - [Instantly vs HubSpot Sales Hub](https://www.g2.com/compare/hubspot-sales-hub-vs-instantly) - [Instantly vs NetSuite](https://www.g2.com/compare/instantly-vs-oracle-netsuite) - [Instantly vs Pipedrive](https://www.g2.com/compare/instantly-vs-pipedrive) - [Instantly vs Brevo Marketing Platform](https://www.g2.com/compare/brevo-marketing-platform-vs-instantly) - [Instantly vs Close](https://www.g2.com/compare/close-vs-instantly) ### 8. [Pipedrive](https://www.g2.com/products/pipedrive/reviews) By Pipedrive **Average Rating:** 4.3/5 **Total Reviews:** 3,105 Pipedrive is a web-based sales CRM software that lets sales teams track pipelines, optimize leads, manage deals and automate their entire sales process so they can focus on selling. Pipedrive’s simple interface empowers salespeople to streamline workflows and unite their sales tasks in one workspace. And with AI-powered features that offer personalized tips, winning and renewing deals has never been easier. Categories in common with ServiceNow Sales CRM: [CRM](https://www.g2.com/categories/crm) **Compare:** [ServiceNow Sales CRM vs Pipedrive](https://www.g2.com/compare/pipedrive-vs-servicenow-sales-crm) **Compare Pipedrive with other alternatives:** - [Pipedrive vs Zoho CRM](https://www.g2.com/compare/pipedrive-vs-zoho-crm) - [Pipedrive vs Accelo](https://www.g2.com/compare/accelo-vs-pipedrive) - [Pipedrive vs Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/compare/agentforce-sales-formerly-salesforce-sales-cloud-vs-pipedrive) - [Pipedrive vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-pipedrive) - [Pipedrive vs HubSpot Sales Hub](https://www.g2.com/compare/hubspot-sales-hub-vs-pipedrive) - [Pipedrive vs NetSuite](https://www.g2.com/compare/oracle-netsuite-vs-pipedrive) - [Pipedrive vs Instantly](https://www.g2.com/compare/instantly-vs-pipedrive) - [Pipedrive vs Brevo Marketing Platform](https://www.g2.com/compare/brevo-marketing-platform-vs-pipedrive) - [Pipedrive vs Close](https://www.g2.com/compare/close-vs-pipedrive) ### 9. [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) By Brevo **Average Rating:** 4.5/5 **Total Reviews:** 2,621 Easily manage your marketing campaigns, transactional emails, and SMS messages all in one simple and powerful platform. Categories in common with ServiceNow Sales CRM: [CRM](https://www.g2.com/categories/crm) **Compare:** [ServiceNow Sales CRM vs Brevo Marketing Platform](https://www.g2.com/compare/brevo-marketing-platform-vs-servicenow-sales-crm) **Compare Brevo Marketing Platform with other alternatives:** - [Brevo Marketing Platform vs Zoho CRM](https://www.g2.com/compare/brevo-marketing-platform-vs-zoho-crm) - [Brevo Marketing Platform vs Accelo](https://www.g2.com/compare/accelo-vs-brevo-marketing-platform) - [Brevo Marketing Platform vs Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/compare/agentforce-sales-formerly-salesforce-sales-cloud-vs-brevo-marketing-platform) - [Brevo Marketing Platform vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-brevo-marketing-platform) - [Brevo Marketing Platform vs HubSpot Sales Hub](https://www.g2.com/compare/brevo-marketing-platform-vs-hubspot-sales-hub) - [Brevo Marketing Platform vs NetSuite](https://www.g2.com/compare/brevo-marketing-platform-vs-oracle-netsuite) - [Brevo Marketing Platform vs Instantly](https://www.g2.com/compare/brevo-marketing-platform-vs-instantly) - [Brevo Marketing Platform vs Pipedrive](https://www.g2.com/compare/brevo-marketing-platform-vs-pipedrive) - [Brevo Marketing Platform vs Close](https://www.g2.com/compare/brevo-marketing-platform-vs-close) ### 10. [Close](https://www.g2.com/products/close/reviews) By Close **Average Rating:** 4.7/5 **Total Reviews:** 2,066 Close is an all-in-one sales CRM designed to increase sales productivity for sales teams. With built-in calling, email, SMS, and more, sales teams are able to close more deals and make more sales—all without manual data entry! Categories in common with ServiceNow Sales CRM: [CRM](https://www.g2.com/categories/crm) **Compare:** [ServiceNow Sales CRM vs Close](https://www.g2.com/compare/close-vs-servicenow-sales-crm) **Compare Close with other alternatives:** - [Close vs Zoho CRM](https://www.g2.com/compare/close-vs-zoho-crm) - [Close vs Accelo](https://www.g2.com/compare/accelo-vs-close) - [Close vs Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/compare/agentforce-sales-formerly-salesforce-sales-cloud-vs-close) - [Close vs ActiveCampaign](https://www.g2.com/compare/activecampaign-vs-close) - [Close vs HubSpot Sales Hub](https://www.g2.com/compare/close-vs-hubspot-sales-hub) - [Close vs NetSuite](https://www.g2.com/compare/close-vs-oracle-netsuite) - [Close vs Instantly](https://www.g2.com/compare/close-vs-instantly) - [Close vs Pipedrive](https://www.g2.com/compare/close-vs-pipedrive) - [Close vs Brevo Marketing Platform](https://www.g2.com/compare/brevo-marketing-platform-vs-close) ## Explore Articles - [Greenhouse vs Lever vs Workable: which ATS is actually better for a mid-market company hiring across multiple departments?](https://www.g2.com/discussions/what-s-the-best-ats-for-recruiters-managing-hundreds-of-applications-per-role-without-losing-track-of-candidates) - [Leading voice recognition app for remote teams in tech](https://www.g2.com/discussions/leading-voice-recognition-app-for-remote-teams-in-tech) - [Which product analytics platforms work best for a fintech or healthtech company that needs behavioral tracking but also has strict data governance requirements?](https://www.g2.com/discussions/which-product-analytics-platforms-work-best-for-a-fintech-or-healthtech-company-that-needs-behavioral-tracking-but-also-has-strict-data-governance-requirements) - [Best candidate relationship management software for agencies](https://www.g2.com/discussions/best-candidate-relationship-management-software-for-agencies) - [Recommendations for the best webinar solution](https://www.g2.com/discussions/recommendations-for-the-best-webinar-solution) - [What is the best comparative rating software for independent agents quoting multiple insurance carriers from a single platform?](https://www.g2.com/discussions/what-is-the-best-comparative-rating-software-for-independent-agents-quoting-multiple-insurance-carriers-from-a-single-platform) ## Spotlight Categories - [Electronic Data Interchange (EDI) Software](https://www.g2.com/categories/electronic-data-interchange-edi) - [Managed File Transfer (MFT) Software](https://www.g2.com/categories/managed-file-transfer-mft) - [Restaurant POS Systems](https://www.g2.com/categories/restaurant-pos)