Holly H.
HH
Holly H.
Program Manager, AEO/SEO - Corporate Marketing (Remote)
Enterprise (> 1000 emp.)
"Flexible, Powerful, and Backed by Great Support"
5/5
What do you like best about seoClarity?

Flexible, powerful, and great support. Smart team and robust data insights. Review collected by and hosted on G2.com.

What do you dislike about seoClarity?

Steep learning curve, but worth it. Complex at first, very feature-rich. Review collected by and hosted on G2.com.

Response from Mary Kate Mack of seoClarity

Hi, Holly!

Thank you for the kind words. It is great to hear that the flexibility, depth of insights, and support are making a difference for your team. We also appreciate your note on the learning curve. With a platform that offers a lot of functionality, getting familiar with everything can take time, but it is great to hear it has been worth it for you. Thanks again for your review and your partnership.

- Mary Kate

Glen M.
GM
Glen M.
Director, SEO
Enterprise (> 1000 emp.)
"Powerful but Overwhelming—Great Support Helps Bridge the Gap"
4/5
What do you like best about seoClarity?

seoClarity is an incredibly robust platform with a vast array of features that give deep insights into SEO performance. The ability to integrate Google Search Console data and view URL, keyword, and country performance in one place is a game-changer. It allows for a holistic understanding of how pages and queries are performing, which is critical for decision-making. The bot-analysis tool is helpful as we throttle activity up and down across our site and seek to understand how Google, etc. are navigating. The customer support team is terrific — they are incredibly responsive and not only help with tool-related questions but also provide strategic SEO guidance, filling resource gaps in my team. Their support has been invaluable. We recently onboarded their SEO testing functionality, and I’m excited about how it will professionalize our testing efforts. Review collected by and hosted on G2.com.

What do you dislike about seoClarity?

The biggest challenge with seoClarity is its complexity. While the platform is powerful, the UI is not intuitive, making it difficult to self-serve unless you have prior experience or a lot of time to experiment. There’s so much you can do, but it can be overwhelming to figure out how to get the most value from it. I often rely on their support team to navigate the platform, which isn’t ideal for efficiency. A more user-friendly interface would go a long way in making it easier to adopt and maximize its capabilities. Review collected by and hosted on G2.com.

Verified User in Retail
UR
Verified User in Retail
Mid-Market (51-1000 emp.)
"Versatile SEO Tool with a Learning Curve"
4.5/5
What do you like best about seoClarity?

It’s a versatile tool that helped our team identify our gaps and where we needed to improve our SEO strategy and an easy and accurate way Review collected by and hosted on G2.com.

What do you dislike about seoClarity?

It can be a bit complex because there is no one way to do things and it takes a second to get familiarized with the platform Review collected by and hosted on G2.com.

Response from Mary Kate Mack of seoClarity

Hi there,

Thank you for your review. It is great to hear that seoClarity has helped your team identify gaps and refine your SEO strategy.

We also appreciate your feedback on the learning curve. With a flexible platform, it can take some time to get familiar, and we are always working to make that experience easier.

Thank you again for your feedback and partnership!

-- Mary Kate

Marc D.
MD
Marc D.
Inhouse SEO Consultant
Enterprise (> 1000 emp.)
"Perhaps the best SEO tool on the market"
4.5/5
What do you like best about seoClarity?

Since acquiring our seoClarity license, I've been delighted with the range of tools the software offers: the whole palette of the Swiss army knife for SEO is accessible; from site auditing to AI-assisted content creation, via topic trend research...

What impresses me the most is the power of analysis given by the sheer quantity of data available: thanks to connectors with Search Console and GA4, this data-driven analysis is done from keyword searches, to the sections of sites concerned by this data. This gives us a holistic view of our SEO performance, and enables us to take the necessary action.

It's a bit tricky to get to grips with, but our customer service and training departments will do their utmost to introduce you to the tool.

We (myself and my colleagues in the marketing department) use the tool on a daily basis, as it's so easy to use, once you've been trained. Review collected by and hosted on G2.com.

What do you dislike about seoClarity?

From a personal point of view, the Audit section of the site could be improved. It leaves me wanting more in terms of the technical elements to be analyzed. I'm switching to another tool (you know, that frog that screams), to complete my technical data for analysis. Review collected by and hosted on G2.com.

Verified User in Retail
UR
Verified User in Retail
Mid-Market (51-1000 emp.)
"Packed with Features"
3.5/5
What do you like best about seoClarity?

Lots of features that benefit analysts and content specialists Review collected by and hosted on G2.com.

What do you dislike about seoClarity?

Some new features are buggy, plus it would be better if some were also customizable Review collected by and hosted on G2.com.

Response from Mary Kate Mack of seoClarity

Thank you for your feedback. It is great to hear that the platform is helping your team identify content gaps and support your work with AI in a more secure way.

We also appreciate your note on newer features and customization. That kind of input is important as we continue to refine and improve the platform.

Thanks again for sharing your experience. We hope to earn a 5-star review from you in the future.

Mary Kate

Derek H.
DH
Derek H.
Senior Director
Mid-Market (51-1000 emp.)
"SEOClarity continues to drive SEO innovation & insights in a tool with unprecedented speed"
5/5
What do you like best about seoClarity?

By far, my favorite quality of SEOClarity is it's speed (both front-end & back-end).

There's a lot of tools, Google Analytics included where simply changing the "date" results in a long, arduous load time. SEO is a moving target and validating hypotheses on the fly is paramount to an agency's success. The snappiness with which SEOClarity's dashboard switches from keyword topics to filtered categories, to populating different competitors into content gaps is EASILY one of the main reasons I adore the platform.

Now, regarding the back-end, whoever is operating the tech behind-the-scenes is ACTIVE. When they say they have plans to release a new feature, they do it in record time. We needed sites crawled earlier in the month, and they did it. We wanted to track AIOs and they built it, put it in beta and shipped it. Best of all, it works! Review collected by and hosted on G2.com.

What do you dislike about seoClarity?

I will say the subfolder filtering takes some getting used to. I'd love it if it was less nuanced. Review collected by and hosted on G2.com.

Response from Mary Kate Mack of seoClarity

Derek -

Thank you so much for leaving such an incredible review. I'm thrilled to hear that seoClarity's innovations are helping you stay on top of the "moving target" that is SEO.

I've shared your feedback with our dev and support teams - thank you for being a raving fan of seoClarity!

- Mary Kate

Brandon E.
BE
Brandon E.
SEO Channel Manager
Mid-Market (51-1000 emp.)
"Fantastic experience with the tool and the team"
5/5
What do you like best about seoClarity?

When I joined my recent role, seoclarity was already in place and wasn't a tool that i'd used before. I have to say the ongoing support from Matt in CS with training and walking through the use cases in the platform was better than any SEO platform I've used in the past.

Another plus point was the constant innovation, they genuinely take feedback and suggestions onboard and put them out to the community and the suggestions with the most feedback they look to action if relevant.

Through using the tool you can see aspects of other tools you've likely used before (SEMrush, Ahrefs etc) but all in on place and importantly all working from the same metrics, making reporting much more cohesive and means you're in the platform daily.

Even the basics such as keyword research, the data you're able to get out of seoclarity I found really useful. Their true demand metric helps demystify often inflated search volumes and helps you action your search strategies in a much smarter way. Review collected by and hosted on G2.com.

What do you dislike about seoClarity?

No tool is perfect, i'd love to see more up to date ranking data - but as with any tool you have to be prepared to use 'x' in conjunction with 'y' to truly get what you want.

The benefits of the platform far far outweigh any negatives. Review collected by and hosted on G2.com.

Response from Mary Kate Mack of seoClarity

Brandon, what a kind review! Thank you for highlighting the positives of True Demand search volume, cohesive reporting, and excellent support team. Thank you for your partnership and feedback.

Verified User in Oil & Energy
UO
Verified User in Oil & Energy
Small-Business (50 or fewer emp.)
"Overall a good experience, reps respond promptly, but we still have concerns about accuracy of data."
3.5/5
What do you like best about seoClarity?

I like that seoClarity has the ability for us to track large sets of keywords in multiple locations at the city level. This is huge for businesses that care about local SEO, or that have SERPs that vary by location.

The reps that we have worked with have always been quick to respond whenever we have questions. Review collected by and hosted on G2.com.

What do you dislike about seoClarity?

Sometimes I feel a bit overwhelmed by the sheer number of features available. But this is not neccesarily a downside, as there is always something new that I'm learning.

There have been a few instances where what seoClarity reports does not match what we're able to see with our own proprietary data or with other 3rd party tools. Review collected by and hosted on G2.com.

Matt A.
MA
Matt A.
Head of SEO
Mid-Market (51-1000 emp.)
"seoClarity, the assistant I need"
4.5/5
What do you like best about seoClarity?

I like that it has everything in one tools, rather than having to have multiple tools to do the job. I love topic explorer, where I can get a good range of questions that users are looking for. I also like the auditing tool, this gives me a focus on improving the content on site. Review collected by and hosted on G2.com.

What do you dislike about seoClarity?

Old styling

Some confusion with naming of functions which differ in other tools. Review collected by and hosted on G2.com.

Catie B.
CB
Catie B.
Director of Organic Media
Mid-Market (51-1000 emp.)
"Great Partnership, Best-in-Class Features"
5/5
What do you like best about seoClarity?

SEOClarity offers a next-level partnership with dedicated, one-on-one account managers and SEO experts. They truly work to help problem-solve SEO challenges WITH you, almost like having an extra resource on the team. Review collected by and hosted on G2.com.

What do you dislike about seoClarity?

While no longer relevant, prior to working with Joe Z., we had gone through many different account managers with high turnover. This made it difficult to make real progress towards our partnership goals. However, we have now been working with Joe for about a year and his support is unparalleled. Review collected by and hosted on G2.com.