---
title: SAS Visual Text Analytics Reviews
meta_title: 'SAS Visual Text Analytics Reviews 2026: Details, Pricing, & Features
  | G2'
meta_description: Filter 64 reviews by the users' company size, role or industry to
  find out how SAS Visual Text Analytics works for a business like yours.
aggregate_rating:
  rating_value: 4.6
  review_count: 64
  scale: '5'
date_modified: '2026-08-07'
parent_category:
  name: Analytics Tools & Software
  url: https://www.g2.com/categories/analytics-tools-software
---


# SAS Visual Text Analytics Reviews
**Vendor:** SAS Institute Inc.  
**Category:** [Text Analysis Software](https://www.g2.com/categories/text-analysis)  
**Average Rating:** 4.6/5.0  
**Total Reviews:** 64
## About SAS Visual Text Analytics
SAS Visual Text Analytics is a comprehensive solution designed to extract valuable insights from unstructured text data by leveraging natural language processing (NLP), machine learning, and linguistic rules. This powerful tool enables organizations to efficiently process large volumes of textual information, uncover hidden patterns, and make data-driven decisions. Key Features and Functionality: - Text Mining and Contextual Extraction: Automatically identify and extract key terms, phrases, and concepts from text data, facilitating a deeper understanding of the content. - Categorization and Sentiment Analysis: Classify documents into predefined categories and assess sentiment to gauge public opinion or customer feedback. - Topic Detection: Uncover emerging trends and hidden opportunities by detecting main ideas or topics within large text datasets. - Multilingual Support: Analyze text in 33 languages, including English, Spanish, Chinese, and Arabic, with built-in lexicons and stop lists for each language. - Open Integration: Seamlessly integrate with existing systems and open-source technologies, supporting various programming languages such as SAS, Python, R, Java, Scala, and Lua. - Automation and Collaboration: Utilize intelligent algorithms to automate the detection of relationships, topics, and sentiment, reducing manual analysis efforts. Foster collaboration by creating, managing, and sharing content in a highly collaborative workspace. Primary Value and User Solutions: SAS Visual Text Analytics empowers organizations to transform unstructured text data into actionable insights, addressing challenges such as managing and interpreting notes, assessing risk and fraud, and leveraging customer feedback for early problem detection. By automating the analysis process and providing a flexible, open environment, it enhances decision-making, improves operational efficiency, and uncovers opportunities hidden within vast amounts of textual information.



## SAS Visual Text Analytics Pros & Cons
**What users like:**

- Users enjoy the **user-friendly interface** and the ability to easily compare and scale different models on the go. (1 reviews)
- Users appreciate the **scalability** of SAS Visual Text Analytics, enabling seamless comparison of models anytime, anywhere. (1 reviews)
- Users appreciate the **intuitive user interface** and the convenience of comparing models on the go. (1 reviews)

## SAS Visual Text Analytics Reviews
  ### 1. Reviewing SAS Visual Text Analytics.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Mansour I. | Scholarship, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 07, 2023

**What do you like best about SAS Visual Text Analytics?**

Interactive Visualizations: SAS Visual Text Analytics offers interactive visualizations that allow users to explore and understand the results of their text analyses. Visual representations such as word clouds, heat maps, bar charts, and network diagrams make it easier to communicate findings and identify key insights.

**What do you dislike about SAS Visual Text Analytics?**

- The pricing structure may not be suitable for all budgets.
- Advanced users or organizations with unique requirements may need to rely on additional programming or customization options to extend the capabilities of the software.

**What problems is SAS Visual Text Analytics solving and how is that benefiting you?**

Unstructured Text Analysis: One of the key problems that SAS Visual Text Analytics addresses is the analysis of unstructured textual data. Unstructured text, such as social media posts, customer feedback, or news articles, can contain valuable insights for businesses, but it is challenging to extract meaningful information from it. SAS Visual Text Analytics utilizes text mining and natural language processing techniques to uncover patterns, sentiments, topics, and relationships within unstructured text data.

  ### 2. SAS VTA - Easy to handle text data for analytics

**Rating:** 4.0/5.0 stars

**Reviewed by:** Abhishek K. | Sr. SAS Developer, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 08, 2022

**What do you like best about SAS Visual Text Analytics?**

In SAS Visual text analytics no need to do hard coding to manage the text data. Using the pipeline, we can get the proper output of categories and sentiment of the given news.

**What do you dislike about SAS Visual Text Analytics?**

No, SAS Visual text analytics is a perfect tool to handle text data.

**What problems is SAS Visual Text Analytics solving and how is that benefiting you?**

For creating a fake news detection model, SAS Visual text analytics pipeline, we get categories and sentiment encoded output table that helps create models on that.

  ### 3. With Sas Visual Text Analytics govt.  and media enterprise will take advantages of people emotion.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Uttam K. | Associate Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 25, 2022

**What do you like best about SAS Visual Text Analytics?**

Custom word selection or bucketing the specific words in VTA . each emotion or expression will go in the particular bucket after running the pipeline in  VTA.

**What do you dislike about SAS Visual Text Analytics?**

I am pretty much perfect with this tool as he empowered the government to maintain the emotional intelligence of people in state.

**What problems is SAS Visual Text Analytics solving and how is that benefiting you?**

I have worked  Odhisha Govt. project. These tools help the government decide on emotional intelligence in the covid situation.  The data has come from different news outlets, and the government provides some data. After gathering all kinds of data sources, we have done the text analytics, and the final data has gone to SAS visual analytics to make some interactive reports.

  ### 4. Great tool for simple cases but fails to impress in complex multilingual texts

**Rating:** 3.5/5.0 stars

**Reviewed by:** Aditya V. | Data Scientist II, Enterprise (> 1000 emp.)

**Reviewed Date:** December 14, 2022

**What do you like best about SAS Visual Text Analytics?**

Easy to use GUI interface to explore, process and understand text corpus. Has built-in modules/packages for multiple use cases like parsing, sentiment analysis etc.

**What do you dislike about SAS Visual Text Analytics?**

Since it is proprietary software, there is no proper documentation. There is no explanation behind the different in-built NLP solutions available in the software. Hard to use for multilingual texts.

**What problems is SAS Visual Text Analytics solving and how is that benefiting you?**

Easy to use GUI  & readily available modules enables any person without in-depth knowledge of natural language processing and deep learning to start and built solutions to understand the underlying text corpus / built solutions to your NLP problems

  ### 5. Text analytics models

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Banking | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 04, 2022

**What do you like best about SAS Visual Text Analytics?**

GUI based easy and informative analysis of the provided data.

**What do you dislike about SAS Visual Text Analytics?**

Training data and reports needs to be accessed from different viya endpoint i.e SAS Data Explorer

**What problems is SAS Visual Text Analytics solving and how is that benefiting you?**

With help of text analysis model Risk classification and categorizing the risk based upon the score has helped business user protorize the task.

  ### 6. Must need software for understanding the meaning from different languages. 

**Rating:** 4.0/5.0 stars

**Reviewed by:** Akshaya B. | Consultant, Enterprise (> 1000 emp.)

**Reviewed Date:** June 09, 2019

**What do you like best about SAS Visual Text Analytics?**

We can upload the many files from many sources at a given time. It is very easy to use. 
Most of the labels in this are drag and drop.

**What do you dislike about SAS Visual Text Analytics?**

There are very limited statistical inbuilt functions are provided. To understand the content statistically, we need to uses other tools.

**Recommendations to others considering SAS Visual Text Analytics:**

It is a good tool. Even people how to want to move towards analytics can learn this tool very easily.
We can also visualize the results in it. So overall it is pretty much required while understanding the views of customers.

**What problems is SAS Visual Text Analytics solving and how is that benefiting you?**

We use this tool to study the sentiments of the members and update them in our system.

  ### 7. Great text mining tool for large dataset

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Automotive | Enterprise (> 1000 emp.)

**Reviewed Date:** March 26, 2019

**What do you like best about SAS Visual Text Analytics?**

Ease of use and ability to create workflow for collaboration. Framework can be saved and shared with coworkers. 

**What do you dislike about SAS Visual Text Analytics?**

Some programming lanageuge is very unique to this program. It may be a Steve learning curve in the beginning.

**Recommendations to others considering SAS Visual Text Analytics:**

Great product. But, it takes time to train your employee on how to make full use of the product. 

**What problems is SAS Visual Text Analytics solving and how is that benefiting you?**

Analyze customer data giving me a new way to understand customer needs instead of purely the numbers. 

  ### 8. Competent software

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Information Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 05, 2019

**What do you like best about SAS Visual Text Analytics?**

SAS Visual text analytics software provides a robust platform and user experience 

**What do you dislike about SAS Visual Text Analytics?**

Time taking, novelty effect to get used to the plat form

**What problems is SAS Visual Text Analytics solving and how is that benefiting you?**

Running machine learning models, data analysis

  ### 9. In depth learning for easy analysis

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Oil & Energy | Enterprise (> 1000 emp.)

**Reviewed Date:** November 25, 2018

**What do you like best about SAS Visual Text Analytics?**

The way the software analyses data and gives the output matches with the expectation but human ways of working would have taken a lot more time

**What do you dislike about SAS Visual Text Analytics?**

Could have been a little more easier to use

**What problems is SAS Visual Text Analytics solving and how is that benefiting you?**

Data analysis - we receive a lot of documents which are unstructured and we need to identify the correct type of subject the document holds and then classify them according. This helps with that


## SAS Visual Text Analytics Discussions
  - [What is SAS Visual Text Analytics used for?](https://www.g2.com/discussions/what-is-sas-visual-text-analytics-used-for)
  - [What is SAS Sentiment Analysis used for?](https://www.g2.com/discussions/what-is-sas-sentiment-analysis-used-for)
  - [Statistical model used in SAS Contextual Analysis](https://www.g2.com/discussions/28038-statistical-model-used-in-sas-contextual-analysis) - 1 upvote

- [View SAS Visual Text Analytics pricing details and edition comparison](https://www.g2.com/products/sas-visual-text-analytics/reviews?filters%5Bnps_score%5D%5B%5D=4&section=pricing&secure%5Bexpires_at%5D=2026-08-09+23%3A36%3A06+-0500&secure%5Bsession_id%5D=b8829270-e7b7-49d6-bb95-027769c711e4&secure%5Btoken%5D=eb93cd03c1164f2e2034159de37bf437375c4f940eb7b9a4aa560be78a9d3ff2&format=llm_user)

## SAS Visual Text Analytics Features
**Setup**
- Integration
- Maintenance
- No-Code
- Third-Party Integrations

**Data**
- Security
- Data Visualization
- Real-Time Data
- Visual Analytics

**Analysis**
- Automation
- Named entity recognition
- Keyphrase Extraction
- Topic Analysis
- Sentiment Analysis
- Language Identification
- Syntax/Part of Speech Parsing
- Multi-Language
- Trend Analysis
- Text Analysis
- Qualitative Comparative Analysis
- Statistical Analysis
- User Research Analysis
- Ad hoc Analysis
- Quantitative Analysis

**Customization**
- Pre-Built Parameterization
- Custom Extension
- Compositionality

**Generative AI**
- AI Text Generation
- AI Text Summarization
- Generative AI

**Additional Functionality**
- Monitoring
- Activity Tracking
- Data Collection
- Access Controls/Permissions
- Predictive Analytics
- Computer Assisted Coding
- Activity Dashboard
- Real-Time Analytics
- AI Copilot
- Reporting & Statistics
- Data Import/Export
- Mixed Methods Research
- Website Analytics
- Multimedia Support
- Media Analytics
- Categorization/Grouping
- Data Storage Management
- Feedback Management
- Tagging
- Collaboration Tools
- Single Sign On
- Drag & Drop
- Annotations
- Customizable Branding
- Data Coding
- Multiple Data Sources
- API
- Search/Filter
- Customizable Reports

## Top SAS Visual Text Analytics Alternatives
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