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Saras Pulse

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Saras Pulse is an AI-ready analytics platform built for US-based DTC and ecommerce brands doing $15 million or more in annual revenue that need more than dashboards. It delivers clean, certified data across every channel and function, and powers Saras IQ, an AI analyst that lets business teams ask questions in plain English and get trusted, data-backed answers from their own warehouse data. Built on Saras Daton's ingestion infrastructure, Pulse connects data from 200+ sources including Shopify, Amazon, Klaviyo, Walmart, Meta, Google, and TikTok into certified datasets that finance, marketing, and leadership teams can actually trust. No more debating numbers in meetings. No more waiting on analysts for answers. Key Features AI-Powered Analytics with Saras IQ Ask any business question in plain English and get an accurate, auditable answer in seconds. IQ is powered by Claude and trained on your warehouse schema, metric definitions, and business logic, so it knows what "revenue" or "CAC" means for your business specifically. Every answer is explainable, with SQL visible for anyone who wants to verify. Most teams reduce analytics headcount dependency by 50% or redirect analysts to strategic work instead of repetitive reporting. Contribution Margin Tracking (CM1/CM2/CM3) Calculate true contribution margin using the industry-standard CM1/CM2/CM3 framework, from gross profit by order down to net margin after platform fees, shipping, and marketing spend. Reconciles against NetSuite, Acumatica, and most ERPs at 90%+ daily accuracy. Every calculation is fully auditable with no black-box outputs. Fast, Fully Managed Implementation Standard setup takes under 10 days for direct integrations including Shopify, Amazon, Klaviyo, and GA4. No internal IT resources required. NetSuite, Acumatica, and custom 3PL integrations may take 3-6 weeks. Zero maintenance burden on your team. ERP Integrations Natively integrates with NetSuite and Acumatica, with Dynamics 365 and SAP in beta. Transaction-level data from Shopify, Amazon, TikTok Shop, and wholesale channels syncs directly into your ERP's chart of accounts and cost centers, keeping dashboards and general ledger in sync automatically. 200+ Pre-Built Connectors Connects ecommerce, advertising, subscription, and support platforms out of the box including Shopify, Amazon, Meta, Google, TikTok, Recharge, Klaviyo, Gorgias, and more. Bring Your Own BI Tool Certified datasets push directly into Looker, Tableau, Power BI, and Google Sheets. No pipeline rebuild required. Enterprise-Grade Security and Governance SOC 2 Type II certified and GDPR-compliant. Role-based access controls, data lineage, audit logging, and 99.9%+ availability.

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