---
title: SAP Sales Cloud Reviews
meta_title: 'SAP Sales Cloud Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 1001 reviews by the users' company size, role or industry
  to find out how SAP Sales Cloud works for a business like yours.
aggregate_rating:
  rating_value: 4.2
  review_count: 1001
  scale: '5'
date_modified: '2026-08-14'
parent_category:
  name: Sales Tools
  url: https://www.g2.com/categories/sales-tools
---


# SAP Sales Cloud Reviews
**Vendor:** SAP  
**Category:** [CRM Software](https://www.g2.com/categories/crm)  
**Average Rating:** 4.2/5.0  
**Total Reviews:** 1,001
## About SAP Sales Cloud
SAP Sales Cloud is a cutting-edge sales automation platform / CRM that helps organizations make intelligent selling simple, through connection, insight, and adaptability. Leveraging SAP Sales Cloud, organizations can connect and optimize sales processes. Connect data and sales processes: Unite data, processes, and people to deliver effective sales engagements that drive revenue and customer loyalty Leverage insight to accelerate sales: Guide sales actions through intelligent recommendations that remove guesswork and help sellers focus on the right business Adapt and capture new opportunities: Provide the flexibility to overcome challenges and unique requirements as they shift with new market opportunities



## SAP Sales Cloud Pros & Cons
**What users like:**

- Users find SAP Sales Cloud to have **ease of use** that significantly enhances their overall performance and efficiency. (101 reviews)
- Users value the **strong integration with SAP systems** , enhancing efficiency and providing clear pipeline visibility. (65 reviews)
- Users value the **easy integration and AI insights** of SAP Sales Cloud, enhancing efficiency and intelligent data analysis. (61 reviews)
- Users appreciate the **seamless integration** of SAP Sales Cloud with other SAP systems, enhancing operational efficiency and data consistency. (60 reviews)
- Users value the **centralized customer data management** in SAP Sales Cloud, enhancing pipeline management and team alignment. (58 reviews)
- Reporting (50 reviews)
- Automation (49 reviews)
- Efficiency (46 reviews)
- Users value the **feature richness** of SAP Sales Cloud, enhancing sales management and customer engagement effortlessly. (46 reviews)
- Seamless Integration (45 reviews)

**What users dislike:**

- Users report a **steep learning curve** with SAP Sales Cloud, making navigation and initial setup frustratingly complex. (86 reviews)
- Users find the **limited customization options** of SAP Sales Cloud challenging for adapting to specific organizational needs. (49 reviews)
- Users find the **complexity** of SAP Sales Cloud a barrier, leading to a steep learning curve and implementation challenges. (41 reviews)
- Users find the **interface not intuitive** , making initial navigation and setup a frustrating experience. (37 reviews)
- Users find the **high price** of SAP Sales Cloud to be a significant drawback, affecting their choice of solution. (36 reviews)
- High Complexity (33 reviews)
- Users experience **slow loading times** that hinder their ability to efficiently utilize SAP Sales Cloud features. (29 reviews)
- Slow Performance (25 reviews)
- Time-Consuming (24 reviews)
- Integration Issues (23 reviews)

## SAP Sales Cloud Reviews
  ### 1. Ticketing system for Customer Support

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Printing | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 02, 2021

**What do you like best about SAP Sales Cloud?**

This software was an older version employed primarily for Customer Service.

**What do you dislike about SAP Sales Cloud?**

It's extremely buggy. It often crashes. It could only open one instance at any given time.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

It just a customer support ticketing sytem, nothing more.

  ### 2. I have worked more than 3 years but now its nice to have to move in c4c or hybris

**Rating:** 3.5/5.0 stars

**Reviewed by:** Sabyasachi S. | SAP BRIM CONSULTANT, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 22, 2021

**What do you like best about SAP Sales Cloud?**

I like action profile and bdocs in sap crm.

**What do you dislike about SAP Sales Cloud?**

Crm is a seperate box and isu is different one

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Problem : bdoc moritoring  Benefit :sales cycle and intergration with sd is very effective

  ### 3. Sap cpi

**Rating:** 3.5/5.0 stars

**Reviewed by:** Deepshikha S. | Sap PI/PO Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 20, 2021

**What do you like best about SAP Sales Cloud?**

Integrating with ease, memory utilisation

**What do you dislike about SAP Sales Cloud?**

Everything perfect as far I have used the product.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Integrationg objects

  ### 4. Customer satisfaction

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Industrial Automation | Enterprise (> 1000 emp.)

**Reviewed Date:** April 21, 2021

**What do you like best about SAP Sales Cloud?**

Improving Team performance as well improving customer revenue

**What do you dislike about SAP Sales Cloud?**

Need to properly monitor on very high priority like  R/3 Queue RFC

**Recommendations to others considering SAP Sales Cloud:**

I will suggest SAP CRM is good to improving the Bussiness, like Time saving and increasing the revenue. But I will suggest if implemented SAP CRM in landscape. Please hire a proper monitoring Team to check system health and functional work on a daily routine or twice in day as per Bussiness nature.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Debugging qrfc and owner of the critical  batch jobs. Like reorg*, gatp related to deliver the product to customer on time.

  ### 5. Easy way for small industries

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** June 13, 2021

**What do you like best about SAP Sales Cloud?**

the User interface is quite good if I compared it with CRM

**What do you dislike about SAP Sales Cloud?**

the utility option is very more minor. If it were specifically for the utility industry I would have recommended

**Recommendations to others considering SAP Sales Cloud:**

it is very cost-effective and user friendly but have no much option for utility industries

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

as of now we are trying to implement it which is under realization phase

  ### 6. SAP CRM Detailed and Complete

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Commercial Real Estate | Enterprise (> 1000 emp.)

**Reviewed Date:** July 28, 2021

**What do you like best about SAP Sales Cloud?**

It's detailed and customizable for your needs. It's also printable

**What do you dislike about SAP Sales Cloud?**

codes are hard to remember and sometimes, changes are irreversible

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

I was able to print and show the client's payment scheme and details

  ### 7. SAP CRM is a must use

**Rating:** 4.0/5.0 stars

**Reviewed by:** Monique G. | Principal Scientist, Enterprise (> 1000 emp.)

**Reviewed Date:** December 23, 2020

**What do you like best about SAP Sales Cloud?**

We use it  across all the departments at Pfizer. It is used to asses and organize orders, plan them and authorize custom spending limits for users. It connects us to supplier sites and identify items that are used frequently which adds ease to ordering process.

**What do you dislike about SAP Sales Cloud?**

If it does not recognize an entry, you have to go to external sites and merge carts which is not easy to do.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

It integrates user and supplier information to keep track of large customer base. It helps us give easy product support to customer and the 24x7 customer support is useful for any bugs or glitches.

  ### 8. It's an amazing opportunity to learn SAP CRM.

**Rating:** 4.0/5.0 stars

**Reviewed by:** vinayak p. | Associate SAP MM Consultant, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 17, 2020

**What do you like best about SAP Sales Cloud?**

It's helping for how we can connect with customer & growing up our relationship with customer satisfaction. It's most important Task to connect with customer.

**What do you dislike about SAP Sales Cloud?**

Inter-modules functions least understood by business, but high on list of reasons to buy.Demands Highly Trained Staff.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

I am evaluating CRM software and I have narrowed my targets to three vendors. How do I find an experienced independent CRM consultant to help me make a decision?
There are many experienced consultants who can help you choose a CRM software vendor. Before looking for a CRM consultant, here is a quick explanation of what you should be prepared to discuss with a consultant.

  ### 9. One place for entire work information

**Rating:** 4.0/5.0 stars

**Reviewed by:** Rachit N. | Market Manager, Enterprise (> 1000 emp.)

**Reviewed Date:** January 28, 2021

**What do you like best about SAP Sales Cloud?**

Interface is most helpful. Improved cordination within cross teams.

**What do you dislike about SAP Sales Cloud?**

Slow server interface most of the time. Multiple approval levels.

**Recommendations to others considering SAP Sales Cloud:**

It is a most secure enterprise solution and all the companies should have it. It is slow because it is highly secured. Developers should plan a small offering to small business so that affordability and usage should not be a problem.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Cross team coordination. Real time information sharing with multiple users.

  ### 10. SAP CRM Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Mechanical or Industrial Engineering | Enterprise (> 1000 emp.)

**Reviewed Date:** November 16, 2020

**What do you like best about SAP Sales Cloud?**

Having all the information in 1 software so that it can be easily accessed and used

**What do you dislike about SAP Sales Cloud?**

SAP can be somewhat unfriendly sometimes especially when you are not able to move forward without 100% correct code or unable to update a stage because of some missing unimportant info

**Recommendations to others considering SAP Sales Cloud:**

Excellent tool for managing customer accounts and deliverables. Pay attention to training

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Benefits include metrics where accounts and individuals can be assessed, it is also excellent for business continuity for having all the details in a tool, reports can be generated and reviewed, improvements and issues to accounts can be visible so they can be addressed.

  ### 11. SAP CRM review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 27, 2021

**What do you like best about SAP Sales Cloud?**

All related business data is well structured and easily accessible.

**What do you dislike about SAP Sales Cloud?**

Minor loading times, few login issues that can happen while communicating with server.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

SAP CRM solutions has one of the best sales data organisation on the market.

  ### 12. It's easy to implement and yet fulfill business requirements in all aspects.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Automotive | Enterprise (> 1000 emp.)

**Reviewed Date:** April 17, 2021

**What do you like best about SAP Sales Cloud?**

As a consultant, I feel that it's business configuration is well guided and with step by step approach.

**What do you dislike about SAP Sales Cloud?**

Limitations in some areas like pricing. Some functionality would work only with the integration with ERP solutions.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

As consultant, I can suggest and deliver lot of business process improvements to my client with the help of C4C.

  ### 13. Deals with customer effectively and allows them to perform all customer relationship task

**Rating:** 4.0/5.0 stars

**Reviewed by:** Somyali G. | Senior Consultant, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 04, 2021

**What do you like best about SAP Sales Cloud?**

Helps in boosting customer satisfaction with better experience.

**What do you dislike about SAP Sales Cloud?**

1. High cost of purchasing
2. Frequent update.
3. Time taking implementation

**Recommendations to others considering SAP Sales Cloud:**

This module is great for integration with call center . Integrates wells with SAP ECC and SAP BW and thus the perfect integration for customer engagement process

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

It can store massive volume of customer data and make it available in real time which helps in improving sales

  ### 14. C4C review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 22, 2020

**What do you like best about SAP Sales Cloud?**

Easy to implement and easy to use , have good UI

**What do you dislike about SAP Sales Cloud?**

Service part can be little bit below expectations

**Recommendations to others considering SAP Sales Cloud:**

Strongly

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

To keep the record of everything in sales cycle

  ### 15. It was a good experience using SAP CRM

**Rating:** 4.0/5.0 stars

**Reviewed by:** Muhammad R. | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 13, 2020

**What do you like best about SAP Sales Cloud?**

Comprehensive and one window operation with complete customer details

**What do you dislike about SAP Sales Cloud?**

It opens many notifications while using CRM which sometimes irritates when dealing customer and many of the waiting in the queue

**Recommendations to others considering SAP Sales Cloud:**

It was a good experience while using SAP CRM and facilitating my clients I would recommend this to others  to use it and delight your customer base with giving them complete satisfaction and sense of trust

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

We log complaints and their proper followups made work much easier

  ### 16. SAP C4C Review

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Consumer Electronics | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 17, 2020

**What do you like best about SAP Sales Cloud?**

I like the UI and the  way the product is continuously evolving to meet new business requirements and innovation.

**What do you dislike about SAP Sales Cloud?**

The rate in which improvements to basic functionality are being addressed by SAP

**Recommendations to others considering SAP Sales Cloud:**

Think about your wider CX strategy before deploying this solution as this only one of many cloud solutions which belong to the SAP CX suite.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

We are moving all our European Sales, Service and Marketing operations over to SAP Cloud products as part of our wider CX strategy and roadmaps. Moving to a central more standard platform in order to support streamlining of our business processes and operations.

  ### 17. SAP allows us to produce a regular layout for each of our job logs.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Damares S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 14, 2020

**What do you like best about SAP Sales Cloud?**

SAP used throughout our company, mainly in the planning department. It allows us to create consistent, high-quality reports for all of our customers, and for our internal control. Before, presenting clients with their own personalized expense records in a very manual way, most of them were performed in Excel and there was also no uniformity across the department.

**What do you dislike about SAP Sales Cloud?**

There are times when you need to restart to make it work with certain information resources. It is not always a completely bug-free installation. There are many attributes in Crystal Records that do not work constantly as expected, and since it does not offer routine updates, occasional problems arise.

**Recommendations to others considering SAP Sales Cloud:**

If you want to quickly manage your business, as well as formatted reports, to provide a regular system across the organization, Crystal is an exceptional program. You will need to strive to install and learn the program, however, once installed and working, it provides a fantastic way to provide conventional coverage for your needs. It offers the ability to allow each of your employees to access exactly the same information, in the same format and at any time.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

In the first implementation, the program can be a little complicated. There are many points in discovering how to really understand this application and it can sometimes be laborious. The product allows us to store a database for all of our records, to make them simple to consult and update when necessary.

  ### 18. Full of features

**Rating:** 4.0/5.0 stars

**Reviewed by:** Prateek K. | Technical Consultant II, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 09, 2020

**What do you like best about SAP Sales Cloud?**

I like the web serviceessage monitoring screen where we can troubleshoot the integration issues.

**What do you dislike about SAP Sales Cloud?**

I don't like that UI is changed every few years because as a developer, I need to learn UI configuration again.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Since it has its own iPad and Android app, seller can create opportunity from his place of convenience.

  ### 19. I have been using CRM since last 2 years and I have excellent experience with SAP CRM platform.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Mohammad S. | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 21, 2020

**What do you like best about SAP Sales Cloud?**

Customer Details management system, it's very simple and effective tools.

**What do you dislike about SAP Sales Cloud?**

Nothing, everything is perfect.
It's a very fantastic platform.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

I have solving customers complaints throw it.
It's benefit that the single detail of customer will never miss.

  ### 20. Track your customers while having a 360 view of your campaign with SAP CRM

**Rating:** 4.0/5.0 stars

**Reviewed by:** Muhammad Ammad D. | Marketing, Standardization & Business Development Executive, Enterprise (> 1000 emp.)

**Reviewed Date:** November 07, 2020

**What do you like best about SAP Sales Cloud?**

It gives a 360 perspective of a campaign from sending out mass emails to click rate to conversion.

**What do you dislike about SAP Sales Cloud?**

The configurations can be complex compared to other CRMs. This can be tricky

**Recommendations to others considering SAP Sales Cloud:**

Train the users for best outcomes of your campaigns. This is required in order to avoid delays.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

It is really beneficial in order to stay connected with customers.

  ### 21. Awesome

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 21, 2020

**What do you like best about SAP Sales Cloud?**

Inbuilt Analytics feature , easy search engine

**What do you dislike about SAP Sales Cloud?**

GUI , integratation functionalities / capabilities

**Recommendations to others considering SAP Sales Cloud:**

Please work on the GUI options make it more simpler and easy to navigate

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Our Sales force is using cloud for customer to manage their day today operations. We have got tremendous value from C4C as we have all the customer profile handy with us for faster decision making

  ### 22. well managed platform

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Chemicals | Enterprise (> 1000 emp.)

**Reviewed Date:** December 28, 2020

**What do you like best about SAP Sales Cloud?**

The forecast volume auto-generation is my best part and the good thing is it can be edited manually if required.

**What do you dislike about SAP Sales Cloud?**

there is no button to see all the opportunities at one-time customer wise. Suppose with one client 3 persons created 3 opportunities, there should be options for management to check the client's actual potential.

**Recommendations to others considering SAP Sales Cloud:**

use it and organize your work

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

sales forecast, and organized tasks.

  ### 23. SAP is a clear and easy to use tool, once you invest time in learning the fundamentals

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Enterprise (> 1000 emp.)

**Reviewed Date:** December 21, 2020

**What do you like best about SAP Sales Cloud?**

I like the hierarchy structure that SAP uses to connect accounts within larger organisations, and the companies that work within them.

**What do you dislike about SAP Sales Cloud?**

Making updates can be time-consuming, compared to alternative CRM tools.

**Recommendations to others considering SAP Sales Cloud:**

SAP is a sound tool for CRM, which provides clarity regarding your accounts, and easy access to information for your users.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

To provide a single point of information, for all contacts and opportunities/leads within organisations.

  ### 24. A good tech for a better buisness

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 05, 2021

**What do you like best about SAP Sales Cloud?**

Feasible. Integration with any technology

**What do you dislike about SAP Sales Cloud?**

Updates related to it. Should Be on a more timely basis

**Recommendations to others considering SAP Sales Cloud:**

Good one.. Well recommended

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Integration problems we have solved.

  ### 25. CRM that is well integrated to SAP solutions

**Rating:** 3.5/5.0 stars

**Reviewed by:** Hrvoje H. | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 22, 2020

**What do you like best about SAP Sales Cloud?**

Excellent and easy integration with SAP ERP system. All sales data is accessible. For marketing processes you can easly use data from CRM & ERP for customer segmentation.

**What do you dislike about SAP Sales Cloud?**

A bit out of date solution. Needs refresh and more new functionalities.

**Recommendations to others considering SAP Sales Cloud:**

Great software if you use it with SAP ERP. Excellent for Utilities segment, good with Production & Services.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Great tool for Sales Cycle Management. From Lead generation to Sales Opportunities, Quotations, Sales Orders. Also excellent for activity management. Marketing segementation works great with data from SAP CRM & SAP ERP - easy to reach and use data.

  ### 26. CRM isnimportant

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Electrical/Electronic Manufacturing | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 13, 2021

**What do you like best about SAP Sales Cloud?**

Order management end to end process is very useful

**What do you dislike about SAP Sales Cloud?**

Integration with sap sd is bit crucial to take care of integrations

**Recommendations to others considering SAP Sales Cloud:**

its good product.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Easy way to order

  ### 27. Very useful service

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Utilities | Enterprise (> 1000 emp.)

**Reviewed Date:** January 08, 2021

**What do you like best about SAP Sales Cloud?**

Easy to share information across different departments

**What do you dislike about SAP Sales Cloud?**

Sometimes it’s difficult to navigate around

**Recommendations to others considering SAP Sales Cloud:**

This is a very useful tool for cross organisation sharing

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Easy to gain information to use while planning jobs and to share relevant information with others who are outside of our organisation

  ### 28. SAP CRM Review

**Rating:** 3.5/5.0 stars

**Reviewed by:** ATHAR T. | SAP CRM Consultant, Enterprise (> 1000 emp.)

**Reviewed Date:** November 02, 2020

**What do you like best about SAP Sales Cloud?**

CRM Middleware, STATUS PROFILE, Business Partner.

**What do you dislike about SAP Sales Cloud?**

Service module, Service request, Billing and Pricing.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Standalone Project with SAP crm implementation, non involvement of ECC, Base customizations features like transactions processing, Actions and work flow plays vital role.

  ### 29. If You want to touch your goal in business,you have to use SAP CRM Tools

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Construction | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 09, 2020

**What do you like best about SAP Sales Cloud?**

SAP CRM is good for a company with heavy order fulfillment and tracking needs or one with high volumes of sales transactions.

**What do you dislike about SAP Sales Cloud?**

It is used to support all customer focused business areas like service, marketing, sales, etc.A lack of commitment or resistance to cultural change from people within the company can cause major difficulties with the CRM implementation. Customer relationships may break down and result in loss of revenue, unless everyone in the business is committed to viewing their operations from the customers' perspective

**Recommendations to others considering SAP Sales Cloud:**

No Suggestion everything doing well

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

What Does a CRM Do? At the most basic level, CRM software allows marketers and salespeople to manage and analyze relationships with the company's actual and potential customers. It enables tracking every interaction with the company and collects information about the customer

  ### 30. Reliable CRM tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** December 04, 2020

**What do you like best about SAP Sales Cloud?**

High configuration options, 360 degree views for customers, very reliable

**What do you dislike about SAP Sales Cloud?**

High investment, a bit complex for first time users as it would need intensive training

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

As it covers end to end business processes in areas of sales, marketing, analytics etc and further allows you to use  cross industry and industry specific option enabling ease of management.

  ### 31. SAP CRM on the line

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 27, 2021

**What do you like best about SAP Sales Cloud?**

The functions are simple and straightforward

**What do you dislike about SAP Sales Cloud?**

I think it's a bit stuck in the past. The UI can be modernized.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Promotion and Campaign Management.
Easier for planning and execution.

  ### 32. Manageable, reduced down time

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Mechanical or Industrial Engineering | Mid-Market (51-1000 emp.)

**Reviewed Date:** January 04, 2021

**What do you like best about SAP Sales Cloud?**

Ease of accessibility, easy of use, massive data management

**What do you dislike about SAP Sales Cloud?**

Poor educational tips. Poor transparency

**Recommendations to others considering SAP Sales Cloud:**

Understand the software before entering any proper data

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Creating customer relations. Easy to use and accessible

  ### 33. Robust CRM tool

**Rating:** 4.0/5.0 stars

**Reviewed by:** Haider A. | Sap Materials Management Functional Consultant, Enterprise (> 1000 emp.)

**Reviewed Date:** December 03, 2019

**What do you like best about SAP Sales Cloud?**

In today world customer is everything and it is asset to any organization. To manage large base of customer we need proper methodologies to sustain business growth. SAP CRM helps organization to connect with the large base of customer. We can integrate SAP CRM  to any sap business suite or non sap tool. We can also customized the SAP CRM according to specific organization's need.
Various issues faced by customer can also be tracked and also resolve through SAP CRM tool. 

**What do you dislike about SAP Sales Cloud?**

To implement SAP CRM is very costly but helps large organization in long run. But for small organization it is not worth to implement SAP CRM. Instead other CRM to like salesforce, ms dynamics is useful for small organization. SAP CRM takes considerable effort, time and money to implement various interface to connect with another tool. 

**Recommendations to others considering SAP Sales Cloud:**

SAP CRM is must have tool for large organization. Sap CRM provides various best practices adopted by various organization for managing their customers. It provides tool to manage and resolve various issues face by customer. It provides tool manage market campaign of large database of customer. We can generate various report related to customer. It helps in segregating customer data according to specific needs.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Our organization helps client to implement SAP CRM according to clients need. 
Provide technical & functional support to clients when they face any issue with sap crm tool. 
Helps clients to manage marketing campaigns by providing various report from sap crm database. So that they can visualize various insights provided by sap crm tool. 

  ### 34. Comprehensive solution to CRM

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Management Consulting | Mid-Market (51-1000 emp.)

**Reviewed Date:** December 17, 2020

**What do you like best about SAP Sales Cloud?**

A very user friendly experience leading to high engagement.

**What do you dislike about SAP Sales Cloud?**

Not accessible to most people and used by many customers.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Getting access to many leads who are much likely to convert to a long term customer.

  ### 35. Simplicity to used SAP CRM

**Rating:** 3.5/5.0 stars

**Reviewed by:** SWETA N. | Enterprise (> 1000 emp.)

**Reviewed Date:** September 09, 2020

**What do you like best about SAP Sales Cloud?**

With help of SAP CRM  organization can successfully connect with customers directly. Organization easily know  which area we need to improve.

**What do you dislike about SAP Sales Cloud?**

Some time consultant can't used SAP CRM.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

As we know that we  easily connect with customers. So we know need  and Want of customer.

  ### 36. Daily sap use

**Rating:** 4.0/5.0 stars

**Reviewed by:** Shubhadika R. | Associate System Engineer, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 25, 2020

**What do you like best about SAP Sales Cloud?**

It's easy to use and effective way for students and others .

**What do you dislike about SAP Sales Cloud?**

It is less user interactive, should be more attractive.

**Recommendations to others considering SAP Sales Cloud:**

It's the best product that can be used to ease work and requirement.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

I am currently using sap to ch3ck my college information.

  ### 37. SAP CRM for after sale strategy

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Mechanical or Industrial Engineering | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 26, 2020

**What do you like best about SAP Sales Cloud?**

How the stipulated time gives a trigger on request to take the next step to convert the sale

**What do you dislike about SAP Sales Cloud?**

The UX experience. Need to improvise on it

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Mostly work with creating quotations, invoicing, checking sales report & following up on converting sales. Benefits are good,  makes the whole customer management process smoother & efficient and is very systematics

  ### 38. Highly Recommended

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jamie G. | Enterprise (> 1000 emp.)

**Reviewed Date:** August 07, 2020

**What do you like best about SAP Sales Cloud?**

Great analytics facility. In depth data cubes available with BI

**What do you dislike about SAP Sales Cloud?**

The quoting feature can be a little over complicated for new users.

**Recommendations to others considering SAP Sales Cloud:**

Highly recommended using this system for all of its many features. Including reporting, diary management, customer management, supplier management.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

You can see where your sales need to be targeted. Great marketing features also including campaigns

  ### 39. Customer management made easy

**Rating:** 4.0/5.0 stars

**Reviewed by:** Hitesh J. | Team Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 24, 2020

**What do you like best about SAP Sales Cloud?**

Usability is the best part. User experience is great

**What do you dislike about SAP Sales Cloud?**

At times it takes a while to load all the modules

**Recommendations to others considering SAP Sales Cloud:**

Improve the speed on the portal

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Client management is easier. Communication is easier.

  ### 40. SAP CRM Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Rangdeep S. | SAP MM Application Development Lead at Accenture, Enterprise (> 1000 emp.)

**Reviewed Date:** July 19, 2020

**What do you like best about SAP Sales Cloud?**

SAP CRM is fully integrated with other modules. Moreover, the end users  don't have to cram the Tcodes. UI helps them to navigate to different paths.

**What do you dislike about SAP Sales Cloud?**

It is difficult to check the tables in SAP CRM

**Recommendations to others considering SAP Sales Cloud:**

A good software to use

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

SAP CRM helped a lot in reducing the work and moreover its integration with other modules made its usage very beneficial.

  ### 41. Overall good, but still requires maturity for sdk development

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** August 01, 2020

**What do you like best about SAP Sales Cloud?**

UI is very intuitive and user friendly and development is very quick

**What do you dislike about SAP Sales Cloud?**

Sdk development requires more maturity and options like an abap or eclipse development environment

**Recommendations to others considering SAP Sales Cloud:**

Overall good use experience

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

all c4c solutions are now on cloud and issues like in opportunity and service request can be handled more easily now. This includes its benefits

  ### 42. Great Product for managing Pre-sales lead generation and pipeline monitoring

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Mining & Metals | Enterprise (> 1000 emp.)

**Reviewed Date:** July 16, 2020

**What do you like best about SAP Sales Cloud?**

The software is easy to understand and work upon. As more and more customer feedback is coming up, SAP is inculcating all requirements in the cloud for customer.

**What do you dislike about SAP Sales Cloud?**

Wish more updates were launched frequently

**Recommendations to others considering SAP Sales Cloud:**

Its  a good product for companies which have SKU based business

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

1. Pre sales monitoring 
2. Lead generation
3. Opportunity realization 
4. Service tickets

  ### 43. It’s very easy to understand and all details available

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Logistics and Supply Chain | Enterprise (> 1000 emp.)

**Reviewed Date:** September 06, 2020

**What do you like best about SAP Sales Cloud?**

It is easy to use and understand what we need from the app

**What do you dislike about SAP Sales Cloud?**

So far there is nothing to
Dislike the application

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Find all solutions for it

  ### 44. Recommending C4C

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Machinery | Enterprise (> 1000 emp.)

**Reviewed Date:** August 29, 2020

**What do you like best about SAP Sales Cloud?**

It suits for all the business which needs or uses extensive sales process.

**What do you dislike about SAP Sales Cloud?**

C4C sales does'nt support huge enhancements as you can do in Sap CRM

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

There are multiple benfits as follows:

1. Easy way to handle the solution
2. Integration to Sap and Non Sap solutions as well.

  ### 45. Not flexible to integrate with other Digital platform

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 15, 2020

**What do you like best about SAP Sales Cloud?**

Org structure and tight integration with SAP ERP

**What do you dislike about SAP Sales Cloud?**

Not flexible to integrate with non sap platform

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

Sales and service management

  ### 46. An all-around balanced software with room for only a certain degree of customisation

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Consumer Services | Enterprise (> 1000 emp.)

**Reviewed Date:** July 18, 2020

**What do you like best about SAP Sales Cloud?**

It is a reliable tool that does exactly what you program it to do

**What do you dislike about SAP Sales Cloud?**

There is only a certain degree of customisation possible. Once you tailor SAP past a certain degree, its API integration to many programs becomes challenging

**Recommendations to others considering SAP Sales Cloud:**

A viable solution for most back end system programming

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

SAP is used by our organisation to manage most back end programs from HR to e-commerce

  ### 47. 360 degree view of customers

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** August 12, 2020

**What do you like best about SAP Sales Cloud?**

e2e deployment
360 degree view of the customer across the globe
connectivity to native applications
Consulting services and SI support

**What do you dislike about SAP Sales Cloud?**

Reporting capabilities were limited 
cost for customization

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

improved customer experience for support, including troubleshooting and sales 
understanding of customer background and products enabling support and sales agent with better information

  ### 48. Our customer is very satisfied with the product

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Utilities | Enterprise (> 1000 emp.)

**Reviewed Date:** July 19, 2020

**What do you like best about SAP Sales Cloud?**

SAAS service and many pre-defined functionalities were already available and less customisation required

**What do you dislike about SAP Sales Cloud?**

Nothing we can maintain it from infra side and it completely depends on SAP on outages

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

We have migrated from old CRM to C4C and we have solved the slowness part and we have not seen many issues from Customer services regarding slowness and all.

  ### 49. SAP CRM

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Logistics and Supply Chain | Enterprise (> 1000 emp.)

**Reviewed Date:** September 11, 2020

**What do you like best about SAP Sales Cloud?**

The ability of track customers insights.

**What do you dislike about SAP Sales Cloud?**

Difficulties in use, and the fact there is not much room for improvements.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

I have discovered aspects of my customers I wasn't aware before.

  ### 50. Customer Service Representative

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Enterprise (> 1000 emp.)

**Reviewed Date:** July 13, 2020

**What do you like best about SAP Sales Cloud?**

The trail of how SAP keeps of with things such as who places the order or does any type of transactions and changes made to anything.

**What do you dislike about SAP Sales Cloud?**

Sometimes I don’t think companies use the full SAP functions and it does not benefit us who use it.

**What problems is SAP Sales Cloud solving and how is that benefiting you?**

It helps with the orders created in reference to contracts returns or credits.


## SAP Sales Cloud Discussions
  - [Business road map in the next 5 years](https://www.g2.com/discussions/business-road-map-in-the-next-5-years) - 1 comment, 1 upvote
  - [Businesses always required customer relationship management services for better growth and maintenance of the business. SAP CRM offers the solution for the small and large companies to get customer relationship management services through the software system by SAP. SAP CRM Company provides the facilities for building better relationships with present and future customers of the company. It includes software that automates the integration and activities of the business to keep interaction with the customers.](https://www.g2.com/discussions/50473-businesses-always-required-customer-relationship-management-services-for-better-growth-and-maintenance-of-the-business-sap-crm-offers-the-solution-for-the-small-and-large-companies-to-get-customer-relationship-management-services-through-the-softwar) - 1 comment, 1 upvote
  - [What SAP components are included in SAP CRM?](https://www.g2.com/discussions/sap-cloud-for-customer-what-sap-components-are-included-in-sap-crm) - 1 comment
  - [What SAP components are included in SAP CRM?](https://www.g2.com/discussions/what-sap-components-are-included-in-sap-crm) - 1 comment
  - [Is SAP CRM cloud based?](https://www.g2.com/discussions/is-sap-crm-cloud-based) - 1 comment

- [View SAP Sales Cloud pricing details and edition comparison](https://www.g2.com/products/sap-sap-sales-cloud/reviews?filters%5Bnps_score%5D=4&page=5&section=pricing&secure%5Bexpires_at%5D=2026-08-14+19%3A04%3A30+-0500&secure%5Bsession_id%5D=1926c144-38e9-4160-9f4b-42ee57e523c6&secure%5Btoken%5D=860f49d34a85b7e70ee5265c6d10665ae93d82f1ad3c52243d4df1058ef4d913&format=llm_user)
## SAP Sales Cloud Integrations
  - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews)
  - [BlackLine Financial Close Management](https://www.g2.com/products/blackline-blackline-financial-close-management/reviews)
  - [Deskpro](https://www.g2.com/products/deskpro/reviews)
  - [Microsoft 365](https://www.g2.com/products/microsoft365/reviews)
  - [Microsoft Outlook](https://www.g2.com/products/microsoft-outlook/reviews)
  - [Microsoft Power BI](https://www.g2.com/products/microsoft-microsoft-power-bi/reviews)
  - [Reflexion CAFM](https://www.g2.com/products/reflexion-cafm/reviews)
  - [Salesforce Headless 360 Platform (formerly Salesforce Platform)](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews)
  - [SAP Cloud ERP (SAP S/4HANA Cloud)](https://www.g2.com/products/sap-cloud-erp-sap-s-4hana-cloud/reviews)
  - [SAP Concur](https://www.g2.com/products/sap-concur/reviews)

## SAP Sales Cloud Features
**Sales Force Automation**
- Contact & Account Management
- Partner Relationship Mgmt. (PRM)
- Opportunity & Pipeline Mgmt.
- Task / Activity Management
- Territory & Quota Management
- Desktop Integration
- Product & Price List Management
- Quote & Order Management
- Customer Contract Management
- Contract/License Management

**Marketing Automation**
- Email Marketing
- Campaign Management
- Lead Management
- Marketing ROI Analytics
- Email Management
- File Management
- Deal Management

**Agentic AI - Sales Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Third-Party Integrations
- CRM Integration

**Customer Support**
- Case Management
- Customer Support Portal
- Knowledge Base
- Call Center Features
- Support Analytics
- Workflow Management
- Opportunity Management
- Sales Pipeline Management
- Reporting/Analytics
- Calendar Management
- Pipeline Management
- Content Management
- Communication Management
- Visual Analytics
- Template Management
- Predictive Analytics
- Document Management
- Channel Management
- Commission Management
- Field Sales Management

**Data Sourcing**
- Data Sourcing
- Exporting & Sharing Data
- Multi-Device Data Visualization
- Interactive Dashboards
- Data Segmentation

**Reporting & Analytics**
- Reporting
- Dashboards
- Forecasting

**Predictive Analytics**
- Lead Scoring
- Opportunity Scoring
- Risk Analysis
- Live Forecasting
- Budgeting/Forecasting
- Correlation Analysis
- Competitive Analysis
- Sales Trend Analysis
- Statistical Analysis

**Mobile & Social**
- Social Collaboration Features
- Social Network Integration
- Mobile User Support
- Third-Party Integrations
- Social Media Integration
- Customer Support
- Multi-Channel Social Integration

**Sales Management**
- Live Pipeline Management
- Sales Gamification
- Account-Based Analytics
- Activity Tracking
- Predictive Analytics
- Visual Analytics
- Task Management
- Contact Management
- Lead Management
- Opportunity Management
- Workflow Management

**Additional Functionality**
- Dynamic Modeling
- Lead Qualification
- Lead Capture
- Real-Time Reporting
- Contact Database
- API
- Reporting & Statistics
- Role-Based Permissions
- Collaboration Tools
- Dashboard Creation
- Modeling & Simulation
- Exception Reporting
- Generative AI
- Sales Reports
- Performance Metrics
- "What If" Scenarios
- Customizable Reports
- Data Import/Export
- AI Copilot
- Graphical Data Presentation
- Drag & Drop
- Access Controls/Permissions
- Alerts/Notifications
- Business Process Control
- Multi-Currency
- Pipeline Reports

**Platform**
- Customization
- Workflow Capability
- User, Role, and Access Management
- Internationalization
- Sandbox / Test Environments
- Document & Content Mgmt.
- Performance and Reliability
- Output Document Generation
- Mobile Access
- Lead Generation

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications
- Third-Party Integration
- Internal Chat Integration
- Collaboration Tools
- Prospecting Tools
- Real-Time Data

**Generative AI**
- AI Text Generation
- Generative AI
- Proposal Generation

**Agentic AI - CRM**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making
- Calendar/Reminder System

**Additional Functionality**
- Search/Filter
- Alerts/Notifications
- Data Import/Export
- Lead Capture
- Batch Processing
- Email Tracking
- Tagging
- Pipeline Reports
- Drag & Drop
- Segmentation
- Customizable Fields
- Role-Based Permissions
- Interaction Tracking
- CRM
- Document Storage
- AI Copilot
- Contact Database
- Referral Tracking
- Quotes/Estimates
- Multi-Channel Communication
- Lead Qualification
- Marketing Automation
- Email Templates
- Sales Reports
- Customer Journey Mapping
- Reminders
- Lead Scoring
- Data Security
- Customizable Reports
- Calendar Sync
- For Startups
- Performance Metrics
- Sales Trend Analysis
- For iPad Devices
- Customizable Templates
- Activity Tracking
- Reporting & Statistics
- For Mac Devices
- Landing Pages/Web Forms
- Lead Nurturing
- Gamification
- Prioritization
- Web-based Deployment
- Softphone
- Single Sign On
- Customer Database
- Event Triggered Actions
- Mobile App
- Email Sequences
- Customer Segmentation
- Lead Assignment
- For Small Businesses
- Live Chat
- Business Card/Badge Scanning
- Data Visualization
- Customer Social Profiles
- Social Promotion
- Monitoring
- Engagement Tracking
- Social Media Monitoring
- Customer Engagement
- Sentiment Analysis
- Brand Tracking
- Audience Targeting
- Workflow Automation

## Top SAP Sales Cloud Alternatives
  - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - 4.4/5.0 (24,690 reviews)
  - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) - 4.4/5.0 (13,304 reviews)
  - [Pipedrive](https://www.g2.com/products/pipedrive/reviews) - 4.3/5.0 (3,061 reviews)

