It's a powerful tool to manage your audiences, email marketing activities and get a lot of insights about the most efficient activities. Review collected by and hosted on G2.com.

It's a big machine, so you have to invest your time to know it. Review collected by and hosted on G2.com.

I am very satisfied with the Help Desk which is available to me 24/7 and genuinely provides support. The Customer Success Manager who suggests possible solutions is a significant added value. Another aspect I appreciate is the A/B testing and automated workflow, making it possible to replicate the offline customer experience in the online environment. Also, the initial setup was quite straightforward, I’d rate it 9 out of 10. Review collected by and hosted on G2.com.

Campaigns which have already been created should be editable for future changes. At the moment, I need to remove the current campaign and create a new one. Review collected by and hosted on G2.com.

As a certified SALESmanago partner, we've been implementing the platform for clients across e-commerce, education, and B2B sectors for several years now. One of the key reasons we keep choosing SALESmanago — and recommending it to our clients — is the relationship we've built with the team over time. Having a dedicated point of contact who knows our business, understands our clients' needs, and responds quickly when issues arise makes a real difference in day-to-day operations and in the quality of the implementations we deliver.

Beyond that, what sets SALESmanago apart is the sheer breadth of features available in a single platform — from advanced behavioral segmentation and RFM analysis to marketing automation workflows, web push, live chat, and AI-driven product recommendations. For our clients, having everything under one roof eliminates the need for multiple tools and simplifies data management significantly.

The Catalog API and dynamic email personalization are particularly powerful for e-commerce clients, allowing us to build highly targeted flows based on real purchase behavior. The continuous product updates show that SALESmanago is actively evolving to meet market demands, and the long-term partnership we've developed with the team is one of the main reasons we've been able to scale successful implementations across so many projects. Review collected by and hosted on G2.com.

The learning curve can be steep for new clients — the platform is so feature-rich that onboarding requires dedicated time and expertise, which is actually where having a partner adds real value. Some UI flows could be more intuitive, and occasional inconsistencies between different modules (for example, how data is presented across reporting sections) can slow down day-to-day operations. API documentation, while comprehensive, sometimes lags behind newly released features. These are minor friction points in an otherwise robust platform that consistently delivers results for our clients. Review collected by and hosted on G2.com.

I really like how SALESmanago combines strong marketing automation, a real CDP, and GDPR-ready tools all in one system—it’s super valuable for B2B teams like ours in Germany. The 360° customer view is a standout for me. It pulls together data from our website, email, lead forms, and CRM into one profile, helping us understand lead engagement at every touchpoint. It has completely changed how we segment and personalize our campaigns. I also appreciate the flexibility of the automation workflows which lets us build detailed nurture sequences and re-engagement campaigns without needing technical help. It's powerful yet manageable for our team. Review collected by and hosted on G2.com.

A few parts of SALESmanago could be smoother or more intuitive for our team working in the German B2B space. The biggest pain point is the learning curve for more advanced features. The basic automation and email campaigns are easy enough, but setting up complex workflows, custom lead scoring, or deeper CDP integrations can get complicated. It often takes time to configure correctly, and we sometimes need to test multiple times to get it right. We also find the dashboard and reporting interface a bit overwhelming at first. There’s so much data available that it can be hard to find the exact metrics we need quickly. Customizing reports to match our internal B2B KPIs takes more effort than we expected. Review collected by and hosted on G2.com.

SALESmanago is not just a tool, but real support in achieving marketing goals. The collaboration runs smoothly, and the team demonstrates great flexibility and a strong willingness to find solutions tailored to our needs. Thanks to the use of advanced communication scenarios, we can better respond to customer expectations while saving time and increasing the effectiveness of individual campaigns. An additional advantage is the intuitive interface, which significantly improves day-to-day work with the system. Review collected by and hosted on G2.com.

Many of the features and integrations are clearly designed with e-commerce in mind, so service-based businesses may sometimes need to fine-tune the setup to better match their workflows. Fortunately, the platform itself is flexible, and the support team is very helpful in identifying and implementing suitable solutions.

The AI capabilities, including the Sidekick tool, are promising, but in certain modules they still require further refinement—especially for the Polish market. At times, the generated outputs can feel somewhat unnatural or less contextually accurate. Review collected by and hosted on G2.com.

I find SALESmanago very comprehensive because it integrates all communication channels and has new AI modules that support and make all processes more efficient. Additionally, I really like its statistical and customer scoring modules, as they are very complete. I also found the initial setup extremely easy and user-friendly. Review collected by and hosted on G2.com.

More orientation towards the B2B business world Review collected by and hosted on G2.com.

The interface is highly intuitive. As a CDP and marketing automation tool, it offers very complete functionality, and lately they’ve been working a lot on adding new features. It can be integrated with a wide variety of e-commerce platforms. During implementation, you can get key functionalities up and running very quickly. Customer support is thorough and effective when it comes to resolving issues. Review collected by and hosted on G2.com.

The name or brand is not very widely known, so its complicated to position it with the top decision makers. Review collected by and hosted on G2.com.

Easy to use system, very user-friendly. Generally available analytical dashboards that do not require additional calculation on your own. 24/7 support available. Review collected by and hosted on G2.com.

As for now there's no such thing I could mention. Review collected by and hosted on G2.com.

The versatility it offers when devising marketing automation strategies associated with my clients' websites Review collected by and hosted on G2.com.

The usability of the platform and the learning curve seem a bit slower to me compared to other alternatives in the market. Review collected by and hosted on G2.com.

I find SALESmanago to be a solid marketing tool, particularly effective in the e-commerce sector, which is where their expertise lies. I appreciate that the platform is continuously evolving with regular updates and improvements in its capabilities. Additionally, I like that the support team is responsive and open to addressing clients' needs. We predominately use the email marketing tool and workflows, which are valuable to us. Review collected by and hosted on G2.com.

SALESmanago is mainly focused on e-commerce, so it's not as well suited for other types of communication. Review collected by and hosted on G2.com.