Salesforce Data 360 (formerly Data Cloud) Reviews & Product Details

I love how Salesforce Data Cloud has significantly simplified segmentation for my marketing team. They can now create the segments they desire without writing SQL or code, using just natural language and a user-friendly drag-and-drop interface. The identity resolution feature is impressive, and the prebuilt connectors are highly convenient, allowing for out-of-the-box use alongside segmentation capabilities. Review collected by and hosted on G2.com.

{"Setting up Salesforce Data Cloud was difficult, especially the harmonization process where I had to map it to the canonical models. It was a painful process, though it was a one-time effort.","I would like to have more ingrained data governance that can mirror my Salesforce score, permissions, and governance.","The pricing model is very complicated. If it were simpler, it would make it easier to use more of the data cloud."} Review collected by and hosted on G2.com.

I appreciate the platform’s ability to aggregate and harmonize diverse data sources quickly, creating a single source of truth. The real-time data updates and native AI capabilities provide actionable insights that drive smarter decision-making. Additionally, the tight integration with Salesforce Marketing Cloud and other Salesforce products streamlines campaigns and personalization efforts. Review collected by and hosted on G2.com.

The initial setup and data modeling can be complex and require a steep learning curve, especially for teams new to customer data platforms or Salesforce’s ecosystem. Documentation and support could be more comprehensive to help accelerate onboarding and troubleshooting. Review collected by and hosted on G2.com.

Salesforce Data cloud can do best to ingest and harmony your data from multiple sources. It's easy to connect with multiple data sources. Salesforce provides good support in-case you face any issue. Data cloud is now my daily go to tool for viewing performance of my agentforce agents. Data cloud is very easy to implement and it provides out of the box connecters for ease of integration. Review collected by and hosted on G2.com.

Sometimes while making vector embeddings for data library or files, it comes up with empty chunks, anyway you can always rebuild from search index tab. Review collected by and hosted on G2.com.

1. I have liked how effortlessly we can ingest the data from different sources and how the data is being unified and also segmenting the data based on requirement. Review collected by and hosted on G2.com.

Data mismatch when we inject the data from snowflake and also we don't have option to download the data from data explorer or profile explorer Review collected by and hosted on G2.com.

Data Cloud is great for companies that have a lot of data in a lot of different places and systems and that want to bring it into a single location for a single view of what's happening. Review collected by and hosted on G2.com.

For me, there was a bit of a learning curve since I hadn't worked with a similar product before, but Trailhead was an incredible resource that allowed me to get up to speed quickly and excel on the platform. Review collected by and hosted on G2.com.

I appreciate the intuitive setup process of Salesforce Data Cloud, which allows my team and me to configure it quickly with a click rather than configuration. I love how it brings in new data from multiple sources, reducing the time needed to create holistic reports. The ability to integrate unstructured data such as Excel into the environment alongside structured data is incredibly valuable. Review collected by and hosted on G2.com.

I am concerned with the real-time data sync capability, as it still seems to be lacking. This is crucial for my operations, and addressing this would significantly improve the product's value for me. Review collected by and hosted on G2.com.

I appreciate the support from the Salesforce team during the setup process. The unification process helps our team gain valuable insights for marketing. I also find features like data models and the ability to bring your own data very useful. Additionally, I value the flexibility and support provided by Salesforce Data Cloud. Review collected by and hosted on G2.com.

I found setting up Salesforce Data Cloud to be initially challenging. It was an activity that needed to be worked out thoroughly, and we required help from the Salesforce team to set it up properly. Additionally, there could be more flexibility in the identity resolution features. Review collected by and hosted on G2.com.

I like that Salesforce Data Cloud saves me time and keeps everything condensed. It's valuable to me because everything is in one place. The setup was not difficult, making the transition smooth. It's a very good time saver, and I would recommend Salesforce Data Cloud to others. Review collected by and hosted on G2.com.

N/A Review collected by and hosted on G2.com.

Salesforce Data Cloud unifies a user's data from multiple sources, providing a comprehensive view of their needs and preferences Review collected by and hosted on G2.com.

We have observed data mismatches with the incremental refresh of zero copy data from snowflake where certain records are being missed on data cloud during the ingestion process.this is happening due to watermark level at present we are having only HH:MM.

it should extent to HH:MM:SS. Review collected by and hosted on G2.com.

Salesforce Data Cloud provides a unified data foundation that enables real-time customer insights and personalized engagement at scale. Its native integration across the Salesforce ecosystem enhances data consistency, segmentation, and activation. The platform’s automation and AI capabilities streamline decision-making, drive operational efficiency, and unlock measurable business outcomes through data-driven intelligence. Review collected by and hosted on G2.com.

Implementation complexity and high data processing costs can pose challenges for organizations without mature data infrastructure. The learning curve for managing data models and connectors is steep, and system performance may vary depending on data volume and integration depth. Additionally, advanced analytics features often require supplemental Salesforce licenses, impacting total cost of ownership. Review collected by and hosted on G2.com.