Salesforce Backup & Recover - formerly Own Recover / OwnBackup - protects against the damaging consequences of data loss and corruption. Purpose-built for Salesforce architecture, it automatically protects your important data, metadata, sandboxes, files, attachments, and managed packages with daily and on-demand backups. Critically, backup operations do not consume your valuable Salesforce API limits, preserving access for your business-critical applications. It is easily deployed - you can begin protecting your data in minutes with an intuitive, user-friendly experience. When a data emergency strikes, Salesforce Backup & Recover’s market-leading recovery tools ensure minimal business disruption. Users can swiftly understand what data, metadata, or files have been impacted, then accelerate recovery by isolating and surgically restoring only the affected objects, records, and fields, ensuring healthy data remains intact. The solution automatically detects schema changes, ensuring your backups remain reliable even as you update and customize your Salesforce environment. Salesforce Backup & Recover also helps customers easily meet industry and regulatory requirements like GDPR and HIPAA, with features such as customizable retention policies and tools to manage and execute data subject access requests in your backup data.