--- title: SalesDiary - Sales Force Automation (SFA) Reviews meta_title: 'SalesDiary - Sales Force Automation (SFA) Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 10 reviews by the users' company size, role or industry to find out how SalesDiary - Sales Force Automation (SFA) works for a business like yours. aggregate_rating: rating_value: 3.7 review_count: 10 scale: '5' date_modified: '2026-07-12' parent_category: name: Sales Tools url: https://www.g2.com/categories/sales-tools --- # SalesDiary - Sales Force Automation (SFA) Reviews **Vendor:** Appobile Labs **Category:** [Field Sales Software](https://www.g2.com/categories/field-sales) **Average Rating:** 3.7/5.0 **Total Reviews:** 10 ## About SalesDiary - Sales Force Automation (SFA) SalesDiary is a AI driven mobile Sales Force Automation (SFA) System to manage field operations of a business. A proven way of increasing the field force efficiency by at least 30%. ## SalesDiary - Sales Force Automation (SFA) Reviews ### 1. Sales application that helps at all levels!! **Rating:** 5.0/5.0 stars **Reviewed by:** Ignacio K. | Product Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** February 04, 2022 **What do you like best about SalesDiary - Sales Force Automation (SFA)?** The categorization and different allocations of need within all the company levels is for us the added value in this software, apart from all the intelligent sales solutions powered by AI that typically is typically highlighted. **What do you dislike about SalesDiary - Sales Force Automation (SFA)?** The needs are very strictly allocated among the different profiles. As a manager working in a small enterprise, I do need to perform activities from lower levels, so I would need to include the features from the profile of a Sales Person, Retailer, and Distributor. **What problems is SalesDiary - Sales Force Automation (SFA) solving and how is that benefiting you?** Font line sales, Marketing surveys, effective inventory allocation, actionable insights (KPIs) to meet the strategy, demand planning, sales & distribution for FMCG and optimized sales Routes... it works for different industries to solve all related sales problems. ### 2. Optimal for customization **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** October 08, 2021 **What do you like best about SalesDiary - Sales Force Automation (SFA)?** Ability to simplify the approach to mundane tasks and organizing for the team **What do you dislike about SalesDiary - Sales Force Automation (SFA)?** If unfamiliar with your existing process, applying this code be cumbersome with the level of effort needed to get it integrated **What problems is SalesDiary - Sales Force Automation (SFA) solving and how is that benefiting you?** Repeatable processing tasks. FTE savings and ability to shift work across teams ### 3. The best SFA, DMS, Retailer App and Van Sales. **Rating:** 5.0/5.0 stars **Reviewed by:** Prashant S. | Enterprise Sales Manager (India & US), Mid-Market (51-1000 emp.) **Reviewed Date:** July 09, 2021 **What do you like best about SalesDiary - Sales Force Automation (SFA)?** They have an engaging UI, simple to navigate and self explanatory. They have a robust reporting system that allows the management to fetch the reports of their choices. SalesDiary is Agile and helps the customers by customising their requirements. **What do you dislike about SalesDiary - Sales Force Automation (SFA)?** Nothing as such. They are doing a good job. **What problems is SalesDiary - Sales Force Automation (SFA) solving and how is that benefiting you?** They are our channel partners. ### 4. Very easy to use and great organizational tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Non-Profit Organization Management | Small-Business (50 or fewer emp.) **Reviewed Date:** August 07, 2021 **What do you like best about SalesDiary - Sales Force Automation (SFA)?** Sales force makes it really easy to track metrics for my team and keep status updates on projects. **What do you dislike about SalesDiary - Sales Force Automation (SFA)?** It is really intuitive, I do wish it had more drop down menu options when you build out your framework. **What problems is SalesDiary - Sales Force Automation (SFA) solving and how is that benefiting you?** Communication, organization, and being able to easily provide metrics. ### 5. User of Sales Dairy **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Consumer Electronics | Enterprise (> 1000 emp.) **Reviewed Date:** June 11, 2020 **What do you like best about SalesDiary - Sales Force Automation (SFA)?** It's very User Friendly. very easy to learn. Easy to integrate and run on even low network connectivity.Cloud based system can be easily managed through centralized system. **What do you dislike about SalesDiary - Sales Force Automation (SFA)?** sometime the system get hanged due to low coverage of network. But overall it's a good product and very easy to learn and integrate. **What problems is SalesDiary - Sales Force Automation (SFA) solving and how is that benefiting you?** we have a business spread all over the globe and to manage the resources we use this system. That make our system more transparent and easily manageable through centralized cloud system. ### 6. Lack in features **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Internet | Enterprise (> 1000 emp.) **Reviewed Date:** January 04, 2020 **What do you like best about SalesDiary - Sales Force Automation (SFA)?** Its ability of organising and managing sales record in an effective way. It's layout is customizable and attractive. **What do you dislike about SalesDiary - Sales Force Automation (SFA)?** More features can be included which will make the app more helpful. **What problems is SalesDiary - Sales Force Automation (SFA) solving and how is that benefiting you?** Connecting with people is easy and keeping record of to-do's is possible in less efforts. ### 7. SalesDiary helped me focus on core responsibilities than managing internal processes. **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** February 04, 2019 **What do you like best about SalesDiary - Sales Force Automation (SFA)?** It's a nice tool in space of sales performance management, the product capability features helps its user focus more on their core responsibility thus increasing productivity and effectiveness. As a user I was able to meet my targets and KPI's. It gives you more visibility and helps in making better decisions. Order fulfillment is very easy with these platform. **What do you dislike about SalesDiary - Sales Force Automation (SFA)?** Every tool system has some difficulties in integrating with the existing setup. We too faced some difficulty in implementation of these and also training the team on this was a bit challenge. Having said this, the advantages of having this nullify the a little hardship in getting users used to it. **Recommendations to others considering SalesDiary - Sales Force Automation (SFA):** A great boost to your revenue team, can help them focus on achieving their target which eventually helps companies perform better. It got too many features, based on the requirements can achieve right results. **What problems is SalesDiary - Sales Force Automation (SFA) solving and how is that benefiting you?** We had too many queries running in for small issue, tracking performance, territory management, planning gtm and leveraging the right channel to achieve high results in short span. ### 8. Does the bare minimum **Rating:** 1.0/5.0 stars **Reviewed by:** Verified User in Consumer Services | Enterprise (> 1000 emp.) **Reviewed Date:** February 09, 2019 **What do you like best about SalesDiary - Sales Force Automation (SFA)?** I like the customizable layout I can build upon **What do you dislike about SalesDiary - Sales Force Automation (SFA)?** The responsiveness is the worst issue it has constant lag **What problems is SalesDiary - Sales Force Automation (SFA) solving and how is that benefiting you?** Quicker support ### 9. Communication Effecient **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Civic & Social Organization | Small-Business (50 or fewer emp.) **Reviewed Date:** December 03, 2018 **What do you like best about SalesDiary - Sales Force Automation (SFA)?** No matter who is working on it you can always pick up where they left off. It’s extremely helpful in case of anything. **What do you dislike about SalesDiary - Sales Force Automation (SFA)?** I honestly can say I have anything negative to say **What problems is SalesDiary - Sales Force Automation (SFA) solving and how is that benefiting you?** There are a lot of conversations that occur and a lot information given. Instead of relying on employees to remember or pass off information it’s all on file. ### 10. Content **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Pharmaceuticals | Small-Business (50 or fewer emp.) **Reviewed Date:** September 26, 2018 **What do you like best about SalesDiary - Sales Force Automation (SFA)?** Easily accessible when trying to use on the go throughout the day **What do you dislike about SalesDiary - Sales Force Automation (SFA)?** Hard to adjust when first learning the system **What problems is SalesDiary - Sales Force Automation (SFA) solving and how is that benefiting you?** Easy to communicate results to customers ## SalesDiary - Sales Force Automation (SFA) Discussions - [What is the difference between CRM and SFA?](https://www.g2.com/discussions/what-is-the-difference-between-crm-and-sfa) - [What are the components of sales force automation?](https://www.g2.com/discussions/what-are-the-components-of-sales-force-automation) - [What is sales force automation explain its features?](https://www.g2.com/discussions/what-is-sales-force-automation-explain-its-features) - [What functionality can SFA software offer?](https://www.g2.com/discussions/what-functionality-can-sfa-software-offer) - [View SalesDiary - Sales Force Automation (SFA) pricing details and edition comparison](https://www.g2.com/products/salesdiary-sales-force-automation-sfa/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-14+15%3A43%3A19+-0500&secure%5Bsession_id%5D=59f88a71-6f24-4019-b5dc-9c1f9139758e&secure%5Btoken%5D=6c1be9de036248ec02c4a7e9d6c65b8bd39121f809c72465d61df0a4e2c2a245&format=llm_user) ## SalesDiary - Sales Force Automation (SFA) Features **Territory Mapping** - Custom Territory Mapping - Strategic Selling - Automatic Rep Assignment **Route Planning** - Lead Priority - Optimized Sales Routes - Map Directions **Sales Performance Management** - Gamification - Performance Dashboards - Sales Rep Tracker **Presentation and Forms** - Video and Interactive Media - Digital Contracts - E-signature ## Top SalesDiary - Sales Force Automation (SFA) Alternatives - [SalesRabbit](https://www.g2.com/products/salesrabbit/reviews) - 4.5/5.0 (433 reviews) - [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) - 4.4/5.0 (24,668 reviews) - [SPOTIO](https://www.g2.com/products/spotio/reviews) - 4.5/5.0 (383 reviews)