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AH

Verified User in Health, Wellness and Fitness

Small-Business (50 or fewer emp.)

10/17/2022

"Clean tracking, easy dashboard"

4.5/5

What do you like best about Roster?

Tracking both the URL as well as coupon code usage sets Roster apart. Review collected by and hosted on G2.com.

What do you dislike about Roster?

They are currently working on cleaning this up and turning it into a clean button, but the Magic Link is a bit ugly as of right now. Review collected by and hosted on G2.com.

Response from Stacy Wells of Roster

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Thank you for sharing your experience using our platform. Word-of-mouth has been a black hole in the past, so I'm pleased that Roster enables you to track those intangible interactions. It sounds like you are in the beta group for testing magic links, and yes we are working to make magic links great. Your input is very helpful and was shared with our developers and UX team. We appreciate your help!

TH

Tyler H.

VP of Marketing

Mid-Market (51-1000 emp.)

12/14/2021

"Great Platform for Influencer Marketing and building brand ambassadors"

5/5

What do you like best about Roster?

Wooly has been so great to help us manage our brand ambassadors with their simple-to-use campaigns and reporting. Our ambassadors have been very happy with Wooly and it was so easy to set up and manage each day. Review collected by and hosted on G2.com.

What do you dislike about Roster?

Wooly doesn't really support subscription purchases yet but we have been told they are working on that. For now, this is a manual process for us but we are excited for the update when subscription products are supported. Review collected by and hosted on G2.com.

Recommendations to others considering Roster:

Wooly is a great platform to build and manage your ambassador channel. It brings a lot of features from different tools into one place. Its also very nice that integrates directly with Shopify. Review collected by and hosted on G2.com.

What problems is Roster solving and how is that benefiting you?

With Wooly we are able to recruit using social listening tools and also get a very easy snapshot of what our ambassadors are doing. This has saved us so much time by eliminating the back and forth of manually going through social media and keeping track of a spreadsheet. Review collected by and hosted on G2.com.

AS

Verified User in Sporting Goods

Small-Business (50 or fewer emp.)

10/18/2022

"overall positive"

4/5

What do you like best about Roster?

analytics and reporting allow for great tracking against performance Review collected by and hosted on G2.com.

What do you dislike about Roster?

front end and user access is a bit challenging and has mixed reviews Review collected by and hosted on G2.com.

Response from Stacy Wells of Roster

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We appreciate your feedback and the value that Roster provides in tracking the performance of your campaigns and ambassadors. We know that using login names and passwords has been a nuisance for some. The good news is that magic links are already rolling out, simplifying access to the software and the ambassador portal. If you're not using magic links, please connect with us at support@getroster.com.

AS

Verified User in Sporting Goods

Small-Business (50 or fewer emp.)

10/18/2022

"Easy to navigate platform with tons of features!"

5/5

What do you like best about Roster?

I Love the new actions feature. It's a great idea to give your influencers actions they can complete to earn points outside of the normal campaigns. Review collected by and hosted on G2.com.

What do you dislike about Roster?

So far there are no big dislikes that we have. Everything has been working great! Review collected by and hosted on G2.com.

Response from Danny Webb of Roster

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Thank you for the glowing review! Actions are a game changer, glad you love it! More coming!

AM

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

10/20/2022

"Best platform to manage brand ambassadors"

5/5

What do you like best about Roster?

Keeping everything organized, the automatic emails and customizing the look/feel. Review collected by and hosted on G2.com.

What do you dislike about Roster?

The reporing on Instagram Stories needs some work. Review collected by and hosted on G2.com.

Response from Danny Webb of Roster

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We're honored! Thanks for the review. We are glad some of the automation features make life easier. We also know that our Instagram Stories reporting could use some more features, so we'll be in touch with more customers to gain more perspective. Thanks again!

KS

Kelly S.

c

Small-Business (50 or fewer emp.)

11/30/2020

"Great product! Very helpful to growing your ambassador program!"

4.5/5

What do you like best about Roster?

For the price you get a lot of features to grow, organize and streamline your ambassador program. I like the idea of the campaigns to engage and help your ambassadors participate at their own pace. I also like seeing everything organized on the wooly site, the ambassadors, campaigns, etc. The team was also super helpful, especially at the beginning setting everything up and getting used to starting and answering questions. Review collected by and hosted on G2.com.

What do you dislike about Roster?

It took a minute to get used to the site and starting everything, lots of details, but now it's easy. It would also be a great addition to have an option where ambassadors can earn cash or credit from their shareable discount codes. So they could log into an app and see how much money they've earned or store credit from their friends and family. Not a complaint, just a suggestion for the future. Review collected by and hosted on G2.com.

Recommendations to others considering Roster:

Set up a call and have someone walk you through the platform and all the features, so you can see if it is something that will work for your company. Review collected by and hosted on G2.com.

What problems is Roster solving and how is that benefiting you?

It has helped us grow an ambassador which is such a great tool to grow your brand community. Lots of value in having your own customers and influencers share their love of your brand with their friends. It organizes your program at a great price point compared to others. Review collected by and hosted on G2.com.

KG

Katie G.

Mid-Market (51-1000 emp.)

11/20/2020

"Simple Tool + Great Customer Service"

4.5/5

What do you like best about Roster?

I've loved working with the Wooly platform because it's SIMPLE. The tools are easy to use, campaign are setup so you can easily duplicate them and my experience with their customer support team has been phenomenal. Review collected by and hosted on G2.com.

What do you dislike about Roster?

I would appreciate more automation when it comes to campaigns. The onboarding process for new ambassadors is a bit disconnected. For example, it would be convenient if newly accepted ambassadors were automatically invited to a welcome campaign, versus having to set that up and manually invite them. Expect some leg work, but great results. Review collected by and hosted on G2.com.

What problems is Roster solving and how is that benefiting you?

Before using Wooly, we already had a very loyal following and several tagged posts everyday. The problem was, we didn't have an effective way to track and gather these posts OR direct their photography. This tool has allowed us to not only track their posts, but also reward them for spreading awareness around the campaigns, launches, holidays etc that we would like. In addition, we love having a designated space to see all reporting and content produced. Review collected by and hosted on G2.com.

TW

Taylor W.

VP of Marketing & E-Commerce

Small-Business (50 or fewer emp.)

11/17/2020

"Excellent Potential, Still with Tweaks to Optimize"

4/5

What do you like best about Roster?

Woolly is a fantastic platform to facilitate leveraging a strong fan-base of loyal users. There are very helpful tools to create campaigns, monitor posts, and email your ambassadors. If you want to create an ambassador program based on your users, this is an excellent tool to use. Review collected by and hosted on G2.com.

What do you dislike about Roster?

Setting up your account and campaigns is time consuming, tedious, not always intuitive, and not as automated as it should be. For instance, newly accepted ambassadors should be automatically invited to join the "Welcome Campaign" - but that is not yet a feature. There is also not a robust onboarding guide for new brands to leverage and follow best practices. As such, it is a time consuming tool to use. Review collected by and hosted on G2.com.

What problems is Roster solving and how is that benefiting you?

We have loyal users but no easy way to help them spread their love for our products. The Wooly tool gives us a method for tracking and rewarding that word-of-mouth love that they are spreading. We have seen a number of our users join our ambassador program and begin posting on social media about how they love our products. Review collected by and hosted on G2.com.

CR

Chris R.

Marketing Director

Small-Business (50 or fewer emp.)

5/6/2021

"Excellent Platform for Ambassador Management"

4.5/5

What do you like best about Roster?

Intuitive, great customer service, simple. Review collected by and hosted on G2.com.

What do you dislike about Roster?

Not as robust as the Brandambassador platform. It lacks some brand to ambassador reward options that other platforms like this have. Review collected by and hosted on G2.com.

AA

Angela A.

Redactor y Articulista

Small-Business (50 or fewer emp.)

2/2/2021

"Easy to use! Very helpful"

5/5

What do you like best about Roster?

The best think is how the easy is to use it. They sent me an email with the support and help contacts as well, with all details in. I didn’t need any support since it’s very clear and easy Review collected by and hosted on G2.com.

What do you dislike about Roster?

Nothing! The platform is really clear and easy to use Review collected by and hosted on G2.com.