Jacob O.
JO
Jacob O.
Global Community Specialist & NA Ambassador Program Manager
Mid-Market (51-1000 emp.)
"Have Absolute confidence in your Ambassadors/Influencers with the Roster portal"
5/5
What do you like best about Roster?

The ability to recruit, connect with, and invite Ambassadors/Influencers/Talent Partners to specific campaigns, actions, Milestones has been a GAME changer. Our team in North America has grown immensely, and would never be possible to manage without the Roster tool. Having 1 tool to manage, host, and promote On is not only helpful for the Program Managers internally, but feedback shows the ambassadors are KEEN to ADD the Homepage as an APP to their phone for easy access and quick double checks of codes, campaigns, material! Review collected by and hosted on G2.com.

What do you dislike about Roster?

Technical glitches, reporting restrictions. It would be really cool to have more templates or created Campaigns, Milestone Series, Listed Actions in the Roster Portal as a guide to create and expand with other global teammates/programs. Review collected by and hosted on G2.com.

Response from Danny Webb of Roster

Jacob - coming from you and the brand you represent, this means a lot. Thank you for the great review! We agree, the features are a GAME changer for brands :). We love your feedback (on this review and otherwise) and work hard to get the features and capabilities you need created to be ultra successful. Thanks again!

Nikki S.
NS
Nikki S.
Social Media Manager
Small-Business (50 or fewer emp.)
"It is very helpful for organizing campaigns. They work hard to make improvements."
4/5
What do you like best about Roster?

I like that you can organize creators into different groups. You can set commissions based on cash or points. I also like the reward incentive for creators, especially for Micro creators that you don't necessarily want to pay a cash value to because of low performance. However, you still want to reward them in some way. Review collected by and hosted on G2.com.

What do you dislike about Roster?

I wish creators were able to make their own product link from our website, so they could share whatever product they want. It would be nice if the system didn't allow folks to upload a piece of content more than once, some influencers are in multiple campaigns, and the auto-capture will sometimes upload a piece of content they've already submitted elsewhere. When I look at a user profile, I'd like to click on the content and see what exact campaign it was used for. Review collected by and hosted on G2.com.

Response from Danny Webb of Roster

Nikki, Thank you for the great review. We love working with you and your brand. We agree with you, segmentation of groups is so powerful! We also appreciate your feedback. We are hard at work to make the user experience better, and hope to surprise and delight you with some new capabilities shortly!

Tyler B.
TB
Tyler B.
CTO
Small-Business (50 or fewer emp.)
"Very good service for influeners"
5/5
What do you like best about Roster?

The whole experience has been great and much more effective than other services that we have used and tried in the past. It is easier to find good, real influencers that actually help us to move product. We love using the campaigns and so do our influencers, as we can setup lots of different rewards and ways to movitate them to post about us and brand. Everything has been awesome and the growth that we have seen has been great to see as well. Review collected by and hosted on G2.com.

What do you dislike about Roster?

Not too many things that we haven't liked, at least to this point. Every time we have a question or need help, we can easily find the answers and get things worked out. No problems at all from our end. Review collected by and hosted on G2.com.

Response from Stacy Wells of Roster

Tyler- thank you for this awesome review! We are so happy to have you as a customer and are excited that you are seeing success using Roster. Regarding additional motivation for your influencers, we are heads down on additional features and functionality that help supercharge engagement! Thanks again!

Lora E.
LE
Lora E.
USATF certified running and USA triathlon certified coach
Small-Business (50 or fewer emp.)
"Highly recommended"
4.5/5
What do you like best about Roster?

The platform is easy to use and easier to understand than other platforms I have used as an influencer and ambassador program coordinator. I would highly recommend it. Review collected by and hosted on G2.com.

What do you dislike about Roster?

I have loved to see how Roster has grown and have loved to shared ideas. They have been very responsive to the minor tech issues I've seen. Review collected by and hosted on G2.com.

Funk It S.
FS
Funk It S.
CEO
Small-Business (50 or fewer emp.)
"Great for program management!"
4/5
What do you like best about Roster?

I like Roster because we can have multiple programs going at once. It was essential to us to be able to nurture our ambassador program as well as our brand partners and practitioners, as all three programs have different needs. If you have multiple groups going at once, this will be an excellent resource for you! Review collected by and hosted on G2.com.

What do you dislike about Roster?

The only negative was that we had a hard time connecting the discount codes to Recharge and Klayvio for email purposes. If you don't use either of those programs then it shouldn't be a problem! Review collected by and hosted on G2.com.

Response from Danny Webb of Roster

Love the review! Thank you. Specifically thanks for calling out the program segmentation capabilities. Its a true differentiator for us, so we are pumped to hear you love it. We recently revamped our Klayvio integration, so this may have resolved the concern. Thanks again for the great review!

Verified User in Consumer Goods
UC
Verified User in Consumer Goods
Small-Business (50 or fewer emp.)
"Easily Turn Purchasers into Ambassadors"
4.5/5
What do you like best about Roster?

It allows us to tap into our purchasers and make them ambassadors. There are a lot of ways to engage them, and having Shopify intergrated is key.

I have reviewed many competitors and checked most of the boxes. Review collected by and hosted on G2.com.

What do you dislike about Roster?

It takes a little time to get up and running, but their customer service was great. Review collected by and hosted on G2.com.

Jeremy H.
JH
Jeremy H.
Vice President
Small-Business (50 or fewer emp.)
"Great way to manage our ambassador program"
4.5/5
What do you like best about Roster?

There are two key aspects to Roster that made us choose it over other platforms. First, they make it easy to receive applications and to choose ambassadors that we would like to promote our product. Second, it is very fun how they gamify the program to get people to do more activities to increase reach and awareness while incentivized to earn points. Review collected by and hosted on G2.com.

What do you dislike about Roster?

Roster is not going to replace your loyalty program though they have a lot of features that perform like a loyalty program. They could just role that into the product and make it an all-in-one. Review collected by and hosted on G2.com.

Response from Danny Webb of Roster

Jeremy, You're the man. Appreciate the review! We love hearing about all the success brands are having with "actions" (gamification). We agree that there are great opportunities on the "loyalty" side to add to our platform. Stay tuned :)

EE
Ellie E.
Social Media Manager
Small-Business (50 or fewer emp.)
"Great platform, even better service & team"
5/5
What do you like best about Roster?

The platform is so easy to navigate and works great to meet all our needs. We have reached out to our CSM for any questions or concerns and have always gotten the help we needed quickly and efficiently! Their team has amazingly customized our account to be exactly what we need. Wouldn't recommend anyone else! Review collected by and hosted on G2.com.

What do you dislike about Roster?

Sometimes setting up new things can be time consuming, but I really wouldn't say it's a con as the team has always been so helpful with any questions or concerns. Review collected by and hosted on G2.com.

Response from Stacy Wells of Roster

You've made our day, Ellie. Our customer success team loved your kind feedback. As you know, many brands place a high importance on collecting UGC from ambassadors, so it's great to hear that Roster has been helpful to you in this regard. We're constantly tweaking the interface to make it more streamlined and user-friendly. In the next few months, we'll release several fantastic upgrades that will make it even easier to oversee your ambassadors. So stay tuned, and thank you again for being part of our team.

Verified User in Food & Beverages
UF
Verified User in Food & Beverages
Small-Business (50 or fewer emp.)
"Kinda buggy"
3/5
What do you like best about Roster?

Love how easy it is to make campaigns. Roster creating specific coupon codes via Shopify is excellent. Actions are also a new feature that is memorable and easy to employ. We increased one of our TikTok videos from 1,000 to 8,000 views thanks to people commenting and liking it via a Roster action. Review collected by and hosted on G2.com.

What do you dislike about Roster?

Roster can be quite a bit buggy at times. For example, tracking people's followers on various platforms isn't accurate sometimes. Another example is when Roster lets out new releases, they don't do a quality check, so they accidentally remove features they've already released. This feature removal happened with our milestones, they just randomly disappeared, and we had to reach out to a Roster rep to get this back. Another time, Roster stopped tracking milestone points, and we had to reach out about that because multiple ambassadors were wondering why they weren't getting rewarded points.

Separately, Roster also doesn't allow for YouTube campaigns. We have quite a few YouTubers that are ambassadors for us that want to promote more on that platform.

Roster doesn't have an app for users to use anymore, either. There once was a Wooly app, but it's no longer available on the app store. Review collected by and hosted on G2.com.

Response from Stacy Wells of Roster

Thank you so much for the review. We are pumped to hear that Actions are working out well for you, especially the uptick in video views on TikTok. We're just getting started with Actions and have tons of plans.

We also appreciate the feedback where we missed the mark. We are working hard to ensure that all the cool new features we release will be drama free. Also, we you may not be aware that we do have a customer portal that is designed with mobile as the primary interface. Here's a webpage about the Ambassador Portal: https://www.getroster.com/features/portal/.

SJ
Stephanie J.
Owner & Co-Founder
Small-Business (50 or fewer emp.)
"Go-to app for ambassador and advocate communities!"
4.5/5
What do you like best about Roster?

The functionalities of the application - including campaigns, milestones and the new actions feature. I also really appreciate the responsiveness of our contact, who takes the time to answer any questions we have and takes our development feedback to the team to create new features in the system (we've been with Wooly - Roster for 2 years now and have seen beta move into live features). Review collected by and hosted on G2.com.

What do you dislike about Roster?

I can't think of anything I dislike right now! Review collected by and hosted on G2.com.

Response from Danny Webb of Roster

Stephanie, Thanks for taking the time to review us on G2. With a growing brand like yours, we know time is tough to find. We love to hear your thoughts about the new actions feature, we agree, its awesome! Also thanks for the shout out for our incredible CSM's. They try so hard to be helpful and create delightful experiences working with our brands.