--- title: Right On Interactive Reviews meta\_title: 'Right On Interactive Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 41 reviews by the users' company size, role or industry to find out how Right On Interactive works for a business like yours. aggregate\_rating: rating\_value: 4.5 review\_count: 41 scale: '5' date\_modified: '2026-08-11' parent\_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Right On Interactive Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by Right On Interactive but has limited features. Are you part of the Right On Interactive team? [Upgrade your plan](https://my.g2.com/right-on-interactive/upgrade?utm_campaign=s3&utm_medium=claim-popup&utm_source=g2) to enhance your branding and engage with visitors to your profile! Technology will always be evolving, but engagement is timeless. Engaged customers generate more revenue and often become your advocates. At Right On Interactive, we’ve seen profitable growth sustained when marketers view engagement as a journey, not just a campaign. So we’ve designed our software to automate the concept of Customer Lifecycle Marketing, providing visibility into who is the best-fit and the most engaged for an organization at each stage of the customer journey — from prospect to raving fan. Our cloud-based solution maps the customer’s entire brand experience, from messaging through product usage. Marketers and sales teams can know exactly where a prospect or customer is in their relationship with a brand, and how best to approach them to maximize lifetime value. At Right On Interactive, we believe in attracting and acquiring the best-fit customers for life. * * * Seller [Right On Interactive](https://www.g2.com/sellers/right-on-interactive) Discussions [Right On Interactive Community](https://www.g2.com/products/right-on-interactive/discuss) Languages Supported English Solution Type All-in-One Overview by Troy Burk (Customer Lifecycle Marketing Automation Software, CEO and Founder) Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement 2 months ### Return on Investment 9 months [ View More Pricing Information ](https://www.g2.com/products/right-on-interactive/pricing) ## Top-Rated Alternatives [ ![HubSpot Marketing Hub](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "HubSpot Marketing Hub") HubSpot Marketing Hub 4.4/5(14,916) ](https://www.g2.com/products/hubspot-marketing-hub/reviews) [ ![Adobe Marketo Engage](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Adobe Marketo Engage") Adobe Marketo Engage 4.1/5(3,149) ](https://www.g2.com/products/adobe-marketo-engage/reviews) [ ![Act-On](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Act-On") Act-On 4.1/5(1,071) ](https://www.g2.com/products/act-on/reviews) [ View All Alternatives ](https://www.g2.com/products/right-on-interactive/competitors/alternatives) ## User Insights Average based on 41 real user reviews. Implementation Time 2 months Perceived Cost $$$$$ [Log in to unlock pricing and user insights](/login) ![MD. AMIRUL I.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "MD. AMIRUL I.") MI MD. AMIRUL I. Digital Marketing Manager Market Research Small-Business (50 or fewer emp.) 12/25/2025 "Streamlined Customer Lifecycle with Data Consolidation" 5/5 What do you like best about Right On Interactive? I like Right On Interactive for its data consolidation feature, which acts as a customer data platform and pulls in data from almost everywhere to create a single view. This is really helpful as it solves the 'silo' problem where sales and marketing might be looking at different versions of the same person. I also appreciate the mid-size personal touch and the nuance of 3D scoring it offers. The initial setup wasn't too hard for my team, and I'm really happy with how it's helping us with lead prioritizing and customer retention. Review collected by and hosted on G2.com. What do you dislike about Right On Interactive? The reactionary campaign builder doesn't work properly. Speed and interface should be improved, reactionary campaign builder should be improved. Review collected by and hosted on G2.com. What problems is Right On Interactive solving and how is that benefiting you? I use Right On Interactive to solve lead prioritization and customer retention struggles. It consolidates data to create a single view of customers, preventing the 'silo' problem between sales and marketing. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![penny m.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "penny m.") PM penny m. 11/14/2025 "Effortless Marketing with Right On Interactive" 5/5 What do you like best about Right On Interactive? I find Right On Interactive helps me with my marketing and keeps me on task, which is invaluable for maintaining productivity. The software cuts corners and makes tasks easier for me, streamlining my workflow in an effortless manner. Additionally, the initial setup experience was great, which speaks volumes about its user-friendly implementation process. I switched to Right On Interactive because it's better than what I was using before, underscoring my satisfaction with its performance and utility. Review collected by and hosted on G2.com. What do you dislike about Right On Interactive? I find that Right On Interactive could improve in terms of providing easier access. Review collected by and hosted on G2.com. What problems is Right On Interactive solving and how is that benefiting you? I find Right On Interactive helps me with my marketing and makes it easier to stay on task, streamlining my workflow. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic MM Max M. 12/19/2025 "Powerful Customer Lifecycle Management and Precision Marketing" 4.5/5 What do you like best about Right On Interactive? I like the powerful customer lifecycle management capabilities of Right On Interactive. I am also very satisfied with the tool's convenient operation and precise marketing functions. Through the patented lifecycle map and 3D scoring method, it helps us clearly plan marketing strategies, allowing us to accurately identify the specific stage of the customer. Additionally, Right On Interactive has optimized our resource allocation, improving resource utilization efficiency. Review collected by and hosted on G2.com. What do you dislike about Right On Interactive? There are difficulties in integrating with niche or industry-specific software. When Right On Interactive interacts with such software for data exchange and functional integration, the interface compatibility is poor, making seamless integration difficult and limiting the ability of enterprises to build comprehensive, integrated workflows. Review collected by and hosted on G2.com. What problems is Right On Interactive solving and how is that benefiting you? Right On Interactive helped me solve the issues of unclear customer lifecycle management, low marketing activity efficiency, and poor customer segmentation accuracy. It assisted us in clearly planning marketing strategies and optimizing resource allocation, thereby increasing customer lifetime value. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 inviteAI Translated AW Aditi W. Mid-Market (51-1000 emp.) 8/21/2023 "Successive customer interactive tool" 4.5/5 What do you like best about Right On Interactive? The experience of using Right On Interactive software is amazing and the most great thing is that it is a user friendly technology used in the market for marketing and targeting the customers. Provides numerous of features and advanced plugins for making your marketing tasks and customer communication easier and effective. There are automated email generating tools provided in this platform with numerous templates and marketing content layout already plugged in in it for easy and quick processing. The advanced tools make it easier for you to handle complex situation and tasks easily, even has the capabilities of handling and managing mulitple social media handles and portofolios all at same time. Easy to collaborate and integrate with the outsourcing platforms for gathering information and contact details of the customers. Right On Interactive will help you to gather and unify the details of the visitors over your websites for increasing your productivity and revenue. Has all the capabilites of accepting all your business requirements and handles with higher tactics. Review collected by and hosted on G2.com. What do you dislike about Right On Interactive? For the new users it might be difficult for understanding the working and tools of Right On Interactive could be difficult for starting time period. Sometimes the processing results and seems to be cluncky and complex due to multiple file imported simultaneously. This also results in slowing down the systems and platform. Review collected by and hosted on G2.com. What problems is Right On Interactive solving and how is that benefiting you? The automation features of Right On Interactive software has drastically helped us a lot in saving our time in doing marketing and increasinng sales of our business by itself. Making us to gather and collect the data of customers and there feedbacks for improving the quality of our work and production. Made our work so smoth and easy with its outstanding automotive tools, which are helping us to manage multiple tasks and projects. Best it has helped us a lot in designing emails, templates and campaigning layouts for marketing with the AI tools of it. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Sachin S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sachin S.") SS Sachin S. Member Small-Business (50 or fewer emp.) 1/22/2022 "ROI is amazing" 4.5/5 What do you like best about Right On Interactive? You are allocated an account manager who assists with both short-term and long-term requirements, as well as providing extremely rapid and friendly support via a ticketing system if they are unavailable. Review collected by and hosted on G2.com. What do you dislike about Right On Interactive? At times, the web-based solution might be a little slow to reply. The lack of some of these functional features hasn't been a huge impediment in our implementation so far, it has forced us to work around them. Review collected by and hosted on G2.com. What problems is Right On Interactive solving and how is that benefiting you? Segment development and Marketing database management Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic MS Mark S. Small-Business (50 or fewer emp.) 7/23/2020 "Incredible service for about six years from Right On Interactive" 5/5 What do you like best about Right On Interactive? Platform is very intuitive with only brief instructions. New drag and drop email template is a breeze to use. Review collected by and hosted on G2.com. What do you dislike about Right On Interactive? My rep doesn't laugh at my jokes. Seriously, I have no complaints and have seen no shortcomings in my 6 plus years of using this product and working with the ROI team. Review collected by and hosted on G2.com. Recommendations to others considering Right On Interactive: You will not get better service from any of the national players. ROI is a mid-size firm that focuses on client success. Their LifeCycle marketing approach is more robust than the competitors from my observation point. Review collected by and hosted on G2.com. What problems is Right On Interactive solving and how is that benefiting you? I am able to create complex email marketing campaigns that need very little attention on a regular basis. Only tweak to improve results. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Bart F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Bart F.") BF Bart F. Partner Small-Business (50 or fewer emp.) 10/26/2020 "Michaelis - Bart Fisher" 4.5/5 What do you like best about Right On Interactive? The new interface and the ability to track the engagement of the emails. Review collected by and hosted on G2.com. What do you dislike about Right On Interactive? The program's capacity is being used at like 25% by us. Due to our emergency sales nature, instead of sales funnel. Review collected by and hosted on G2.com. What problems is Right On Interactive solving and how is that benefiting you? Name recognition is a big one for us. With continued regular communication, we keep ourselves top of mind when a problem strikes. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic JT Jegan T. Small-Business (50 or fewer emp.) 7/10/2020 "User Friendly System with Great support team" 4.5/5 What do you like best about Right On Interactive? Nothing specific to mention as most of them as really good. Creating segments to our requirements Reports to cross verify the data Review collected by and hosted on G2.com. What do you dislike about Right On Interactive? Nothing to add as most of them are good, probably if the system is added with more feature on post sending out emails with easy way get it done by the end user. Review collected by and hosted on G2.com. Recommendations to others considering Right On Interactive: Simple tool for marketing. User friendly for anyone to understand the get use of in a day time. Too many good features to be utilized for one to one email to mass email Review collected by and hosted on G2.com. What problems is Right On Interactive solving and how is that benefiting you? Sending out mass emails Drip emails with merge fields Prospecting Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Shaina S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Shaina S.") SS Shaina S. Development/Communications Assistant Small-Business (50 or fewer emp.) 7/9/2020 "Great products and AMAZING customer care!" 5/5 What do you like best about Right On Interactive? I have been amazed at the turn around time on any request or question we've had. But I recently got to see first hand the amount of time and dedication ROI is willing to put into any project, concern, or inquiry we have. And, the one-on-one face time was invaluable! Review collected by and hosted on G2.com. What do you dislike about Right On Interactive? I have not had a negative experience with ROI Review collected by and hosted on G2.com. What problems is Right On Interactive solving and how is that benefiting you? We are able to enhance our engagement and track our constituents interactions with our multiple platforms in a smooth and meaningful way. We can gauge which campaigns are working for maximum benefit. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic BH Bryan H. Mid-Market (51-1000 emp.) 7/1/2018 "Easy but Highly Effective" 5/5 What do you like best about Right On Interactive? ROI is a very powerful tool. It's ease-of-use makes it even more powerful because, as a marketer, I do not need to involve the IT team. Plus, the ROI team is very attentive to our needs. Review collected by and hosted on G2.com. What do you dislike about Right On Interactive? So far, I do not have any dislikes about the software as a whole. We do have a couple of rendering issues in the UI, but the ROI team is working on fixing. Review collected by and hosted on G2.com. Recommendations to others considering Right On Interactive: If you are working with an agency or in-house team to develop email or marketing automation campaigns, bring the ROI team to the table at the beginning of the planning. This will make the process much smoother to deploy. Review collected by and hosted on G2.com. What problems is Right On Interactive solving and how is that benefiting you? We are solving many business problems. First, we are getting a detailed understanding of the customer lifecycle - how long does it take to convert. Second, we get a better understanding of prospects vs. potential customers and how to address each audience by getting a focused view of the customer journey for each segment. This helps us market more efficiently. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Seller invite ## Questions about Right On Interactive? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about Right On Interactive ](https://www.g2.com/products/right-on-interactive/discussions/new) GU Guest User What is Right On Interactive used for? 0 Upvotes 0 [ Join the conversation ](https://www.g2.com/discussions/what-is-right-on-interactive-used-for) [ View all Discussions ](https://www.g2.com/products/right-on-interactive/discuss) ## Pricing Insights Averages based on real user reviews. ### Time to Implement 2 months ### Return on Investment 9 months ### Perceived Cost $$$$$ [ View More Pricing Information ](https://www.g2.com/products/right-on-interactive/pricing) Right On Interactive Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_74390118cdf58a60fb81adaaefdb6287/hubspot-marketing-hub.png "Product Avatar Image") HubSpot Marketing Hub 4.4/5(14,916) [ Compare Now ](https://www.g2.com/compare/hubspot-marketing-hub-vs-right-on-interactive) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_e6798daa2f705f09ba9c5685ff523675/leadsquared-marketing-automation.png "Product Avatar Image") Leadsquared Marketing... 4.4/5(236) [ Compare Now ](https://www.g2.com/compare/leadsquared-marketing-automation-vs-right-on-interactive) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_3a9b023e28464647fa13b8f367a5f12c/act-on%282%29.png "Product Avatar Image") Act-On 4.1/5(1,071) [ Compare Now ](https://www.g2.com/compare/act-on-vs-right-on-interactive) ##### ##### Right On Interactive Features Email Marketing Building and Personalizing Emails Sending Outbound Emails Manage Email Deliverability Online Marketing Landing Pages and Forms Lead Management Marketing Lead Database Data Quality Management Segmentation Reporting & Analytics Basic Reporting Web Analytics ROI Analytics [ View More Features ](https://www.g2.com/products/right-on-interactive/features) ##### Categories on G2 [Marketing Automation](https://www.g2.com/categories/marketing-automation) ##### Explore More [Which PR CRM platforms integrate with Gmail and Outlook so PR teams can track pitch activity directly inside the email tool they already use every day?](https://www.g2.com/discussions/which-pr-crm-platforms-integrate-with-gmail-and-outlook-so-pr-teams-can-track-pitch-activity-directly-inside-the-email-tool-they-already-use-every-day)[What identity resolution tools connect well with Salesforce and HubSpot so the unified customer data actually flows into the CRM without manual data mapping?](https://www.g2.com/discussions/what-identity-resolution-tools-connect-well-with-salesforce-and-hubspot-so-the-unified-customer-data-actually-flows-into-the-crm-without-manual-data-mapping)[Which emergency management systems reach employees via multiple channels to ensure incident notification delivery?](https://www.g2.com/discussions/which-emergency-management-systems-reach-employees-via-multiple-channels-to-ensure-incident-notification-delivery) [Best lead intelligence software](https://www.g2.com/discussions/what-are-the-best-lead-intelligence-software-have-actually-helped-your-pipeline)[What commenting systems have the most straightforward integration into WordPress, Drupal, and custom publishing platforms?](https://www.g2.com/discussions/what-commenting-systems-have-the-most-straightforward-integration-into-wordpress-drupal-and-custom-publishing-platforms%20)[Pros and Cons Details](https://www.g2.com/products/right-on-interactive/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)