--- title: Retention Science Reviews meta_title: 'Retention Science Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 34 reviews by the users' company size, role or industry to find out how Retention Science works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 34 scale: '5' date_modified: '2026-08-04' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Retention Science Reviews **Vendor:** Constant Contact **Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) **Average Rating:** 4.5/5.0 **Total Reviews:** 34 ## About Retention Science Retention Science is the best way to target, engage and retain your customers. Our data-driven, SaaS-based Retention Marketing platform predicts customer behavior and delivers targeted multi-channel communications that increase revenue and encourage customer advocacy. We make sophisticated data science and marketing automation simple and accessible for marketing teams of all sizes. Retention Science, a Constant Contact company, is a provider of ecommerce-focused digital marketing services powered by intelligent technology and customer support to help sell more in less time. Our data-driven platform sends the right messages to the right customers at the right time and delivers personalized, multi-channel communications that help drive big results. Learn more at retentionscience.com. ## Retention Science Pros & Cons **What users like:** - Users value Retention Science for its **automated intelligent decision-making** that enhances customer retention and marketing efficiency. (2 reviews) - Users value the **automation efficiency** of Retention Science, streamlining customer targeting and campaign personalization effortlessly. (2 reviews) - Users value the **analytics expertise** of Retention Science, noting improved campaign insights and conversion rates. (1 reviews) - Users value the **automation features** of Retention Science, enabling efficient and intelligent customer retention strategies. (1 reviews) - Users value the **effective customer engagement** of Retention Science, enhancing lead outreach and conversion rates successfully. (1 reviews) - Ease of Use (1 reviews) - Easy Implementation (1 reviews) - Easy Integration (1 reviews) - Easy Setup (1 reviews) - Users praise the **effective campaign insights** of Retention Science, enhancing lead engagement and conversion rates significantly. (1 reviews) **What users dislike:** - Users note **limited transparency and customization** in Retention Science, affecting trust and usability in campaign workflows. (2 reviews) - Users find the **learning curve steep** due to complex UI and limited transparency in AI decision-making. (2 reviews) - Users find **reporting options complex** , lacking detail on campaign performance and making analysis challenging. (1 reviews) - Users find the **limited pre-built US fintech compliance templates** insufficient for their specific retention needs. (1 reviews) - Users find the **website design overly complex** , making it challenging for new employees to navigate effectively. (1 reviews) - Limited Customization (1 reviews) - Limited Features (1 reviews) - Limited Templates (1 reviews) - Navigation Difficulty (1 reviews) - Not Intuitive (1 reviews) ## Retention Science Discussions - [What is least helpful about Retention Science? What are the downsides of using Retention Science?](https://www.g2.com/discussions/46420-what-is-least-helpful-about-retention-science-what-are-the-downsides-of-using-retention-science) - 1 comment, 1 upvote - [View Retention Science pricing details and edition comparison](https://www.g2.com/products/retention-science/reviews?page=3§ion=pricing&secure%5Bexpires_at%5D=2026-08-05+18%3A38%3A15+-0500&secure%5Bsession_id%5D=4e74d48d-0e59-44fd-a833-65ce22541b75&secure%5Btoken%5D=14d23a4efb969de813c49448a3169f0c4d933649e620ebee04dfbe6a3bff751d&format=llm_user) ## Retention Science Features **Email Marketing** - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses **Online Marketing** - Landing Pages and Forms - Dynamic Content - A/B Testing - Mobile Optimized - Conversion Rate Optimization - Multivariate Testing **Data Sourcing** - Data Enrichment - Expandability - Content Marketing - Multiple Devices - Email Marketing - Multi-Channel Marketing - Real-Time Data **Lead Management** - Marketing Lead Database - Data Quality Management - Segmentation - Lead Scoring and Grading - Lead Nurturing - Online Behavior Tracking - Third-Party Integrations - Real-Time Data - Social Marketing - Email Marketing - Multi-Channel Marketing - Conversion Tracking - ROI Tracking - Activity Tracking - Engagement Tracking - Campaign Segmentation - Search Marketing - SMS Marketing - Website Visitor Tracking **Intelligence** - Marketing Metrics - Predictive Modeling - Recommendation Engine **** - Engagement Tracking - Contact Management - Customer Journey Mapping - Generative AI - API - A/B Testing - Lead Generation - Data Integration - Customer Activity Tracking - Activity Dashboard - Activity Tracking - Campaign Segmentation - Lead Capture - Contact Database - Campaign Management - Behavior Tracking - Real-Time Analytics - Email Management - Lead Qualification - Reporting & Statistics - Template Management - Alerts/Notifications - Predictive Analytics - Surveys & Feedback - Personalization - Campaign Planning - Third-Party Integrations - Behavioral Analytics - Email Tracking - Campaign Analytics - Customer Segmentation - Multi-Channel Communication - Lead Management - Channel Management - AI Copilot - Audience Targeting - GDPR Compliance - Customer Profiles - Customer Database - Multiple Data Sources - Event Triggered Actions - Tagging - Customizable Templates **Campaign Management** - Campaign Management - Workflow Management - Template Management **Social** - Social Media Engagement - Social Media Advertising - Drip Campaigns - Multi-Campaign **Reporting & Analytics** - Basic Reporting - Web Analytics - ROI Analytics - Revenue Analytics - Behavior Analytics - Real-Time Analytics - Campaign Analytics - Website Analytics - Visual Analytics - Sales Analytics **Platform** - Customization - User, Role, and Access Management - Performance and Reliability - Lead Generation - Content Management - Lead Management - List Management - Mobile Access **Agentic AI - Marketing Automation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Campaign Planning **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications - Social Media Integration **** - Social Promotion - Customizable Branding - Monitoring - CRM - Reporting & Statistics - Live Chat - Customer Journey Mapping - Generative AI - Mass Texting - Drag & Drop - Email Templates - Automated Scheduling - Campaign Scheduling - AI Copilot - Social Media Monitoring - Activity Dashboard - Lead Capture - Customizable Templates - Marketing Automation - Event Triggered Actions - Marketing Calendar - Customizable CTAs - Multi-Channel Communication - Data Import/Export - Lead Qualification ## Top Retention Science Alternatives - [Klaviyo](https://www.g2.com/products/klaviyo/reviews) - 4.6/5.0 (1,313 reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,239 reviews) - [Bloomreach](https://www.g2.com/products/bloomreach-bloomreach/reviews) - 4.6/5.0 (766 reviews)