---
title: ReTargeter Reviews
meta_title: 'ReTargeter Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter reviews by the users' company size, role or industry to find
  out how ReTargeter works for a business like yours.
aggregate_rating:
  rating_value: 1.3
  review_count: 2
  scale: '5'
date_modified: '2026-07-12'
parent_category:
  name: Digital Advertising Tech
  url: https://www.g2.com/categories/digital-advertising-tech
---


# ReTargeter Reviews
**Vendor:** ReTargeter  
**Category:** [Display Advertising Software](https://www.g2.com/categories/display-advertising)  
**Average Rating:** 1.3/5.0  
**Total Reviews:** 2
## About ReTargeter
Comprehensive display advertising and retargeting solutions.




## ReTargeter Reviews
  ### 1. Great brand, lacking technical capability.

**Rating:** 1.0/5.0 stars

**Reviewed by:** Verified User

**Reviewed Date:** December 30, 2014

**What do you like best about ReTargeter?**

Retargeter provides an excellent level of service, even for advertisers with small budgets. I was impressed with this. 

**What do you dislike about ReTargeter?**

Their services are all outsourced to other providers, like AppNexus and AdExtent. Very few of their technical capabilities are a result of in house efforts. 

**Recommendations to others considering ReTargeter:**

For very basic retargeting, they're fine, but there are several other options worth considering. For anything more technical, you'll need a heavier hitter. 

**What problems is ReTargeter solving and how is that benefiting you?**

Building and developing audiences, trying to reach them through display ads. 



- [View ReTargeter pricing details and edition comparison](https://www.g2.com/products/retargeter/reviews?filters%5Bnps_score%5D%5B%5D=1&section=pricing&secure%5Bexpires_at%5D=2026-08-13+06%3A10%3A58+-0500&secure%5Bsession_id%5D=0dc119b5-166f-4dc0-b690-9fe7af788dd5&secure%5Btoken%5D=7b9492bbe0ea978fe1f1da0329d2e2376a2e751ccc3a8745a55e046fadcd4f6e&format=llm_user)

## ReTargeter Features
**Channel Functionality**
- Display Functionality

**Retargeting**
- A/B Testing
- Audience Segmentation
- Behavioral Targeting
- Reporting & Analytics
- Geo Targeting
- Cross-channel Retargeting
- Personalization

**Platform Interoperability**
- Close Ecosystem API

**Platform Interoperability**
- Close Ecosystem API

**Agentic AI - Display Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making
- Task Planning
- Project Planning

**Agentic AI - Social Media Advertising**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Agentic AI - Retargeting**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

**Social Functionality**
- Social Functionality

**Campaign Management**
- Campaign Dashboard
- Campaign Optimization
- Reach
- Bulk Editing
- Batch Uploading
- Brand Safety
- Fraud Protection
- Frequency Capping
- Budget Pacing
- Creative Optimization
- Rich Media Capabilties
- In-App Ads
- Mobile Rich Media Capabilities
- Activity Dashboard
- Retargeting Ads

**Targeting**
- Targeting
- Retargeting
- Geo-Targeting
- Contextual Targeting
- Audience Targeting

**Platform**
- API / Integrations
- Custom Reports
- User, Role, and Access Management
- Performance and Reliability
- Enterprise Scalability
- Customization
- Workflow Capability
- Internationalization
- Notifications
- Budget Management
- Display Ad Management
- Campaign Management
- Ad Inventory Management
- Alerts/Notifications
- Document Management
- File Management
- Workflow Management
- Email Management
- Display Ad Management
- Calendar Management
- Task Management
- Campaign Management
- Deadline Management
- Client Management
- Project Management

**Additional Functionality**
- Campaign Analytics
- Generative AI
- Dynamic Content
- Performance Metrics
- Data Visualization
- Project Time Tracking
- Real-Time Updates
- Data Import/Export
- Real-Time Data
- Cross Channel Attribution
- Prioritization
- Heatmaps
- Customizable Branding
- Customizable Templates
- Drag & Drop
- Monitoring
- Access Controls/Permissions
- Search/Filter
- Personalization
- Real-Time Reporting
- A/B Testing
- Reminders
- Reporting & Statistics
- Activity Tracking
- Collaboration Tools
- Tagging
- AI Copilot
- Behavior Analytics
- Task Progress Tracking
- Commenting/Notes
- Task Scheduling
- Projections

## Top ReTargeter Alternatives
  - [AdRoll](https://www.g2.com/products/adroll/reviews) - 4.1/5.0 (764 reviews)
  - [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) - 4.2/5.0 (1,392 reviews)
  - [AdRoll ABM (Formerly RollWorks)](https://www.g2.com/products/adroll-abm-formerly-rollworks/reviews) - 4.3/5.0 (652 reviews)

