The concept itself is great and helps us to validate the work we do for clients with reliable conversion data. However, the aspect I’m most impressed with is the customer service - going above and beyond what you’d expect from a software provider to make sure their customers are happy. Review collected by and hosted on G2.com.

Some parts of the interface are due for a refresh and can be a bit clunky. The naming of things like metrics and features can also be a little confusing at first as can installation of the tracking - however the customer support team have always been helpful with any questions. Review collected by and hosted on G2.com.

Easy to install & report on results. Minimal involvement from our dev team to get everything set up and reporting is a breeze.

Support during and after implementation was spot on. Review collected by and hosted on G2.com.

There is a slight disjointed feel when going through the various different sections of the system, some new & slick, some dated.

Setting up single numbers can be time consuming if you have a large amount. Review collected by and hosted on G2.com.

The ResponseTap interface is easy to use and provides a clear overview of performance with great personalisation options. Being able to create static phone numbers individually is great in improving attribution models and reporting. Review collected by and hosted on G2.com.

Some features of ResponseTap still require switching to the old interface, however this is a minor inconvenience. Review collected by and hosted on G2.com.

All the advanced features which give you insight into every single call. We have found the call recording very useful as well in determining the quality of a lead.

We have used other call tracking providers in the past, but ResponseTap has by far been the best. Review collected by and hosted on G2.com.

The initial layout when switching between different accounts can be quite tricky to understand, especially when having to set up single numbers Review collected by and hosted on G2.com.

We've been using ResponseTap for several years now and its uses continue to grow. It helps us to audit our channels and our clients to audit their processes with listening options and post-call IVR. Review collected by and hosted on G2.com.

The dashboard is still a bit tricky to navigate in places, but it's much better than the older version. At the moment, you still have to go back to the old layout to change account settings, which isn't really a problem but is slightly incongruous with how intuitive the rest of the platform is. Review collected by and hosted on G2.com.

Every time we have an issue or a query, the support team respond quickly and are always able to quickly solve the issue. Review collected by and hosted on G2.com.

In a world of artificial intelligence, we rely on the Responsetap data to inform bidding models and key marketing decisions. It's frustrating that any single numbers used cannot be sent back to AdWords and are therefore lost data when AIs look at it. Review collected by and hosted on G2.com.

- Nice and easy to set up, a simple bit of code that can be placed on any website

- Are able to close the loop in terms of conversion tracking

- Customer service is great. Review collected by and hosted on G2.com.

- The portal area is a little complicated to begin with - but once you get used to it, it is easy to navigate. Review collected by and hosted on G2.com.

Being able to see sales leads that otherwise could be missed, and ensuring that marketing budget is spent accurately. This has been the missing link for us in creating and executing budgets and campaigns. We now have a full view of our marketing spend, including other tools we use. Review collected by and hosted on G2.com.

The dashboard has a lot of features that I have not yet learn't their purpose. Not necessarily a dislike, just features I am not utilising and therefore wasted. Review collected by and hosted on G2.com.

The ability to track phone conversions down to keyword level. Review collected by and hosted on G2.com.

The way the dashboard is structured is a little bit confusing and can take a while to get used to. Navigating to things can be tricky as to know where everything is. Review collected by and hosted on G2.com.

It's pretty easy to set up and having the extra data to work with can really take your accounts to the next level. With smart bidding strategies being so prevalent now, being able to track calls so effectively means we can let the machine learning work its magic. Review collected by and hosted on G2.com.

Sometimes it can price certain clients out that do not have a huge budget. Review collected by and hosted on G2.com.